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BMIE Market 92344

San Bernardino County, California · ZCTA boundaries as of 2020

Profile

Population (current estimate)21,349
2020–2024 ACS 5-year estimate ±1,872 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households6,124
2020–2024 ACS 5-year estimate ±475 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count20,769
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units6,421
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$98,071
2020–2024 ACS 5-year estimate ±10,379 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age34.3
2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$2,138
2020–2024 ACS 5-year estimate ±236 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$482,500
2020–2024 ACS 5-year estimate ±19,611 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area37.6 sq mi
Census Gazetteer 2020
Restaurants10
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 92344
Restaurants per 10,000 residents2.9
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+42.9%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+100.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+400.0%
DERIVED: 2006 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202811 (range 9–14)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.4 per year, r² 0.59) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score85 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score80 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score88 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score90 / 100
MODELED · market_momentum_score v1 · confidence Medium · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 85 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score80.38040%+32.1
Restaurant Opportunity Score87.98835%+30.8
Market Momentum Score89.69025%+22.4
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 80 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)21,3498240%+33.0
Median household income (ACS)98,0718040%+31.9
Households (ACS)6,1247720%+15.5
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 88 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth1009235%+32.2
Restaurants per 10,000 residents (lower = more room)4.79325%+23.2
Population (ACS)21,3498220%+16.5
Median household income (ACS)98,0718020%+15.9
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 90 (Medium confidence)

ComponentValueRankWeightAdds
5-year restaurant growth42.98850%+55.1
10-year restaurant growth1009230%+34.5
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (38)

By cuisine

American 10 · Burgers 6 · Mexican 6 · Bakery 4 · Coffee 4 · Dessert 4 · Ice cream / frozen desserts 2 · Pizza 2 · Sandwiches 2 · Asian 1 · BBQ 1 · Indian 1 · Juice / smoothies 1 · Latin American (other) 1 · Southwestern / Tex-Mex 1 · Steakhouse 1

By type

Restaurant (service type not stated) 12 · Quick service 11 · Bar 5 · Dessert 5 · Bakery 4 · Casual dining 4 · Café 3 · Brewery / taproom 2 · Coffee shop 2 · Other 2 · Delivery-focused 1 · Juice, smoothie, tea 1

NameTypeCuisineAddressStatus
3rd Strike Beer CoBrewery / taproom · Bar12221 Poplar Stopen
Alberto's Mexican Food Alberto's Mexican FoodRestaurant (service type not stated) · Casual diningMexican · American13374 Ranchero Rdopen
B&B PizzeriaRestaurant (service type not stated)Pizza13312 Ranchero Rdopen
Burger King Burger KingQuick serviceBurgers · American9640 Mariposa Rdopen
Chronic Tacos Chronic TacosQuick serviceMexican11511 Fashion Ctopen
Chronic Tacos - HesperiaRestaurant (service type not stated)Mexican11510 fashion Ctopen
Cinnabon CinnabonBakery · DessertBakery · Dessert8701 Highway 395open
Dickey's Barbecue PitQuick service · Restaurant (service type not stated)BBQ · Sandwiches12699 Main St Ste 100open
Domino's Domino's PizzaDelivery-focused · Quick servicePizza12693 Main Street Ste 240open
Farmer Boys Farmer BoysRestaurant (service type not stated)American · Burgers12727 Main Stopen
Fatburger & Buffalo's Express FatburgerQuick serviceBurgers · American11510 Fashion Ctopen
Five Guys Five GuysQuick serviceBurgers · American12719 Main Streetopen
Flavors of IndiaRestaurant (service type not stated)Indian · Asian8853 Three Flags Road, 501open
Frosty CreamDessertIce cream / frozen desserts13615 Farmington Stopen
Havana Cigar LoungeBar12221 Poplar Stopen
Hesperia - Main St. Farmer BoysQuick service12727 Main St.open
Hesperia CA 76 - Fashion Court Wetzel's PretzelsQuick service11490 Fashion Court, Hesperia, CA, 92345open
Homestead BreadsBakeryBakery13089 Cedar Stopen
Juice It Up Juice It Up!Juice, smoothie, tea · CaféJuice / smoothies · Coffee12721 Main St Ste 330open
Kallans Bar And Grill Oak HillsBar13330 Ranchero Rd Ste 14open
Leo's DonutsBakery · Dessert · Coffee shopDessert · Coffee · Bakery13330 Ranchero Rdopen
McDonald'sRestaurant (service type not stated)Burgers11487 Fashion Courtopen
Mecres Mexican FoodRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex8853 Three Flags Road Unit E4open
Mexico Lindo Mexico LindoRestaurant (service type not stated) · Casual diningMexican · American12693 Main Stopen
Oak Hills Brewing CompanyBrewery / taproom12221 Poplar St Ste 3open
Outpost Cafe Outpost CafeCasual dining · CaféAmerican · Coffee8685 US Highway 395open
Popeyes PopeyesQuick service11452 Fashion Ctopen
Ropers Lounge Restaurant and DrinksBar13330 Ranchero Rdopen
Sohal Investments LlcRestaurant (service type not stated)8853 Three Flags Ave Ste 501open
Starbucks Coffee Company StarbucksCoffee shop · Café · BakeryCoffee · Bakery11412 Fashion Ctopen
SubwayOtherSandwiches13330 Ranchero Rd Ste 2open
Summit Inn RestaurantCasual diningAmerican5970 Mariposa Rdopen
Tacos Wisa Capital TacosRestaurant (service type not stated)Mexican · Latin American (other)12078 Three Flags Ctopen
Texas Roadhouse Texas RoadhouseRestaurant (service type not stated)Steakhouse · American9601 Mariposa Rdopen
The BistroBar9619 Mariposa Rdopen
Wendy's Wendy'sQuick serviceBurgers · American8701 Us Highway 395open
Wetzel's PretzelsOther · Dessert · Quick serviceDessert11490 Fashion Ctopen
Yogurtland YogurtlandDessertDessert · Ice cream / frozen desserts13325 Main Stopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
20062211NAICS2002
200777322NAICS2002
200866222NAICS2007
200999261NAICS2007
20106624NAICS2007
20116624NAICS2007
20125422NAICS2012
20135532NAICS2012
20145523NAICS2012
20155523NAICS2012
20168826NAICS2012
2017887NAICS2017
2018776NAICS2017
2019875NAICS2017
20206633NAICS2017
20218834NAICS2017
20228844NAICS2022
2023111036NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 92344. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.