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BMIE Market 02668

Barnstable County, Massachusetts · ZCTA boundaries as of 2020

Profile

Population (current estimate)2,820
2020–2024 ACS 5-year estimate ±890 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households1,070
2020–2024 ACS 5-year estimate ±254 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count3,278
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,494
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$111,731
2020–2024 ACS 5-year estimate ±16,609 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age40.6
2020–2024 ACS 5-year estimate ±9 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rentData source not yet connected
Median home value$709,300
2020–2024 ACS 5-year estimate ±64,833 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area14.3 sq mi
Census Gazetteer 2020
Restaurants4
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 02668
Restaurants per 10,000 residents15.3
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year-42.9%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+100.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+300.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 20284 (range 2–7)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.1 per year, r² 0.23) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score52 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score66 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score44 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score40 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 52 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score65.56640%+26.2
Restaurant Opportunity Score44.24435%+15.5
Market Momentum Score39.64025%+9.9
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 66 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)2,8205140%+20.4
Median household income (ACS)111,7318740%+34.9
Households (ACS)1,0705120%+10.2
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 44 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth-42.9735%+2.6
Restaurants per 10,000 residents (lower = more room)14.25625%+13.9
Population (ACS)2,8205120%+10.2
Median household income (ACS)111,7318720%+17.5
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 40 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth04250%+20.9
10-year restaurant growth-42.9730%+2.2
20-year restaurant growth1008220%+16.5
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (5)

By cuisine

American 1 · Burgers 1 · Coffee 1 · Dessert 1 · Ice cream / frozen desserts 1 · Sandwiches 1

By type

Dessert 2 · Quick service 2 · Restaurant (service type not stated) 2 · Bakery 1 · Coffee shop 1

NameTypeCuisineAddressStatus
Burger King Burger KingQuick serviceBurgers · American2145 Iyannough Rdopen
D'Angelo Grilled SandwichesRestaurant (service type not stated)Sandwiches2145 Iyannough Road, West Barnstable Travel Plazaopen
Dunkin' Dunkin'Coffee shop · Quick service · Dessert · BakeryCoffee · Dessert2135 Iyannough Rdopen
Sandy Neck Beach Snack ShackRestaurant (service type not stated)590 Sandy Neck Rd Westopen
TCBYDessertIce cream / frozen desserts2145 Iyannough Rdopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199411————SIC1987
199711————SIC1987
199821——1—NAICS1997
199911——1—NAICS1997
200011——1—NAICS1997
200143—21—NAICS1997
200232—11—NAICS1997
200332—11—NAICS2002
200432—11—NAICS2002
200543—21—NAICS2002
200642—11—NAICS2002
200753111—NAICS2002
200864121—NAICS2007
200953111—NAICS2007
201075122—NAICS2007
201165122—NAICS2007
201265131—NAICS2012
201387151—NAICS2012
201465—32—NAICS2012
201566—42—NAICS2012
201644—31—NAICS2012
201744—3——NAICS2017
201844—3——NAICS2017
201965—4——NAICS2017
202065—4——NAICS2017
202155—3——NAICS2017
202255—3——NAICS2022
202354—3——NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 02668. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
026302.3 mi52023
026323.8 mi162023
026484.2 mi72023
025374.2 mi32022
026374.4 mi12006
026014.9 mi1202023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.