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BMIE Market 01257

Berkshire County, Massachusetts · ZCTA boundaries as of 2020

Profile

Population (current estimate)2,348
2020–2024 ACS 5-year estimate ±326 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households906
2020–2024 ACS 5-year estimate ±163 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count2,121
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,231
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$102,788
2020–2024 ACS 5-year estimate ±38,325 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age49.4
2020–2024 ACS 5-year estimate ±11 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$2,125
2020–2024 ACS 5-year estimate ±1,704 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$441,000
2020–2024 ACS 5-year estimate ±24,161 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area33.9 sq mi
Census Gazetteer 2020
RestaurantsNot published for this ZIP
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 01257
Restaurants per 10,000 residents23.6
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2017 → 2022, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year-40.0%
DERIVED: 2012 → 2022, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year-25.0%
DERIVED: 2002 → 2022, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file-25.0%
DERIVED: 1994 → 2022, ZIP Code Business Patterns restaurants
Projected restaurants, 20271 (range 0–3)
FORECAST · linear trend v1 fitted to 2009–2022 (11 points, -0.3 per year, r² 0.62) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score47 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score62 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score44 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score26 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 47 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score61.76240%+24.7
Restaurant Opportunity Score44.24435%+15.5
Market Momentum Score25.62625%+6.4
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 62 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)2,3484840%+19.1
Median household income (ACS)102,7888340%+33.1
Households (ACS)9064820%+9.5
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 44 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth-40835%+2.8
Restaurants per 10,000 residents (lower = more room)12.86125%+15.3
Population (ACS)2,3484820%+9.6
Median household income (ACS)102,7888320%+16.5
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 26 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth04250%+20.9
10-year restaurant growth-40830%+2.4
20-year restaurant growth-251220%+2.3
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (10)

By cuisine

American 2 · Coffee 1 · Filipino 1 · Ice cream / frozen desserts 1 · Italian 1 · Pizza 1

By type

Restaurant (service type not stated) 5 · Brewery / taproom 2 · Bar 1 · Café 1 · Casual dining 1 · Dessert 1 · Winery / distillery / taproom 1

NameTypeCuisineAddressStatus
Berkshire Mountain DistillersWinery / distillery / taproom356 S Main Stopen
Big Elm BrewingBrewery / taproom65 Silver Stopen
Chris and MJsCasual dining · Restaurant (service type not stated) · BarFilipino139 S Main Stopen
Modern Milk BarDessert · Restaurant (service type not stated)Ice cream / frozen desserts549 Sheffield Plainopen
Mount Everett CulinaryRestaurant (service type not stated)American491 Berkshire School Rdopen
Roberto's PizzaRestaurant (service type not stated)Pizza · Italian113 Main Stopen
Sheffield PubBrewery / taproom223open
The Market Place CafeCaféCoffee18 Elm Ctopen
Trailhead BerkshiresRestaurant (service type not stated)American864 S Undermountain Rdopen
Sunset Meadow of MassachusettsWinery / distillery / taproom296 S Main Stclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199444————SIC1987
199555————SIC1987
199688————SIC1987
199788————SIC1987
1998633——1NAICS1997
1999744——1NAICS1997
2000755——1NAICS1997
20016541——NAICS1997
20026431—1NAICS1997
2003422——1NAICS2002
2004533——1NAICS2002
2005533——1NAICS2002
2006644——1NAICS2002
2007766———NAICS2002
2008119612—NAICS2007
200997511—NAICS2007
2010755———NAICS2007
2011755———NAICS2007
2012755———NAICS2012
2013865—1—NAICS2012
2014965—1—NAICS2012
2015633———NAICS2012
2016633———NAICS2012
2017733———NAICS2017
20185—————NAICS2017
201953————NAICS2017
20204—————NAICS2017
20214—————NAICS2017
202253————NAICS2022
20234—————NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 01257. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
012223.0 mi12004
060793.4 mi11996
060184.4 mi102023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.