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BMIE Market 01821

Middlesex County, Massachusetts · ZCTA boundaries as of 2020

Profile

Population (current estimate)30,143
2020–2024 ACS 5-year estimate ±1,109 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households11,312
2020–2024 ACS 5-year estimate ±509 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count30,310
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units11,159
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$149,042
2020–2024 ACS 5-year estimate ±10,391 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age44.3
2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$2,346
2020–2024 ACS 5-year estimate ±264 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$615,100
2020–2024 ACS 5-year estimate ±13,435 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area16.6 sq mi
Census Gazetteer 2020
Restaurants37
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 01821
Restaurants per 10,000 residents10.6
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+12.1%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+5.7%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year-11.9%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file-21.3%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202835 (range 32–39)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.1 per year, r² 0.08) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score75 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score92 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score70 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score53 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 75 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score91.69240%+36.6
Restaurant Opportunity Score70.57035%+24.7
Market Momentum Score53.45325%+13.3
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 92 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)30,1438940%+35.6
Median household income (ACS)149,0429640%+38.4
Households (ACS)11,3128820%+17.6
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 70 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth5.75035%+17.6
Restaurants per 10,000 residents (lower = more room)12.36325%+15.8
Population (ACS)30,1438920%+17.8
Median household income (ACS)149,0429620%+19.2
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 53 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth12.17050%+35.0
10-year restaurant growth5.75030%+15.1
20-year restaurant growth-11.91620%+3.3
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (69)

By cuisine

Pizza 14 · American 13 · Asian 8 · Coffee 8 · Italian 7 · Dessert 4 · Sandwiches 4 · BBQ 2 · Burgers 2 · Chicken / wings 2 · Chinese 2 · Ice cream / frozen desserts 2 · Indian 2 · Japanese 2 · Sushi 2 · Thai 2 · Vegetarian 2 · Vietnamese 2 · Bakery 1 · British / Irish pub food 1 · Greek 1 · Healthy / salads / bowls 1 · Juice / smoothies 1 · Latin American (other) 1 · Mexican 1 · Seafood 1

By type

Restaurant (service type not stated) 49 · Quick service 12 · Bar 10 · Casual dining 8 · Coffee shop 6 · Dessert 6 · Bakery 5 · Café 4 · Specialty food shop 3 · Other 2 · Buffet 1 · Delivery-focused 1 · Fast casual 1 · Food truck 1 · Juice, smoothie, tea 1

NameTypeCuisineAddressStatus
99 Restaurants 99 RestaurantsCasual dining · Restaurant (service type not stated) · BarAmerican160 Lexington Rdopen
99 RestaurantsBar · Restaurant (service type not stated)BBQ672 Boston Rd Route 3aopen
Angelina's Subs and PizzieraRestaurant (service type not stated)Pizza749 Boston Rdopen
Augusta Subs and SaladsSpecialty food shop · Fast casual · Quick serviceSandwiches · Healthy / salads / bowls599 Boston Rdopen
Benu PizzaRestaurant (service type not stated) · Coffee shop · CaféCoffee300 Concord Rdopen
Billerica Bread CompanyFood truck367 Boston Rdopen
Billerica NutritionJuice, smoothie, teaJuice / smoothiesAugusta Subs & Salads, 599 Boston Rdopen
Billerica's Home Sweet HomeRestaurant (service type not stated)756 Boston Rdopen
Casa De GreekRestaurant (service type not stated)Greek15 Middlesex Tpkeopen
Center CafeCafé · Restaurant (service type not stated)Coffee · American432 Boston Rdopen
Chung King RestaurantRestaurant (service type not stated)Japanese · Sushi446 Boston Rdopen
Chung King Rick's CafeRestaurant (service type not stated)Asian446 Boston Rdopen
COMMUNE - All Day CafeCafé · Restaurant (service type not stated)Coffee · American164 Lexington Rd #2open
Concord Rd CafeBuffet300 Concord Rdopen
D & P Enterprises, IncRestaurant (service type not stated)758 Boston Rdopen
Dannys cheese breadBakery · Specialty food shopBakery326 Salem Rdopen
Dave's Hot Chicken Dave's Hot ChickenQuick service490 Boston Rdopen
DiVito Brothers Italian PizzeriaRestaurant (service type not stated)Pizza · Italian446 Boston Rdopen
Domino's Domino's PizzaQuick service · Delivery-focusedPizza729 Boston Rdopen
Dunkin' Dunkin'Bakery · Quick service · Dessert · Coffee shopDessert · Coffee612 Middlesex Tpke Mobil Gas Stationopen
Dunkin' Dunkin'Bakery · Quick service · Dessert · Coffee shopDessert · Coffee459 Boston Roadopen
Dunkin' Dunkin'Coffee shop · Quick service · Dessert · BakeryCoffee · Dessert729 Boston Rdopen
Dunkin' DonutsCoffee shop · Restaurant (service type not stated) · Dessert · BakeryCoffee · Dessert647 Boston Rdopen
Emerald RoseBarBritish / Irish pub food785 Boston Rdopen
GarrisonsCasual dining · Restaurant (service type not stated) · BarAmerican303 Boston Rdopen
Gemco Spirits IncRestaurant (service type not stated)509 Middlesex Tpkeopen
Giovanni's Roast Beef and Pizza &pizzaRestaurant (service type not stated)Italian · Pizza331 Boston Rdopen
Godfathers PizzaRestaurant (service type not stated)Pizza331 Boston Rdopen
Hanley's Pinehurst TavernBar · Casual diningAmerican786 Boston Rdopen
Hungry Tiger PizzaRestaurant (service type not stated)Pizza · Italian700 Boston Rd #18open
IndianStyleRestaurant (service type not stated)Indian · Vegetarian880 Boston Rdopen
J.t. IncRestaurant (service type not stated)432 Boston Rdopen
Jade PacificRestaurant (service type not stated)Asian · Chinese770 Boston Rdopen
Khao Hom Thai & PhoRestaurant (service type not stated)Thai · Vietnamese · Asian258 Salem Rdopen
KING 59 Asian Pot & PizzaRestaurant (service type not stated)Thai · Vegetarian · Asian326 Salem Rdopen
Larosa's Sub ShopRestaurant (service type not stated)Pizza326 Salem Rdopen
Liberty Bell Billerica - Pizza, Salads, Seafood, Roast BeefRestaurant (service type not stated)American · Pizza420 Boston Rdopen
Los Altos Mexican Restaurant & CantinaRestaurant (service type not stated)Mexican · Latin American (other)446 Boston Rdopen
Maggie's Other FarmRestaurant (service type not stated)BBQ15 Middlesex Tpkeopen
Mangia Mangia Italian Kitchen MangiaRestaurant (service type not stated) · Casual diningItalian · American430 Boston Rdopen
Max NoodlesRestaurant (service type not stated)Asian700 Boston Rdopen
McDonald's McDonald'sQuick serviceBurgers · American273 Boston Rdopen
McDonald's McDonald'sQuick service · Restaurant (service type not stated)Burgers718 Boston Rdopen
Mikey's Famous Roast Beef and SeafoodSpecialty food shop · Quick serviceSeafood · Sandwiches729 Boston Rdopen
Mimi’s Banh MiRestaurant (service type not stated)Vietnamese · Asian446 Boston Rdopen
Newtowne GrilleCasual dining · Restaurant (service type not stated) · BarAmerican838 Boston Rdopen
Orchard Hill Ice CreamDessert · Restaurant (service type not stated)Ice cream / frozen desserts599 Boston Rdopen
Papa Gino'sRestaurant (service type not stated)Pizza484 Boston Rdopen
Piece ah CakeRestaurant (service type not stated)737 Boston Rdopen
Pini's PizzeriaRestaurant (service type not stated)Pizza749 Boston Rdopen
Pizza Mia Bar and GrillCasual dining · BarPizza · Italian758 Boston Rdopen
Playoffs Sports Bar and GrillBar · Casual dining512 Middlesex Turnpikeopen
Satang Thai restaurant and BarRestaurant (service type not stated)Japanese · Sushi · Asian15 Middlesex Turnpikeopen
Sichuan Gourmet BillericaRestaurant (service type not stated)Chinese · Asian502 Boston Rdopen
Silvio's PizzeriaRestaurant (service type not stated)Pizza · Italian256 Salem Rdopen
Stephanie'sRestaurant (service type not stated)Pizza504 Boston Rdopen
Stromboli's ExpressRestaurant (service type not stated)Italian · Pizza481 Boston Rdopen
SubwayOtherSandwiches799 Middlesex Tpkeopen
Subway SubwayQuick service · Restaurant (service type not stated)Sandwiches480 Boston Road Unit #110open
Sweet KiwiOther · DessertIce cream / frozen desserts480 Boston Rdopen
Taco Bell KFCQuick service · Restaurant (service type not stated)Chicken / wings485 Boston Rdopen
The PongalRestaurant (service type not stated)Indian786 Boston Rdopen
The Royal WetbertCafé · Coffee shop · BarCoffee357 Boston Rdopen
Tilted KiltRestaurant (service type not stated)American15 Middlesex Tpkeopen
TURNPIKE MARKETRestaurant (service type not stated) · Casual diningAmerican509 Middlesex Turnpikeopen
Wicked CheesyRestaurant (service type not stated)American240 Nashua Rdopen
Wicked CheesyRestaurant (service type not stated) · Quick service · Bar240 Nashua Rd.open
Wicked Wings of BillericaRestaurant (service type not stated)Chicken / wings · American816 Boston Rdopen
Chang An Restaurant IncRestaurant (service type not stated)258 Salem Rdclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199450473SIC1987
199549454SIC1987
199653503SIC1987
199759563SIC1987
19985743172153NAICS1997
19995138142043NAICS1997
20005444202042NAICS1997
20015040191742NAICS1997
20025945172174NAICS1997
20035442142263NAICS2002
20045441152153NAICS2002
20055339142053NAICS2002
20065237131953NAICS2002
20074534111942NAICS2002
20084532101842NAICS2007
20094733111842NAICS2007
20104532121552NAICS2007
20114935121852NAICS2007
20124935131662NAICS2012
20135035131752NAICS2012
20144938141952NAICS2012
20154838151941NAICS2012
20164938142041NAICS2012
201746351617NAICS2017
201845331615NAICS2017
201945351617NAICS2017
202045361618NAICS2017
202145351617NAICS2017
202246351617NAICS2022
2023463718163NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 01821. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
018623.0 mi242023
017303.8 mi292023
018034.1 mi1122023
018764.5 mi582023
018874.6 mi452023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.