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BMIE Market 83634

Ada County, Idaho · ZCTA boundaries as of 2020

Profile

Population (current estimate)36,286
2020–2024 ACS 5-year estimate ±1,025 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households10,535
2020–2024 ACS 5-year estimate ±506 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count24,494
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units6,623
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$97,171
2020–2024 ACS 5-year estimate ±6,707 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age34.6
2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,690
2020–2024 ACS 5-year estimate ±191 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$432,600
2020–2024 ACS 5-year estimate ±19,237 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area156.1 sq mi
Census Gazetteer 2020
Restaurants25
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 83634
Restaurants per 10,000 residents6.1
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+56.3%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+13.6%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+400.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+525.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202822 (range 16–28)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.3 per year, r² 0.10) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score81 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score86 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score75 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score83 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 81 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score85.88640%+34.3
Restaurant Opportunity Score75.57535%+26.4
Market Momentum Score82.88325%+20.7
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 86 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)36,2869240%+36.9
Median household income (ACS)97,1717940%+31.6
Households (ACS)10,5358720%+17.3
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 75 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth13.65735%+20.0
Restaurants per 10,000 residents (lower = more room)6.98525%+21.2
Population (ACS)36,2869220%+18.5
Median household income (ACS)97,1717920%+15.8
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 83 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth56.39250%+46.0
10-year restaurant growth13.65730%+17.2
20-year restaurant growth4009820%+19.6
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (63)

By cuisine

Pizza 8 · American 7 · Mexican 7 · Coffee 6 · Dessert 6 · Bakery 5 · Asian 4 · Burgers 4 · Latin American (other) 4 · Italian 3 · Sandwiches 3 · BBQ 2 · Breakfast 2 · Chinese 2 · Southwestern / Tex-Mex 2 · Ice cream / frozen desserts 1 · Japanese 1 · Juice / smoothies 1 · Peruvian 1 · Steakhouse 1 · Sushi 1 · Tea / bubble tea 1 · Thai 1

By type

Restaurant (service type not stated) 25 · Quick service 17 · Bar 10 · Dessert 6 · Bakery 5 · Café 5 · Coffee shop 5 · Casual dining 4 · Food truck 4 · Winery / distillery / taproom 4 · Juice, smoothie, tea 2 · Delivery-focused 1 · Specialty food shop 1 · Other 1

NameTypeCuisineAddressStatus
Ace CookiesBakery · DessertBakery · Dessert2770 W Maribin Dropen
Arby's Arby'sQuick serviceSandwiches · American1549 E Profile Dropen
Arctic Circle Arctic Circle Fry Sauce - THE Original!Restaurant (service type not stated)Burgers · American710 E Avalon Stopen
Best BurgerQuick serviceBurgers · American366 N Ave Bopen
Big Mic's Saloon & BBQ SmokehouseCasual dining · BarBBQ459 W Main Stopen
Burger King Burger KingQuick service1482 E Deer Flat Roadopen
Cafe Rio Cafe Rio Mexican GrillRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex1378 N Meridian Rdopen
Cinnabon Maverik - Kanab CinnabonQuick service590 E 300 Sopen
CowgirlsBar353 Avenue Eopen
Del TacoQuick service1035 N Jacksonmill Aveopen
Domino's Domino's PizzaQuick service · Delivery-focusedPizza1027 E. Kuna Rdopen
El PatioRestaurant (service type not stated)Mexican117 N Orch Aveopen
Enrique's Mexican RestaurantRestaurant (service type not stated)Mexican · Latin American (other)345 N Ave E Aveopen
Fat Kid Cake CompanyBakery · DessertBakery · Dessert371 W Main St Ste 100open
Fiesta Guadalajara - Kuna Fiesta Guadalajara CaldwellRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex · Latin American (other)780 W Avalon Stopen
Greenside Grill at Falcon CrestFood truck11102 S. Cloversale Rd.open
Hudson Baking CoBakeryBakery291 N Avenue Eopen
Idaho Pizza Company Idaho Pizza CompanyRestaurant (service type not stated)Pizza · Italian331 N Ave Eopen
Indian Creek WineryWinery / distillery / taproom · Bar1000 N McDermott Rdopen
Jersey Mike's Jersey Mike's SubsSpecialty food shop · Quick serviceSandwiches · American1378 N. Meridian Road Suite 120open
KraveRestaurant (service type not stated) · CaféCoffee · Breakfast1327 N Meridian Rd Ste 130open
Kuna’s Seasonal Sweet SpotRestaurant (service type not stated)189 N Linder Aveopen
Latte’ DaCoffee shop · Juice, smoothie, tea · CaféCoffee · Tea / bubble tea762 E Wythe Creek Ctopen
Lima LimonRestaurant (service type not stated)Peruvian · Latin American (other)379 W Main Stopen
Little Caesars Pizza Little CaesarsQuick service · Restaurant (service type not stated)Pizza1565 E Deer Flat Rdopen
Longhorn LoungeBar458 W Main Stopen
Lunas Antojitos StandRestaurant (service type not stated) · Food truck343 E Harris Hawk Dropen
Marco's Pizza Marco's PizzaRestaurant (service type not stated)Pizza · Italian1200 N Meridian Rd, Ste 130open
Maria Bonita BakeryBakery · Restaurant (service type not stated)Bakery397 W Main Stopen
McDonald's McDonald'sQuick serviceBurgers · American1311 N Meridian Roadopen
Moxie Java Moxie JavaCoffee shop · CaféCoffee · Breakfast1575 N Linder Rdopen
Nocturno LoungeBar353 N Ave Eopen
Owyhee Vista VineyardWinery / distillery / taproom4420 E Kuna Rdopen
Panda ExpressQuick serviceChinese · Asian1309 N Jacksonmill Aveopen
Panera Bread Panera BreadQuick service1500 E Deer Flat Rdopen
Papa Murphy's Papa Murphy's - Jefferson CityQuick service · Restaurant (service type not stated)Pizza1545 Linder Rdopen
Pieology Pizzeria Kuna, IDRestaurant (service type not stated)Pizza1327 N Meridian Rdopen
Pizza Hut Pizza HutQuick service · Restaurant (service type not stated)Pizza251 Avenue D Adaopen
Pizza Takeout & Delivery Papa Murphy'sQuick serviceopen
Quik Wok RestaurantRestaurant (service type not stated)Chinese · Asian · American361 W Main Stopen
Red Eye SaloonCasual dining · Bar414 W Main Stopen
Reed's Dairy KunaDessert · Restaurant (service type not stated)Dessert1353 N Meridian Rd #103, Ste 103open
Riceworks Sushi & Asian Fusion SteakhouseRestaurant (service type not stated)Asian · Sushi · Steakhouse · Japanese482 W Main Stopen
River Six at Treasure Valley Social ClubCasual dining · Restaurant (service type not stated) · Bar11680 S Courage Lnopen
Sailor Dutch Bros. CoffeeCoffee shop · CaféCoffee1151 E Cottage St.open
Shock & Awe BBQRestaurant (service type not stated)BBQ2542 N Kristy Aveopen
Smoky Mountain Pizzeria Grill Smoky MountainCasual dining · BarPizza · Italian1011 N Meridian Rdopen
Snerk'sBakery · DessertBakery · Dessert383 N Linder Aveopen
Sprinkles On TopDessertIce cream / frozen desserts · Dessert375 N Ave Eopen
Starbucks Beans & Brews Coffee HouseCoffee shop · Restaurant (service type not stated) · CaféCoffee1403 N Meridian Rdopen
SubwayOtherSandwiches820 E Avalon Stopen
Super Food JuiceJuice, smoothie, tea · Restaurant (service type not stated)Juice / smoothies2815 Kelmmer Ave Nopen
Syringa WineryWinery / distillery / taproom · Bar8991 S Greenhurst Rdopen
Taco Bell Taco BellQuick serviceMexican985 N Meridian Rdopen
Tasty ThaiFood truckThai · Asian392 E Avalon Stopen
The Espresso BarCoffee shopCoffee439 W Main Stopen
The SouthernBar333 N Ave Copen
The Sugar Cube CottageDessertDessert1375 N Meridian Rdopen
Tito's TaqueriaRestaurant (service type not stated)Mexican · Latin American (other)1403 N Meridian Rdopen
Victorias TacosRestaurant (service type not stated)Mexican397 W Main Stopen
Vizcaya WineryWinery / distillery / taproom8987 S Greenhurst Rd #1105open
Voluptuous VittlesFood truck · Quick service704 W 4th Stopen
Wendy's Wendy'sQuick serviceBurgers · American871 N Meridian Rdopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199474———3SIC1987
199596———3SIC1987
199684———4SIC1987
199796———3SIC1987
19988532—3NAICS1997
199910651—4NAICS1997
20007431—3NAICS1997
20018532—3NAICS1997
20021073313NAICS1997
20037532—2NAICS2002
2004962222NAICS2002
20051172323NAICS2002
200614105323NAICS2002
200718134543NAICS2002
200824186664NAICS2007
200921155644NAICS2007
201021155643NAICS2007
201124188643NAICS2007
201227198644NAICS2012
2013272210743NAICS2012
201420178722NAICS2012
201523188822NAICS2012
201622198832NAICS2012
201723167633NAICS2017
201824166734NAICS2017
201922165743NAICS2017
20202316574—NAICS2017
202130197843NAICS2017
202232228953NAICS2022
2023412581433NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 83634. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.