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BMIE Market 78579

Hidalgo County, Texas · ZCTA boundaries as of 2020

Profile

Population (current estimate)2,039
2020–2024 ACS 5-year estimate ±873 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households665
2020–2024 ACS 5-year estimate ±320 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count4,580
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,177
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$19,172
2020–2024 ACS 5-year estimate ±18,922 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age43.9
2020–2024 ACS 5-year estimate ±17 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$948
2020–2024 ACS 5-year estimate ±779 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home valueData source not yet connected
Land area5.7 sq mi
Census Gazetteer 2020
Restaurants3
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 78579
Restaurants per 10,000 residents8.7
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year-25.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+0.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+200.0%
DERIVED: 1997 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 20282 (range 1–3)
FORECAST · linear trend v1 fitted to 2011–2023 (11 points, -0.1 per year, r² 0.54) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score27 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score27 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score27 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score30 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 27 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score26.62740%+10.6
Restaurant Opportunity Score26.62735%+9.3
Market Momentum Score29.93025%+7.5
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 27 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)2,0394540%+18.1
Median household income (ACS)19,172040%+0.2
Households (ACS)6654220%+8.4
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 27 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth-251235%+4.1
Restaurants per 10,000 residents (lower = more room)14.75425%+13.4
Population (ACS)2,0394520%+9.0
Median household income (ACS)19,172020%+0.1
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 30 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth04250%+20.9
10-year restaurant growth-251230%+3.5
20-year restaurant growth02820%+5.6
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (7)

By cuisine

Bakery 2 · American 1 · BBQ 1 · Dessert 1 · Latin American (other) 1 · Sandwiches 1

By type

Restaurant (service type not stated) 5 · Bakery 2 · Dessert 2 · Quick service 2

NameTypeCuisineAddressStatus
Laredo Taco CompanyRestaurant (service type not stated)435 Military Hwyopen
Lupe's BBQ WarehouseRestaurant (service type not stated)BBQ · Latin American (other)open
Panaderia MexicoBakery · DessertBakery · Dessert1102 FM 1015 Eopen
Panificadora MoreliaBakeryBakery207 Shelby Aveopen
Progreso Raspa Stand BIG BIRD.Dessert · Restaurant (service type not stated)Americanopen
Stars Drive-in Stars Drive In-Alice,TxQuick service · Restaurant (service type not stated)704 FM 1015open
Subway SubwayQuick service · Restaurant (service type not stated)Sandwiches103 US-281open
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199711SIC1987
1998111NAICS1997
1999111NAICS1997
20002111NAICS1997
2001111NAICS1997
2002111NAICS1997
200333111NAICS2002
200433111NAICS2002
200533111NAICS2002
200633111NAICS2002
200744121NAICS2002
200877241NAICS2007
200955221NAICS2007
201044211NAICS2007
201144211NAICS2007
201244211NAICS2012
201344211NAICS2012
201433111NAICS2012
201533111NAICS2012
201633111NAICS2012
201743NAICS2017
201843NAICS2017
201943NAICS2017
202043NAICS2017
202333NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 78579. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
785963.4 mi872023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.