BMIE Market 98930
Yakima County, Washington · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 15,730 2020–2024 ACS 5-year estimate ±800 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 4,923 2020–2024 ACS 5-year estimate ±321 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 15,252 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 4,503 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $64,583 2020–2024 ACS 5-year estimate ±13,804 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 30.5 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $990 2020–2024 ACS 5-year estimate ±196 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $303,500 2020–2024 ACS 5-year estimate ±23,729 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 44.9 sq mi Census Gazetteer 2020 |
| Restaurants | 17 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 98930 |
| Restaurants per 10,000 residents | 7.9 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +6.3% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +142.9% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +70.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +142.9% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 22 (range 19–25) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.0 per year, r² 0.84) · 80% range · confidence High · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 69 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 61 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 74 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 75 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 98930. Projection: linear trend v1, fitted 2013–2023, +1.0 restaurants per year, r² 0.84, confidence High.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Washington and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 484, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 69 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 61 | 61 | 40% | +24.4 |
| Restaurant Opportunity Score | 73.7 | 74 | 35% | +25.8 |
| Market Momentum Score | 74.9 | 75 | 25% | +18.7 |
Consumer Market Score: 61 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 15,730 | 77 | 40% | +31.0 |
| Median household income (ACS) | 64,583 | 38 | 40% | +15.2 |
| Households (ACS) | 4,923 | 74 | 20% | +14.8 |
Restaurant Opportunity Score: 74 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 142.9 | 95 | 35% | +33.3 |
| Restaurants per 10,000 residents (lower = more room) | 10.8 | 69 | 25% | +17.3 |
| Population (ACS) | 15,730 | 77 | 20% | +15.5 |
| Median household income (ACS) | 64,583 | 38 | 20% | +7.6 |
Market Momentum Score: 75 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 6.3 | 63 | 50% | +31.5 |
| 10-year restaurant growth | 142.9 | 95 | 30% | +28.6 |
| 20-year restaurant growth | 70 | 75 | 20% | +14.9 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (60)
By cuisine
Mexican 13 · Coffee 10 · American 9 · Juice / smoothies 6 · Pizza 6 · Bakery 5 · Dessert 5 · Latin American (other) 5 · BBQ 2 · Burgers 2 · Chinese 2 · Ice cream / frozen desserts 2 · Sandwiches 2 · Southwestern / Tex-Mex 2 · Asian 1 · Breakfast 1 · Chicken / wings 1 · Japanese 1 · Seafood 1 · Sushi 1 · Tea / bubble tea 1
By type
Restaurant (service type not stated) 30 · Coffee shop 10 · Quick service 9 · Juice, smoothie, tea 7 · Winery / distillery / taproom 7 · Bar 6 · Café 6 · Casual dining 6 · Bakery 5 · Dessert 5 · Specialty food shop 2 · Catering 1 · Delivery-focused 1 · Food truck 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| 10-4 Cafe | Casual dining | American · Breakfast | 703 W Wine Country Rd | open |
| 2dor Wines | Winery / distillery / taproom · Bar | 2781 N County Line Rd | open | |
| 2friends Bakery | Bakery | Bakery | 206 N Euclid Rd | open |
| Antojos al gustito | Dessert · Juice, smoothie, tea | Dessert · Tea / bubble tea · Ice cream / frozen desserts | 807A Wine Country Rd | open |
| Applebee's Applebee's Neighborhood Grill & Bar | Restaurant (service type not stated) | American | 100 Higgins Way | open |
| Big Weezy's BBQ | Catering | BBQ · American | 710 E Wine Country Rd | open |
| Blehyl Country Store And Mini Mart | Restaurant (service type not stated) | 940 E Wine Country Rd | open | |
| Botanas Locas El Solesito | Restaurant (service type not stated) · Casual dining | Mexican · American | 116 w Wine Country Rd | open |
| Boushey Vineyard | Winery / distillery / taproom | open | ||
| Brewed Awakening Deli and Treats | Café · Quick service · Specialty food shop · Coffee shop | Coffee · Sandwiches | 313 E Wine Country Rd | open |
| Cafe Grande Vue | Café · Restaurant (service type not stated) · Coffee shop | Coffee | 1021 Wine Country Rd | open |
| Carniceria y Taqueria Coalcoman | Specialty food shop · Quick service | Mexican · Sandwiches | 229 Division St | open |
| Casa Tequila | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 225 Division St | open |
| Charley's Grilled Subs Pizza Hut | Restaurant (service type not stated) · Quick service · Delivery-focused | Pizza · American | 211 W 2nd St | open |
| Chulas Coffee Y Mas | Coffee shop · Café | Coffee | 200 E Wine Country Rd | open |
| Coventry Vale Vineyards | Winery / distillery / taproom · Bar | 156602 Evans Rd | open | |
| Dad's Dream Bakery & Cakes | Bakery · Dessert | Bakery · Dessert | 807 Wine Country Rd | open |
| Dairy Queen Grill & Chill Dairy Queen | Quick service · Dessert | Ice cream / frozen desserts · Dessert | 403 W Main St | open |
| Denhoed Wine Estates | Winery / distillery / taproom | 63802 N Wilgus Rd NW | open | |
| Eli and Kathy's Family Restaurant | Quick service | Burgers · American | 813 Wine Country Rd | open |
| Garcia's Drive Thru | Restaurant (service type not stated) | Mexican · Latin American (other) | 1027 Wine Country Rd | open |
| Gloria - Casa De Vino | Bar | 150 Division St | open | |
| Grandpa's Coffee | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 206 N Euclid St | open |
| Gray's Pizza & Bar | Casual dining · Bar | Pizza | 206 Prt Pt W | open |
| Greyson's Grub Zone | Coffee shop · Juice, smoothie, tea | Coffee · Juice / smoothies | 1601 W 5th St | open |
| Happy Watermelon, La Sandia Feliz | Juice, smoothie, tea | Mexican · Latin American (other) · Juice / smoothies | 144 W 2nd St | open |
| Herb's Bar and Grill | Bar · Casual dining | 132 Division St | open | |
| IHOP IHOP | Restaurant (service type not stated) | 100 Higgins Way | open | |
| Javi's Chicken and Churros Javi’s Chicken and Churros | Restaurant (service type not stated) | Mexican · Chicken / wings | 110 E Wine Country Rd | open |
| La Jefa Kitchen | Restaurant (service type not stated) | Mexican · Latin American (other) | 101 Stover Rd | open |
| La Super Bakery | Bakery | Bakery | 210 W 2nd St | open |
| Little Caesars Pizza Little Caesars | Quick service · Restaurant (service type not stated) | Pizza | 900 Wine Country Rd | open |
| Mando's Tex-Mex BBQ | Restaurant (service type not stated) | BBQ · Southwestern / Tex-Mex | 580 Forsell Rd | open |
| MariscosMaster Grandview | Restaurant (service type not stated) · Casual dining | Seafood · American | 210 W 2nd St | open |
| McDonald's McDonald's | Quick service | Burgers · American | 400 Vista Grande Wy | open |
| Menudo | Restaurant (service type not stated) · Casual dining | American · Mexican | 629 E Wine Country Rd | open |
| Molcajetes Family Mexican Restaurant | Restaurant (service type not stated) | Mexican · Latin American (other) | 201 Division St | open |
| New Hong Kong Chinese Restaurant | Restaurant (service type not stated) | Chinese | 918 W Wine Country Rd | open |
| Noble Roman's Pizza Express | Restaurant (service type not stated) | Pizza | 10058 Wallace Way | open |
| Panaderia Rodriguez | Bakery · Dessert | Bakery · Dessert | 206 E Wine Country Rd | open |
| Papa Murphy's | Quick service · Restaurant (service type not stated) | Pizza | 607 E Wine Country Rd | open |
| Peace Love & Coffee | Coffee shop · Café | Coffee | 101 Stover Rd | open |
| Pizza Takeout & Delivery Papa Murphy's | Quick service | open | ||
| Pizza Time | Restaurant (service type not stated) | Pizza | 308 Division St | open |
| Sake Express Grandview | Restaurant (service type not stated) · Juice, smoothie, tea | Juice / smoothies · Asian | 108 Division St | open |
| Scratch Bakery | Bakery · Dessert | Bakery · Dessert | 810 W 2nd St | open |
| Sip_.&_.dip | Coffee shop · Restaurant (service type not stated) | Coffee | 1005 Wallace Way | open |
| Starbucks | Coffee shop · Restaurant (service type not stated) | Coffee | 610 E Wine Country Rd | open |
| Ste Michelle Wine Estates | Winery / distillery / taproom · Bar | 205 W 5th St | open | |
| Steam & Cream | Coffee shop | Coffee | 1001 plaza way | open |
| Stir Crazy Coffee | Coffee shop · Juice, smoothie, tea · Café | Coffee · Juice / smoothies | 915 Wine Country Rd | open |
| TA Travel Center, Grandview, WA | Restaurant (service type not stated) | 100 Higgins way | open | |
| Taco Maker | Restaurant (service type not stated) | Mexican | 1825 Waneta Rd | open |
| Tacos "El Tapatío" No. 6 | Restaurant (service type not stated) | Mexican | 800 Wine Country Rd | open |
| Taqueria Los Coyotes | Food truck · Restaurant (service type not stated) · Juice, smoothie, tea | Juice / smoothies | 115 Ash St | open |
| Taqueria Tepeque | Restaurant (service type not stated) | Mexican · Latin American (other) | 629 E Wine Country Rd | open |
| Tortilleria La Milpa | Restaurant (service type not stated) · Juice, smoothie, tea | Juice / smoothies | 101 W Wine Country Rd | open |
| Vineyards II | Winery / distillery / taproom | 810 Grandridge Rd | open | |
| Yakima Valley Vintners | Winery / distillery / taproom | 110 Grandridge Rd | open | |
| Zomos | Restaurant (service type not stated) | Chinese · Sushi · Mexican · Japanese | 104 E 2nd St | open |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 11 | 7 | — | — | — | 4 | SIC1987 |
| 1995 | 11 | 7 | — | — | — | 4 | SIC1987 |
| 1996 | 11 | 7 | — | — | — | 4 | SIC1987 |
| 1997 | 13 | 9 | — | — | — | 4 | SIC1987 |
| 1998 | 14 | 11 | 5 | 4 | 2 | 3 | NAICS1997 |
| 1999 | 14 | 11 | 5 | 4 | 2 | 3 | NAICS1997 |
| 2000 | 12 | 9 | 3 | 4 | 2 | 3 | NAICS1997 |
| 2001 | 11 | 8 | 4 | 3 | 1 | 3 | NAICS1997 |
| 2002 | 13 | 11 | 6 | 4 | 1 | 2 | NAICS1997 |
| 2003 | 12 | 10 | 4 | 5 | 1 | 2 | NAICS2002 |
| 2004 | 15 | 12 | 3 | 7 | 1 | 2 | NAICS2002 |
| 2005 | 14 | 11 | 3 | 6 | 1 | 2 | NAICS2002 |
| 2006 | 16 | 11 | 5 | 4 | 1 | 3 | NAICS2002 |
| 2007 | 12 | 9 | 4 | 4 | — | 2 | NAICS2002 |
| 2008 | 11 | 8 | 5 | 3 | — | 2 | NAICS2007 |
| 2009 | 9 | 8 | 4 | 3 | 1 | 1 | NAICS2007 |
| 2010 | 14 | 12 | 4 | 6 | 2 | 2 | NAICS2007 |
| 2011 | 12 | 10 | 3 | 6 | 1 | 2 | NAICS2007 |
| 2012 | 9 | 8 | 2 | 5 | 1 | 1 | NAICS2012 |
| 2013 | 8 | 7 | 2 | 4 | 1 | 1 | NAICS2012 |
| 2014 | 9 | 8 | 2 | 4 | 2 | 1 | NAICS2012 |
| 2015 | 9 | 8 | 3 | 4 | 1 | 1 | NAICS2012 |
| 2016 | 11 | 10 | 4 | 4 | 2 | 1 | NAICS2012 |
| 2017 | 13 | 12 | 5 | 5 | — | — | NAICS2017 |
| 2018 | 17 | 16 | 5 | 7 | 4 | — | NAICS2017 |
| 2019 | 15 | 13 | 3 | 6 | 4 | — | NAICS2017 |
| 2020 | 13 | 12 | 3 | 5 | 4 | — | NAICS2017 |
| 2021 | 16 | 15 | 4 | 7 | 4 | — | NAICS2017 |
| 2022 | 19 | 17 | 5 | 7 | 5 | — | NAICS2022 |
| 2023 | 20 | 17 | 4 | 8 | 5 | — | NAICS2022 |
Nearby markets (within 5 miles)
None within 5 miles.