BMIE Market 75840

Freestone County, Texas · ZCTA boundaries as of 2020

Profile

Population (current estimate)	6,994 2020–2024 ACS 5-year estimate ±653 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	2,507 2020–2024 ACS 5-year estimate ±295 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	7,076 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	3,160 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$58,224 2020–2024 ACS 5-year estimate ±9,677 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	40.0 2020–2024 ACS 5-year estimate ±4 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$878 2020–2024 ACS 5-year estimate ±123 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$206,200 2020–2024 ACS 5-year estimate ±24,490 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	267.5 sq mi Census Gazetteer 2020
Restaurants	21 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 75840
Restaurants per 10,000 residents	26.9 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+23.5% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+23.5% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+0.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+90.9% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	22 (range 19–24) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.3 per year, r² 0.51) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	52 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	50 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	46 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	65 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 75840. Projection: linear trend v1, fitted 2013–2023, +0.3 restaurants per year, r² 0.51, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Texas and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,534, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 52 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	49.7	50	40%	+19.9
Restaurant Opportunity Score	46.5	46	35%	+16.3
Market Momentum Score	65.2	65	25%	+16.3

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 50 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	6,994	65	40%	+26.2
Median household income (ACS)	58,224	27	40%	+10.6
Households (ACS)	2,507	64	20%	+12.9

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 46 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	23.5	66	35%	+23.1
Restaurants per 10,000 residents (lower = more room)	30.0	20	25%	+5.0
Population (ACS)	6,994	65	20%	+13.1
Median household income (ACS)	58,224	27	20%	+5.3

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 65 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	23.5	80	50%	+39.8
10-year restaurant growth	23.5	66	30%	+19.8
20-year restaurant growth	0	28	20%	+5.6

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (50)

By cuisine

American 14 · Burgers 8 · Coffee 7 · BBQ 4 · Dessert 4 · Pizza 4 · Bakery 3 · Cajun, Creole, Southern 3 · Chicken / wings 3 · Juice / smoothies 3 · Mexican 3 · Hot dogs 1 · Ice cream / frozen desserts 1 · Italian 1 · Mediterranean 1 · Sandwiches 1 · Seafood 1 · Southwestern / Tex-Mex 1 · Steakhouse 1 · Tea / bubble tea 1 · Vegetarian 1

By type

Restaurant (service type not stated) 28 · Quick service 15 · Casual dining 8 · Dessert 5 · Bar 4 · Café 4 · Coffee shop 4 · Bakery 3 · Juice, smoothie, tea 3 · Food truck 1

Name	Type	Cuisine	Address	Status
ALIGN Nutrition	Juice, smoothie, tea	Juice / smoothies		open
Bobby Jo's Donut Palace	Bakery · Dessert	Dessert · Bakery	335 W Commerce St	open
Burger King Burger King	Quick service	Burgers · American	299 I-45	open
Bush's Chicken Bush's Chicken - Laredo	Quick service	Chicken / wings · Cajun, Creole, Southern	680 US Hwy 84 W	open
Checkers	Quick service · Restaurant (service type not stated)	Burgers · Hot dogs	500 I-45 South	open
Cole's Bar-B-Q	Restaurant (service type not stated)	BBQ	1022 W Commerce St	open
Country Pride Country Pride	Restaurant (service type not stated) · Casual dining	American	1015 W Commerce St	open
D&R	Bar		W Interstate 45	open
Dairy Queen Dairy Queen	Quick service · Dessert	Burgers · Ice cream / frozen desserts	677 W Us Highway 84 677 W Us Highway 84	open
Dessert by MommaCakes	Dessert · Bakery	Dessert · Bakery	105 S Mount St	open
Dickey's Barbecue Pit Dickey's Barbecue Pit National	Restaurant (service type not stated)	BBQ · American	500 I-45 S	open
Dickey's Barbecue Pit	Restaurant (service type not stated)	BBQ	500 I-45 S	open
DQ Grill & Chill DQ Grill & Chill	Quick service		677 W US Highway 84	open
Eagle Boba & Cafe	Juice, smoothie, tea · Café	Tea / bubble tea · Juice / smoothies · Coffee	207 US Hwy 84 W	open
El Jimador El jimador Bellville	Casual dining · Bar	Southwestern / Tex-Mex · Mexican	1320 US Hwy 84 W	open
Hart To Table	Café	Coffee	405 E Commerce St	open
I-45 & W Commerce St Whataburger	Quick service		300 I-45 E Suite B	open
I-45 Restaurant	Casual dining · Restaurant (service type not stated) · Coffee shop	American · Coffee	466 W Interstate 45	open
In Thee Beginning	Restaurant (service type not stated)		122 S Keechi St	open
Jack in the Box	Quick service · Restaurant (service type not stated)	Mexican · Burgers	691 W US Highway 84	open
KC & Company Coffee	Coffee shop · Café	Coffee	120 S Keechi St	open
Krispy Krunchy Chicken	Restaurant (service type not stated)	Chicken / wings	401 W Commerce St	open
La Sabrosita Taqueria	Restaurant (service type not stated)		109 FM 27 W	open
Mar's Bar	Bar			open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	669 W Hwy 84	open
Padrinos	Restaurant (service type not stated)	Pizza	350 W US Highway 84	open
Pizza Hut Pizza Hut	Quick service · Restaurant (service type not stated)	Pizza	905 W US Highway 84	open
Pizza Pro	Restaurant (service type not stated)	Pizza	401 W Commerce St	open
Ponte's Diner	Casual dining · Restaurant (service type not stated)	American	901 US Hwy 84 W	open
Round Prairie Coffee	Coffee shop	Coffee	932 E Main St	open
Sal's	Restaurant (service type not stated)	Mediterranean · Pizza · Italian	500 I-45	open
Sam's Original Restaurant	Restaurant (service type not stated)	BBQ · Cajun, Creole, Southern · American	390 Interstate 45 Frontage Road	open
Sams Restaurant	Restaurant (service type not stated)	American		open
Something Different	Restaurant (service type not stated) · Casual dining	American	690 US Hwy 84 W	open
Sonic Drive In Sonic Drive-In	Quick service · Restaurant (service type not stated)	American	614 West Highway 84	open
Sonic Drive-In	Quick service · Restaurant (service type not stated)	Burgers	614 W Us Highway 84	open
Spotted Frogg Shaved Ice	Dessert	Dessert	221 E Main St	open
Starbucks Starbucks	Coffee shop · Restaurant (service type not stated)	Coffee		open
Subway Subway	Restaurant (service type not stated) · Quick service	Sandwiches · Burgers · American	677 Highway 84	open
SweetHart's Bakery & Five Hart's Elderberry	Bakery	Bakery	513 Sunnyvale Ln	open
Taco Bell Taco Bell	Quick service · Restaurant (service type not stated)	Mexican · Chicken / wings	474 Interstate 45 W	open
Te'Jun the Texas Cajun - Food Truck Te'Jun The Texas Cajun	Restaurant (service type not stated)	Seafood · Cajun, Creole, Southern	1210 W US Highway 84	open
The Butcher’s Choice	Casual dining · Bar	Steakhouse · American	350 US Hwy 84 W	open
The Little Kitchen	Restaurant (service type not stated) · Casual dining	American	818 S Fairway St	open
The Plate Lunch	Food truck · Restaurant (service type not stated)		103 W Commerce St	open
The Sweet Shoppe	Dessert	Dessert	124 S Keechi St	open
Thee Juice N Aid	Juice, smoothie, tea	Juice / smoothies	122 S Keechin St	open
Tiny Renaissance Homes	Restaurant (service type not stated) · Quick service	Vegetarian	119 County Road 540	open
Wayne's Diner	Casual dining · Café	American · Coffee	109 W FM 27	open
Whataburger Whataburger	Quick service	Burgers · American	300 I-45 E Suite B	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	13	11	—	—	—	2	SIC1987
1995	12	11	—	—	—	1	SIC1987
1996	14	13	—	—	—	1	SIC1987
1997	18	16	—	—	—	2	SIC1987
1998	19	18	8	9	1	1	NAICS1997
1999	18	17	8	8	1	1	NAICS1997
2000	21	20	10	9	1	1	NAICS1997
2001	19	18	9	8	1	1	NAICS1997
2002	21	21	8	11	2	—	NAICS1997
2003	22	21	8	11	2	—	NAICS2002
2004	19	19	9	9	1	—	NAICS2002
2005	19	19	9	8	2	—	NAICS2002
2006	19	19	8	9	2	—	NAICS2002
2007	16	16	6	8	1	—	NAICS2002
2008	17	17	7	8	1	—	NAICS2007
2009	19	19	8	9	1	—	NAICS2007
2010	19	19	8	10	1	—	NAICS2007
2011	19	19	7	10	2	—	NAICS2007
2012	19	19	8	10	1	—	NAICS2012
2013	17	17	7	9	1	—	NAICS2012
2014	18	18	7	9	2	—	NAICS2012
2015	18	18	8	9	1	—	NAICS2012
2016	18	18	8	9	1	—	NAICS2012
2017	18	18	8	9	—	—	NAICS2017
2018	17	17	7	9	—	—	NAICS2017
2019	17	17	7	9	—	—	NAICS2017
2020	18	18	8	9	—	—	NAICS2017
2021	19	19	7	11	—	—	NAICS2017
2022	20	20	8	11	—	—	NAICS2022
2023	21	21	8	11	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 75840. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.