BMIE Market 03878

Strafford County, New Hampshire · ZCTA boundaries as of 2020

Profile

Population (current estimate)	12,205 2020–2024 ACS 5-year estimate ±58 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	5,245 2020–2024 ACS 5-year estimate ±356 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	11,824 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	5,226 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$75,136 2020–2024 ACS 5-year estimate ±12,640 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	38.5 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,479 2020–2024 ACS 5-year estimate ±135 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$317,900 2020–2024 ACS 5-year estimate ±23,063 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	9.8 sq mi Census Gazetteer 2020
Restaurants	27 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 03878
Restaurants per 10,000 residents	22.0 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+12.5% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+42.1% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+22.7% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+237.5% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	28 (range 24–32) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.5 per year, r² 0.45) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	65 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	67 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	61 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	68 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 03878. Projection: linear trend v1, fitted 2013–2023, +0.5 restaurants per year, r² 0.45, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. New Hampshire and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 183, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 65 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	66.6	67	40%	+26.6
Restaurant Opportunity Score	61.1	61	35%	+21.4
Market Momentum Score	68.1	68	25%	+17.0

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 67 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	12,205	74	40%	+29.4
Median household income (ACS)	75,136	55	40%	+22.1
Households (ACS)	5,245	75	20%	+15.0

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 61 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	42.1	78	35%	+27.3
Restaurants per 10,000 residents (lower = more room)	22.1	32	25%	+8.0
Population (ACS)	12,205	74	20%	+14.7
Median household income (ACS)	75,136	55	20%	+11.1

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 68 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	12.5	71	50%	+35.3
10-year restaurant growth	42.1	78	30%	+23.4
20-year restaurant growth	22.7	47	20%	+9.5

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (59)

By cuisine

American 9 · Bakery 7 · Coffee 7 · Pizza 6 · Asian 5 · Breakfast 4 · Dessert 4 · Mexican 4 · Sandwiches 3 · Chicken / wings 2 · Ice cream / frozen desserts 2 · Southeast Asian (other) 2 · Southwestern / Tex-Mex 2 · British / Irish pub food 1 · Burgers 1 · Caribbean 1 · Chinese 1 · Italian 1 · Juice / smoothies 1 · Mediterranean 1 · Middle Eastern 1 · Noodles / ramen / pho 1 · Tea / bubble tea 1 · Vietnamese 1

By type

Restaurant (service type not stated) 33 · Bar 11 · Quick service 10 · Bakery 9 · Casual dining 7 · Coffee shop 7 · Dessert 6 · Café 4 · Brewery / taproom 3 · Specialty food shop 2 · Juice, smoothie, tea 2 · Food truck 1

Name	Type	Cuisine	Address	Status
2 Doors Down	Casual dining · Bar		369 Route 108	open
45 Market Street Bakery And Cafe	Bakery	Bakery	45 Market St	open
Anatolia Mediterranean Restaurant	Restaurant (service type not stated)	Mediterranean · Middle Eastern	2 Main St	open
Aroma Joe's Aroma Joe's Coffee	Coffee shop · Quick service · Café	Coffee	392 NH-108	open
Aroma Joe’s Aroma Joe's Coffee	Coffee shop · Restaurant (service type not stated) · Café	Coffee	10 Andrews Rd	open
Ay Jalisco Mexican Restaurant	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	475 High St	open
Bad Lab Beer Co.	Bar · Restaurant (service type not stated) · Brewery / taproom		460 High St	open
Bali Sate House	Restaurant (service type not stated)	Southeast Asian (other) · Asian	448 High St	open
Bonfire Coffee Bar	Coffee shop · Café · Bakery	Coffee · Bakery	58 High St	open
Breakfast at Laney's	Restaurant (service type not stated)	Breakfast	45 Washington St	open
Breakfast Station	Restaurant (service type not stated)	Breakfast	6 Main St	open
Burger King Burger King	Quick service	Burgers · American	420 High St	open
Busters Billards	Bar			open
China Panda China Panda Foodbar	Restaurant (service type not stated)	Chinese · Asian	60 High St	open
Continental Buffet And Bar	Restaurant (service type not stated) · Bar	Asian	509 High St	open
Cyn's Grill & Bar	Restaurant (service type not stated)		192 Main St	open
Dairy Queen Grill & Chill Dairy Queen	Quick service · Dessert	Ice cream / frozen desserts · American	184 Tri City Plz	open
Domino's Pizza	Restaurant (service type not stated)	Pizza	202 Route 108	open
DQ Grill & Chill DQ Grill & Chill	Quick service		184 Tri City Plz	open
Dunkin' Dunkin'	Bakery · Dessert · Coffee shop	Dessert · Coffee · Bakery	89 Whitehouse Rd	open
Dunkin' Dunkin'	Bakery · Quick service · Dessert · Coffee shop	Dessert · Coffee	398 High St	open
Dunkin'	Bakery · Dessert	Dessert	16A Tri City Plz	open
Earth Eagle Tavern - North	Brewery / taproom · Bar		Barclay Square, 350 NH-108 Ste 208	open
Flame Jamaican Cuisine	Restaurant (service type not stated)	Caribbean · American	44 Market St	open
Fold’d Community Diner	Casual dining · Restaurant (service type not stated)	American	69 High St	open
Happy City One Restaurant	Restaurant (service type not stated)		6 Somersworth Plz	open
Hot 'n' Fast Somersworth House of Pizza	Quick service · Restaurant (service type not stated)	Pizza	52 Market St	open
Hot Off The Press	Food truck	American	222 Route 108	open
Ice shack Tavern	Casual dining · Bar		186 High St	open
Iron Horse Pub	Bar		2 Main St	open
Jersey Mike's Jersey Mike's Subs	Quick service · Specialty food shop	Sandwiches	120 Tri City Road	open
KFC KFC	Quick service · Restaurant (service type not stated)	Chicken / wings	9 Commercial Drive	open
Krispy Krunchy Chicken	Restaurant (service type not stated)	Chicken / wings	303 Main St	open
Las Palmas Mexican Grill	Casual dining · Bar	Southwestern / Tex-Mex · Mexican	475 High St	open
Leaven Beer and Bread House	Bakery	Bakery	44 Market St	open
Old Rail Pizza	Restaurant (service type not stated) · Casual dining	Pizza · Italian · American	400 High St	open
Old Rail Pizza Company	Restaurant (service type not stated)	Pizza	6 Main St	open
Omnium Brewing	Brewery / taproom · Restaurant (service type not stated)		460 High St	open
Pizza Hut Express	Coffee shop · Restaurant (service type not stated)	Pizza · Coffee	11 Andrews Rd	open
Players Circle	Bar		369 Route 108	open
S.a. Spencer Llc	Restaurant (service type not stated)		369 Route 108 Unit C	open
St. Mina, Inc	Restaurant (service type not stated)		72 Market St	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	350 Route 108 Suite #101 (Unit 1A)	open
Sumner Country Restaurant & Creamery	Restaurant (service type not stated) · Casual dining · Bar	American	417 Route 108	open
Tasya's Kitchen	Restaurant (service type not stated)	Southeast Asian (other) · Asian	230 High St	open
Teatotaller	Coffee shop · Restaurant (service type not stated) · Juice, smoothie, tea · Café	Coffee · Tea / bubble tea · Breakfast	69 High St	open
TET Vietnamese Kitchen	Restaurant (service type not stated)	Vietnamese · Noodles / ramen / pho · Asian	140 Tri City Rd	open
The Bakery at Somersworth	Bakery	Bakery	60B High St	open
The Big Dipper	Dessert	Ice cream / frozen desserts	Rt. 108	open
The Big Dipper Fried Seafood and Ice Cream	Restaurant (service type not stated)	American	222 RTE 108	open
The Dark Horse Tavern	Casual dining · Bar		80 Market St	open
The Juicery	Juice, smoothie, tea	Juice / smoothies	23 Works Way	open
The Wooden Spoon	Restaurant (service type not stated)	Breakfast	160 Tri City Plz	open
Third Space British Bakery	Bakery · Dessert	Bakery · Dessert · British / Irish pub food	8 Government Way	open
Trackside Tacos	Restaurant (service type not stated)	Mexican	44 Market St	open
Vida Tortilla	Restaurant (service type not stated)	Mexican	45 Market St	open
Villa Pizza and Seafood	Restaurant (service type not stated)	Pizza · American	72 Market St	open
Walmart Deli	Specialty food shop · Bakery · Quick service	Sandwiches · Bakery	59 Waltons Way	open
Smoke And Cream Llc	Restaurant (service type not stated)	BBQ	44 Market St	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	10	8	—	—	—	2	SIC1987
1995	9	8	—	—	—	1	SIC1987
1996	14	13	—	—	—	1	SIC1987
1997	20	17	—	—	—	3	SIC1987
1998	18	16	8	5	3	1	NAICS1997
1999	20	18	8	7	3	1	NAICS1997
2000	21	17	7	7	2	3	NAICS1997
2001	19	16	8	6	2	2	NAICS1997
2002	21	19	8	9	2	1	NAICS1997
2003	23	22	9	9	3	1	NAICS2002
2004	23	21	5	11	4	1	NAICS2002
2005	25	23	7	12	3	1	NAICS2002
2006	24	23	8	11	3	—	NAICS2002
2007	27	23	6	12	4	—	NAICS2002
2008	27	23	7	12	4	—	NAICS2007
2009	28	25	9	13	3	—	NAICS2007
2010	29	26	8	14	4	—	NAICS2007
2011	24	22	6	12	4	—	NAICS2007
2012	23	22	6	13	3	—	NAICS2012
2013	20	19	5	11	3	—	NAICS2012
2014	21	20	6	11	3	—	NAICS2012
2015	25	24	9	12	3	—	NAICS2012
2016	24	23	9	10	4	—	NAICS2012
2017	25	23	10	8	4	—	NAICS2017
2018	27	24	8	9	6	—	NAICS2017
2019	26	24	9	9	5	—	NAICS2017
2020	23	21	7	8	5	—	NAICS2017
2021	24	22	10	7	4	—	NAICS2017
2022	27	25	10	10	4	—	NAICS2022
2023	29	27	12	10	4	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 03878. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
03869	3.2 mi	3	2023
03901	3.9 mi	6	2023
03820	4.6 mi	93	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.