BMIE Market 89519

Washoe County, Nevada · ZCTA boundaries as of 2020

Profile

Population (current estimate)	9,110 2020–2024 ACS 5-year estimate ±875 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	3,883 2020–2024 ACS 5-year estimate ±352 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	8,392 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	3,858 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$155,288 2020–2024 ACS 5-year estimate ±15,357 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	51.4 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$2,082 2020–2024 ACS 5-year estimate ±179 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$932,900 2020–2024 ACS 5-year estimate ±54,159 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	6.5 sq mi Census Gazetteer 2020
Restaurants	9 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 89519
Restaurants per 10,000 residents	7.2 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+50.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+12.5% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+800.0% DERIVED: 2005 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	10 (range 7–13) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.3 per year, r² 0.34) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	76 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	81 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	71 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	78 / 100 MODELED · market_momentum_score v1 · confidence Medium · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 89519. Projection: linear trend v1, fitted 2013–2023, +0.3 restaurants per year, r² 0.34, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Nevada and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 137, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 76 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	80.5	81	40%	+32.2
Restaurant Opportunity Score	71.1	71	35%	+24.9
Market Momentum Score	77.5	78	25%	+19.4

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 81 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	9,110	69	40%	+27.8
Median household income (ACS)	155,288	97	40%	+38.7
Households (ACS)	3,883	71	20%	+14.1

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 71 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	12.5	56	35%	+19.7
Restaurants per 10,000 residents (lower = more room)	9.9	73	25%	+18.2
Population (ACS)	9,110	69	20%	+13.9
Median household income (ACS)	155,288	97	20%	+19.3

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 78 (Medium confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	50	90	50%	+56.4
10-year restaurant growth	12.5	56	30%	+21.1

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (20)

By cuisine

Coffee 3 · Pizza 3 · Ice cream / frozen desserts 2 · Italian 2 · Latin American (other) 2 · Mexican 2 · Thai 2 · Asian 1 · Bakery 1 · Breakfast 1 · Dessert 1 · Healthy / salads / bowls 1 · Japanese 1 · Southwestern / Tex-Mex 1 · Sushi 1

By type

Restaurant (service type not stated) 14 · Café 3 · Bar 2 · Casual dining 2 · Coffee shop 2 · Dessert 2 · Bakery 1 · Fast casual 1

Name	Type	Cuisine	Address	Status
19th Hole Restaurant & Bar	Restaurant (service type not stated) · Fast casual	Healthy / salads / bowls	1218 Golf Club Dr	open
Backstube Austrian Cafe	Restaurant (service type not stated)		3882 Mayberry Dr Ste C	open
Buenos Grill	Casual dining · Bar	Mexican · Latin American (other)	3892 Mayberry Dr A	open
Casa Grande Dos	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	4796 Caughlin Pkwy	open
Claio Rotisserie	Restaurant (service type not stated)		3885 Mayberry Drive Ste D	open
Dairy Queen	Dessert	Ice cream / frozen desserts	220 Falling Water Ct	open
Eclipse Pizza Company	Restaurant (service type not stated)	Pizza · Italian	3950 Mayberry Dr	open
Extreme Pizza	Restaurant (service type not stated)	Pizza	4782 Caughlin Pkwy	open
Francis' Asian Bistro	Restaurant (service type not stated)	Asian	4796 Caughlin Pkwy	open
Franz's Backstube Austrian Bakery	Bakery · Café	Italian · Coffee · Bakery	3882 Mayberry Dr Ste C	open
Green Papaya	Restaurant (service type not stated)	Thai	4786 Caughlin Pkwy Ste 303	open
Lanna Thai	Restaurant (service type not stated)	Thai	4786 Caughlin Pkwy	open
Madein Food & Drink Collective	Casual dining · Restaurant (service type not stated) · Bar		3882 Mayberry Dr	open
Papa Murphy's Take 'N' Bake Pizza	Restaurant (service type not stated)	Pizza	4796 Caughlin Pkwy Ste 105	open
Sakana Sushi	Restaurant (service type not stated)	Japanese · Sushi	2652 Lake Ridge Shrs E	open
Starbucks Coffee Company Starbucks	Coffee shop · Restaurant (service type not stated) · Café	Coffee	4798 Caughlin Pkwy	open
Walden's Coffeehouse Waldens Coffeehouse	Coffee shop · Café	Coffee · Breakfast	3940 Mayberry Dr	open
Whispering Vine Wine Co	Restaurant (service type not stated)		3886 Mayberry Dr	open
Yogurt Beach Yogurt Beach	Dessert	Dessert · Ice cream / frozen desserts	3882 Mayberry Dr	open
Thomas N. Teague	Restaurant (service type not stated)		4790 Caughlin Pkwy PMB 803	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
2005	1	1	1	—	—	—	NAICS2002
2006	1	1	1	—	—	—	NAICS2002
2007	4	4	1	1	2	—	NAICS2002
2008	3	3	1	—	2	—	NAICS2007
2009	5	4	2	—	2	1	NAICS2007
2010	7	6	2	1	3	—	NAICS2007
2011	7	7	2	4	1	—	NAICS2007
2012	11	10	2	5	3	1	NAICS2012
2013	8	8	1	5	2	—	NAICS2012
2014	6	6	—	3	3	—	NAICS2012
2015	6	5	—	2	3	—	NAICS2012
2016	6	5	—	2	3	—	NAICS2012
2017	8	6	—	—	3	—	NAICS2017
2018	8	6	—	—	3	—	NAICS2017
2019	7	6	—	—	3	—	NAICS2017
2020	6	6	—	—	3	—	NAICS2017
2021	8	8	—	3	3	—	NAICS2017
2022	10	10	4	—	4	—	NAICS2022
2023	9	9	4	—	4	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 89519. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
89509	2.0 mi	75	2023
89511	3.8 mi	92	2023
89501	4.0 mi	73	2023
89503	4.4 mi	65	2023
89523	4.5 mi	49	2023
89557	4.9 mi	3	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.