BMIE Market 78681

Williamson County, Texas · ZCTA boundaries as of 2020

Profile

Population (current estimate)	56,691 2020–2024 ACS 5-year estimate ±2,713 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	20,135 2020–2024 ACS 5-year estimate ±868 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	50,606 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	17,971 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$137,819 2020–2024 ACS 5-year estimate ±8,741 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	39.3 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,963 2020–2024 ACS 5-year estimate ±103 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$497,300 2020–2024 ACS 5-year estimate ±18,094 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	23.2 sq mi Census Gazetteer 2020
Restaurants	121 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 78681
Restaurants per 10,000 residents	14.0 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+33.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+65.8% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+116.1% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+706.7% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	136 (range 127–144) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +4.3 per year, r² 0.93) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	87 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	97 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	77 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	85 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 78681. Projection: linear trend v1, fitted 2013–2023, +4.3 restaurants per year, r² 0.93, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Texas and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,534, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 87 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	96.5	97	40%	+38.6
Restaurant Opportunity Score	77.5	77	35%	+27.1
Market Momentum Score	85.3	85	25%	+21.3

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 97 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	56,691	98	40%	+39.2
Median household income (ACS)	137,819	95	40%	+37.8
Households (ACS)	20,135	98	20%	+19.5

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 77 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	65.8	87	35%	+30.4
Restaurants per 10,000 residents (lower = more room)	21.3	34	25%	+8.5
Population (ACS)	56,691	98	20%	+19.6
Median household income (ACS)	137,819	95	20%	+18.9

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 85 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	33.0	84	50%	+42.0
10-year restaurant growth	65.8	87	30%	+26.1
20-year restaurant growth	116.1	86	20%	+17.2

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (189)

By cuisine

American 36 · Coffee 30 · Mexican 23 · Sandwiches 17 · Bakery 15 · Burgers 14 · Pizza 12 · Southwestern / Tex-Mex 12 · Asian 10 · Dessert 10 · BBQ 7 · Italian 7 · Cajun, Creole, Southern 6 · Chicken / wings 6 · Chinese 6 · Indian 6 · Juice / smoothies 6 · Steakhouse 6 · Ice cream / frozen desserts 5 · Japanese 5 · Latin American (other) 5 · Breakfast 4 · Mediterranean 4 · Tea / bubble tea 4 · Healthy / salads / bowls 3 · Middle Eastern 3 · Seafood 3 · Vietnamese 3 · Sushi 2 · Cuban 1 · Hot dogs 1 · Korean 1 · Thai 1

By type

Restaurant (service type not stated) 107 · Quick service 43 · Café 25 · Bar 19 · Bakery 17 · Casual dining 15 · Dessert 15 · Coffee shop 12 · Juice, smoothie, tea 10 · Specialty food shop 7 · Brewery / taproom 2 · Delivery-focused 2 · Winery / distillery / taproom 2 · Buffet 1 · Catering 1 · Food truck 1 · Other 1

Name	Type	Cuisine	Address	Status
620 Café & Bakery	Café	Coffee	910 Round Rock Ave	open
620's Healthy Hub	Restaurant (service type not stated)	Healthy / salads / bowls	1312 Round Rock Ave	open
ABC Bakery	Bakery · Café	Bakery · Coffee	1305 Highmeadows Cv	open
Alamo Coffee Company	Coffee shop · Restaurant (service type not stated)	Coffee	1021 Sendero Springs Dr	open
Anchor Bar Round Rock Anchor Bar-San Antonio	Bar · Casual dining	American	2702 Parker Rd	open
Applebee's Applebee's Neighborhood Grill & Bar	Restaurant (service type not stated) · Casual dining · Bar	American	2700 Parker Rd Ste A	open
Arepitas	Restaurant (service type not stated) · Casual dining · Bar	Latin American (other)	910 Round Rock Ave	open
Atithi Grill and Bar	Casual dining · Restaurant (service type not stated) · Bar	Indian	130 Sundance Pkwy	open
Auntie Anne's	Bakery	Bakery	7309 W Magic Mountain Ln	open
Austin Cake Studio	Bakery · Café	Bakery · Coffee	1504 Chisholm Trail Rd	open
Austin Texas Barbeque Restaurant	Restaurant (service type not stated)	BBQ · American	2601 S Interstate 35	open
AustIndia Bar and Restaurant	Restaurant (service type not stated) · Bar	Indian	300 Hesters Crossing Rd	open
BABA KEBAB	Restaurant (service type not stated)	Mediterranean · Middle Eastern	2111 Sam Bass Rd #1600	open
Bee Immortal Mead	Winery / distillery / taproom		1308 Chisholm Trail Rd STE 114	open
Black Rock Coffee Bar Black Rock Coffee Bar	Coffee shop · Restaurant (service type not stated) · Café	Coffee	17220 Ranch to Market Rd 620	open
Bo Asian Bistro	Restaurant (service type not stated)	Asian	2711 La Frontera Blvd #260	open
Burger King Burger King	Quick service	Burgers · American	2500 S I-35 Frontage Rd	open
Bush's Chicken	Quick service	Chicken / wings · American	1410 Round Rock Ave	open
Chapala Restaurant and Fruit Cup	Restaurant (service type not stated) · Casual dining	Mexican · American	910 Sam Bass Rd	open
Chick-fil-A Chick-fil-A	Quick service · Restaurant (service type not stated)	Chicken / wings	113 Deer Ridge Dr	open
Chipotle Mexican Grill Chipotle Mexican Grill	Quick service	Mexican	150 Sundance Pkwy Ste 100	open
Chipotle Mexican Grill Chipotle Mexican Grill	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	17100 N Rm 620 Rd	open
Chuy's Chuy's	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican · Latin American (other)	2320 N Interstate Hwy 35	open
Chuys	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex		open
Cinco Sentidos Tex Mex Restaurant	Restaurant (service type not stated)		2000 Sam Bass Rd	open
Cinnabon at Schlotzsky's La Frontera Cinnabon	Quick service		2700 Parker Drive	open
Clean Juice Clean Juice	Juice, smoothie, tea · Café	Juice / smoothies · Healthy / salads / bowls · Coffee	2800 S I-35 Frontage Rd	open
Coffee Enlightenment	Coffee shop · Café	Coffee	115 Sundance Pkwy #510	open
Cold Stone Creamery Cold Stone Creamery	Dessert	Ice cream / frozen desserts · Dessert	110 N Interstate Hwy 35 #135	open
Conans Pizza	Restaurant (service type not stated)		1205 Round Rock Ave	open
Corner Bakery Cafe Corner Bakery	Bakery · Restaurant (service type not stated) · Café	Bakery · Coffee	110 N Interstate 35	open
Cover 3 Cover-3	Bar	American	2800 N Interstate Hwy 35 #200	open
Cracker Barrel Cracker Barrel Old Country Store	Restaurant (service type not stated)	Cajun, Creole, Southern · American	2350 N I-35	open
Deccan Express - Pakka Indian Cuisine	Restaurant (service type not stated)	Indian · Middle Eastern	130 Sundance Pkwy Suite 100	open
Deer Ridge Dutch Bros. Coffee	Coffee shop · Café	Coffee	117 Deer Ridge Dr	open
Denny's	Café · Restaurant (service type not stated) · Casual dining	Breakfast · Coffee · American	2700 N Ih-35	open
Destiny Foods Inc	Quick service · Restaurant (service type not stated)	Sandwiches	812 Sam Bass Rd	open
Ding Tea	Juice, smoothie, tea · Café	Tea / bubble tea · Coffee	2800 S Interstate 35 #115	open
Domino's Domino's Pizza	Quick service · Delivery-focused	Pizza	1920 Sam Bass Rd	open
Domino's Pizza Domino's Pizza	Quick service · Delivery-focused	Pizza	17220 Ranch to Market Rd 620	open
Donut Taco Palace of Round Rock	Bakery · Dessert	Mexican · Dessert	16420 N FM 620	open
DoubleDave's Pizzaworks DoubleDave's Pizzaworks	Restaurant (service type not stated)	Pizza · Sandwiches · Italian	2300 B Chisholm Trail Rd	open
DQ Grill & Chill DQ Grill & Chill	Quick service		16550 R R 620	open
Eating Recovery Center	Restaurant (service type not stated)		1 Chisholm Trail Rd	open
El rinconcito camagueyano	Restaurant (service type not stated)	Cuban	602 E McNeil Rd	open
Eskimo Hut Round Rock Eskimo Hut - Corpus Christi	Dessert · Bar		1307 Chisholm Trail Rd	open
Fantasy Cakes	Bakery	Bakery	1100 Sam Bass Rd Ste 102	open
Fantasy Cakes	Bakery	Bakery	1910 Hermitage Dr	open
Fatbee Cafe	Café · Juice, smoothie, tea · Coffee shop	Coffee · Tea / bubble tea	1312 Round Rock Ave	open
Fire Bowl Cafe FIRE BOWL CAFE	Café	Chinese · Coffee · Asian	150 Sundance Pkwy #300	open
First Watch First Watch	Café · Restaurant (service type not stated)	Coffee · Breakfast	2701 D Parker Dr	open
Fogueira Gaúcha Brazilian Steakhouse	Restaurant (service type not stated)	Steakhouse	2000 S Interstate 35 Ste D1	open
Freddy's Frozen Custard & Steakburgers Freddy's Frozen Custard & Steakburgers	Quick service	Burgers · American	727 Round Rock Ave	open
Freddys 110-0011	Restaurant (service type not stated) · Quick service	American	727 Round Rock Ave	open
Fresh Donuts	Bakery · Dessert · Café	Dessert · Coffee · Bakery	1920 Sam Bass Rd	open
Gksd 2 Restaurant Enterprises, Llc	Restaurant (service type not stated)		2500 Hoppe Trl	open
Gourmet Texas Pasta	Restaurant (service type not stated) · Casual dining	Italian · American	1100 Sam Bass Rd	open
Great American Cookies Great American Cookies	Quick service		150 Sundance Pkwy	open
Hao Hao Vietnamese & Chinese Restaurant	Restaurant (service type not stated)	Chinese · Vietnamese	1205 Round Rock Ave #135	open
HomeField Grill	Restaurant (service type not stated)	American	2000 S Interstate 35 Ste D1	open
Honey Baked Ham The Honey Baked Ham Company	Specialty food shop · Quick service	Sandwiches · American	115 Sundance Pkwy, #420	open
Hoody's Sub Shop	Specialty food shop · Quick service	Sandwiches	1205 Round Rock Ave #121	open
Hooters	Bar · Restaurant (service type not stated) · Quick service	Sandwiches	2700 S I-H 35 Frontage Rd	open
Hopdoddy Burger Bar Hopdoddy Burger Bar	Casual dining · Bar	Burgers · American	2600 Hoppe Trail	open
Horn Bar	Bar		1400 Deep Wood Dr	open
Hunan Lion	Restaurant (service type not stated)	Asian · Chinese	1208 N I-35	open
Hung Ky Asian Kitchen	Restaurant (service type not stated)	Chinese · Asian	Sky Ridge Plaza, 2000 S I-35 Frontage Rd Ste G4	open
Hurricane Grill & Wings Hurricane Grill & Wings	Casual dining · Bar	American	2701 Parker Dr	open
Hurricane Grill & Wings	Bar · Restaurant (service type not stated) · Quick service	Burgers · Sandwiches · Chicken / wings	2701 Parker Rd Ste D-200 Ste D 100	open
IHOP IHOP	Casual dining	Breakfast · American	2002 N N Interstate Hwy 35	open
Jack Allen's Kitchen Jack Allen's Kitchen Oak Hill	Restaurant (service type not stated)	Cajun, Creole, Southern · American	2500 Hoppe Trail	open
Jack in the Box	Quick service · Restaurant (service type not stated)	Mexican · Sandwiches · Burgers	2120 S I H 35	open
Jack in the Box	Quick service · Restaurant (service type not stated)	Mexican · Sandwiches · Burgers	16330 R R 620	open
Jersey Mike's Jersey Mike's Subs	Specialty food shop · Quick service	Sandwiches	2800 S IH 35	open
Jersey Mike's Subs Jersey Mike's Subs	Quick service · Catering	Sandwiches	17220 RR-620	open
Jimmy John's	Quick service · Restaurant (service type not stated) · Specialty food shop	Sandwiches	115 Sundance Pkwy Ste 510	open
Jimmy John's Jimmy John's	Quick service · Specialty food shop	Sandwiches	110 N Interstate 35 Ste. 300	open
Johnny Carino's	Restaurant (service type not stated)	Italian	2600 N Interstate Highway 35	open
Just Like Home	Restaurant (service type not stated)	American · Mediterranean	2000 Mayfield Dr	open
La Cocina	Casual dining · Bar	Italian · Mexican	602 McNeil Rd	open
La Margarita Restaurante La Margarita	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican · Latin American (other)	1530 N I-35	open
Lady Babka	Bakery	Bakery	1310 Chisholm Valley Dr Ste 405	open
Lammes Candies Round Rock	Dessert		110 N Interstate 35 Ste 150	open
Lamppost Coffee	Coffee shop	Coffee	1205 Round Rock Ave	open
Level Up Nutrition	Juice, smoothie, tea	Juice / smoothies	2000 S Interstate 35	open
Little Caesar's Pizza	Restaurant (service type not stated)	Pizza	110 N Interstate 35	open
Logan's Roadhouse	Restaurant (service type not stated)	Steakhouse	2702 Parker Dr	open
Lolleepop Gourmet Popcorn & Treats	Dessert · Food truck	Dessert	1205 Round Rock Ave	open
LongHorn Steakhouse LongHorn Steakhouse	Casual dining · Bar	Steakhouse · American	2702 Parker Rd	open
Lucky's Grill	Quick service · Restaurant (service type not stated)	Burgers · Sandwiches · Hot dogs	300 Hesters Crossing Rd	open
Luna's Tacos	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	1300 Round Rock Ave	open
MaggieMoo's Ice Cream and Treatery Marble Slab Creamery	Dessert · Restaurant (service type not stated) · Juice, smoothie, tea · Bakery	Ice cream / frozen desserts · Juice / smoothies · Bakery	150 Sundance Pkwy	open
Marriott's Starbucks	Coffee shop	Coffee	2600 La Frontera Blvd	open
Mayfield DQ Mayfield DQ	Dessert · Restaurant (service type not stated) · Quick service	Ice cream / frozen desserts · Burgers	16550 R R 620	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	310 N I-35	open
Mellow Mushroom CLOSED	Restaurant (service type not stated)	Pizza	2600 N I-35	open
Mels Meals	Restaurant (service type not stated)		1208 N Interstate 35	open
Menchie's Menchie's	Dessert · Bar	Dessert	14028 N US Hwy 183 Ste D-165, Austin TX 78717	open
Mexican food	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican	1530 N I-35 North Frontage Rd	open
Miso Restaurant	Restaurant (service type not stated)	Japanese · Korean	2400 S I-35 Frontage Rd #150	open
Mnunllc	Restaurant (service type not stated)		2711 La Frontera Blvd Ste 200	open
Mongolian Grille	Restaurant (service type not stated)	Asian	115 Sundance Pkwy #420	open
Mother Natures Cafe	Café · Juice, smoothie, tea	Coffee · Juice / smoothies · Healthy / salads / bowls	16600 N FM 620	open
N RM 620 & O'Connor Dr Whataburger	Quick service		17000 N RM 620 RD	open
Niki's Pizza	Restaurant (service type not stated)	Pizza · Italian · American	1205 Round Rock Ave #137	open
Nopalitos	Restaurant (service type not stated)	Mexican	2000 S Interstate 35	open
Olive Garden Italian Restaurant Olive Garden	Restaurant (service type not stated)	Italian · Mediterranean	100 Sundance Pkwy	open
Origami	Restaurant (service type not stated)	Japanese	110 N Interstate 35 Ste 200B	open
Original Brooklyn Pie Co.	Restaurant (service type not stated)	Pizza · American	2711 La Frontera Blvd #330	open
Over the Top Cake Supplies	Bakery · Dessert	Dessert	1208 N IH 35, Suite 700	open
Panda Express Panda Express	Quick service		105 Deer Ridge Drive	open
Pani Puri Wala	Restaurant (service type not stated) · Café · Casual dining	Indian · Breakfast · Coffee · American	2800 S I-35	open
Papa Murphy's Take 'N' Bake Pizza	Restaurant (service type not stated)	Pizza	7399 Oconnor Dr	open
Papi's Pies	Bakery · Dessert · Café	Bakery · Dessert · Coffee	10 Chisholm Trail Rd	open
Pappys Pizza	Restaurant (service type not stated)		1312 Round Rock Ave	open
Pho Dan	Restaurant (service type not stated)	Vietnamese	2711 La Frontera Blvd	open
Pinthouse Pizza PintHouse	Brewery / taproom · Restaurant (service type not stated) · Bar	Pizza · Italian	2800 Hoppe Trail	open
Pizza Hut	Restaurant (service type not stated)	Pizza	1205 Round Rock Ave	open
Pok E Jo's Smokehouse PoK-e-Jo's BBQ	Restaurant (service type not stated)	American · BBQ	1202 S Interstate 35	open
PoK-e-Jo's Pok-e-Jo's	Restaurant (service type not stated)	BBQ · Cajun, Creole, Southern · American	1150 I 35 N Frontage Rd	open
Popeyes Popeyes Louisiana Kitchen	Quick service	Chicken / wings	1008 N Interstate 35	open
Popeyes Popeyes Louisiana Kitchen	Quick service	Chicken / wings · Cajun, Creole, Southern	17400 FM 620	open
Red Lobster Red Lobster	Restaurant (service type not stated)	Seafood · American	2702 A, Parker Dr	open
Red Rock Bar & Grill	Restaurant (service type not stated)		2370 Chisholm Trail Rd	open
Restoration Brewing	Brewery / taproom		4314 Angelico Lane	open
Rice 2 Go	Restaurant (service type not stated)		16560 Ranch Rd Ste. #112	open
Rice2Go	Restaurant (service type not stated)	Chinese · Vietnamese · Asian	16560 Ranch to Market Rd 620 #112	open
River City Grille	Restaurant (service type not stated)	American	2600 La Frontera Blvd	open
Roadhouse Bar	Bar · Casual dining		1103 Wonder Dr	open
Rockfish Seafood Grill	Restaurant (service type not stated)	Seafood	2701 Parker Rd	open
Ros Niyom Thai	Restaurant (service type not stated)	Thai · Asian	2000 S I-35 Frontage Rd Ste C-1	open
Rudy's Country Store and Bar-B-Q Rudy's "Country Store" and Bar-B-Q	Restaurant (service type not stated)	BBQ · American	2400 N Interstate Hwy 35	open
Sabor Colombia Restaurant Sabor Colombia Restaurant & Bakery -Round Rock	Restaurant (service type not stated)	Latin American (other)	1318 Round Rock Ave	open
Salad and Go	Restaurant (service type not stated)		101 Deer Ridge Dr	open
Sales Enterprises	Restaurant (service type not stated)	Pizza	1200 N Industrial Blvd	open
Salt Traders Coastal Cooking	Restaurant (service type not stated)	Seafood · American	2850 N Interstate Hwy 35	open
Saltgrass Steak House Saltgrass Steak House	Restaurant (service type not stated)	Steakhouse	2300 N Interstate Hwy 35	open
Sanford Sourdough Bakery & Market	Bakery	Bakery	1025 Sendero Springs Dr	open
Santiago's Tex-Mex & Cantina	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican	16420 Ranch to Market Rd 620 Ste #101	open
Schlotzsky's Schlotzsky's	Specialty food shop · Quick service	Sandwiches · Southwestern / Tex-Mex	2700 Parker Dr	open
Shake Shack Round Rock Shake Shack	Quick service	Burgers · American	1402 N Interstate Hwy 35	open
Sichuan Garden	Restaurant (service type not stated)	Chinese · Asian	110 N Interstate 35	open
Sips	Coffee shop	Coffee	601 Great Oaks Dr B103	open
Smokey Mo's BBQ	Restaurant (service type not stated)	BBQ · Sandwiches	17280 N FM 620, 100	open
Smoothie King	Juice, smoothie, tea	Juice / smoothies	7399 Oconnor Dr	open
Starbucks Starbucks	Coffee shop · Restaurant (service type not stated) · Café	Coffee	1010 I-35 S	open
Starbucks Starbucks	Coffee shop · Restaurant (service type not stated)	Coffee		open
Starbucks Starbucks	Coffee shop · Café · Bakery	Coffee · Bakery	1010 Ih 35	open
Starbucks Starbucks	Café · Coffee shop · Bakery	Coffee · Bakery	16650 N FM 620	open
Sweet Charlie's Sweet Charlie's	Dessert	Ice cream / frozen desserts · Dessert · American	2800 I-35 Ste 132	open
Sweet Memes - Round Rock	Dessert · Juice, smoothie, tea · Café	Dessert · Tea / bubble tea · Coffee	115 Sundance Pkwy Ste 390	open
Taco Bell Taco Bell	Quick service	Mexican	1108 N Interstate 35	open
Taco Cabana Taco Cabana	Quick service · Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	2110 I 35 N Frontage Rd	open
Taco Cabana	Quick service · Restaurant (service type not stated)	Mexican	2110 N Interstate 35 Frontage Rd	open
Take N Taste Indian Food Eatery	Restaurant (service type not stated)	Indian	17303 Great Oaks Dr	open
Taqueria Chapala Number 2	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	1308 Round Rock Ave	open
Taquerias Arandinas Taquerias Arandinas North Lamar	Restaurant (service type not stated)	Mexican · Latin American (other)	1205 Round Rock Ave	open
Teapioca Lounge Teapioca Lounge	Juice, smoothie, tea · Café	Tea / bubble tea · Coffee	2000 S I-35 Frontage Rd N-1	open
Teji's Indian Restaurant And Grocery	Restaurant (service type not stated)	Indian	1205 Round Rock Ave Ste 115	open
Tenderfix By Noah Schnapp	Quick service		2002 N Interstate 35	open
Teriyaki Madness Teriyaki Madness	Quick service	Japanese · Asian	2800 S I-35 Frontage Rd Ste 140	open
Texas Steak Out	Restaurant (service type not stated)	Steakhouse	2711 LA Frontera Blvd	open
The Kebab Shop The Kebab Shop	Restaurant (service type not stated)	Mediterranean · Middle Eastern	2800 S I-35 Frontage Rd #300	open
The Meltdown	Other	Sandwiches	2700 N Interstate 35	open
the peeps patio	Bar	BBQ	3724 Turetella Dr	open
ThunderCloud Subs ThunderCloud Subs	Specialty food shop · Restaurant (service type not stated) · Quick service	Sandwiches	1110 I 35 N Frontage Rd	open
Tinto Land / Sweet Rolls	Dessert	Ice cream / frozen desserts	2800 S I-35	open
Tokyo Steak House and Sushi Bar	Restaurant (service type not stated)	Japanese · Sushi · Steakhouse	201 Sundance Pkwy	open
Torchy's Tacos Torchy's Tacos	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican	1500 N Interstate Hwy 35	open
Trcka Treats	Bakery	Bakery	2001 Flint Rock Dr	open
Tres Esparzas Group, Llc	Restaurant (service type not stated)		16420 N Rm 620 Rd , Ste 101	open
Tropical Smoothie Cafe Tropical Smoothie Cafe	Juice, smoothie, tea · Quick service · Café	Juice / smoothies · Coffee	17420 Ranch to Market Rd 620	open
Umi Hot Pot Sushi & Seafood Buffet Umi premier Sushi & Seafood Buffet - Deptford	Buffet	Asian · Sushi · Japanese	2000 S I-35 Frontage Rd	open
Unicorniverse Bakery & Cafe	Bakery · Dessert · Café	Bakery · Dessert · Coffee	2400 S I-35 Frontage Rd	open
Vences Mexican Kitchen	Restaurant (service type not stated)	Mexican	2111 Sam Bass Rd	open
Veracruz All Natural Veracruz All Natural	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	2711 La Frontera Blvd #320	open
Verde's Mexican Parrilla	Restaurant (service type not stated)	Mexican	2000 S Interstate 35 Ste D1	open
Water 2 Wine	Winery / distillery / taproom		2000 S I-35, #H1	open
Wendy's	Quick service · Restaurant (service type not stated)	Burgers	720 Round Rock Ave	open
Wendy's Wendy's	Quick service	Burgers · American	17560 Rr 620	open
Westside Alehouse	Restaurant (service type not stated)	Burgers	1500 N Interstate 35	open
Whataburger Whataburger	Quick service	Burgers · American	17000 N RM 620 RD	open
Whiskey Cake Kitchen and Bar Whiskey Cake Kitchen & Bar - Plano	Casual dining · Bar	American	2600 N Interstate Hwy 35	open
Wing Street Pizza Hut	Quick service · Restaurant (service type not stated)	Pizza · BBQ	16420 N Rm 620 Rd Ste 106	open
Wingstop Wingstop	Quick service · Restaurant (service type not stated)	Chicken / wings · American	150 Sundance Pkwy Ste 400	open
Y'all's	Restaurant (service type not stated)	Cajun, Creole, Southern		open
Y’all’s Cafe	Café	Coffee · Cajun, Creole, Southern · American	2000 N I-35	open
Coffee Wholesale Usa	Coffee shop	Coffee	1101 N Industrial Blvd Ste A	closed
Cool Cafe (school Cafeteria)	Café	Coffee	1010 Chisholm Valley Dr	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	15	15	—	—	—	—	SIC1987
1995	15	15	—	—	—	—	SIC1987
1996	18	18	—	—	—	—	SIC1987
1997	32	31	—	—	—	1	SIC1987
1998	39	37	21	13	1	1	NAICS1997
1999	39	36	20	13	2	2	NAICS1997
2000	42	39	24	14	—	2	NAICS1997
2001	46	43	24	16	2	1	NAICS1997
2002	56	55	27	22	5	1	NAICS1997
2003	60	56	28	23	3	2	NAICS2002
2004	64	60	30	23	4	1	NAICS2002
2005	69	63	28	25	7	1	NAICS2002
2006	63	58	26	25	5	2	NAICS2002
2007	72	67	32	26	6	2	NAICS2002
2008	79	73	37	27	6	2	NAICS2007
2009	71	65	30	27	6	2	NAICS2007
2010	76	71	34	28	7	1	NAICS2007
2011	78	72	35	28	7	1	NAICS2007
2012	85	78	39	30	7	3	NAICS2012
2013	79	73	34	29	8	2	NAICS2012
2014	77	71	33	28	8	2	NAICS2012
2015	89	81	37	32	10	3	NAICS2012
2016	98	90	38	39	12	3	NAICS2012
2017	98	88	39	36	11	3	NAICS2017
2018	102	91	38	41	10	3	NAICS2017
2019	110	98	40	42	14	3	NAICS2017
2020	113	102	42	44	14	3	NAICS2017
2021	113	99	37	46	14	4	NAICS2017
2022	123	108	42	46	17	4	NAICS2022
2023	134	121	45	54	20	3	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 78681. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
78717	4.2 mi	73	2023
78665	4.8 mi	73	2023
78664	4.8 mi	150	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.