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BMIE Market 02770

Plymouth County, Massachusetts · ZCTA boundaries as of 2020

Profile

Population (current estimate)5,809
2020–2024 ACS 5-year estimate ±50 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households2,221
2020–2024 ACS 5-year estimate ±142 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count5,093
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,833
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$120,320
2020–2024 ACS 5-year estimate ±11,641 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age45.2
2020–2024 ACS 5-year estimate ±6 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,432
2020–2024 ACS 5-year estimate ±743 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$601,200
2020–2024 ACS 5-year estimate ±30,290 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area32.4 sq mi
Census Gazetteer 2020
Restaurants3
2022 · U.S. Census Bureau, ZIP Code Business Patterns 2022 detail (NAICS2022) · by USPS ZIP 02770
Restaurants per 10,000 residents5.9
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-57.1%
DERIVED: 2017 → 2022, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+0.0%
DERIVED: 2012 → 2022, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year-25.0%
DERIVED: 2002 → 2022, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file-40.0%
DERIVED: 1994 → 2022, ZIP Code Business Patterns restaurants
Projected restaurants, 20273 (range 0–6)
FORECAST · linear trend v1 fitted to 2012–2022 (11 points, -0.1 per year, r² 0.07) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score56 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score74 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score66 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score13 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 56 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score73.87440%+29.5
Restaurant Opportunity Score65.76635%+23.0
Market Momentum Score13.51325%+3.4
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 74 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)5,8096340%+25.1
Median household income (ACS)120,3209040%+36.2
Households (ACS)2,2216320%+12.5
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 66 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth03535%+12.3
Restaurants per 10,000 residents (lower = more room)5.29125%+22.8
Population (ACS)5,8096320%+12.6
Median household income (ACS)120,3209020%+18.1
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 13 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-57.1150%+0.7
10-year restaurant growth03530%+10.5
20-year restaurant growth-251220%+2.3
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (10)

By cuisine

American 3 · Coffee 2 · Ice cream / frozen desserts 2 · Bakery 1 · Dessert 1 · Italian 1 · Juice / smoothies 1 · Seafood 1

By type

Restaurant (service type not stated) 5 · Dessert 3 · Bar 2 · Café 2 · Bakery 1 · Casual dining 1 · Coffee shop 1 · Juice, smoothie, tea 1 · Winery / distillery / taproom 1

NameTypeCuisineAddressStatus
A & M WineryWinery / distillery / taproom · Bar308 New Bedford Rdopen
Artisan Bake ShopBakery · DessertBakery · Dessert265 Walnut Plain Rdopen
BromanorBar · CaféCoffee341 Braley Hill Rdopen
Captain Bonneys Ice CreamDessert · Restaurant (service type not stated)Ice cream / frozen desserts · American258 New Bedford Rdopen
Costa's KitchenRestaurant (service type not stated) · Casual diningItalian · American565 Rounseville Rdopen
Fruit FusionJuice, smoothie, teaJuice / smoothies12 Stuart Rdopen
Marylou's CoffeeCoffee shop · Restaurant (service type not stated) · CaféCoffee8 Cranberry Hwyopen
Matt's Blackboard IncRestaurant (service type not stated)565 Rounseville Rdopen
Old Colony Cougar's Den Old Colony REALTORSRestaurant (service type not stated)open
Robin's NestDessertSeafood · Ice cream / frozen desserts · American423 High Stopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199455SIC1987
199544SIC1987
199633SIC1987
199722SIC1987
19982211NAICS1997
19992211NAICS1997
200032111NAICS1997
20013321NAICS1997
200244211NAICS1997
200333111NAICS2002
20042211NAICS2002
20052211NAICS2002
200633111NAICS2002
20073321NAICS2002
20083321NAICS2007
20093211NAICS2007
20104321NAICS2007
20115523NAICS2007
20123321NAICS2012
201344211NAICS2012
20144431NAICS2012
201555212NAICS2012
20166633NAICS2012
2017773NAICS2017
2018553NAICS2017
201933NAICS2017
202033NAICS2017
202133NAICS2017
202233NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 02770. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
025764.0 mi32023
027434.7 mi142023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.