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BMIE Market 94971

Marin County, California · ZCTA boundaries as of 2020

Profile

Population (current estimate)276
2020–2024 ACS 5-year estimate ±166 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households77
2020–2024 ACS 5-year estimate ±48 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count337
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units181
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$119,028
2020–2024 ACS 5-year estimate ±45,923 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age62.8
2020–2024 ACS 5-year estimate ±19 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rentData source not yet connected
Median home value$883,500
2020–2024 ACS 5-year estimate ±73,693 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area22.2 sq mi
Census Gazetteer 2020
Restaurants1
2016 · U.S. Census Bureau, ZIP Code Business Patterns 2016 detail (NAICS2012) · by USPS ZIP 94971
Restaurants per 10,000 residents29.7
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-50.0%
DERIVED: 2011 → 2016, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year-66.7%
DERIVED: 2006 → 2016, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year-75.0%
DERIVED: 1996 → 2016, ZIP Code Business Patterns restaurants
Projected restaurants, 20210 (range 0–1)
FORECAST · linear trend v1 fitted to 2006–2016 (11 points, -0.1 per year, r² 0.22) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score27 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score44 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score25 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score2 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 27 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score44.04440%+17.6
Restaurant Opportunity Score25.12535%+8.8
Market Momentum Score2.4225%+0.6
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 44 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)2761440%+5.7
Median household income (ACS)119,0289040%+36.0
Households (ACS)771120%+2.3
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 25 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth-66.7135%+0.4
Restaurants per 10,000 residents (lower = more room)36.21525%+3.8
Population (ACS)2761420%+2.9
Median household income (ACS)119,0289020%+18.0
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 2 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-50450%+2.0
10-year restaurant growth-66.7130%+0.4
20-year restaurant growth-75020%+0.1
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (3)

By cuisine

Bakery 2 · Coffee 2 · Pizza 1

By type

Bakery 2 · Café 1 · Coffee shop 1

NameTypeCuisineAddressStatus
Coast Roast CoffeeCoffee shopCoffee27045 Maineopen
Route One Bakery & KitchenBakery · CaféBakery · Pizza · Coffee27000 Shoreline Hwyopen
Tomales BakeryBakeryBakery27000 Highway 1open
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199422————SIC1987
199522————SIC1987
199644————SIC1987
199755————SIC1987
199844121—NAICS1997
199966231—NAICS1997
200066141—NAICS1997
200133111—NAICS1997
200233111—NAICS1997
200344211—NAICS2002
200433111—NAICS2002
200533111—NAICS2002
200633111—NAICS2002
2007111———NAICS2002
2008111———NAICS2007
2009111———NAICS2007
2010111———NAICS2007
2011222———NAICS2007
2012111———NAICS2012
2013111———NAICS2012
2014111———NAICS2012
2015111———NAICS2012
2016111———NAICS2012
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 94971. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
949402.0 mi32023
949293.8 mi12001
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.