BMIE Market 98294

Snohomish County, Washington · ZCTA boundaries as of 2020

Profile

Population (current estimate)	7,963 2020–2024 ACS 5-year estimate ±630 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	2,833 2020–2024 ACS 5-year estimate ±297 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	6,595 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	2,568 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$96,676 2020–2024 ACS 5-year estimate ±14,423 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	37.8 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,662 2020–2024 ACS 5-year estimate ±186 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$527,600 2020–2024 ACS 5-year estimate ±47,375 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	54.2 sq mi Census Gazetteer 2020
Restaurants	15 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 98294
Restaurants per 10,000 residents	25.8 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+66.7% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+15.4% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+25.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+66.7% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	11 (range 7–16) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, 0.0 per year, r² 0.00) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	68 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	72 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	60 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	74 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 98294. Projection: linear trend v1, fitted 2013–2023, 0.0 restaurants per year, r² 0.00, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Washington and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 484, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 68 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	71.7	72	40%	+28.7
Restaurant Opportunity Score	59.9	60	35%	+21.0
Market Momentum Score	74.0	74	25%	+18.5

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 72 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	7,963	67	40%	+26.9
Median household income (ACS)	96,676	79	40%	+31.5
Households (ACS)	2,833	66	20%	+13.2

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 60 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	15.4	59	35%	+20.6
Restaurants per 10,000 residents (lower = more room)	18.8	40	25%	+10.1
Population (ACS)	7,963	67	20%	+13.5
Median household income (ACS)	96,676	79	20%	+15.7

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 74 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	66.7	93	50%	+46.5
10-year restaurant growth	15.4	59	30%	+17.7
20-year restaurant growth	25	49	20%	+9.8

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (34)

By cuisine

Coffee 11 · American 6 · Burgers 4 · Mexican 3 · Pizza 3 · Asian 2 · Bakery 2 · Italian 2 · Juice / smoothies 2 · Latin American (other) 2 · Sandwiches 2 · Tea / bubble tea 2 · Breakfast 1 · Chicken / wings 1 · Hot dogs 1 · Southwestern / Tex-Mex 1 · Thai 1 · Vietnamese 1

By type

Restaurant (service type not stated) 15 · Coffee shop 9 · Café 7 · Bar 6 · Casual dining 4 · Food truck 4 · Juice, smoothie, tea 4 · Quick service 3 · Bakery 2 · Brewery / taproom 2 · Catering 1

Name	Type	Cuisine	Address	Status
Alpen Drive-In	Restaurant (service type not stated)	Burgers · American	36023 State Route 2	open
Bubba's Road House	Casual dining · Bar	American · Burgers	31702 US-2	open
Cellar Ciders, LLC	Brewery / taproom		13420 Rice Rd	open
Cup Of Sunshine Espresso	Coffee shop	Coffee	33902 US-2	open
Dutch Cup Restaurant & Lounge	Bar		922 Main St	open
Good Brewing Sultan Good Brewing Co.	Brewery / taproom · Casual dining · Bar		410 Main St	open
Gracie’s Place	Coffee shop · Juice, smoothie, tea	Coffee · Juice / smoothies · American	14201 339th Ave SE	open
Ixtapa Restaurant	Restaurant (service type not stated)	Mexican · Latin American (other)	31103 US-2	open
JD Slicks	Casual dining · Bar		30213 US-2	open
K8's On Main	Café · Restaurant (service type not stated) · Casual dining	Coffee · American	509 Main St Ste D	open
Kellie's Kaffeine	Coffee shop · Restaurant (service type not stated) · Café	Coffee	31610 US-2	open
Krispy Krunchy Chicken	Restaurant (service type not stated)	Chicken / wings	34135 Steven Pass Hwy	open
Maria's Restaurant	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	305 Main St	open
Marias Mexican Food	Food truck · Quick service	Mexican	33902 US-2	open
McDonald's McDonald's	Quick service	Burgers · American	33901 State Rte 2	open
Monroe Bakery And Goods	Bakery · Food truck	Bakery	313th Ave se	open
Mountain View Brew	Coffee shop · Café	Coffee	36023 Old US Hwy 2	open
Mountain Vista Espresso	Coffee shop · Restaurant (service type not stated) · Juice, smoothie, tea · Café	Coffee · Tea / bubble tea	33902 State Route 2	open
Pho King Good	Food truck	Vietnamese · Asian	US-2 30331	open
Pug Dogs	Food truck · Catering	Hot dogs	30903 State Route 2	open
Red Pepper Pizzeria and Pasta Red Pepper Pizzeria Sultan	Restaurant (service type not stated)	Italian · Pizza	301 Main St	open
Sahara Pizza Sultan	Restaurant (service type not stated)	Pizza · Sandwiches · Italian	31227 State Route 2	open
SkyRiver Pub & Eatery	Bar	American	36810 US-2	open
Sub Shop, Paolis Pizza & Pasta	Restaurant (service type not stated)	Pizza	507 W Stevens Ave	open
Subway	Quick service · Restaurant (service type not stated)	Sandwiches	US Hwy 2 & 339th Ave SE	open
Sultan Bakery Sultan Bakery	Bakery · Café	Bakery · Coffee · Breakfast	31407 US-2	open
Sultan Harvest	Restaurant (service type not stated)		13715 310th Ave SE	open
Sultan Loggers	Bar · Restaurant (service type not stated)		215 Main St	open
Sultan Thai Restaurant	Restaurant (service type not stated)	Thai · Asian	31115 US-2	open
The Coffee Box	Coffee shop · Juice, smoothie, tea · Café	Coffee · Juice / smoothies	30223 US-2	open
Veda Espresso	Coffee shop	Coffee	34135 State Route 2	open
Vick's Burger Shack	Restaurant (service type not stated)	Burgers	31724 US 2	open
Vinaccio Coffee	Coffee shop	Coffee	507 W Stevens Ave Ste B	open
Windmill Espresso	Coffee shop · Juice, smoothie, tea · Café	Coffee · Tea / bubble tea	31721 US-2	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	11	9	—	—	—	2	SIC1987
1995	9	9	—	—	—	—	SIC1987
1996	10	9	—	—	—	1	SIC1987
1997	9	8	—	—	—	1	SIC1987
1998	12	10	6	4	—	2	NAICS1997
1999	11	8	5	3	—	2	NAICS1997
2000	12	9	4	4	1	2	NAICS1997
2001	15	13	6	4	3	1	NAICS1997
2002	10	9	4	4	1	1	NAICS1997
2003	15	12	5	5	2	3	NAICS2002
2004	17	15	5	7	3	2	NAICS2002
2005	17	15	5	5	5	2	NAICS2002
2006	19	14	4	5	5	4	NAICS2002
2007	17	14	5	4	5	2	NAICS2002
2008	19	17	4	3	10	2	NAICS2007
2009	20	17	5	4	8	2	NAICS2007
2010	20	17	4	4	9	2	NAICS2007
2011	18	16	2	7	7	1	NAICS2007
2012	18	15	3	7	5	2	NAICS2012
2013	16	13	2	6	5	2	NAICS2012
2014	16	13	2	6	5	2	NAICS2012
2015	15	12	2	6	4	2	NAICS2012
2016	14	11	2	6	3	2	NAICS2012
2017	13	9	—	5	3	3	NAICS2017
2018	14	9	—	5	3	3	NAICS2017
2019	14	10	—	4	5	3	NAICS2017
2020	12	9	—	3	5	—	NAICS2017
2021	13	10	—	3	6	—	NAICS2017
2022	15	12	4	3	5	—	NAICS2022
2023	19	15	5	3	7	3	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 98294. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

None within 5 miles.