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BMIE Market 01473

Worcester County, Massachusetts · ZCTA boundaries as of 2020

Profile

Population (current estimate)8,374
2020–2024 ACS 5-year estimate ±19 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households3,295
2020–2024 ACS 5-year estimate ±201 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count7,277
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units2,960
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$106,331
2020–2024 ACS 5-year estimate ±21,852 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age48.3
2020–2024 ACS 5-year estimate ±5 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,843
2020–2024 ACS 5-year estimate ±268 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$422,000
2020–2024 ACS 5-year estimate ±36,119 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area35.4 sq mi
Census Gazetteer 2020
Restaurants11
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 01473
Restaurants per 10,000 residents17.9
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+0.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+57.1%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+175.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 20289 (range 7–11)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.1 per year, r² 0.08) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score61 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score75 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score58 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score45 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 61 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score74.87540%+29.9
Restaurant Opportunity Score57.85835%+20.2
Market Momentum Score45.34525%+11.3
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 75 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)8,3746840%+27.3
Median household income (ACS)106,3318540%+33.9
Households (ACS)3,2956820%+13.6
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 58 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth03535%+12.3
Restaurants per 10,000 residents (lower = more room)13.16025%+14.9
Population (ACS)8,3746820%+13.6
Median household income (ACS)106,3318520%+16.9
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 45 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth04250%+20.9
10-year restaurant growth03530%+10.5
20-year restaurant growth57.17020%+13.9
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (27)

By cuisine

American 7 · Coffee 5 · Dessert 3 · Pizza 3 · Sandwiches 3 · Bakery 2 · Breakfast 2 · Ice cream / frozen desserts 2 · Italian 2 · Juice / smoothies 2 · Asian 1 · Chinese 1 · Seafood 1

By type

Restaurant (service type not stated) 13 · Bar 5 · Dessert 5 · Bakery 4 · Coffee shop 4 · Café 3 · Casual dining 3 · Quick service 3 · Brewery / taproom 2 · Juice, smoothie, tea 2 · Food truck 1 · Specialty food shop 1 · Other 1

NameTypeCuisineAddressStatus
1761 Old Mill RestaurantRestaurant (service type not stated) · BarAmerican69 State Rd Wopen
Angler Fish Market and ChowderRestaurant (service type not stated)Seafood1 Village Squareopen
BlueprintCasual dining · Restaurant (service type not stated) · BarAmerican10 Village Squareopen
Cracker Barrel Cracker Barrel Old Country StoreBar · Restaurant (service type not stated)Americanopen
Dunkin' Dunkin'Bakery · Juice, smoothie, tea · Dessert · Coffee shopDessert · Juice / smoothies · Coffee21 Village Inn Rdopen
Dunkin' Dunkin'Bakery · Juice, smoothie, tea · Dessert · Coffee shopDessert · Juice / smoothies · Coffee97 Main St Westminster Plazaopen
Dunkin' Dunkin'Quick service97 Main Stopen
Green TeaRestaurant (service type not stated)Chinese · Asian7 Village Squareopen
Identity Coffee Co. FranchiseCoffee shop · Restaurant (service type not stated) · CaféCoffee123 Main Stopen
Joseph's BistroRestaurant (service type not stated)American97 Main Stopen
Kay's Dairy BarRestaurant (service type not stated) · Casual diningAmerican196 State Rd Wopen
Mikes PizzaRestaurant (service type not stated)Pizza · Italian158 State Rd Eopen
Mountain Ice Cream and VideoDessertIce cream / frozen dessertsMain Streetopen
Noel’s BakeryBakery · Food truck · DessertBakery · Dessert154 Bean Porridge Hill Rdopen
Premier Home RenovationsCafé30 Frog Hollow Rdopen
S'amoreRay's and Son'sRestaurant (service type not stated)Sandwiches · Breakfast4 Village Squareopen
Stefanos' House of PizzaRestaurant (service type not stated)Pizza · Italian105 E Main Stopen
SubwayOtherSandwiches97 Main Stopen
The Markevich Sub-station Food CorporationRestaurant (service type not stated)97 Main Stopen
The ViceCoffee shop · Quick service · Specialty food shop · DessertCoffee · Sandwiches · Ice cream / frozen desserts134 E Main Stopen
Three Sisters KitchenBakeryBakery110 Narrows Rdopen
Town House of PizzaRestaurant (service type not stated) · Quick servicePizza68 Main Stopen
VFW Post 7389 Westminster, MABarAmerican3 Eaton Stopen
Wachusett Brewing CompanyBrewery / taproom · Bar175 State Rd Eopen
Wachusett Brewing CompanyBrewery / taproom175 State Rd Eopen
Westminster CafeCafé · Casual diningCoffee · Breakfast · American51 Main St #2open
Santo Vittorio Inc. Dba Mike's PizzaRestaurant (service type not stated)158 State Rd Eclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
1994541SIC1987
1995541SIC1987
199666SIC1987
199788SIC1987
199888323NAICS1997
199976321NAICS1997
200088422NAICS1997
2001983321NAICS1997
2002652121NAICS1997
200377214NAICS2002
20041212435NAICS2002
20051212345NAICS2002
20061010325NAICS2002
20071010532NAICS2002
20081212552NAICS2007
200914136611NAICS2007
20101313661NAICS2007
20111111641NAICS2007
2012101064NAICS2012
20131211551NAICS2012
2014111055NAICS2012
2015131165NAICS2012
2016131064NAICS2012
2017121055NAICS2017
2018121165NAICS2017
201912945NAICS2017
2020141055NAICS2017
202112945NAICS2017
2022131044NAICS2022
2023131154NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 01473. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
014404.7 mi342023
014205.0 mi652023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.