BMIE Market 97148

Yamhill County, Oregon · ZCTA boundaries as of 2020

Profile

Population (current estimate)	2,738 2020–2024 ACS 5-year estimate ±532 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	1,071 2020–2024 ACS 5-year estimate ±184 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	3,406 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	1,327 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$109,179 2020–2024 ACS 5-year estimate ±13,350 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	48.0 2020–2024 ACS 5-year estimate ±9 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,616 2020–2024 ACS 5-year estimate ±296 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$609,400 2020–2024 ACS 5-year estimate ±75,629 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	91.6 sq mi Census Gazetteer 2020
Restaurants	3 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 97148
Restaurants per 10,000 residents	2.9 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+50.0% DERIVED: 2016 → 2021, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+50.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+200.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+50.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	5 (range 4–5) FORECAST · linear trend v1 fitted to 2010–2023 (11 points, +0.2 per year, r² 0.84) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	74 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	65 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	73 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	88 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 97148. Projection: linear trend v1, fitted 2010–2023, +0.2 restaurants per year, r² 0.84, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Oregon and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 349, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 74 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	64.9	65	40%	+25.9
Restaurant Opportunity Score	73.3	73	35%	+25.6
Market Momentum Score	88.3	88	25%	+22.1

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 65 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	2,738	51	40%	+20.2
Median household income (ACS)	109,179	86	40%	+34.5
Households (ACS)	1,071	51	20%	+10.2

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 73 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	50	82	35%	+28.8
Restaurants per 10,000 residents (lower = more room)	11.0	69	25%	+17.2
Population (ACS)	2,738	51	20%	+10.1
Median household income (ACS)	109,179	86	20%	+17.2

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 88 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	50	90	50%	+45.1
10-year restaurant growth	50	82	30%	+24.7
20-year restaurant growth	200	93	20%	+18.6

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (30)

By cuisine

Pizza 3 · American 2 · Burgers 2 · Bakery 1 · BBQ 1 · Coffee 1 · Latin American (other) 1 · Mexican 1

By type

Winery / distillery / taproom 20 · Bar 7 · Restaurant (service type not stated) 6 · Casual dining 2 · Bakery 1 · Café 1 · Coffee shop 1 · Food truck 1

Name	Type	Cuisine	Address	Status
Atticus Wine	Winery / distillery / taproom		20501 NW Russell Creek Rd	open
Bella Luna Gluten Free Patisserie	Bakery	Bakery	185 S Maple St	open
Bella Vida 360	Winery / distillery / taproom · Bar		18000 NW Belt Rd	open
Caroline Vineyard LLC	Winery / distillery / taproom		7900 NE Cooper Ln	open
Crawford Kitchen	Food truck	BBQ	PO Box 425	open
Fairsing Vineyard	Winery / distillery / taproom · Restaurant (service type not stated) · Bar		20881 NE Laughlin Rd	open
Fireside Tavern	Casual dining · Bar	American	195 W Main St	open
Gran Moraine Winery	Winery / distillery / taproom · Bar		17090 NE Woodland Loop Rd	open
here, & co	Bar		150 S Maple St	open
Hirschy Vineyard	Winery / distillery / taproom		15030 NE Yamhill Rd	open
Hometown Xpress	Restaurant (service type not stated)	Burgers · Pizza · American	720 E Buttercup St	open
Kason Vineyards	Winery / distillery / taproom		7200 NW Bony Rd	open
Lago de Chapala	Restaurant (service type not stated)	Mexican · Latin American (other)	240 S Maple St	open
Landlines Estates	Winery / distillery / taproom			open
Lenné Estate	Winery / distillery / taproom		18760 NE Laughlin Rd	open
Marshall Davis Vineyard	Winery / distillery / taproom		15680 NE Yamhill Rd	open
Menefee Vineyards	Winery / distillery / taproom		25537 NW Dodson Rd	open
Roots Wine Company Roots	Winery / distillery / taproom		19320 NE Woodland Loop Rd	open
Saffron Fields Vineyard	Winery / distillery / taproom		18748 NE Laughlin Rd	open
Scoggins Creek Coffee	Coffee shop · Restaurant (service type not stated) · Café	Coffee	262 S Maple St	open
Solena and Grand Cru Estates	Winery / distillery / taproom		17100 NE Woodland Loop Rd	open
Stag Hollow Wines	Winery / distillery / taproom		7930 NE Blackburn Rd	open
Sylvanus Estate Vinyard	Winery / distillery / taproom		16100 NW Moores Valley Rd	open
The Larson House	Restaurant (service type not stated)	Pizza	190 S Maple St	open
Tiger Vines	Winery / distillery / taproom		275 N Maple St	open
Two Mules, LLC	Winery / distillery / taproom		22405 NE Ridge Rd	open
Willakenzie	Winery / distillery / taproom		19143 NE Laughlin Rd	open
Yamhill Bar & Grill	Casual dining · Bar	Burgers	195 W Main St	open
Yamhill Springs Vineyard	Winery / distillery / taproom · Bar		24810 NW Turner Creek Rd	open
Zippy's Pizza	Restaurant (service type not stated)	Pizza	180 S Maple St	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	2	2	—	—	—	—	SIC1987
1995	2	2	—	—	—	—	SIC1987
1996	1	1	—	—	—	—	SIC1987
1997	2	2	—	—	—	—	SIC1987
1998	2	2	2	—	—	—	NAICS1997
1999	2	2	2	—	—	—	NAICS1997
2000	2	2	2	—	—	—	NAICS1997
2001	2	2	2	—	—	—	NAICS1997
2002	3	2	2	—	—	1	NAICS1997
2003	2	1	1	—	—	1	NAICS2002
2004	3	2	2	—	—	1	NAICS2002
2005	3	2	1	1	—	1	NAICS2002
2006	3	2	1	1	—	1	NAICS2002
2007	3	3	2	1	—	—	NAICS2002
2008	2	1	1	—	—	1	NAICS2007
2009	2	2	1	1	—	—	NAICS2007
2010	2	1	1	—	—	1	NAICS2007
2011	1	1	1	—	—	—	NAICS2007
2012	2	2	2	—	—	—	NAICS2012
2013	2	2	2	—	—	—	NAICS2012
2014	2	2	2	—	—	—	NAICS2012
2015	2	2	2	—	—	—	NAICS2012
2016	2	2	2	—	—	—	NAICS2012
2017	3	—	—	—	—	—	NAICS2017
2018	3	—	—	—	—	—	NAICS2017
2019	3	3	3	—	—	—	NAICS2017
2021	3	3	—	—	—	—	NAICS2017
2022	4	4	3	—	—	—	NAICS2022
2023	3	3	—	—	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 97148. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.