BMIE Market 95961

Yuba County, California · ZCTA boundaries as of 2020

Profile

Population (current estimate)	33,999 2020–2024 ACS 5-year estimate ±1,438 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	10,211 2020–2024 ACS 5-year estimate ±546 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	26,510 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	8,799 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$89,561 2020–2024 ACS 5-year estimate ±3,516 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	32.6 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,376 2020–2024 ACS 5-year estimate ±146 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$435,500 2020–2024 ACS 5-year estimate ±17,561 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	45.8 sq mi Census Gazetteer 2020
Restaurants	14 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 95961
Restaurants per 10,000 residents	1.5 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+100.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+600.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+1,300.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+600.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	17 (range 13–20) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.9 per year, r² 0.75) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	90 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	83 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	91 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	98 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 95961. Projection: linear trend v1, fitted 2013–2023, +0.9 restaurants per year, r² 0.75, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. California and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,558, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 90 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	82.8	83	40%	+33.1
Restaurant Opportunity Score	91.4	91	35%	+32.0
Market Momentum Score	97.9	98	25%	+24.5

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 83 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	33,999	91	40%	+36.5
Median household income (ACS)	89,561	73	40%	+29.1
Households (ACS)	10,211	86	20%	+17.2

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 91 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	600	100	35%	+35.0
Restaurants per 10,000 residents (lower = more room)	4.1	95	25%	+23.6
Population (ACS)	33,999	91	20%	+18.2
Median household income (ACS)	89,561	73	20%	+14.6

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 98 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	100	96	50%	+48.0
10-year restaurant growth	600	100	30%	+30.0
20-year restaurant growth	1,300	100	20%	+19.9

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (25)

By cuisine

Mexican 6 · Latin American (other) 5 · American 3 · Pizza 3 · Coffee 2 · Bakery 1 · BBQ 1 · Burgers 1 · Healthy / salads / bowls 1 · Italian 1 · Juice / smoothies 1 · Sandwiches 1 · Seafood 1 · Steakhouse 1

By type

Restaurant (service type not stated) 15 · Quick service 5 · Bar 3 · Casual dining 3 · Food truck 2 · Bakery 1 · Café 1 · Coffee shop 1 · Juice, smoothie, tea 1

Name	Type	Cuisine	Address	Status
Antonio's Quick Lunch	Restaurant (service type not stated) · Casual dining	Mexican · American	5843 Feather River Blvd	open
Bobby’s Lounge	Bar		4291 Olivehurst Ave	open
Duke's Diner	Casual dining · Restaurant (service type not stated)	American	1770 7th Ave	open
Home Town Burger	Quick service	Burgers · American	4719 Olivehurst Ave	open
In-N-Out Burger	Restaurant (service type not stated)		2191 Summerfield Ln	open
Jamba Jamba	Juice, smoothie, tea · Café	Juice / smoothies · Healthy / salads / bowls · Coffee	835 Chalice Creek Dr	open
Little Caesars Pizza Little Caesars	Quick service · Restaurant (service type not stated)	Pizza	5062 Powerline Rd	open
Little Love Bakery & Treats	Bakery	Bakery	2119 Feather Ridge Dr	open
Los Chilangos	Restaurant (service type not stated)	Mexican · Latin American (other)	5014 Olivehurst Ave	open
Mariscos Cachin	Restaurant (service type not stated)	Seafood	4900 Powerline Rd	open
Mias Fruit 530	Restaurant (service type not stated) · Food truck		5057 Olivehurst Ave	open
Moonshiners Saloon	Casual dining · Bar	BBQ · Steakhouse	5861 Feather River Blvd	open
Neighbors Pizza	Restaurant (service type not stated)	Pizza · Italian	1957 McGowan Pkwy	open
Papa Murphy's \| Take 'N' Bake Pizza	Restaurant (service type not stated)	Pizza	5786 Feather Blvd	open
Pizza Plus	Quick service		4912 Powerline Rd	open
Pizza Takeout & Delivery Papa Murphy's	Quick service			open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	1957 McGowan Pkwy Suite 5	open
Tacos los volcanes	Restaurant (service type not stated)	Mexican · Latin American (other)	5037 Olivehurst Ave	open
Tamales Mary	Restaurant (service type not stated)	Mexican · Latin American (other)	5170 Feather River Blvd	open
Taqueria Cinco De Mayo	Restaurant (service type not stated)	Mexican · Latin American (other)	4925 Olivehurst Ave	open
Taqueria El Taco Naco	Restaurant (service type not stated)	Mexican · Latin American (other)	4256 Fleming Way	open
Thanks-A-Latte	Coffee shop · Restaurant (service type not stated)	Coffee	2293 River Oaks Blvd	open
The Giggln Gecko	Bar		1167 Tanana Ct	open
Valencia’s Tacos	Food truck		1394 Sky Harbor Dr	open
Yellow Coffee And Tea Llc	Coffee shop	Coffee	1941 McGowan Pkwy	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	2	2	—	—	—	—	SIC1987
1995	2	2	—	—	—	—	SIC1987
1996	3	2	—	—	—	1	SIC1987
1997	2	2	—	—	—	—	SIC1987
1998	3	3	2	1	—	—	NAICS1997
1999	5	5	3	1	1	—	NAICS1997
2000	4	4	3	—	1	—	NAICS1997
2001	3	3	2	1	—	—	NAICS1997
2002	2	2	2	—	—	—	NAICS1997
2003	1	1	1	—	—	—	NAICS2002
2004	1	1	1	—	—	—	NAICS2002
2005	1	1	1	—	—	—	NAICS2002
2006	1	1	1	—	—	—	NAICS2002
2007	5	5	4	—	1	—	NAICS2002
2008	3	3	—	—	3	—	NAICS2007
2009	4	4	2	—	2	—	NAICS2007
2010	4	4	2	—	2	—	NAICS2007
2011	3	3	1	—	2	—	NAICS2007
2012	4	3	2	1	—	1	NAICS2012
2013	3	2	2	—	—	1	NAICS2012
2014	5	4	2	2	—	1	NAICS2012
2015	9	8	3	5	—	1	NAICS2012
2016	7	6	2	4	—	1	NAICS2012
2017	6	5	—	3	—	—	NAICS2017
2018	8	7	3	4	—	—	NAICS2017
2019	9	8	3	5	—	—	NAICS2017
2020	9	7	3	4	—	—	NAICS2017
2021	10	8	3	5	—	—	NAICS2017
2022	15	12	4	7	—	—	NAICS2022
2023	18	14	3	10	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 95961. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
95991	3.2 mi	91	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.