BMIE Market 97115

Yamhill County, Oregon · ZCTA boundaries as of 2020

Profile

Population (current estimate)	3,951 2020–2024 ACS 5-year estimate ±467 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	1,329 2020–2024 ACS 5-year estimate ±189 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	4,139 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	1,574 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$117,446 2020–2024 ACS 5-year estimate ±26,409 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	42.3 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,183 2020–2024 ACS 5-year estimate ±687 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$526,200 2020–2024 ACS 5-year estimate ±42,536 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	10.8 sq mi Census Gazetteer 2020
Restaurants	11 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 97115
Restaurants per 10,000 residents	19.3 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+22.2% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+37.5% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+83.3% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+120.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	12 (range 9–14) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.2 per year, r² 0.22) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	69 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	69 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	61 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	78 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 97115. Projection: linear trend v1, fitted 2013–2023, +0.2 restaurants per year, r² 0.22, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Oregon and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 349, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 69 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	69.3	69	40%	+27.7
Restaurant Opportunity Score	61.4	61	35%	+21.5
Market Momentum Score	77.8	78	25%	+19.5

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 69 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	3,951	57	40%	+22.7
Median household income (ACS)	117,446	89	40%	+35.8
Households (ACS)	1,329	54	20%	+10.9

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 61 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	37.5	76	35%	+26.6
Restaurants per 10,000 residents (lower = more room)	27.8	22	25%	+5.6
Population (ACS)	3,951	57	20%	+11.3
Median household income (ACS)	117,446	89	20%	+17.9

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 78 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	22.2	79	50%	+39.5
10-year restaurant growth	37.5	76	30%	+22.8
20-year restaurant growth	83.3	78	20%	+15.6

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (84)

By cuisine

Mexican 4 · American 3 · Coffee 3 · Italian 2 · Latin American (other) 2 · Pizza 2 · Chinese 1 · French 1 · Sandwiches 1

By type

Winery / distillery / taproom 65 · Bar 26 · Restaurant (service type not stated) 13 · Casual dining 3 · Café 2 · Coffee shop 2 · Quick service 2 · Brewery / taproom 1 · Specialty food shop 1

Name	Type	Cuisine	Address	Status
12th & Maple Wine Company	Winery / distillery / taproom		1242 SE Maple St	open
4 Flats Vineyard	Winery / distillery / taproom		21285 NE Red Hills Ln	open
Ancient Cellars	Winery / distillery / taproom		1242 SE Maple St	open
Angela Estate Winery	Winery / distillery / taproom		1326 N Highway 99W	open
Antica Terra	Winery / distillery / taproom	Italian · Pizza	979 SW Alder St	open
Archer Vineyard Tasting Room at Dundee Hills Resort	Bar · Restaurant (service type not stated)		9664 NE Fox Farm Rd	open
Argyle Winery	Winery / distillery / taproom		691 OR-99W	open
Arterberry Maresh at the Red Barn Tasting Room	Winery / distillery / taproom		9325 NE Worden Hill Rd	open
Artist Block Tasting Room	Winery / distillery / taproom · Bar		9650 NE Fox Ln	open
Ayoub Wines	Winery / distillery / taproom		9650 NE Keyes Ln	open
Barn Door Brewing	Brewery / taproom · Bar		1174 OR-99W	open
Bergstrom Wines Tasting Room Bergstrom Wines	Winery / distillery / taproom · Bar		8115 NE Worden Hill Rd	open
Black Walnut Inn & Vineyard	Winery / distillery / taproom		9600 NE Worden Hill Rd	open
Bombshell Espresso	Coffee shop · Café	Coffee	109 N Highway 99W	open
Bud's Bloom Pinot Noir	Winery / distillery / taproom		21160 OR-99W	open
Cameron Winery	Winery / distillery / taproom		8200 NE Worden Hill Rd	open
Cathedral Ridge Winery Cathedral Ridge Winery	Winery / distillery / taproom		974 OR-99W	open
Cramoisi Vineyard	Winery / distillery / taproom · Bar		8670 NE Worden Hill Rd	open
Day Wines	Winery / distillery / taproom		21160 OR-99W	open
Domaine Roy & Fils	Winery / distillery / taproom		8351 NE Worden Hill Rd	open
Duck Pond Cellars	Winery / distillery / taproom		23145 OR-99W	open
Dundee Hills Winery	Winery / distillery / taproom			open
Dundee Wine Country	Winery / distillery / taproom			open
Dundee Wine Country Getaway	Winery / distillery / taproom		200 SW 7th St	open
Dusky Goose	Winery / distillery / taproom · Bar		8355 NE Warren Rd	open
El Tako Loko	Restaurant (service type not stated)	Mexican	531 OR-99W	open
Élevée Winegrowers	Winery / distillery / taproom		9653 NE Keyes Ln	open
En Tirage Champagne & Cocktail Lounge	Bar		1410 OR-99W Ste 100	open
Esther Glen Farm and Winery LLC	Winery / distillery / taproom		259 SE 8th St	open
Evening Land Winery	Winery / distillery / taproom		1326 N Highway 99W	open
Field + Stream Restaurant	Winery / distillery / taproom · Restaurant (service type not stated)		1410 Or-99W	open
Firesteed Cellars	Winery / distillery / taproom		8380 NE Worden Hill Rd	open
Fox Farm Vineyards Tasting Room	Bar		575 Highway 99W	open
Fratelli Ponzi Fine Food And Wine Bar	Bar		100 SW 7th St	open
Furioso Vineyards	Winery / distillery / taproom · Bar		8415 NE Worden Hill Rd	open
Granville Wine Co. \| By Appointment Only	Winery / distillery / taproom		10464 Jory Ln	open
Haakon / Lenai Vineyard, Purple Hands Vineyard Tastings	Winery / distillery / taproom		10555 NE Red Hills Rd	open
Hawkins Cellars	Winery / distillery / taproom · Bar		990 N Highway 99W	open
Holloran Vineyard Wines	Winery / distillery / taproom		8795 NE Worden Hill Rd	open
Hyland Estates	Winery / distillery / taproom · Bar		20980 NE Niederberger Rd	open
Jin’s Chinese Restaurant	Restaurant (service type not stated)	Chinese	180 NW 1st St	open
Knudsen Vineyards	Winery / distillery / taproom		9419 NE Worden Hill Rd	open
Kropf Family Vineyard	Winery / distillery / taproom		10970 NE Red Hills Rd	open
La Sierra Mexican Grill	Casual dining · Bar	Mexican	1175 OR-99W	open
Lange Estate Winery & Vineyards	Winery / distillery / taproom		18380 NE Buena Vista Dr	open
Lange Estate Winery and Vineyards	Winery / distillery / taproom · Bar		18380 NE Buena Vista Dr	open
Le Cadeau Tasting Room	Winery / distillery / taproom · Bar		1326 N Highway 99W	open
Local Roots Coffee	Coffee shop · Restaurant (service type not stated) · Bar	Coffee	109 N Highway 99w	open
Los Pelicanos Mexican Cuisine	Restaurant (service type not stated)	Mexican · Latin American (other)	792 OR-99W	open
LucidWild Estate	Winery / distillery / taproom		9380 NE Worden Hill Rd	open
Lumpy's Tavern	Casual dining · Bar		975 OR-99W	open
Lytle-Barnett \| Aubaine Wine Lounge	Winery / distillery / taproom · Bar		110A SW 7th St	open
Mangia You Food, Llc	Restaurant (service type not stated)		100 SW 7th St	open
Maresh Vineyard and Winery	Winery / distillery / taproom · Bar		9507 NE Powell Hill Rd	open
Merenda Italian Deli	Specialty food shop · Quick service	Sandwiches · Italian	110 SW 7th St B	open
Nicholas Family Vineyards	Winery / distillery / taproom		9380 NE Worden Hill Rd	open
North Valley Vineyards	Winery / distillery / taproom · Bar		1326 OR-99W #104	open
NW Wine Company	Winery / distillery / taproom		20980 NE Niederberger Rd	open
Nysa Vineyard	Winery / distillery / taproom		18655 NE Trunk Rd	open
Ocelli Cellars	Winery / distillery / taproom		20005 NE Fairview Dr	open
Odin’s Beard Meadery	Winery / distillery / taproom		18601 Riverwood Rd	open
Olenik Vineyards	Winery / distillery / taproom		18320 NE Fairview Dr	open
Perlée	Winery / distillery / taproom		11050 Northeast Worden Hill Road	open
Powell Hill Winery	Winery / distillery / taproom		9057 NE Powell Hill Rd	open
purple hands winery	Winery / distillery / taproom		10505 NE Red Hills Rd	open
Purple Hands Winery	Winery / distillery / taproom		1200 OR-99W	open
Red Hills Market	Restaurant (service type not stated) · Café	Pizza · Coffee	155 SW 7th St	open
Rodeo Hills Winery	Winery / distillery / taproom		By Appointment, 10275 NE Worden Hill Rd	open
Rose & Arrow Estate	Winery / distillery / taproom		531 N Highway 99W	open
Stephen Goff Wines	Winery / distillery / taproom		20005 NE Fairview Dr	open
Taqueria El Padrino	Restaurant (service type not stated)	Mexican · Latin American (other)	575OR-99W	open
Tertulia Cellars	Winery / distillery / taproom		1326 OR-99W, Ste 104	open
The Dundee Bistro	Restaurant (service type not stated) · Casual dining · Bar	American	100 SW 7th St	open
The Four Graces	Winery / distillery / taproom		9605 NE Fox Farm Rd	open
The Four Graces Winery	Winery / distillery / taproom		9590 NE Worden Hill Rd	open
Tina's	Restaurant (service type not stated)	French · American	760 OR-99W	open
Torii Mor Winery	Winery / distillery / taproom · Bar		18323 NE Fairview Dr	open
Trellis	Restaurant (service type not stated) · Bar	American	110 OR-99W	open
Tukwilla Vineyard	Winery / distillery / taproom		20465 N Highway 99W	open
TWOMEY Willamette Valley Twomey	Winery / distillery / taproom · Quick service · Bar		19926 NE Fairview Dr	open
Winderlea Vineyard & Winery	Winery / distillery / taproom		8905 NE Worden Hill Rd	open
Winderlea Wine Company	Winery / distillery / taproom · Bar		1220 9th St SW	open
Wine By Joe	Winery / distillery / taproom		239 SE 5th St	open
Zerba Cellars Zerba Cellars	Winery / distillery / taproom · Restaurant (service type not stated) · Bar		810 N Highway 99W	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	6	5	—	—	—	1	SIC1987
1995	6	5	—	—	—	1	SIC1987
1996	8	6	—	—	—	2	SIC1987
1997	6	5	—	—	—	1	SIC1987
1998	5	4	4	—	—	1	NAICS1997
1999	6	5	5	—	—	1	NAICS1997
2000	6	5	5	—	—	1	NAICS1997
2001	6	5	5	—	—	1	NAICS1997
2002	7	6	6	—	—	1	NAICS1997
2003	7	6	6	—	—	1	NAICS2002
2004	8	7	7	—	—	1	NAICS2002
2005	9	8	7	1	—	1	NAICS2002
2006	11	9	7	1	1	2	NAICS2002
2007	10	9	5	3	1	1	NAICS2002
2008	6	6	5	1	—	—	NAICS2007
2009	7	7	5	2	—	—	NAICS2007
2010	8	8	5	2	1	—	NAICS2007
2011	8	8	4	3	1	—	NAICS2007
2012	8	8	5	3	—	—	NAICS2012
2013	8	8	6	2	—	—	NAICS2012
2014	10	10	8	2	—	—	NAICS2012
2015	9	9	7	2	—	—	NAICS2012
2016	10	10	7	2	1	—	NAICS2012
2017	7	7	5	—	—	—	NAICS2017
2018	9	9	6	—	—	—	NAICS2017
2019	10	10	7	—	—	—	NAICS2017
2020	8	8	6	—	—	—	NAICS2017
2021	14	11	9	—	—	—	NAICS2017
2022	13	10	8	—	—	—	NAICS2022
2023	12	11	8	—	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 97115. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
97132	3.8 mi	58	2023
97127	4.6 mi	4	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.