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BMIE Market 03044

Rockingham County, New Hampshire · ZCTA boundaries as of 2020

Profile

Population (current estimate)4,831
2020–2024 ACS 5-year estimate ±28 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households1,766
2020–2024 ACS 5-year estimate ±126 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count4,263
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,565
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$120,781
2020–2024 ACS 5-year estimate ±18,119 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age44.3
2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$2,668
2020–2024 ACS 5-year estimate ±795 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$416,900
2020–2024 ACS 5-year estimate ±31,200 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area17.2 sq mi
Census Gazetteer 2020
Restaurants3
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 03044
Restaurants per 10,000 residents2.4
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+50.0%
DERIVED: 2016 → 2021, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+50.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+0.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+200.0%
DERIVED: 1997 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 20284 (range 2–6)
FORECAST · linear trend v1 fitted to 2010–2023 (11 points, +0.2 per year, r² 0.74) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score76 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score72 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score81 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score75 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 76 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score72.07240%+28.8
Restaurant Opportunity Score80.78135%+28.2
Market Momentum Score75.37525%+18.8
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 72 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)4,8316040%+23.9
Median household income (ACS)120,7819140%+36.2
Households (ACS)1,7665920%+11.8
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 81 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth508235%+28.8
Restaurants per 10,000 residents (lower = more room)6.28725%+21.8
Population (ACS)4,8316020%+12.0
Median household income (ACS)120,7819120%+18.1
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 75 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth509050%+45.1
10-year restaurant growth508230%+24.7
20-year restaurant growth02820%+5.6
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (6)

By cuisine

Bakery 2 · Ice cream / frozen desserts 2 · American 1 · Italian 1 · Pizza 1 · Sandwiches 1

By type

Bakery 2 · Dessert 2 · Restaurant (service type not stated) 2 · Casual dining 1 · Specialty food shop 1 · Quick service 1

NameTypeCuisineAddressStatus
1820 Country Market and DeliSpecialty food shop · Quick serviceSandwiches281 Main Stopen
Fremont PizzeriaRestaurant (service type not stated)Pizza · Italian431 Main Stopen
North Road Bread BoxBakeryBakery96 North Roadopen
Stillwell's Country Ice Cream Stillwells Riverwalk Ice CreamDessert · Restaurant (service type not stated) · Casual diningIce cream / frozen desserts · American518 Main Stopen
Stillwell's Country Ice CreamDessertIce cream / frozen desserts518 Main Stopen
The Haunted Oven Cottage BakeryBakeryBakery3 Meeting House Rdopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199711SIC1987
1998111NAICS1997
20033321NAICS2002
20042211NAICS2002
2005111NAICS2002
2007211NAICS2002
2008322NAICS2007
2009211NAICS2007
2010211NAICS2007
2011211NAICS2007
20123211NAICS2012
20133211NAICS2012
20143211NAICS2012
20153211NAICS2012
20163211NAICS2012
201743NAICS2017
20183NAICS2017
20193NAICS2017
202054NAICS2017
202143NAICS2017
20223NAICS2022
202343NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 03044. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
030423.8 mi282023
038194.0 mi12015
030774.8 mi162023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.