BMIE Market 78046

Webb County, Texas · ZCTA boundaries as of 2020

Profile

Population (current estimate)	72,951 2020–2024 ACS 5-year estimate ±2,795 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	18,900 2020–2024 ACS 5-year estimate ±675 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	64,548 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	15,724 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$55,826 2020–2024 ACS 5-year estimate ±5,512 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	26.0 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,086 2020–2024 ACS 5-year estimate ±42 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$150,600 2020–2024 ACS 5-year estimate ±8,711 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	183.3 sq mi Census Gazetteer 2020
Restaurants	29 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 78046
Restaurants per 10,000 residents	2.5 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+26.1% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+52.6% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+314.3% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+866.7% DERIVED: 1996 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	33 (range 30–35) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.0 per year, r² 0.94) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	76 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	68 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	78 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	86 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 78046. Projection: linear trend v1, fitted 2013–2023, +1.0 restaurants per year, r² 0.94, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Texas and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,534, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 76 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	68.2	68	40%	+27.3
Restaurant Opportunity Score	77.8	78	35%	+27.2
Market Momentum Score	85.7	86	25%	+21.4

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 68 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	72,951	99	40%	+39.8
Median household income (ACS)	55,826	23	40%	+9.1
Households (ACS)	18,900	97	20%	+19.4

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 78 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	52.6	85	35%	+29.7
Restaurants per 10,000 residents (lower = more room)	4.0	95	25%	+23.7
Population (ACS)	72,951	99	20%	+19.9
Median household income (ACS)	55,826	23	20%	+4.6

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 86 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	26.1	82	50%	+40.8
10-year restaurant growth	52.6	85	30%	+25.4
20-year restaurant growth	314.3	97	20%	+19.4

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (127)

By cuisine

Mexican 42 · Latin American (other) 15 · American 14 · Southwestern / Tex-Mex 13 · Burgers 8 · Dessert 8 · Bakery 6 · Chicken / wings 6 · Coffee 6 · Pizza 6 · Juice / smoothies 5 · Ice cream / frozen desserts 4 · Seafood 3 · Breakfast 2 · Japanese 2 · Sandwiches 2 · Sushi 2 · Asian 1 · BBQ 1 · Cajun, Creole, Southern 1 · Healthy / salads / bowls 1 · Hot dogs 1 · Peruvian 1

By type

Restaurant (service type not stated) 83 · Quick service 37 · Food truck 14 · Casual dining 9 · Dessert 9 · Bar 8 · Bakery 6 · Coffee shop 5 · Juice, smoothie, tea 5 · Café 4 · Delivery-focused 1 · Specialty food shop 1

Name	Type	Cuisine	Address	Status
Anahi's Snack	Quick service · Restaurant (service type not stated) · Dessert	Dessert	541 Rosales	open
Ashleys Snacks	Restaurant (service type not stated) · Casual dining	American	1424 Centeno Ln	open
Bedolla's Grill	Casual dining · Restaurant (service type not stated) · Bar	American		open
Burger King Burger King	Quick service	Burgers · American	4407 US-83	open
Cafe La Oficina	Coffee shop	Coffee	4205 S Zapata Hwy	open
Cantú Tacos Food Truck	Quick service	Mexican · Latin American (other)		open
Carnitas Del Sur	Restaurant (service type not stated)	Mexican · Latin American (other)	2604 S Zapata Hwy	open
Chocolate Café Comida Mexicana	Restaurant (service type not stated)	Mexican · Latin American (other)	1301 S Zapata Hwy	open
Church's Texas Chicken Church's Chicken	Quick service · Restaurant (service type not stated)	Chicken / wings	3615 Highway 83	open
Cicis Laredo	Restaurant (service type not stated)	Pizza	2316 S Zapata Hwy Ste 130	open
Cielito Lindo Subdivision	Restaurant (service type not stated) · Casual dining · Bar		3294 St Kathryn Loop	open
CLUB LOBOS	Bar		4210 S Zapata Hwy	open
Colonia Sta Rita	Restaurant (service type not stated)	Mexican · Seafood · Latin American (other)		open
Cosina Suarez	Quick service · Restaurant (service type not stated)	Latin American (other)	1901 S Zapata Hwy	open
Cowboy Lounge	Bar · Quick service		St Isaac Loop	open
Danny’s Restaurant #8 Danny's Restaurant	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · American	4450 US-83	open
Delicias Snacks	Specialty food shop · Restaurant (service type not stated) · Quick service	Sandwiches	666 Prada Machin Dr	open
Diablitas Snacks	Quick service · Restaurant (service type not stated)	Hot dogs	2716 Palo Blanco St	open
Dino Wash	Restaurant (service type not stated)		2816 San Salvador St	open
El Fogon	Restaurant (service type not stated)	Mexican · Latin American (other)	3301 Santa Barbara St	open
El Laguito Snacks	Quick service · Juice, smoothie, tea · Food truck	Juice / smoothies	1224 Paseo de Danubio Rd	open
El Pollo Feliz South Pollo Feliz Express	Quick service	Mexican · Chicken / wings	4910 S Zapata Hwy	open
El Rey Del Elote	Restaurant (service type not stated)		4920 S Zapata Hwy	open
El Taco Tote	Restaurant (service type not stated)	Mexican	1701 Norton St	open
El Takito Loko	Restaurant (service type not stated)		3301 Santa Barbara St	open
Fiesta Snack Bar	Food truck · Restaurant (service type not stated) · Casual dining	American	4318 S Zapata Hwy	open
FIT PLUS Nutrition	Juice, smoothie, tea	Juice / smoothies · Healthy / salads / bowls	4910 S Zapata Hwy	open
Flaming Bird By H-E-B	Restaurant (service type not stated)	Chicken / wings	2314 S Zapata Highway	open
Fonda Don Martin	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Peruvian	4100 S Zapata Hwy	open
Fussion Sushi Sur	Restaurant (service type not stated)	Japanese · Sushi · Asian	3911 Jaime Zapata Memorial Hwy #1	open
Gonzalez Bakery and Cake Shop Gonzalez Bakery & Cake Shop	Bakery · Dessert	Bakery · Dessert	4910 Zapata Hwy #2	open
Jack in the Box	Quick service		4502 S Zapata Hwy	open
Juancho's Food Truck	Quick service · Restaurant (service type not stated) · Food truck		1424 Riddle Dr	open
Kaandy Kaarafts	Food truck		5507 Bronco Ln	open
KFC KFC	Quick service · Restaurant (service type not stated)	Chicken / wings	2602 S. Zapata Hwy	open
La Besucona - ceviches, cocteles & aguachiles	Quick service	Seafood	2916 Chestnut St	open
La Botanita Elotera	Restaurant (service type not stated) · Food truck		503 Rodriguez	open
La Castro Mansion	Casual dining · Bar		2714 Palo Blanco St	open
La Chueca Paleteria	Dessert	Ice cream / frozen desserts · Dessert	1602 Zapata Hwy	open
La Cocina De Lucy	Restaurant (service type not stated) · Casual dining	Mexican · American	3911 Jaime Zapata Memorial Hwy	open
La Gorda Food Truck	Food truck	Mexican	Family Dollar, 3202 Pita Mangana Rd	open
La Hawaiiana Snacks	Restaurant (service type not stated)		998 Espejo Molina Rd	open
La Paletera	Quick service		2314 S Zapata Hwy	open
La Paletera	Dessert	Ice cream / frozen desserts · Dessert	4420 S Zapata Hwy	open
La Perlita Bakery	Bakery · Juice, smoothie, tea	Bakery · Juice / smoothies · Breakfast	2020 S Ejido Ave	open
La Pinguina Loca Snack Bar	Bar · Quick service		1502 S Zapata Hwy	open
La Princesita Bakery	Bakery · Restaurant (service type not stated)	Bakery	1747 Centeno Ln	open
La Villita Laredo	Juice, smoothie, tea · Restaurant (service type not stated)	Juice / smoothies · Latin American (other)	3301 Lomas Del Sur Boulevard APT 3	open
Laredo Express Sushi	Restaurant (service type not stated)	Japanese · Sushi	3302 Cuatro Vientos Dr	open
Laredo Restaurant	Restaurant (service type not stated)		2802 S Malinche Ave	open
Laredo Taco Company	Restaurant (service type not stated)		900 Espejo Molina Rd	open
Laredo Taco Company	Restaurant (service type not stated)		3710 S Zapata Hwy	open
Laredo Taco Company	Restaurant (service type not stated)		3302 Lomas Del Sur Blvd	open
Laredo Taco Company	Restaurant (service type not stated)		101 Sierra Vista Blvd	open
Laredo Taco Company	Restaurant (service type not stated)		602 Prada Machin Drive	open
Laredo Taco Company	Restaurant (service type not stated)		3302 La Pita Mangana Road	open
Laredo Taco Company	Restaurant (service type not stated)		3920 Aguanieve Dr	open
Las Gorditas Ricas	Restaurant (service type not stated) · Delivery-focused		2813 Vicente St	open
Las Mies	Restaurant (service type not stated)		2803 Zacatecas St	open
Las Palmas Food Trucks & Park	Bar		4210 S Zapata Hwy	open
Las Piñas Locas	Restaurant (service type not stated)	Mexican	4112 Andrea Ct	open
Lee's Antojitio's	Food truck · Quick service	Burgers	553 Rosales	open
Little Caesars Pizza Little Caesars	Quick service · Restaurant (service type not stated)	Pizza	3706 S Zapata Hwy	open
Looney Elotes Mexicanos	Restaurant (service type not stated) · Food truck		4522 Hachar Ln	open
Los Magueyes	Restaurant (service type not stated)	Mexican	3401 Lomas Del Sur Boulevard	open
Los Mexicanitos	Food truck			open
Los Pasteles Bakery & Coffee	Bakery · Coffee shop · Café	Bakery · Coffee	1130 Espejo Molina Rd	open
Los Pasteles Bakery Plaza Los Pasteles Laredo	Bakery · Restaurant (service type not stated)	Bakery · Mexican	3302 Cuatro Vientos Dr	open
Los Pinguinos Snack	Dessert	Ice cream / frozen desserts · Mexican · Latin American (other)	2201 Chestnut St	open
Los Tamales	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	1 paseo de Danubio	open
Macias Drive-Thru	Quick service		3301 Santa Barbara St	open
Mama Cira's Restaurant	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican	3301 Chacota St	open
Maria's Tacos	Food truck	Mexican	5770 St Charles Loop	open
Maris Raspas Snack	Dessert · Food truck	Dessert	3510 Montes	open
Mariscos El Pescador	Restaurant (service type not stated)	Seafood	Southgate Blvd	open
McDonald's McDonald's	Quick service	Burgers · Breakfast	2502 Hwy 83	open
McDonald's McDonald's	Quick service		3320 Lomas Del Sur Boulevard	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	4401 HIGHWAY 83 S (Walmart)	open
McDonald's McDonald's	Quick service	Burgers · American	4719 S Us Hwy 83	open
Mi Jardin Mexican Pottery	Restaurant (service type not stated)	Mexican	4764 Loma Vista Dr	open
Obregon's Mexican Restaurant South	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	4910S Zapata Hwy	open
OK Taco	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	2305 Zapata Hwy	open
Orlando's Snack	Restaurant (service type not stated) · Casual dining	American	4160 US-83	open
Pano's Bakery	Bakery · Dessert	Bakery · Dessert	2319 S Zapata Hwy	open
Papa Johns Pizza	Restaurant (service type not stated)	Pizza	4410 ZAPATA Highway	open
Paulita's Restaurant	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	4160 S Zapata Hwy	open
Peter Piper Pizza Peter Piper Pizza	Restaurant (service type not stated)	Pizza	4411 US-83	open
Pizza Hut Pizza Hut	Quick service · Restaurant (service type not stated)	Pizza	2119 Pine St	open
Pizza Hut Pizza Hut	Quick service · Restaurant (service type not stated)	Pizza	4415 S Zapata Hwy Webb	open
Pollo Palenque Zapata Hwy.	Restaurant (service type not stated)	Mexican	4180 S Zapata Hwy	open
Popeyes Popeyes Louisiana Kitchen	Quick service	Chicken / wings · Cajun, Creole, Southern	2307 S Zapata Hwy	open
Rancho El Viejon	Restaurant (service type not stated)	Mexican		open
Rauls BBQ	Restaurant (service type not stated)	BBQ · Mexican	1820 S Zapata Hwy	open
Restaurant - Snack Bar Río	Quick service · Restaurant (service type not stated) · Bar			open
Rincon Mexico Restaurante	Restaurant (service type not stated) · Casual dining	Mexican · American	1502 S Zapata Hwy	open
Rise & Grind CafÃ©	Coffee shop · Café	Coffee	3301 Lomas Del Sur Boulevard	open
Sonic Drive In Sonic Drive-In	Quick service · Restaurant (service type not stated)	American	2001 Highway 83	open
South side tacos	Restaurant (service type not stated)	Mexican	3110 Pine St	open
Speedy Tacos Speedy Gonzales Tacos LLC	Quick service · Food truck	Mexican	2802 S Malinche Ave	open
Starbucks Coffee	Coffee shop	Coffee	2201 Chestnut St	open
Subway	Quick service		900 Espejo Molina Rd	open
Subway	Quick service · Restaurant (service type not stated)	Sandwiches	4415 Hwy 83, Suite 400	open
Sweet N Fruity Frozen Yogurt	Dessert	Ice cream / frozen desserts · Dessert	4420 S Zapata Hwy	open
Sweet Treats	Dessert	Dessert	2420 S Milmo Ave	open
Taco Kimbara	Food truck		4230 Arguello Dr	open
Taco Mais Taco Mais	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	1301 S Zapata Hwy	open
Taco Mais	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican	666 Prada Machin Dr	open
Taco Palenque Taco Palenque	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	3512 S Zapata Hwy	open
Tacolare Food Truck at Lomas Del Sur	Food truck	Mexican	3301 Lomas Del Sur Boulevard	open
Tacos Abby RB Town	Quick service · Restaurant (service type not stated)	Mexican	1449 Centeno Ln	open
Tacos Al Carbon	Restaurant (service type not stated)	Mexican · Latin American (other)	1502 S Zapata Hwy # B	open
Tacos El Centenario	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	1802 Barrios St, meadow 1007 s	open
Tacos los Dos Carnales	Restaurant (service type not stated) · Casual dining	Mexican · American	4210 S Zapata Hwy	open
Tacos Mexicanos	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · American	Las Palmas Food Trucks & Park, 4210 S Zapata Hwy	open
Tacos Monterrey	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	1602 S Zapata Hwy	open
Tamales Lidia	Restaurant (service type not stated)	Mexican · Latin American (other)	3301 Chacota St	open
Taqueria 83	Restaurant (service type not stated)	Mexican	1218 Espejo Molina Rd	open
Taqueria Don Gallo	Restaurant (service type not stated) · Quick service	Mexican	4910 S Zapata Hwy	open
Tere's Cakes Pasteles	Restaurant (service type not stated)		Gregorio Lerma	open
The Snack Palace	Quick service · Restaurant (service type not stated) · Café	Coffee	2110 Lomas del Sur	open
Tony's Burgers	Restaurant (service type not stated)	Burgers	2901 Chacota St	open
Victorian Cafe	Café · Coffee shop	Coffee	4160 S Zapata Hwy	open
Vita c Jugos naturales	Juice, smoothie, tea	Juice / smoothies	4632 Exodus Dr	open
Wendy's	Quick service · Restaurant (service type not stated)	Burgers	2602 S Zapata Hwy	open
Whataburger Whataburger	Quick service	Burgers · American	809 Riverhill Dr	open
Wingstop Wingstop	Quick service	Chicken / wings · American	4415 US Hwy 83 S Ste 300	open
Xarochito's Snack	Restaurant (service type not stated)	Mexican · Latin American (other)	3302 Cuatro Vientos Dr Ste 4a	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1996	3	3	—	—	—	—	SIC1987
1997	5	5	—	—	—	—	SIC1987
1998	6	6	1	2	3	—	NAICS1997
1999	7	6	2	1	3	—	NAICS1997
2000	7	6	1	2	3	—	NAICS1997
2001	7	6	2	2	2	—	NAICS1997
2002	8	7	2	3	2	—	NAICS1997
2003	8	7	1	4	1	—	NAICS2002
2004	7	6	1	3	1	—	NAICS2002
2005	11	10	6	3	1	—	NAICS2002
2006	10	9	2	5	2	—	NAICS2002
2007	14	13	4	7	2	—	NAICS2002
2008	12	11	2	8	1	—	NAICS2007
2009	13	12	3	8	1	—	NAICS2007
2010	17	16	5	9	2	—	NAICS2007
2011	20	19	7	11	1	—	NAICS2007
2012	21	20	8	11	1	—	NAICS2012
2013	19	19	6	12	1	—	NAICS2012
2014	19	19	5	13	1	—	NAICS2012
2015	19	19	4	13	2	—	NAICS2012
2016	22	20	5	13	2	—	NAICS2012
2017	24	23	6	16	—	—	NAICS2017
2018	24	23	4	18	—	—	NAICS2017
2019	24	23	5	18	—	—	NAICS2017
2020	26	25	6	18	—	—	NAICS2017
2021	26	25	8	16	—	—	NAICS2017
2022	29	28	7	17	4	—	NAICS2022
2023	31	29	8	17	4	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 78046. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.