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BMIE Market 78732

Travis County, Texas · ZCTA boundaries as of 2020

Profile

Population (current estimate)21,087
2020–2024 ACS 5-year estimate ±1,839 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households7,580
2020–2024 ACS 5-year estimate ±687 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count14,060
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units5,033
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$192,500
2020–2024 ACS 5-year estimate ±26,980 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age37.7
2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,949
2020–2024 ACS 5-year estimate ±368 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$853,900
2020–2024 ACS 5-year estimate ±51,676 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area12.8 sq mi
Census Gazetteer 2020
Restaurants18
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 78732
Restaurants per 10,000 residents9.3
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+5.9%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+20.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+350.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+1,700.0%
DERIVED: 1997 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202819 (range 17–21)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.3 per year, r² 0.46) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score80 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score89 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score78 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score70 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 80 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score88.58940%+35.4
Restaurant Opportunity Score77.87835%+27.2
Market Momentum Score69.77025%+17.4
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 89 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)21,0878240%+32.9
Median household income (ACS)192,5009940%+39.5
Households (ACS)7,5808120%+16.1
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 78 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth206335%+22.1
Restaurants per 10,000 residents (lower = more room)8.57825%+19.5
Population (ACS)21,0878220%+16.5
Median household income (ACS)192,5009920%+19.8
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 70 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth5.96250%+31.2
10-year restaurant growth206330%+18.9
20-year restaurant growth3509720%+19.5
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (72)

By cuisine

American 13 · Asian 8 · Dessert 8 · Mexican 6 · Coffee 5 · Bakery 4 · Cajun, Creole, Southern 4 · Southwestern / Tex-Mex 4 · BBQ 3 · Ice cream / frozen desserts 3 · Japanese 3 · Juice / smoothies 3 · Pizza 3 · Burgers 2 · Chinese 2 · Mediterranean 2 · Seafood 2 · Sushi 2 · Breakfast 1 · Hawaiian / Pacific 1 · Healthy / salads / bowls 1 · Indian 1 · Italian 1 · Middle Eastern 1 · Noodles / ramen / pho 1 · Sandwiches 1 · Steakhouse 1 · Thai 1 · Vietnamese 1

By type

Restaurant (service type not stated) 45 · Dessert 11 · Bar 8 · Bakery 6 · Coffee shop 5 · Food truck 5 · Café 3 · Juice, smoothie, tea 3 · Brewery / taproom 2 · Casual dining 2 · Quick service 2 · Catering 1 · Delivery-focused 1 · Specialty food shop 1

NameTypeCuisineAddressStatus
Back 40 BakeryBakery · Dessert · CateringBakery · Dessert5145 N FM-620open
Big Kahuna DonutsBakery · DessertDessert2900 N Quinlan Park Rd Ste 110open
Birrieria Taco Zone 512Restaurant (service type not stated)4603 Ranch Rd 620 Nopen
Blue GeckoRestaurant (service type not stated)Mexican6901 Ranch Road 620 Nopen
Boat House GrillRestaurant (service type not stated)American6812 Ranch Road 620 Nopen
Bon Temps CreusetBar · Restaurant (service type not stated)Cajun, Creole, Southern6550 Comanche Trl Ste A101open
Breaking Bread Co.BakeryBakerySteiner ranch blvdopen
Burger Land by Taco ZoneRestaurant (service type not stated)4608 Ranch Rd 620 Nopen
Cake d'ArteRestaurant (service type not stated)12616 Calistoga Wayopen
Cakes RockBakery · DessertBakery · Dessert12500 Uvalde Creek Dropen
Chiang Mai 620Food truckThai · Asian6900 Ranch Road 620 Nopen
Cho Sushi Japanese FusionRestaurant (service type not stated)Japanese · Sushi · Asian4300 N Quinlan Park Rdopen
Crêpeful.Restaurant (service type not stated)6550 Comanche Trl Ste 117open
Cups & ConesDessertIce cream / frozen desserts2900 N Quinlan Park Rdopen
Delysia ChocolatierRestaurant (service type not stated) · DessertDessert · Breakfast3129 Burks Lnopen
Dolce Bacio Gelato & DessertsDessertDessert6900 Ranch Road 620 Nopen
Domino's Domino's PizzaQuick service · Delivery-focusedPizza5145 N FM-620open
El Bajío Mexican Food Truck (large orange truck)Restaurant (service type not stated)Mexican · Southwestern / Tex-Mex4604 Ranch Rd 620 Nopen
El buen sazon michoacano 3Restaurant (service type not stated)Mexican4610 Ranch Rd 620 Nopen
Far East Far WestRestaurant (service type not stated)6901 Ranch Road 620 Nopen
Farmand's KitchenRestaurant (service type not stated)American5145 N FM 620 Bldg copen
Flyover countryRestaurant (service type not stated)American3416 Oxsheer Dropen
Gebby's Bbq & CateringFood truck6900 Ranch Road 620 Nopen
Hecho En MexicoRestaurant (service type not stated)Mexican4300 N Quinlan Park Rdopen
Hellacious BurgersRestaurant (service type not stated)Burgers · American6900 Ranch Rd 620 Nopen
Hey Cupcake!Bakery · DessertDessert6900 Ranch Road 620 Nopen
Jic Group Global LlcRestaurant (service type not stated)4300 N Quinlan Park Rd Ste 105open
Jim's SmokehouseRestaurant (service type not stated)BBQ6900 Ranch Road 620 Nopen
Jims Smokehouse Four PointsRestaurant (service type not stated)BBQ · Cajun, Creole, Southern · American6900 Ranch Rd 620 Nopen
Jireh's JavaCoffee shop · CaféCoffee4300 N Quinlan Park Rd Ste 130Bopen
Juice HouseJuice, smoothie, teaJuice / smoothies6812 Ranch Road 620 Nopen
KababqueRestaurant (service type not stated)Mediterranean6900 Ranch Road 620 Nopen
Kawa Asian KitchenRestaurant (service type not stated)Chinese5145 Ranch Road 620 Nopen
Kawa Asian KitchenRestaurant (service type not stated)Asian2900 N Quinlan Park Rd #A150open
KeikenRestaurant (service type not stated)Japanese6900 Ranch Road 620 Nopen
Lakeside Pizza & GrillBar · Restaurant (service type not stated)Pizza2900 N Quinlan Park Rdopen
Laredo Taco CompanyRestaurant (service type not stated)7002 Ranch Rd 620 Nopen
Lazeez Mediterranean Cafe | Sham TasteRestaurant (service type not stated)Middle Eastern · Mediterranean6812 N FM 620open
Long Term Pizza Partners Of Texas LtdRestaurant (service type not stated)2900 N Quinlan Park Rdopen
Menchie's Frozen YogurtDessertIce cream / frozen desserts5145 Ranch Road 620 N Ste B180open
Mighty Fine BurgersRestaurant (service type not stated)Burgers6900 Ranch Road 620 Nopen
Naatu Indian FoodRestaurant (service type not stated)Indian6901 Ranch to Market Rd 620open
Noodle Near MeFood truck · Juice, smoothie, teaJuice / smoothies · Asian6900 Ranch Road 620 Nopen
Oasis TexasBrewery / taproomAmerican · Mexican6550 Comanche Trlopen
OLD SAIGON VIETNAMESE BISTRORestaurant (service type not stated)Vietnamese · Noodles / ramen / pho · Asian2900 N Quinlan Park Rdopen
Pokefit- Steiner RanchRestaurant (service type not stated)Asian · Healthy / salads / bowls · Hawaiian / Pacific5145 N FM 620 Ste B 180open
Poppy's Southern RecipesRestaurant (service type not stated)American4300 N Quinlan Park Rd Ste 100open
Rock House Bar and Trailer ParkBar · Casual diningAmerican6900 Ranch Rd 620 Nopen
Sloan + ParkerBar2900 N Quinlan Park Rdopen
Smokey J's BarbequeRestaurant (service type not stated)BBQ · Cajun, Creole, Southern · American7008 Ranch Rd 620 Nopen
SnocoolFood truck · DessertSeafood · Dessert · Cajun, Creole, Southern6900 Ranch Road 620 Nopen
SOHO Asian Fusion 江南小屋Restaurant (service type not stated)Asian · Chinese4300 N Quinlan Park Rdopen
SoleilRestaurant (service type not stated)American6550 Comanche Trlopen
Sometimes IslandRestaurant (service type not stated) · BarAmerican6550 Comanche Trlopen
Starbucks Coffee Company StarbucksCoffee shop · Juice, smoothie, tea · CaféCoffee · Juice / smoothies5810 Steiner Ranch Blvdopen
Steiner Ranch SteakhouseRestaurant (service type not stated)Steakhouse · American5424 Steiner Ranch Blvdopen
Summer Moon Coffee Summer Moon CoffeeCoffee shop · CaféCoffee5145 N FM 620 Ste Dopen
Takavron tacosRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex6900 Ranch to Market Rd 620open
The Barrel RoomBrewery / taproom · Bar6550 Comanche Trailopen
The Bull Pizza Co.Casual dining · BarPizza · Italian4300 N Quinlan Park Rdopen
The Coffee Bean and Tea LeafCoffee shop · Restaurant (service type not stated)Coffee5145 Ranch Road 620 Nopen
The Hungry YardFood truck6811 Ranch Road 620 Nopen
The Oasis On Lake TravisRestaurant (service type not stated)Southwestern / Tex-Mex · Seafood6550 Comanche Trlopen
Theriot Interests 1 LpRestaurant (service type not stated)6550 Comanche Trlopen
ThunderCloud Subs ThunderCloud SubsSpecialty food shop · Quick serviceSandwiches · American6920 Ranch Rd 620 Nopen
Tiff's Treats Tiff's TreatsDessert · BakeryDessert · Bakery5145 N FM 620 G110-Aopen
Tutto Gusto RestaurantRestaurant (service type not stated)4300 N Quinlan Park Rdopen
Vaqueros Cafe & CantinaRestaurant (service type not stated)Southwestern / Tex-Mex3810 N Quinlan Park Rdopen
VicecremeDessertIce cream / frozen desserts6550 Comanche Trlopen
Zack's American BistroBar · Restaurant (service type not stated)5145 Ranch Road 620 Nopen
ZENSHI Handcrafted Sushi Zenshi SushiCoffee shop · Restaurant (service type not stated)Japanese · Coffee · Sushi · Asian5145 N FM 620open
Frog & The BullRestaurant (service type not stated)Pizza · Spanish / tapas · Seafood4300 N Quinlan Park Rdclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199711SIC1987
1998211NAICS1997
19993312NAICS1997
20003312NAICS1997
20013312NAICS1997
20023321NAICS1997
20034422NAICS2002
20045532NAICS2002
20054431NAICS2002
200676222NAICS2002
200788242NAICS2002
20081010352NAICS2007
200999351NAICS2007
20101313652NAICS2007
20111312651NAICS2007
20121616844NAICS2012
20131615834NAICS2012
201416146351NAICS2012
20151615546NAICS2012
20161615645NAICS2012
20171918747NAICS2017
20181817746NAICS2017
20192017854NAICS2017
20201515843NAICS2017
20212016664NAICS2017
20222018765NAICS2022
20232118954NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 78732. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
787303.3 mi112023
787343.3 mi562023
787334.1 mi32023
787264.7 mi332023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.