BMIE Market 02339

Plymouth County, Massachusetts · ZCTA boundaries as of 2020

Profile

Population (current estimate)	14,845 2020–2024 ACS 5-year estimate ±36 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	5,015 2020–2024 ACS 5-year estimate ±230 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	13,879 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	4,852 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$189,803 2020–2024 ACS 5-year estimate ±23,292 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	41.8 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,845 2020–2024 ACS 5-year estimate ±341 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$755,400 2020–2024 ACS 5-year estimate ±38,506 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	15.5 sq mi Census Gazetteer 2020
Restaurants	45 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 02339
Restaurants per 10,000 residents	29.5 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+25.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+18.4% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+50.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+32.4% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	46 (range 39–52) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.4 per year, r² 0.14) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	73 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	85 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	62 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	72 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 02339. Projection: linear trend v1, fitted 2013–2023, +0.4 restaurants per year, r² 0.14, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Massachusetts and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 491, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 73 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	84.9	85	40%	+34.0
Restaurant Opportunity Score	61.6	62	35%	+21.6
Market Momentum Score	71.9	72	25%	+18.0

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 85 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	14,845	76	40%	+30.6
Median household income (ACS)	189,803	99	40%	+39.5
Households (ACS)	5,015	74	20%	+14.9

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 62 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	18.4	62	35%	+21.6
Restaurants per 10,000 residents (lower = more room)	30.3	20	25%	+4.9
Population (ACS)	14,845	76	20%	+15.3
Median household income (ACS)	189,803	99	20%	+19.7

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 72 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	25	81	50%	+40.4
10-year restaurant growth	18.4	62	30%	+18.5
20-year restaurant growth	50	65	20%	+13.0

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (98)

By cuisine

Coffee 24 · American 18 · Bakery 14 · Dessert 14 · Pizza 10 · Sandwiches 9 · Italian 7 · Burgers 6 · Ice cream / frozen desserts 6 · Asian 5 · Juice / smoothies 5 · Healthy / salads / bowls 4 · Chinese 3 · Mexican 3 · Breakfast 2 · Chicken / wings 2 · Steakhouse 2 · Thai 2 · BBQ 1 · Greek 1 · Mediterranean 1 · Southwestern / Tex-Mex 1 · Tea / bubble tea 1

By type

Restaurant (service type not stated) 50 · Dessert 22 · Bakery 18 · Café 17 · Quick service 17 · Coffee shop 16 · Casual dining 9 · Bar 7 · Juice, smoothie, tea 5 · Specialty food shop 4 · Fast casual 3 · Brewery / taproom 2

Name	Type	Cuisine	Address	Status
110 Grill 110 Grill	Casual dining · Restaurant (service type not stated) · Bar	American	1775 Washington St	open
110 Grill Hanover	Restaurant (service type not stated)		1775 Washington St	open
3Brothers Grill Bar and Restaurant	Casual dining · Restaurant (service type not stated) · Bar	American	778 Washington St	open
ALBA on 53	Restaurant (service type not stated)	Steakhouse · American	2053 Washington St	open
Aral Restaurant Group Of Hanover, Inc	Restaurant (service type not stated)		1985 Washington St	open
Auntie Anne's	Dessert · Quick service	Dessert	1775 Washington St	open
Bay State Creamery	Dessert · Café	Ice cream / frozen desserts · Coffee	2055 Washington St	open
Boathouse Nutrition	Juice, smoothie, tea · Café	Tea / bubble tea · Juice / smoothies · Coffee	200 Webster St	open
Buffalo Wild Wings Buffalo Wild Wings	Bar · Casual dining	American	1799 Washington Street Hanover Mall	open
Buffalo Wild Wings	Bar · Restaurant (service type not stated) · Quick service	Chicken / wings · Sandwiches	1775 Washington St	open
Burke's Hot Sauce	Restaurant (service type not stated) · Brewery / taproom		200 Webster St	open
Burke’s Alewerks	Brewery / taproom		200 Webster St	open
CAVA	Restaurant (service type not stated)	Mediterranean	1775 Washington Street	open
Chick-fil-A Chick-fil-A	Quick service	Chicken / wings · American	1835 Washington St	open
Chipotle Mexican Grill Chipotle Mexican Grill	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	1773 Washington St	open
Colebella Coffee Company	Coffee shop · Café	Coffee	1143 Broadway	open
Crescent Realty Group	Restaurant (service type not stated)		228 Columbia Rd	open
Crossroads Cafe & Deli	Café · Restaurant (service type not stated) · Quick service · Specialty food shop	Coffee · Sandwiches	216 Rockland St	open
Crumbl - Hanover	Dessert	Dessert	2053 Washington St	open
D'Angelo Grilled Sandwiches	Restaurant (service type not stated)	Sandwiches	1426 Washington St	open
D'Angelo Grilled Sandwiches	Restaurant (service type not stated)	Sandwiches	409 Columbia Rd	open
Dairy Queen	Dessert	Ice cream / frozen desserts	1775 Washington St	open
Dairy Queen Grill & Chill Dairy Queen	Quick service · Dessert	Burgers · Ice cream / frozen desserts	579 Washington St	open
Dunkin' Dunkin'	Bakery · Dessert · Coffee shop	Dessert · Coffee · Bakery	2117 Washington St Assinippi Center	open
Dunkin'	Bakery · Dessert	Dessert	795 Washington St	open
Dunkin' Dunkin'	Bakery · Quick service · Dessert · Coffee shop	Dessert · Coffee	1251 Washington St	open
Dunkin' Dunkin'	Bakery · Dessert · Coffee shop	Dessert · Coffee · Bakery	1222 Hanover St	open
Dunkin' Dunkin'	Bakery · Quick service · Dessert · Coffee shop	Dessert · Coffee	416 Columbia Rd	open
Dunkin' Donuts	Coffee shop · Restaurant (service type not stated) · Dessert · Bakery	Coffee · Dessert	1775 Washington St	open
Dunkin' Donuts	Bakery · Restaurant (service type not stated) · Dessert · Coffee shop	Bakery · Dessert · Coffee	1371 Hanover St	open
Eating Establishment	Restaurant (service type not stated)	American		open
Elm Tree Cottage Bakery	Bakery · Dessert	Bakery · Dessert	409 Columbia Rd	open
Evviva Trattoria Evviva Trattoria	Restaurant (service type not stated) · Casual dining	Italian · American	1775 Washington St	open
First Watch First Watch	Restaurant (service type not stated)	Breakfast · American	1775 Washington St.	open
Five Guys Five Guys	Quick service	Burgers · American	1207 Washington Street	open
Flanders Field	Restaurant (service type not stated)	American	2055 Washington St	open
Friendly's	Restaurant (service type not stated)	Burgers	1985 Washington St	open
Fuel Espresso & Bagel Co	Café · Juice, smoothie, tea · Coffee shop	Coffee · Juice / smoothies	637 Washington St	open
Guilty Bakery	Bakery · Dessert	Bakery · Dessert	962 Washington St	open
Guiseppe's Cakes	Bakery	Bakery	409 Columbia Rd	open
Gunther Tooties	Café	Coffee	2053 Washington St	open
Hanover House of Pizza	Restaurant (service type not stated)	Pizza · Italian	272 Columbia Rd	open
Herbalife Pure Nutrition	Juice, smoothie, tea	Juice / smoothies · Healthy / salads / bowls	272 Columbia Rd	open
Hilliards Chocolates	Dessert · Restaurant (service type not stated)	Dessert	122 Webster St	open
honeygrow honeygrow	Fast casual · Restaurant (service type not stated) · Casual dining	Healthy / salads / bowls · American	1775 Washington St	open
Humarock Fish Company, Inc	Restaurant (service type not stated)		406 Columbia Rd	open
Imperial Garden	Restaurant (service type not stated)	Chinese · Asian	811 Washington St	open
Jc's Dairy	Dessert	Ice cream / frozen desserts	812 Washington St	open
JC's Ice Cream	Dessert	Ice cream / frozen desserts	812 Wahington Street	open
Jersey Mike's Jersey Mike's Subs	Quick service · Specialty food shop	Sandwiches	1810 Washington Street	open
Joe's Coffee Shop	Coffee shop · Casual dining	Coffee · Breakfast · American	346 Whiting St	open
King St Market and Grill	Bar	Pizza	148 King St	open
LiL Duke's Ice Cream Shoppe	Dessert · Restaurant (service type not stated)	Ice cream / frozen desserts	2055 Washington St Ste 202	open
Lorraine's Cake and Candy Supply	Dessert · Bakery	Bakery	148 Broadway	open
Lucky Finn Cafe	Café · Restaurant (service type not stated) · Coffee shop	Coffee	2103 Washington St	open
Machim House of Thai Food	Restaurant (service type not stated)	Thai · Asian	370 Columbia Rd	open
Mamma Mia's Mamma Mia's Restaurants	Restaurant (service type not stated)	Italian · Pizza	333 Columbia Rd	open
Maxwell's	Dessert		2701 Washington St	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	1392 Washington St	open
McDonald's	Quick service · Restaurant (service type not stated)	Burgers	1775 Washington St	open
MIMI'S Kitchen	Restaurant (service type not stated) · Casual dining	American	409 Columbia Rd #200	open
Moe's Southwest Grill	Restaurant (service type not stated)	Mexican	1775 Washington St	open
Montilios Baking Co.	Bakery · Dessert	Bakery · Dessert	285 Columbia Rd	open
Old Railroad Cafe	Café	Pizza · Coffee · American	386 Columbia Rd	open
Outback Steakhouse	Restaurant (service type not stated)	BBQ · Steakhouse	1775 Washington St	open
Pacini's Italian Eatery	Restaurant (service type not stated)	Italian	2053 Washington St	open
Panera Bread Panera Bread	Bakery · Café	Bakery · Sandwiches · Coffee	1401 Washington Street	open
Papa Gino's	Restaurant (service type not stated)	Pizza	1422 Washington Street, Hanover Shopping Center	open
Pheonixed Corporation	Restaurant (service type not stated)		216 Rockland St	open
Pizza Hut Express Starbucks	Coffee shop · Restaurant (service type not stated) · Café	Pizza · Coffee	1167 Washington St	open
Pizza Pizza	Restaurant (service type not stated)	Pizza	1143 Broadway	open
Playa Bowls Playa Bowls	Juice, smoothie, tea · Fast casual	Healthy / salads / bowls · Juice / smoothies	1775 Washington St Unit 750	open
Playa Bowls Playa Bowls	Quick service		1775 Washington Street, Unit 750	open
Pour Coffee & Bagel Pour	Coffee shop · Café · Bakery	Coffee · Bakery	185 Rockland St	open
Quan's Kitchen	Restaurant (service type not stated)	Chinese · Asian	871 Washington St	open
Rec Room	Bar · Casual dining		637 Washington St	open
Rocco's Italian Pizzeria	Restaurant (service type not stated)	Italian · Pizza	1143 Broadway	open
Rozie's Juice & Social Bar	Juice, smoothie, tea · Bar	Juice / smoothies	1376 Washington St	open
Scutari Italian Restaurant	Restaurant (service type not stated) · Casual dining	Italian · American	2055 Washington St	open
Shugah Hill Bakery	Bakery · Dessert	Bakery · Dessert	352 Columbia Rd	open
Siam Cuisine	Restaurant (service type not stated)	Asian · Thai	370 Columbia Rd	open
Simply Dunn Cafe	Coffee shop · Café	Coffee · American	75 Mill St	open
Square Cafe Hanover	Café · Restaurant (service type not stated)	American · Coffee	283 Columbia Rd	open
Star Ice Partners Llc.	Restaurant (service type not stated)		579 Washington St	open
Starbucks Starbucks	Café · Coffee shop · Bakery	Coffee · Bakery	1972 Washington St	open
Starbucks Coffee Company Starbucks	Coffee shop · Café · Bakery	Coffee · Bakery	35 Columbia Rd	open
Sullivan's Castle Island- Hanover Crossing	Quick service		1775 Washington St Ste 410	open
Taco Bell Taco Bell	Quick service	Mexican	1167 Washington Street	open
TD's Deli	Specialty food shop · Quick service	Sandwiches	2103 Washington St	open
The Brass Lantern	Coffee shop · Café	Coffee	476 Webster St	open
The Cedar Cafe	Restaurant (service type not stated)	Greek	2053 Washington St, Rt 53	open
The Epicurean Kitchen	Restaurant (service type not stated) · Fast casual · Quick service · Specialty food shop	Sandwiches · Healthy / salads / bowls	644 Washington St	open
Togo's	Restaurant (service type not stated)	Sandwiches	2117 Washington St Ste 4	open
Tsang's Village Cafe	Café	Chinese · Coffee · Asian	644 Washington St	open
Uno Pizzeria & Grill	Restaurant (service type not stated)	Pizza	1799 Washington St	open
Wendy's Wendy's	Quick service	Burgers · American	1316 Washington St	open
West Hanover Pizzeria	Restaurant (service type not stated)	Pizza · Italian	1415 Hanover St	open
WickedGoodCupcakes	Bakery	Bakery	342 Circuit St	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	34	34	—	—	—	—	SIC1987
1995	32	32	—	—	—	—	SIC1987
1996	32	32	—	—	—	—	SIC1987
1997	32	32	—	—	—	—	SIC1987
1998	34	33	12	13	8	—	NAICS1997
1999	37	35	13	15	7	—	NAICS1997
2000	42	40	18	16	6	—	NAICS1997
2001	44	42	19	17	6	—	NAICS1997
2002	37	34	14	12	8	—	NAICS1997
2003	32	30	12	10	8	—	NAICS2002
2004	36	33	15	11	7	1	NAICS2002
2005	39	33	14	12	7	2	NAICS2002
2006	36	32	14	11	7	2	NAICS2002
2007	40	36	14	14	8	—	NAICS2002
2008	44	40	16	13	11	—	NAICS2007
2009	43	40	17	12	11	—	NAICS2007
2010	44	41	14	15	12	—	NAICS2007
2011	46	42	15	16	11	—	NAICS2007
2012	45	41	14	15	12	—	NAICS2012
2013	42	38	12	14	12	—	NAICS2012
2014	43	39	15	12	12	—	NAICS2012
2015	46	42	14	17	11	1	NAICS2012
2016	47	42	14	16	12	1	NAICS2012
2017	50	46	15	19	12	—	NAICS2017
2018	41	36	14	10	12	—	NAICS2017
2019	44	39	17	10	12	—	NAICS2017
2020	49	42	16	13	13	—	NAICS2017
2021	44	39	12	14	13	—	NAICS2017
2022	49	44	14	16	14	—	NAICS2022
2023	51	45	14	19	12	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 02339. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
02370	2.7 mi	28	2023
02061	3.5 mi	22	2023
02359	4.6 mi	49	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.