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BMIE Market 01945

Essex County, Massachusetts · ZCTA boundaries as of 2020

Profile

Population (current estimate)20,470
2020–2024 ACS 5-year estimate ±52 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households8,334
2020–2024 ACS 5-year estimate ±281 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count19,808
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units8,838
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$179,583
2020–2024 ACS 5-year estimate ±27,830 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age49.2
2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,764
2020–2024 ACS 5-year estimate ±147 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$942,200
2020–2024 ACS 5-year estimate ±30,781 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area4.4 sq mi
Census Gazetteer 2020
Restaurants39
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 01945
Restaurants per 10,000 residents16.7
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+5.4%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+21.9%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+21.9%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+18.2%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202844 (range 41–48)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.8 per year, r² 0.70) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score74 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score88 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score69 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score60 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 74 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score88.48840%+35.4
Restaurant Opportunity Score68.66935%+24.0
Market Momentum Score59.76025%+14.9
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 88 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)20,4708240%+32.7
Median household income (ACS)179,5839840%+39.3
Households (ACS)8,3348220%+16.4
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 69 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth21.96535%+22.7
Restaurants per 10,000 residents (lower = more room)19.14025%+10.0
Population (ACS)20,4708220%+16.4
Median household income (ACS)179,5839820%+19.7
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 60 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth5.46250%+30.9
10-year restaurant growth21.96530%+19.4
20-year restaurant growth21.94720%+9.4
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (78)

By cuisine

Coffee 15 · American 10 · Pizza 8 · Dessert 6 · Italian 6 · Mexican 6 · Seafood 5 · Bakery 4 · Sandwiches 4 · Asian 3 · Ice cream / frozen desserts 2 · Latin American (other) 2 · Thai 2 · Breakfast 1 · British / Irish pub food 1 · Chinese 1 · European 1 · French 1 · Greek 1 · Healthy / salads / bowls 1 · Japanese 1 · Mediterranean 1 · Noodles / ramen / pho 1 · Sushi 1 · Vietnamese 1

By type

Restaurant (service type not stated) 49 · Bar 14 · Café 13 · Dessert 10 · Casual dining 8 · Coffee shop 7 · Bakery 6 · Quick service 6 · Specialty food shop 4 · Brewery / taproom 1 · Other 1

NameTypeCuisineAddressStatus
5 Corners KitchenRestaurant (service type not stated)French · American2 School Stopen
Amores Mexican KitchenRestaurant (service type not stated)Mexican165 Pleasant St #3open
Amores Mexican RestaurantBarMexican · Latin American (other)165 Pleasant St #3open
Atomic CaféCaféCoffee14 School Stopen
Barnacle Restaurant IncCasual dining · BarSeafood · American141 Front Stopen
bello & preciso Milano cafeCaféCoffee146 Washington Stopen
Blue Canoe CafeCafé · Restaurant (service type not stated) · Coffee shopCoffee14 School Stopen
Bond CoffeeCoffee shopCoffee58 Orne Stopen
Cafe VesuviusCafé · Restaurant (service type not stated)Coffee · Pizza18 Bessom Stopen
Caffe Italia TrattoriaRestaurant (service type not stated) · CaféItalian · Coffee10 Bessom Stopen
Candy Pop Sweet ShoppeDessert152 Washington Stopen
Casa CoronaRestaurant (service type not stated)Mexican · Latin American (other)33 Smith Stopen
Casa MiaRestaurant (service type not stated)Italian261 Washington Stopen
Dandee DonutRestaurant (service type not stated) · Bakery · DessertPizza · Dessert123 Pleasant Stopen
Dario's CaféCoffee shop · Restaurant (service type not stated) · CaféCoffee40 Leggs Hill Rdopen
DiptDessertDessert4 Trager Rdopen
Driftwood RestaurantRestaurant (service type not stated)American · Breakfast63 Front St #69open
Dunkin' Dunkin'Bakery · Quick service · Dessert · Coffee shopDessert · Coffee161 Pleasant Stopen
Eat Well KitchenRestaurant (service type not stated)Healthy / salads / bowls12 Atlantic Aveopen
Elia Taverna MarbleheadRestaurant (service type not stated)Greek · Mediterranean · European261 Washington Stopen
Evan's New York Style DeliSpecialty food shop · Quick serviceSandwiches252 Humphrey Stopen
Evans New York Style DeliSpecialty food shop · Quick serviceSandwiches31 Smith Stopen
Farine Artisanal French BreadBakeryBakery146 Washington Stopen
Fen Yang HouseRestaurant (service type not stated)Chinese · Asian40 Atlantic Ave #4open
Flynnies On The AvenueRestaurant (service type not stated)28 Atlantic Aveopen
Food At 5 LlcRestaurant (service type not stated)2 School Stopen
Fresca Pizza and PastaRestaurant (service type not stated)Italian · Pizza50 Atlantic Aveopen
Haley's Market CaféCaféCoffee114 Washington Stopen
Howling Wolf Taqueria ExpressRestaurant (service type not stated)Mexican87 Pleasant Stopen
J and S BrandisRestaurant (service type not stated)10 Bessom Stopen
Jack Tar RestaurantBar · Restaurant (service type not stated)126 Washington Stopen
Java SunCoffee shop · Restaurant (service type not stated) · CaféCoffee35 Atlantic Aveopen
Joey D's Pizzeria & Seafood restaurantRestaurant (service type not stated)114 Pleasant Stopen
Junji Fine Japanese CuisineRestaurant (service type not stated)Japanese · Sushi114 Pleasant Stopen
Kitsen Table IncRestaurant (service type not stated)10 Bessom St # 10open
Le Petit Comptoir Wine and CheeseBar · Restaurant (service type not stated) · Specialty food shop1 Atlantic Aveopen
Le Ros Thai Asian CuisineRestaurant (service type not stated)Thai · Asian26 Hawkes Stopen
Lime Rickey'sQuick service105 Ocean Aveopen
Little Harbor Lobster CompanyRestaurant (service type not stated)Seafood3 Beacon Stopen
Maddie's Sail LoftRestaurant (service type not stated) · Casual dining · BarAmerican15 State Stopen
Mai Tai LoungeBar165 Pleasant Stopen
Manhattan Sandwich CompanySpecialty food shop · Restaurant (service type not stated) · Quick serviceSandwiches1 Bessom Stopen
Marblehead Brewing Co.Brewery / taproom · Casual dining · Bar124 Pleasant Stopen
Marblehead Cafe & Chowder CompanyRestaurant (service type not stated)American9 Bessom Stopen
Marblehead House of PizzaRestaurant (service type not stated)Pizza · Italian7 Atlantic Ave #3open
Marblehead VFWBar321 W Shore Dropen
Mino's Roast BeefQuick serviceSandwiches · Pizza27 Atlantic Aveopen
Neck Run CafeCafé · Restaurant (service type not stated)Coffee · American105 Ocean Aveopen
Orange Leaf Frozen YogurtOther · DessertIce cream / frozen desserts12 Atlantic Aveopen
Pizza RusticaRestaurant (service type not stated)Pizza141 Pleasant Stopen
Plus CafeCafé · Restaurant (service type not stated) · Casual diningCoffee · American34 Atlantic Aveopen
Rip TideBarBritish / Irish pub food116 Pleasant Stopen
Sea SaltRestaurant (service type not stated)Pizza · American126 Washington Stopen
Seaside Restaurant Group, LlcRestaurant (service type not stated)141 Pleasant Stopen
Seaview SweetsDessert · BakeryBakery55 Seaview Aveopen
Soall Viet KitchenRestaurant (service type not stated)Vietnamese · Noodles / ramen / pho · Asian195 Pleasant Stopen
Spitfire MarbleheadRestaurant (service type not stated)Mexican87 Pleasant Stopen
Starbucks StarbucksCoffee shop · Restaurant (service type not stated) · CaféCoffee89 Pleasant Stopen
State Street Landing, Marblehead,maRestaurant (service type not stated)open
Stowaway SweetsDessertDessert154 Atlantic Aveopen
Superfine FoodRestaurant (service type not stated)126 Washington Stopen
Sweeney's RetreatRestaurant (service type not stated)Seafood18 Atlantic Aveopen
Sweet Maddie's BakeryBakeryBakery38 Elm Stopen
Terry's Old Fashion Ice Cream ShopDessertIce cream / frozen desserts · Dessert22 Atlantic Aveopen
Thai MarketRestaurant (service type not stated)Thai26 Hawkes Stopen
The BarrelmanCasual dining · Bar259 Washington Stopen
The Beacon Restaurant and BarCasual dining · Restaurant (service type not stated) · Bar123 Pleasant Stopen
The Crazy Candy LadyDessert123 Pleasant Stopen
The Hidden DoorBar257 Washington Stopen
The HurricaneRestaurant (service type not stated)Mexican259 Washington Stopen
The J CafeCafé · Restaurant (service type not stated) · Coffee shopCoffeeopen
The Landing RestaurantBar · Restaurant (service type not stated)Seafood81 Front Stopen
The Little StoreRestaurant (service type not stated) · Casual diningItalian · American9 Green Stopen
The Muffin ShopBakery · Dessert · CaféBakery · Dessert · Coffee126 Washington Stopen
Three Cod TavernCasual dining · Bar141 Pleasant Stopen
TONY'S PIZZARestaurant (service type not stated)Pizza · ItalianSchool Stopen
Village Roast Beef & SeafoodRestaurant (service type not stated)Seafood · American10 Bessom Stopen
Soall BistroRestaurant (service type not stated)Asian9 Bessom Stclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199434331SIC1987
199533321SIC1987
199635341SIC1987
199751501SIC1987
19984136191432NAICS1997
19994137181452NAICS1997
20004239211352NAICS1997
20014037191251NAICS1997
20023634171251NAICS1997
20033532141261NAICS2002
20043530121261NAICS2002
20053431141061NAICS2002
20064136171271NAICS2002
20074135161543NAICS2002
20084238171562NAICS2007
20093935161452NAICS2007
20103733171152NAICS2007
20113833161162NAICS2007
2012383219852NAICS2012
2013373218952NAICS2012
2014363118852NAICS2012
20154237211062NAICS2012
2016413320762NAICS2012
201742372197NAICS2017
201841372386NAICS2017
2019433922107NAICS2017
2020454124107NAICS2017
202143392388NAICS2017
202242392289NAICS2022
2023433921108NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 01945. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
019701.9 mi1262023
019073.5 mi342023
019654.4 mi12016
019154.6 mi1072023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.