BMIE Market 78657

Llano County, Texas · ZCTA boundaries as of 2020

Profile

Population (current estimate)	7,591 2020–2024 ACS 5-year estimate ±472 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	3,526 2020–2024 ACS 5-year estimate ±197 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	5,509 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	4,381 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$91,452 2020–2024 ACS 5-year estimate ±8,300 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	59.3 2020–2024 ACS 5-year estimate ±4 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,492 2020–2024 ACS 5-year estimate ±174 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$483,200 2020–2024 ACS 5-year estimate ±34,411 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	38.8 sq mi Census Gazetteer 2020
Restaurants	5 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 78657
Restaurants per 10,000 residents	9.1 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	-16.7% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+25.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+400.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+400.0% DERIVED: 1997 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	5 (range 2–8) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.1 per year, r² 0.04) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	66 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	70 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	73 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	47 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 78657. Projection: linear trend v1, fitted 2013–2023, -0.1 restaurants per year, r² 0.04, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Texas and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,534, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 66 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	70.3	70	40%	+28.1
Restaurant Opportunity Score	73.3	73	35%	+25.7
Market Momentum Score	47.1	47	25%	+11.8

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 70 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	7,591	67	40%	+26.7
Median household income (ACS)	91,452	75	40%	+29.8
Households (ACS)	3,526	69	20%	+13.8

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 73 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	25	67	35%	+23.6
Restaurants per 10,000 residents (lower = more room)	6.6	86	25%	+21.5
Population (ACS)	7,591	67	20%	+13.3
Median household income (ACS)	91,452	75	20%	+14.9

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 47 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	-16.7	15	50%	+7.3
10-year restaurant growth	25	67	30%	+20.2
20-year restaurant growth	400	98	20%	+19.6

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (26)

By cuisine

American 5 · BBQ 4 · Coffee 3 · Italian 3 · Seafood 3 · Pizza 2 · Asian 1 · Chicken / wings 1 · Juice / smoothies 1 · Mexican 1 · Southwestern / Tex-Mex 1 · Tea / bubble tea 1 · Thai 1

By type

Restaurant (service type not stated) 19 · Bar 9 · Casual dining 7 · Café 3 · Coffee shop 2 · Food truck 1 · Juice, smoothie, tea 1 · Quick service 1

Name	Type	Cuisine	Address	Status
Bay View Restaurant & Bar	Restaurant (service type not stated) · Bar	Italian · American	4401 Cottonwood Dr	open
Cap Rock Poolside Grill Members Only	Casual dining · Restaurant (service type not stated) · Bar		2655 Bay W Blvd	open
CASTLE ROCK PIZZA CO.	Restaurant (service type not stated)	Pizza · Italian	4350 Cottonwood Dr	open
Cowtown Texas Bbq	Restaurant (service type not stated)	BBQ	3809 W FM 2147	open
Fornos Bar & Grill	Casual dining · Bar		200 Wirtz Dam Rd	open
Fratelli Pizza #4 Fratelli Pizza,Coffee,&Gelato-Bertram	Restaurant (service type not stated)	Pizza · Italian	4119 Ranch to Market Rd 2147	open
Hatfield's BBQ	Restaurant (service type not stated)	BBQ · American	1103 Hi Cir S	open
Hiccups Sports Bar and Grill	Casual dining · Bar		4119 Ranch to Market Rd 2147	open
Horseshoe Bay Ram Rock	Restaurant (service type not stated)	Seafood		open
Julie's Cocina	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	4119 Hwy 2147; Unit 1	open
Krispy Krunchy Chicken	Restaurant (service type not stated)	Chicken / wings	6802 FM 2147	open
Kynda Coffee	Coffee shop · Restaurant (service type not stated) · Café	Coffee	4315 Ranch to Market Rd 2147	open
Lakeside Thai Food	Restaurant (service type not stated)	Thai · Asian	3817 Ranch to Market Rd 2147	open
Lantana Grill & Bar	Bar · Restaurant (service type not stated)	Seafood	200 Hi Cir N	open
LeStourgeon Seafood Company	Restaurant (service type not stated)	Seafood · American	4320 Ranch to Market Rd 2147	open
Loma Coffee	Coffee shop · Café	Coffee	4350 Cottonwood Dr	open
Mythic Barbecue	Restaurant (service type not stated)	BBQ · American	4350 Cottonwood Dr	open
Oinkmobile	Food truck · Quick service	BBQ	4350 Cottonwood Dr	open
Saucy's Restaurant Catering	Restaurant (service type not stated)		4005 Hwy 2147 a	open
Shack on a Creek	Casual dining · Bar		730 Sandy Harbor Dr	open
The Coffee Depot	Juice, smoothie, tea · Café	Juice / smoothies · Tea / bubble tea · Coffee	4350 Cottonwood Rd	open
The Wave Bar & Grill	Casual dining · Restaurant (service type not stated) · Bar		200 S Wirtz Dam Rd	open
The Yacht Club	Restaurant (service type not stated)	American	200 HI Cir N	open
Waterfront Bar & Grill	Casual dining · Restaurant (service type not stated) · Bar		106 Cove W	open
Whitewater 360 Sports Club	Bar · Restaurant (service type not stated) · Casual dining		200 Hi Cir N	open
Pizza Mia	Restaurant (service type not stated)	Pizza	4119 W Fm 2147 Bldg 3	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	1	—	—	—	—	1	SIC1987
1997	1	1	—	—	—	—	SIC1987
1998	2	2	2	—	—	—	NAICS1997
1999	2	2	2	—	—	—	NAICS1997
2000	3	3	3	—	—	—	NAICS1997
2001	2	2	2	—	—	—	NAICS1997
2002	1	1	1	—	—	—	NAICS1997
2003	1	1	1	—	—	—	NAICS2002
2004	3	2	2	—	—	—	NAICS2002
2005	5	5	4	1	—	—	NAICS2002
2006	7	7	5	2	—	—	NAICS2002
2007	8	8	4	4	—	—	NAICS2002
2008	5	5	2	3	—	—	NAICS2007
2009	5	4	2	2	—	1	NAICS2007
2010	6	5	3	2	—	1	NAICS2007
2011	8	7	5	2	—	1	NAICS2007
2012	6	4	3	1	—	1	NAICS2012
2013	6	4	2	1	1	1	NAICS2012
2014	7	5	3	1	1	1	NAICS2012
2015	7	6	3	2	1	1	NAICS2012
2016	10	9	5	3	1	1	NAICS2012
2017	8	8	4	3	—	—	NAICS2017
2018	7	6	3	—	—	—	NAICS2017
2019	8	6	3	—	—	—	NAICS2017
2020	8	6	—	—	3	—	NAICS2017
2021	7	5	—	—	—	—	NAICS2017
2022	6	4	—	—	—	—	NAICS2022
2023	7	5	3	—	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 78657. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.