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BMIE Market 76693

Freestone County, Texas · ZCTA boundaries as of 2020

Profile

Population (current estimate)2,153
2020–2024 ACS 5-year estimate ±462 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households798
2020–2024 ACS 5-year estimate ±166 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count1,651
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units801
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$55,645
2020–2024 ACS 5-year estimate ±7,377 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age40.3
2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$867
2020–2024 ACS 5-year estimate ±220 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$176,100
2020–2024 ACS 5-year estimate ±68,151 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area117.2 sq mi
Census Gazetteer 2020
Restaurants1
2007 · U.S. Census Bureau, ZIP Code Business Patterns 2007 detail (NAICS2002) · by USPS ZIP 76693
Restaurants per 10,000 residentsNot yet derived
Projected restaurants, 5 years aheadNot enough history to project
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score46 / 100
MODELED · bmie_market_score v1 · confidence Medium · why?
Consumer Market Score36 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score57 / 100
MODELED · restaurant_opportunity_score v1 · confidence Medium · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 46 (Medium confidence)

ComponentValueRankWeightAdds
Consumer Market Score36.53640%+19.5
Restaurant Opportunity Score56.85735%+26.5
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 36 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)2,1534640%+18.4
Median household income (ACS)55,6452340%+9.0
Households (ACS)7984520%+9.1
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 57 (Medium confidence)

ComponentValueRankWeightAdds
Restaurants per 10,000 residents (lower = more room)4.69325%+35.7
Population (ACS)2,1534620%+14.2
Median household income (ACS)55,6452320%+6.9
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (6)

By cuisine

American 1 · Bakery 1 · Coffee 1 · Dessert 1 · Mexican 1 · Southwestern / Tex-Mex 1 · Tea / bubble tea 1

By type

Restaurant (service type not stated) 3 · Bakery 2 · Bar 1 · Café 1 · Casual dining 1 · Dessert 1 · Juice, smoothie, tea 1

NameTypeCuisineAddressStatus
Brick Street PizzeriaRestaurant (service type not stated)106 W Main Aveopen
La Batea RústicaBakeryBakery4932 SW County Road 2393open
Sip N Dip DonutsBakery · DessertDessert101 N 3rd Stopen
The Boba BarJuice, smoothie, tea · CaféTea / bubble tea · Coffee402 N 3rd Stopen
The Old GinRestaurant (service type not stated) · Casual dining · Bar404 N 3rd Stopen
Wortham RestaurantRestaurant (service type not stated)Southwestern / Tex-Mex · Mexican · American303 TX-14open
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
1999111———NAICS1997
200711—1——NAICS2002
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 76693. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.