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BMIE Market 78656

Caldwell County, Texas · ZCTA boundaries as of 2020

Profile

Population (current estimate)2,847
2020–2024 ACS 5-year estimate ±668 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households976
2020–2024 ACS 5-year estimate ±207 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count2,271
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units833
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$81,346
2020–2024 ACS 5-year estimate ±32,292 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age32.5
2020–2024 ACS 5-year estimate ±5 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,629
2020–2024 ACS 5-year estimate ±164 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$238,100
2020–2024 ACS 5-year estimate ±161,092 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area28.5 sq mi
Census Gazetteer 2020
Restaurants1
2013 · U.S. Census Bureau, ZIP Code Business Patterns 2013 detail (NAICS2012) · by USPS ZIP 78656
Restaurants per 10,000 residents4.4
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-50.0%
DERIVED: 2008 → 2013, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+0.0%
DERIVED: 2003 → 2013, ZIP Code Business Patterns restaurants
Projected restaurants, 20181 (range 0–2)
FORECAST · linear trend v1 fitted to 2003–2013 (11 points, +0.0 per year, r² 0.00) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score47 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score56 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score59 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score16 / 100
MODELED · market_momentum_score v1 · confidence Medium · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 47 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score55.95640%+22.3
Restaurant Opportunity Score59.45935%+20.8
Market Momentum Score15.61625%+3.9
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 56 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)2,8475140%+20.5
Median household income (ACS)81,3466440%+25.6
Households (ACS)9764920%+9.8
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 59 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth03535%+12.3
Restaurants per 10,000 residents (lower = more room)3.59625%+24.1
Population (ACS)2,8475120%+10.2
Median household income (ACS)81,3466420%+12.8
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 16 (Medium confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-50450%+2.5
10-year restaurant growth03530%+13.1
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (9)

By cuisine

American 3 · Bakery 1 · BBQ 1 · Cajun, Creole, Southern 1 · Coffee 1 · Dessert 1 · Mexican 1 · Seafood 1

By type

Restaurant (service type not stated) 4 · Bar 3 · Bakery 1 · Café 1 · Casual dining 1 · Coffee shop 1 · Dessert 1

NameTypeCuisineAddressStatus
Dre's Daiquiri ShopCasual dining · BarAmerican · Seafood441 Railroad Stopen
Frank's PlaceRestaurant (service type not stated)BBQ · Cajun, Creole, Southern · American13321 State Park Rdopen
Laredo Taco CompanyRestaurant (service type not stated)7809 Camino Realopen
Las Corona's MarketRestaurant (service type not stated)Mexican · American40 Live Oak Dropen
Lucky 7Bar26 Delgado Stopen
Meal Made EasyCafé · Coffee shop · BakeryCoffee · BakeryHomeopen
Sibarita RanchRestaurant (service type not stated)441 Railroad Stopen
Sweets N StuffDessertDessert107 Railroad Stopen
Yanez TavernBar9474 TX-142open
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199411SIC1987
199511SIC1987
199611SIC1987
199711SIC1987
1998211NAICS1997
1999111NAICS1997
2000111NAICS1997
20012211NAICS1997
2002111NAICS1997
2003111NAICS2002
20042111NAICS2002
2005111NAICS2002
2006111NAICS2002
2007111NAICS2002
2008222NAICS2007
2009111NAICS2007
2010111NAICS2007
2011111NAICS2007
2012111NAICS2012
2013111NAICS2012
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 78656. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.