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BMIE Market 06375

New London County, Connecticut · ZCTA boundaries as of 2020

Profile

Population (current estimate)3,670
2020–2024 ACS 5-year estimate ±436 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households1,378
2020–2024 ACS 5-year estimate ±165 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count3,660
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,523
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$111,833
2020–2024 ACS 5-year estimate ±10,635 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age44.6
2020–2024 ACS 5-year estimate ±6 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,047
2020–2024 ACS 5-year estimate ±218 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$326,000
2020–2024 ACS 5-year estimate ±20,754 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area8.0 sq mi
Census Gazetteer 2020
Restaurants1
2016 · U.S. Census Bureau, ZIP Code Business Patterns 2016 detail (NAICS2012) · by USPS ZIP 06375
Restaurants per 10,000 residents8.2
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-50.0%
DERIVED: 2011 → 2016, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year-50.0%
DERIVED: 2006 → 2016, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+100.0%
DERIVED: 1995 → 2015, ZIP Code Business Patterns restaurants
Projected restaurants, 20211 (range 0–3)
FORECAST · linear trend v1 fitted to 2006–2016 (11 points, -0.1 per year, r² 0.16) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score51 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score68 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score55 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score20 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 51 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score68.16840%+27.3
Restaurant Opportunity Score54.75535%+19.2
Market Momentum Score19.82025%+5.0
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 68 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)3,6705640%+22.2
Median household income (ACS)111,8338740%+35.0
Households (ACS)1,3785520%+11.0
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 55 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth-50535%+1.6
Restaurants per 10,000 residents (lower = more room)2.79825%+24.5
Population (ACS)3,6705620%+11.1
Median household income (ACS)111,8338720%+17.5
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 20 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-50450%+2.0
10-year restaurant growth-50530%+1.4
20-year restaurant growth1008220%+16.5
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (3)

By cuisine

Asian 1 · Chinese 1 · Italian 1 · Pizza 1

By type

Restaurant (service type not stated) 2 · Bar 1

NameTypeCuisineAddressStatus
China HouseRestaurant (service type not stated)Chinese · Asian30 Norwich Rdopen
Mel's PlaceBar11 Old Colchester Rdopen
Two Greeks PizzaRestaurant (service type not stated)Pizza · Italian123 Old Norwich Rdopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199421———1SIC1987
199521———1SIC1987
19961————1SIC1987
19971————1SIC1987
19981—————NAICS1997
19991—————NAICS1997
20001—————NAICS1997
200131—1—1NAICS1997
200243—21—NAICS1997
200343111—NAICS2002
20043211——NAICS2002
20053211——NAICS2002
20063211——NAICS2002
20074211——NAICS2002
20083211——NAICS2007
20093211——NAICS2007
20104321——NAICS2007
20113211——NAICS2007
201222—2——NAICS2012
201322—2——NAICS2012
201422—2——NAICS2012
201522—2——NAICS2012
201611—1——NAICS2012
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 06375. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
063533.5 mi22016
063853.5 mi382023
063353.9 mi102023
063823.9 mi342023
063204.1 mi732023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.