BMIE Market 78620

Hays County, Texas · ZCTA boundaries as of 2020

Profile

Population (current estimate)	22,860 2020–2024 ACS 5-year estimate ±1,638 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	8,276 2020–2024 ACS 5-year estimate ±531 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	14,367 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	5,633 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$153,477 2020–2024 ACS 5-year estimate ±13,447 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	42.7 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,965 2020–2024 ACS 5-year estimate ±354 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$676,500 2020–2024 ACS 5-year estimate ±28,896 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	175.6 sq mi Census Gazetteer 2020
Restaurants	41 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 78620
Restaurants per 10,000 residents	13.2 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+41.4% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+64.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+215.4% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+720.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	45 (range 40–51) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.5 per year, r² 0.78) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	85 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	88 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	77 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	89 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 78620. Projection: linear trend v1, fitted 2013–2023, +1.5 restaurants per year, r² 0.78, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Texas and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,534, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 85 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	88.5	88	40%	+35.4
Restaurant Opportunity Score	77.1	77	35%	+27.0
Market Momentum Score	88.9	89	25%	+22.2

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 88 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	22,860	84	40%	+33.5
Median household income (ACS)	153,477	96	40%	+38.6
Households (ACS)	8,276	82	20%	+16.4

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 77 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	64	87	35%	+30.4
Restaurants per 10,000 residents (lower = more room)	17.9	43	25%	+10.7
Population (ACS)	22,860	84	20%	+16.7
Median household income (ACS)	153,477	96	20%	+19.3

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 89 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	41.4	88	50%	+43.9
10-year restaurant growth	64	87	30%	+26.0
20-year restaurant growth	215.4	95	20%	+18.9

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (128)

By cuisine

American 20 · Coffee 16 · Bakery 11 · Dessert 10 · Pizza 10 · Mexican 7 · Burgers 5 · Italian 4 · Sandwiches 4 · BBQ 3 · Cajun, Creole, Southern 3 · Chicken / wings 3 · Ice cream / frozen desserts 3 · Southwestern / Tex-Mex 3 · Tea / bubble tea 3 · Breakfast 2 · French 2 · Asian 1 · Healthy / salads / bowls 1 · Indian 1 · Juice / smoothies 1 · Seafood 1 · Spanish / tapas 1

By type

Restaurant (service type not stated) 51 · Bar 33 · Quick service 20 · Bakery 12 · Casual dining 12 · Dessert 12 · Winery / distillery / taproom 12 · Café 11 · Brewery / taproom 10 · Coffee shop 10 · Food truck 9 · Specialty food shop 3 · Juice, smoothie, tea 3 · Buffet 1 · Delivery-focused 1 · Other 1

Name	Type	Cuisine	Address	Status
12 Fox Beer Co	Brewery / taproom · Bar		4700 W Fitzhugh Rd	open
A.T. Eatz Burger Joint	Food truck	Burgers · American	23663 Ranch Rd 12	open
Abby Jane Bakeshop	Bakery · Dessert	Bakery · Dessert	16604 Fitzhugh Rd	open
Alchemy Juice + Coffee	Coffee shop	Coffee	400 US-290 Suite C-101	open
Barton Springs Mill	Bakery	Bakery	252 Frog Pond Ln	open
Bell Springs Winery & Brewery	Winery / distillery / taproom · Brewery / taproom · Bar		3700 Bell Springs Rd	open
Betty Maes	Food truck	Cajun, Creole, Southern · Seafood	23663 Ranch Road 12	open
BKK Thai Street Food	Food truck			open
Blue Butterfly Brewery	Brewery / taproom · Bar			open
Cakes ROCK!!!	Bakery · Restaurant (service type not stated) · Dessert	Dessert	2400B W Hwy 290, 4	open
Canyon Grill	Restaurant (service type not stated)	American	3799 E Highway 290	open
Carmela's Dripping Springs	Restaurant (service type not stated)	Italian · Pizza	18901 Hamilton Pool Rd	open
Carmelas Cafe Llc	Restaurant (service type not stated)		18901 Hamilton Pool Rd	open
Chicken Express - Dripping Springs	Quick service		230 E Highway 290	open
Cinnabon	Bakery	Bakery	1025 Cannon Dr	open
Coffee with Cars - Dripping Springs	Café · Coffee shop	Coffee	31430 Ranch Road 12	open
Creek Road Café	Restaurant (service type not stated)	American	301 W Highway 290	open
Crepe Crazy Crepe Crazy	Dessert	Breakfast · French · Dessert	660 W Hwy 290	open
Crimson Creek Smokehouse	Restaurant (service type not stated)	BBQ · American	2250 US-290	open
Dairy Queen	Dessert · Restaurant (service type not stated) · Quick service	Ice cream / frozen desserts	403 U.S. 290	open
Distant State Beer Co.	Brewery / taproom · Bar		3799 E Hwy 290	open
Dog 'n' Bone	Bar · Casual dining		310 Old Fitzhugh Rd	open
Domino's Domino's Pizza	Quick service · Delivery-focused	Pizza	105 S Canyonwood Drive	open
Dreamland Dripping Springs	Bar		2770 W Highway 290	open
Drippin Donuts	Bakery · Dessert	Dessert · Bakery	651 US-290	open
Dripping Springs Chocolate Company	Dessert	Dessert	391 Sportsplex Dr	open
Dripping Springs Distilling	Winery / distillery / taproom		5330 Bell Springs Rd	open
Dripping Wings	Food truck		1005 W Highway 290	open
El Rey Mexican Bar & Grill	Casual dining · Bar	Mexican · Southwestern / Tex-Mex	2400B US-290 Ste 2	open
Evan's Soft Serve	Food truck · Juice, smoothie, tea	Juice / smoothies · Tea / bubble tea	505 Wynnpage Dr	open
FairLane	Bar · Café	Coffee	29035 Ranch Rd 12	open
Family Business Beer Company	Brewery / taproom · Restaurant (service type not stated) · Bar		19510 Hamilton Pool Rd	open
Fancy eats and sweets	Bakery · Dessert	Bakery · Dessert	1105 Harmon Hills Rd	open
Fitzhugh Brewing	Brewery / taproom · Casual dining · Bar	American	15435 Fitzhugh Rd	open
Flores Breakfast and Lunch	Restaurant (service type not stated) · Casual dining	Breakfast · American	920 US-290	open
Flores Mexican Restaurant Flores	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	2440 US-290 Bldg C Ste A	open
Fran's Pies	Bakery	Bakery	Dripping Springs Farmer’s Market and by order at franspies@yahoo.com or (512) 568-4141.	open
Ghost Note Brewing	Brewery / taproom · Bar		23663 Ranch Road 12	open
Golden Chick Golden Chick	Quick service · Restaurant (service type not stated)	Chicken / wings	104 US-290	open
Grand Slam Pizza	Buffet · Restaurant (service type not stated)	Pizza	100 Commons Rd	open
Graveyard Vineyards Texas	Winery / distillery / taproom		3700 Bell Springs Rd Suite 200	open
Graveyard Vineyards Texas	Winery / distillery / taproom		5258 Bell Springs Rd	open
Grawlix Cocktail Lounge	Bar		332 W Mercer St	open
Greater Goods Roasting Co. Greater Goods Coffee Co.	Coffee shop · Café	Coffee	160 McGregor Ln	open
Hawk's Shadow Winery	Winery / distillery / taproom		7500 McGregor Ln	open
Hill Country Kitchen	Restaurant (service type not stated)	American	131 E Mercer St	open
Hill Country Ranch Pizzeria	Restaurant (service type not stated)	Pizza · Burgers	598 US-290 #250	open
Homespun Kitchen and Bar	Casual dining · Restaurant (service type not stated) · Bar	American	131 E Mercer St	open
How'z It Hawaiian Grill	Food truck			open
Hwy 290 - Dripping Springs Whataburger	Quick service		598 E HIGHWAY 290 STE 500	open
Jp-8 Coffee	Coffee shop	Coffee	708 Headwaters Blvd	open
Krispy Krunchy Chicken Krispy Krunchy Chicken	Quick service · Restaurant (service type not stated)	Chicken / wings	200 E US-290	open
Le Muse Coffee & Wine Bar	Coffee shop · Restaurant (service type not stated) · Bar	Coffee	312 Old Fitzhugh Rd	open
Le Vacher	Restaurant (service type not stated)	French	136 Drifting Wind Run Ste 101	open
Mazama Coffee Co	Restaurant (service type not stated) · Coffee shop · Café · Bakery	Coffee · Bakery	301 Mercer St	open
McDonald's McDonald's	Quick service	Burgers · American	333 E Highway 290	open
Merchants on Mercer	Coffee shop · Bar	Coffee	Mercer Street	open
Mind Of Massaro	Food truck · Restaurant (service type not stated) · Quick service		3700 Bell Springs Rd	open
Mr. Chingon at FaireLane	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	29035 Ranch Rd 12	open
Mr. Gatti’s Pizza	Restaurant (service type not stated)	Pizza	136 Drifting Wind Run	open
Natkhat Flavors	Restaurant (service type not stated) · Casual dining	Indian · American	333 US-290	open
Nectarine	Café	Healthy / salads / bowls · Coffee	2001 US-290	open
Oak Creek Cafe	Café · Restaurant (service type not stated) · Casual dining	Coffee · American	660 W Hwy 290	open
One Shot Distillery and Brewery	Winery / distillery / taproom · Brewery / taproom · Bar		31610 Ranch Road 12	open
Ooh La Boudoir	Bar		400 W US-290	open
Panda Express Panda Express	Quick service		12680 W Us 290	open
Panda Express	Quick service · Restaurant (service type not stated)		12680 W Us 290, Ste 300	open
Parmeson Wines	Winery / distillery / taproom		5300 Bell Springs Rd	open
Pig Pen Station	Restaurant (service type not stated) · Food truck	BBQ · Cajun, Creole, Southern · American	1005 w Highway 290	open
Pizza Hut Pizza Hut	Quick service · Restaurant (service type not stated)	Pizza	400 Highway 290 West Hays	open
Pizza Hut Express	Restaurant (service type not stated)	Pizza	140 Arrowhead Ranch Boulevard, Dripping Springs	open
Popeyes Louisiana Kitchen	Restaurant (service type not stated)	Chicken / wings	200 W Highway 290	open
Proof And Cooper Llc	Restaurant (service type not stated)		18800 Hamilton Pool Rd	open
Railroad Bar-B-Que Railroad Bar-B-Que	Restaurant (service type not stated)	BBQ · Cajun, Creole, Southern · American	1111 US-290 #3818	open
Raza's Food Shack	Restaurant (service type not stated) · Food truck	Mexican	1005 W Highway 290	open
Razas	Restaurant (service type not stated) · Casual dining	Mexican · American	200 US-290	open
Remington Family Distillers	Winery / distillery / taproom · Bar		252 Frog Pond Ln	open
Rice and Oak	Restaurant (service type not stated)	Asian · American	1025 Cannon Dr	open
Rolling in Thyme and Dough	Bakery · Restaurant (service type not stated) · Café	Bakery · Coffee	333 W Hwy 290	open
Route 12 Filling Station	Restaurant (service type not stated) · Casual dining	American	31560 Ranch Rd 12	open
Ruminate Distilling	Winery / distillery / taproom		231 Frog Pond Ln	open
Schlotzsky's (Cannon Drive - Dripping Springs, TX) Schlotzsky's	Quick service · Restaurant (service type not stated)	Sandwiches	1025 Cannon Dr	open
Sidecar Tasting Room	Bar		501 Old Fitzhugh Rd	open
Sipping Springs Beer and Wine Garden	Bar		5507 Bell Springs Road	open
Slice Street Pizza	Restaurant (service type not stated)	Pizza · Italian	333 US-290, Ste 401	open
Smokey's Cigar Lounge	Bar · Restaurant (service type not stated)		31560 Ranch Road 12 Unit 207	open
Smoke’n Hops	Restaurant (service type not stated)		3799 E Highway 290	open
Solaro Estate Winery	Winery / distillery / taproom · Bar		13111 Silver Creek Rd	open
Somm By Epicure	Bar · Specialty food shop		1025 Cannon Dr	open
Sonic Drive In Sonic Drive-In	Quick service	Burgers · American	400 East Highway 290	open
Specialty Blends	Bar		141 Dos Lagos Dr	open
Starbucks Coffee Company Starbucks	Coffee shop · Café · Bakery	Coffee · Bakery	108 US-290	open
SUBWAY	Other	Sandwiches	Highway 290	open
Subway Subway	Quick service · Specialty food shop	Sandwiches	1301 Hwy 290 W	open
Summer Revival Luncheonette	Bar		665 W US-290	open
Supreme Food Court	Restaurant (service type not stated) · Bar		29035 Ranch Rd 12	open
Taco Bell	Quick service · Restaurant (service type not stated)	Mexican	104 E Highway 290	open
Taco Bell Taco Bell	Quick service		230 E US 290	open
Tank Town	Restaurant (service type not stated)		2770 W Highway 290	open
TCBY TCBY	Dessert · Bar	Dessert	1025 Cannon Dr, Dripping Springs, TX, 78620	open
TCBY Clock Tower Square TCBY	Dessert	Dessert · Ice cream / frozen desserts	1025 Cannon Dr	open
The Acoffeecary Shop	Coffee shop	Coffee	13830 Sawyer Ranch Rd Ste 104	open
The Anderson's Outpost	Bar · Casual dining		1401 Harmon Hills Rd	open
The Barber Shop	Bar		207 W Mercer St	open
The Bloody Buddy	Bar		100 Russell Ln	open
The Drip Nutrition	Restaurant (service type not stated) · Coffee shop · Café	Coffee	333 E Highway 290	open
The French Quarter	Juice, smoothie, tea	Tea / bubble tea	330 W Mercer St	open
The Great British Baking Company	Bakery	Bakery	104 W Mercer St	open
The Ice Cream Shop	Dessert · Restaurant (service type not stated) · Café	Ice cream / frozen desserts · Coffee	18901 Hamilton Pool Rd	open
The Mc Claferty Wine Chateau & Winery	Winery / distillery / taproom		350 McClaferty Ranch Rd	open
The Mercantile	Brewery / taproom · Casual dining · Bar	Spanish / tapas	211 W Mercer St	open
The Pizza Cave	Restaurant (service type not stated)	Pizza · Italian	2690 US-290	open
The Pizza Cave	Restaurant (service type not stated)	Italian · Pizza	110 W US-290	open
The Rural Table	Dessert	Dessert	104 W Mercer St Ste H	open
Thebluepig	Juice, smoothie, tea · Café	Tea / bubble tea · Coffee	101 Ted Burger Rd	open
ThunderCloud Subs ThunderCloud Subs	Specialty food shop · Quick service	Sandwiches · American	598 US-290 #230	open
Tillie's	Restaurant (service type not stated) · Casual dining	American	3509 Creek Rd	open
Treaty Oak Distilling	Winery / distillery / taproom · Bar		16604 Fitzhugh Rd	open
Twisted X Brewing Company	Brewery / taproom · Bar		23455 Ranch to Market Rd 150	open
Vespa Rossa	Restaurant (service type not stated)		3799 E Highway 290	open
Vespa Rossa Tx	Restaurant (service type not stated)		3799 W Highway 290	open
Voodoo Ice	Quick service		1005 W Highway 290	open
Well Yeah Cakes	Bakery · Dessert	Bakery · Dessert	28109 Ranch Rd 12	open
Whataburger Whataburger	Quick service	Burgers · American	598 E HIGHWAY 290 STE 500	open
Wingstop Wingstop	Quick service		136 Drifting Wind Run Ste 107	open
Yapa Artisan Empanadas	Restaurant (service type not stated)	Mexican	601 Old Fitzhugh Rd	open
Skull & Cakebones	Bakery	Bakery	3991 E Highway 290 Unit A	closed
The Cake Plate	Dessert · Bakery	Dessert · Bakery	3992 E Highway 290 Bldg 200	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	5	5	—	—	—	—	SIC1987
1995	4	4	—	—	—	—	SIC1987
1996	4	4	—	—	—	—	SIC1987
1997	9	9	—	—	—	—	SIC1987
1998	11	10	4	6	—	1	NAICS1997
1999	11	10	4	6	—	1	NAICS1997
2000	12	11	4	7	—	1	NAICS1997
2001	13	12	3	9	—	—	NAICS1997
2002	12	11	3	8	—	—	NAICS1997
2003	14	13	4	9	—	—	NAICS2002
2004	13	13	5	8	—	—	NAICS2002
2005	10	10	2	7	1	—	NAICS2002
2006	12	12	3	8	1	—	NAICS2002
2007	16	16	7	8	1	—	NAICS2002
2008	15	15	8	5	2	—	NAICS2007
2009	18	16	9	5	2	—	NAICS2007
2010	19	19	12	5	2	—	NAICS2007
2011	23	21	10	7	4	1	NAICS2007
2012	27	25	10	13	2	2	NAICS2012
2013	27	25	10	12	3	2	NAICS2012
2014	28	23	9	11	3	2	NAICS2012
2015	27	22	9	11	2	2	NAICS2012
2016	35	30	13	12	5	2	NAICS2012
2017	37	32	10	16	6	—	NAICS2017
2018	34	29	9	16	4	—	NAICS2017
2019	38	31	12	16	3	4	NAICS2017
2020	39	30	12	16	—	4	NAICS2017
2021	38	32	14	17	—	3	NAICS2017
2022	48	37	15	19	3	5	NAICS2022
2023	53	41	15	21	5	5	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 78620. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.