BMIE Market 93728

Fresno County, California · ZCTA boundaries as of 2020

Profile

Population (current estimate)	18,313 2020–2024 ACS 5-year estimate ±1,649 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	6,527 2020–2024 ACS 5-year estimate ±449 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	15,743 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	6,366 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$62,986 2020–2024 ACS 5-year estimate ±11,991 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	34.5 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,277 2020–2024 ACS 5-year estimate ±106 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$274,200 2020–2024 ACS 5-year estimate ±16,117 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	3.0 sq mi Census Gazetteer 2020
Restaurants	36 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 93728
Restaurants per 10,000 residents	22.2 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	-12.2% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	-2.7% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+20.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+2.9% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	40 (range 34–46) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.2 per year, r² 0.08) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	45 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	62 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	40 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	24 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 93728. Projection: linear trend v1, fitted 2013–2023, +0.2 restaurants per year, r² 0.08, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. California and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,558, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 45 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	61.7	62	40%	+24.7
Restaurant Opportunity Score	40.3	40	35%	+14.1
Market Momentum Score	24.4	24	25%	+6.1

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 62 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	18,313	80	40%	+32.0
Median household income (ACS)	62,986	35	40%	+14.1
Households (ACS)	6,527	78	20%	+15.7

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 40 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	-2.7	22	35%	+7.7
Restaurants per 10,000 residents (lower = more room)	19.7	38	25%	+9.5
Population (ACS)	18,313	80	20%	+16.0
Median household income (ACS)	62,986	35	20%	+7.1

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 24 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	-12.2	17	50%	+8.6
10-year restaurant growth	-2.7	22	30%	+6.6
20-year restaurant growth	20	46	20%	+9.1

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (113)

By cuisine

Mexican 20 · Coffee 14 · American 11 · Sandwiches 9 · Dessert 8 · Asian 7 · Latin American (other) 7 · Pizza 7 · Bakery 6 · Burgers 6 · Ice cream / frozen desserts 4 · Italian 4 · Juice / smoothies 3 · Tea / bubble tea 3 · BBQ 2 · Breakfast 2 · Chinese 2 · Japanese 2 · Vegan 2 · Chicken / wings 1 · European 1 · Healthy / salads / bowls 1 · Hot dogs 1 · Indian 1 · Mediterranean 1 · Seafood 1 · Southwestern / Tex-Mex 1 · Sushi 1 · Thai 1

By type

Restaurant (service type not stated) 59 · Bar 21 · Quick service 19 · Dessert 11 · Casual dining 10 · Café 9 · Coffee shop 7 · Bakery 6 · Juice, smoothie, tea 6 · Specialty food shop 5 · Food truck 3 · Brewery / taproom 1

Name	Type	Cuisine	Address	Status
Al's Cafe	Café	Mexican · Coffee · Breakfast	1823 W Olive Ave	open
Alchemist Coffee Lab	Coffee shop · Café	Coffee	1306 N Wishon Ave	open
Amar Retail Inc	Restaurant (service type not stated)		1544 N Palm Ave	open
Ampersand Ice Cream	Dessert · Quick service · Juice, smoothie, tea	Ice cream / frozen desserts · Juice / smoothies · Dessert	1385 N Glenn Ave	open
Aromas Restaurant	Restaurant (service type not stated)	American · Breakfast	568 E Olive Ave	open
Banzai Japanese Bar & Kitchen	Restaurant (service type not stated)	Japanese · Sushi · Asian	609 E Olive Ave Ste C	open
BenSmokin BBQ	Restaurant (service type not stated)	BBQ · American	1120 N Palm Ave	open
Blimpie	Quick service		810 E Olive Ave	open
Bobby Salazar's Taqueria	Casual dining · Bar	Mexican	725 E Olive Ave	open
Cafe Aroma Coffee House	Café	Coffee	550 North Fulton	open
CASA de TAMALES	Restaurant (service type not stated)	Mexican · Latin American (other)	609 E Olive Ave Ste C	open
Castillo's Mexican Restaurant	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	568 E Olive Ave	open
Chicken Pie Shop	Casual dining	American	861 E Olive Ave	open
Chicomostok Mexican Food	Restaurant (service type not stated)	Mexican	224 W Olive Ave	open
Chile Chamoy	Restaurant (service type not stated) · Quick service · Juice, smoothie, tea	Juice / smoothies	3520 N Blackstone Ave # 104	open
Cindy's Frozen Yogurt And Desserts	Dessert	Dessert	802 E Olive Ave	open
Club intimos	Bar		605 N Thorne Ave	open
Component Coffee	Coffee shop	Coffee	620 E Olive Ave	open
Cuca's Restaurant	Restaurant (service type not stated)	Mexican · Latin American (other)	936 E Olive Ave	open
Del Mar Manor Baked Goods & Sundries	Bakery · Quick service · Specialty food shop · Café	Bakery · Sandwiches · Coffee	1381 N Del Mar Ave	open
Deli Delicious #100 - Tower District Deli Delicious	Specialty food shop · Restaurant (service type not stated) · Quick service	Sandwiches	920 E Olive Ave	open
Don Salsa's Taqueria	Quick service	Mexican	420 W Olive Ave	open
Donut Queen	Bakery · Dessert · Café	Dessert · Coffee · Bakery	1733 W Olive Ave	open
Douggy Fresh Pizza	Restaurant (service type not stated)	Pizza · Sandwiches	1585 N Palm Ave	open
Echo Restaurant	Restaurant (service type not stated)		609 E Olive Ave	open
El Cochinito Contento	Restaurant (service type not stated)	Mexican · Latin American (other)	88 E Olive Ave	open
El Patio Mexican Restaurant	Restaurant (service type not stated)	Mexican · Latin American (other)	552 E Olive Ave	open
El Patron Nightclub	Bar		275 W Belmont Ave	open
El Sonorense 2	Food truck · Restaurant (service type not stated)	Mexican	2641 W Belmont Ave	open
Eric's House of Salty Noodles	Bar · Restaurant (service type not stated)	BBQ	967 N Arthur Ave	open
Fab	Bar		716 E Olive Ave	open
Fresbrew	Bar		810 E Olive Ave	open
Frosted Cakery	Bakery · Dessert	Bakery · Dessert	1292 N Wishon Ave	open
Garrafa	Dessert	Mexican · Latin American (other) · Ice cream / frozen desserts	1807 W Olive Ave	open
Golden Restaurant	Restaurant (service type not stated)	Chinese · Asian	1135 N Fulton St	open
Goldstein's Mortuary & Delicatessen	Bar · Casual dining		1279 N Wishon Ave	open
Hi-top Coffee	Coffee shop	Coffee	1306 N Wishon Ave	open
Imperial Pizzazz	Restaurant (service type not stated) · Quick service	Pizza	1140 N Van Ness Ave	open
India's Oven Restaurant and Bar	Bar	Indian · Asian	1153 N Fulton St	open
Intimo Bar & Lounge	Bar		605 N Thorne Ave	open
Irene's Cafe	Casual dining · Restaurant (service type not stated)	American	747 E Olive Ave	open
Kfc	Restaurant (service type not stated)	Chicken / wings	1904 W Olive Ave	open
Kopje Lodge	Restaurant (service type not stated) · Casual dining	American	668-698 W Belmont Ave	open
La Casa de Mama	Restaurant (service type not stated)	Mexican · Latin American (other)	224 W Olive Ave	open
Landmark Restaurant	Restaurant (service type not stated)		644 E Olive Ave	open
Little Caesars Pizza Little Caesars	Quick service · Restaurant (service type not stated)	Pizza	245 E McKinley Ave	open
Livingstone's Restaurant & Pub	Restaurant (service type not stated)		831 E Fern Ave	open
Lorena's Mexican Restaurant	Restaurant (service type not stated)	Mexican	435 W Belmont Ave	open
Los 3 Reyes	Dessert · Restaurant (service type not stated)	Ice cream / frozen desserts · Mexican	49 E Olive Ave	open
Los Tacos De Chente	Quick service · Restaurant (service type not stated)		544 W Olive Ave	open
Loving Hut	Restaurant (service type not stated)	Vegan	1495 N Van Ness Ave	open
Lucy's Lounge	Bar · Casual dining		733 E Olive Ave	open
Mama Mia Pizzeria	Restaurant (service type not stated)	Italian · Pizza	737 E Olive Ave	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	1718 W Olive Ave	open
Me-n-Ed's On Tap Me-n-Ed's Brick Oven Baked Pizzeria	Restaurant (service type not stated) · Casual dining	Pizza · American	1247 N Wishon Ave	open
Meze House Mediterranean Grill	Restaurant (service type not stated)	Mediterranean	552 E Olive Ave	open
Mi Tierra	Restaurant (service type not stated)		615 E Olive Ave	open
Mia Cuppa Caffe	Coffee shop	Coffee	620 E Olive Ave	open
Mia Studio & Gallery	Coffee shop	Coffee	620 E Olive Ave	open
Ming Restaurant	Restaurant (service type not stated)	Chinese · Asian	1414 N Van Ness Ave	open
Noodle Express	Restaurant (service type not stated) · Quick service	Thai · Asian	601 E Olive Ave	open
Oggi Cosi Si Mangia	Restaurant (service type not stated)	Italian	1110 N Van Ness Ave	open
Olive Broadway Enterprises Inc	Restaurant (service type not stated)		725 E Olive Ave	open
Oven Justice Custom Cookies	Bakery · Dessert	Bakery · Dessert	1271 N Wishon Ave	open
Pacifica Pizza	Restaurant (service type not stated)	Pizza · Italian	444 E Olive Ave	open
Palomino's	Bar		805 E Olive Ave	open
Panaderia Natalie	Bakery · Dessert	Bakery · Dessert	935 E Olive Ave	open
Paul's Express	Restaurant (service type not stated)		527 N Parkview Dr	open
Peach Pit	Quick service	Burgers · American	555 E Olive Ave	open
Piemonte's Italian Delicatessen	Specialty food shop · Restaurant (service type not stated) · Quick service	Italian · Sandwiches	616 E Olive Ave	open
Put The South In Your Mouth	Food truck		750 E Olive Ave	open
Rally's Checkers and Rally's	Quick service	Burgers · American	1135 N Parkway Dr	open
Red Onion Fresno	Restaurant (service type not stated)	Burgers · Sandwiches · American	555 W Belmont Ave	open
Revue Cafe	Restaurant (service type not stated)		620 E Olive Ave	open
Right Rice Cafe	Café · Restaurant (service type not stated)	Coffee	1575 N Palm Ave	open
Safari Cafe	Coffee shop · Restaurant (service type not stated) · Café	Coffee	894 W Belmont Ave	open
Scoop's	Restaurant (service type not stated) · Dessert	Pizza · Ice cream / frozen desserts · Hot dogs	844 E Olive Ave	open
Sequoia Brewing	Restaurant (service type not stated)		777 E Olive Ave	open
Sin&Satin	Bar		750 e Olive	open
Splash Bar Fresno	Bar		644 E Olive Ave	open
Spokeasy Public House	Bar · Casual dining		1472 N Van Ness Ave	open
Starbucks	Coffee shop · Restaurant (service type not stated)	Coffee	741 E Olive Ave 741	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	1589 N Palm Ave	open
Summer Fox Tower Summer Fox Brewing Company	Brewery / taproom · Bar		1426 N Van Ness Ave	open
Supreme Donuts	Bakery · Dessert	Dessert · Sandwiches · Bakery	1595 N Palm Ave	open
Taco Bell	Quick service · Restaurant (service type not stated)	Mexican	1365 W. Olive Ave.	open
Taco D'licious	Restaurant (service type not stated)	Mexican	555 W Belmont Ave	open
Tacos La Acapulqueña #4	Food truck · Restaurant (service type not stated)	Mexican	2641 W Belmont Ave	open
Taqueria La Penca	Restaurant (service type not stated)	Mexican · Latin American (other)	108 E Olive Ave	open
Tb Nguyen Llc	Restaurant (service type not stated)		1590 N Van Ness Ave	open
Teazer World Tea Market--Tower District Teazer World Tea Market	Juice, smoothie, tea · Café	Tea / bubble tea · Coffee	645 E Olive Ave	open
The Burger Den	Restaurant (service type not stated)	Mexican · Burgers	1121 N. Parkway Dr.	open
The Howlin Wolf	Bar		920 E Olive Ave	open
The Library at Detention	Bar		750 E Olive Ave	open
the lincoln pub and grub	Casual dining · Bar		609 E Olive	open
The Painted Table	Restaurant (service type not stated)		1211 N Wishon Ave	open
Tiger Products	Dessert	Dessert	1308 W Iota Ave	open
Tipzys Tacos and Beer	Bar	Mexican	920 E Olive Ave	open
Tower Bay Fish Co.	Restaurant (service type not stated)	Seafood	737 E Olive Ave	open
Tower Beer and Wine Mini	Specialty food shop · Quick service	Sandwiches	441 W Olive Ave #105	open
Tower Blendz	Restaurant (service type not stated)	Vegan	802 E Olive Ave	open
Tower Blendz	Juice, smoothie, tea · Café	Juice / smoothies · Healthy / salads / bowls · Coffee	802 E Olive Ave	open
Tower Market and Deli	Specialty food shop · Quick service	Sandwiches	1233 N Van Ness Ave	open
Tower Tea	Juice, smoothie, tea	Tea / bubble tea · Japanese · Asian	1020 E McKinley Ave	open
Triangle Drive In Burgers(Orginal) Triangle Drive In	Quick service	Burgers · American	1310 W Belmont Ave	open
Veni Vidi Vici	Casual dining · Bar	American · European	1116 N Fulton St	open
Vibez Lounge	Bar		724 E Olive Ave	open
vintage rose of fresno	Juice, smoothie, tea	Tea / bubble tea	437 E Olive Ave	open
Zen Wok Fusion	Restaurant (service type not stated)	Asian	609 E Olive Ave	open
Arena Night Club	Restaurant (service type not stated)		1145 N Fulton St	closed
Carl's Jr	Quick service		1333 W Olive Ave	closed
Doughnuts 2 Go	Bakery · Dessert	Dessert	601 E Olive Ave	closed
Pinot Wine Bar And Bistro	Bar		805 E Olive Ave	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	43	35	—	—	—	8	SIC1987
1995	36	28	—	—	—	8	SIC1987
1996	36	29	—	—	—	7	SIC1987
1997	39	32	—	—	—	7	SIC1987
1998	47	39	19	14	6	7	NAICS1997
1999	45	36	18	14	4	7	NAICS1997
2000	45	38	19	14	5	5	NAICS1997
2001	40	34	18	13	3	5	NAICS1997
2002	33	27	14	11	2	5	NAICS1997
2003	38	30	16	13	1	6	NAICS2002
2004	42	32	16	15	1	7	NAICS2002
2005	39	31	17	13	1	5	NAICS2002
2006	38	29	17	10	2	5	NAICS2002
2007	41	34	20	11	3	5	NAICS2002
2008	37	32	18	11	3	4	NAICS2007
2009	39	35	18	14	3	4	NAICS2007
2010	39	35	17	16	2	3	NAICS2007
2011	40	34	18	15	1	4	NAICS2007
2012	43	36	18	13	5	5	NAICS2012
2013	47	37	18	13	5	8	NAICS2012
2014	49	37	17	13	6	11	NAICS2012
2015	50	38	20	12	5	11	NAICS2012
2016	45	33	17	12	4	10	NAICS2012
2017	47	38	16	16	6	7	NAICS2017
2018	48	41	17	17	7	6	NAICS2017
2019	51	44	20	18	6	6	NAICS2017
2020	48	39	18	16	5	6	NAICS2017
2021	49	40	18	15	7	7	NAICS2017
2022	48	39	19	14	6	7	NAICS2022
2023	44	36	18	14	4	5	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 93728. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
93741	1.4 mi	1	2002
93701	1.8 mi	17	2023
93705	2.1 mi	25	2023
93721	2.6 mi	51	2023
93704	3.1 mi	33	2023
93703	3.2 mi	45	2023
93702	3.8 mi	40	2023
93726	4.1 mi	68	2023
93722	4.4 mi	95	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.