BMIE Market 06385
New London County, Connecticut · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 15,966 2020–2024 ACS 5-year estimate ±441 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 6,755 2020–2024 ACS 5-year estimate ±290 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 15,893 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 7,122 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $100,484 2020–2024 ACS 5-year estimate ±10,283 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 46.4 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,666 2020–2024 ACS 5-year estimate ±147 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $365,400 2020–2024 ACS 5-year estimate ±16,721 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 24.9 sq mi Census Gazetteer 2020 |
| Restaurants | 38 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 06385 |
| Restaurants per 10,000 residents | 23.3 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | -9.5% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | -17.4% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | -2.6% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +15.2% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 34 (range 29–38) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.9 per year, r² 0.62) · 80% range · confidence Medium · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 52 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 79 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 44 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 18 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 06385. Projection: linear trend v1, fitted 2013–2023, -0.9 restaurants per year, r² 0.62, confidence Medium.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Connecticut and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 258, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 52 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 79.3 | 79 | 40% | +31.7 |
| Restaurant Opportunity Score | 44.1 | 44 | 35% | +15.4 |
| Market Momentum Score | 17.8 | 18 | 25% | +4.4 |
Consumer Market Score: 79 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 15,966 | 78 | 40% | +31.1 |
| Median household income (ACS) | 100,484 | 81 | 40% | +32.5 |
| Households (ACS) | 6,755 | 79 | 20% | +15.8 |
Restaurant Opportunity Score: 44 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | -17.4 | 15 | 35% | +5.1 |
| Restaurants per 10,000 residents (lower = more room) | 23.8 | 29 | 25% | +7.2 |
| Population (ACS) | 15,966 | 78 | 20% | +15.5 |
| Median household income (ACS) | 100,484 | 81 | 20% | +16.2 |
Market Momentum Score: 18 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | -9.5 | 19 | 50% | +9.5 |
| 10-year restaurant growth | -17.4 | 15 | 30% | +4.4 |
| 20-year restaurant growth | -2.6 | 19 | 20% | +3.9 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (68)
By cuisine
Coffee 12 · American 11 · Dessert 9 · Pizza 9 · Sandwiches 7 · Bakery 5 · Asian 3 · Burgers 3 · Chinese 3 · Healthy / salads / bowls 3 · Ice cream / frozen desserts 3 · Italian 3 · Seafood 3 · Mexican 2 · Breakfast 1 · British / Irish pub food 1 · Greek 1 · Japanese 1 · Juice / smoothies 1 · Southwestern / Tex-Mex 1 · Steakhouse 1 · Sushi 1
By type
Restaurant (service type not stated) 38 · Quick service 15 · Dessert 10 · Bakery 9 · Café 7 · Coffee shop 7 · Bar 6 · Casual dining 3 · Other 3 · Fast casual 2 · Food truck 2 · Catering 1 · Specialty food shop 1 · Juice, smoothie, tea 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| Arkk Enterprise Llc Subway | Restaurant (service type not stated) | 850 Hartford Tpke | open | |
| Auntie Anne's Auntie Anne's | Bakery · Quick service | Bakery | 850 Hartford Tpk Spc L121 | open |
| Bay Restaurant Associates Inc | Restaurant (service type not stated) | 378 Mago Point Way | open | |
| Blue Gene's Pub | Bar | British / Irish pub food | 305 Great Neck Rd | open |
| Buffalo Wild Wings Buffalo Wild Wings | Bar · Casual dining | American | 850 Hartford Turnpike #F218 | open |
| Cafe Nv Llc | Restaurant (service type not stated) | 57 Boston Post Rd | open | |
| Charleys Philly Steaks | Restaurant (service type not stated) | Sandwiches | 850 Hartford Tpke Ste F105 | open |
| Chipotle Mexican Grill Chipotle Mexican Grill | Quick service | Mexican | 124 Boston Post Rd | open |
| Cold Stone Creamery Cold Stone Creamery | Dessert | Ice cream / frozen desserts · Dessert | 909 Hartford Tpke, Ste D7B | open |
| Cowlick's Creamery | Dessert | Ice cream / frozen desserts · Dessert | 521 Boston Post Rd | open |
| Crown Pizza | Restaurant (service type not stated) | Pizza · Seafood · Greek | 430 Boston Post Rd | open |
| Crown Pizza | Restaurant (service type not stated) | Pizza | open | |
| Curb Your Appetite | Food truck · Restaurant (service type not stated) | American | 33 5th Ave | open |
| D'Angelo Sandwich Shops | Other | Sandwiches | 850 Hartford Tpke | open |
| Dave's Hot Chicken Dave's Hot Chicken | Quick service | 13 Clark Ln | open | |
| Dunkin' Dunkin' | Coffee shop · Quick service · Dessert · Bakery | Coffee · Dessert | 970 Hartford Tpke | open |
| Dunkin' | Restaurant (service type not stated) | 125 Cross Rd | open | |
| Dunkin' Dunkin' | Coffee shop · Quick service · Dessert · Bakery | Coffee · Dessert | 316 Boston Post Rd | open |
| Dunkin' | Bakery · Dessert | Dessert | Broad St | open |
| Dunkin' Dunkin' | Bakery · Quick service · Dessert · Coffee shop | Dessert · Coffee | 102 Boston Post Rd | open |
| Dunkin' Donuts | Coffee shop · Restaurant (service type not stated) | Coffee | 806 Hartford Tpke | open |
| Fat Tuna Fat Tuesday | Restaurant (service type not stated) | Seafood · Sushi · Japanese | 378 Rope Ferry Rd | open |
| Filomena's | Restaurant (service type not stated) · Café | Italian · Coffee | 262 Boston Post Rd #1 | open |
| Gloria Jean's Coffee | Restaurant (service type not stated) | 850 Hartford Tpke | open | |
| Gokulesh Pizza Llc | Restaurant (service type not stated) | 106 Boston Post Rd | open | |
| Illiano's Real Italian Pizzeria | Restaurant (service type not stated) | Italian · Pizza | 709 Broad St Ext | open |
| Ivy's Simply Homemade Llc | Restaurant (service type not stated) | 316 Boston Post Rd | open | |
| Jersey Mike's Subs Jersey Mike's Subs | Specialty food shop · Quick service | Sandwiches · American | 909 Hartford Turnpike | open |
| Joe Muggs | Café | Coffee | 915 Hartford Tpke #C3 | open |
| Lobstah Dawg | Food truck · Restaurant (service type not stated) · Catering | 12 River St | open | |
| Longhorn Steakhouse LongHorn Steakhouse | Restaurant (service type not stated) · Casual dining · Bar | Steakhouse · American | 850 Hartford Tpke | open |
| Lucky Inn Wok | Restaurant (service type not stated) | Chinese · Asian | 40 Boston Post Rd | open |
| McDonald's McDonald's | Quick service · Restaurant (service type not stated) | Burgers | 155 Waterford Pkwy N | open |
| McDonald's McDonald's | Quick service | Burgers · American | 117 Boston Post Rd | open |
| Moes Southwest Grill Moe's Southwest Grill | Restaurant (service type not stated) | Southwestern / Tex-Mex · Mexican | 909 Hartford Turnpike | open |
| Nana's Byrek &pizza | Restaurant (service type not stated) | Pizza · American | 316 Boston Post Rd | open |
| NV Bakery & Market | Bakery · Dessert · Café | Bakery · Dessert · Coffee | 40 Boston Post Rd | open |
| Olive Garden | Restaurant (service type not stated) · Fast casual | Italian · Healthy / salads / bowls | 850 Hartford Tpke Unit A | open |
| Orange Julius | Dessert | Ice cream / frozen desserts | 850 Hartford Tpke | open |
| Panera Bread Panera Bread | Bakery · Fast casual | Bakery · Sandwiches · Healthy / salads / bowls | 903 Hartford Turnpike | open |
| Papa Johns Papa John's Pizza | Quick service · Restaurant (service type not stated) | Pizza | 106 boston post rd | open |
| Picardi's Pub | Bar | Boston Post Road | open | |
| Pretzelmaker | Quick service · Other · Dessert | Dessert | 850 Hartford Tpke | open |
| Ruby Tuesday | Restaurant (service type not stated) | American | 905 Hartford Tpke | open |
| Sarku Japan | Restaurant (service type not stated) | Asian | 850 Hartford Tpke | open |
| Shoreline Sourdough | Bakery | Bakery | 18 Hickory Ln | open |
| Sizzling Wok | Restaurant (service type not stated) | Chinese · Asian | 316 Boston Post Rd | open |
| Smashburger Smashburger | Quick service | Burgers · American | 903 Hartford Trnpk. | open |
| Smoothie King Smoothie King | Juice, smoothie, tea · Restaurant (service type not stated) | Juice / smoothies · Healthy / salads / bowls | 106 Boston Post Rd. | open |
| Starbucks Starbucks | Restaurant (service type not stated) · Coffee shop · Café | Pizza · Coffee | 900 Hartford Turnpike | open |
| Starbucks | Coffee shop | Coffee | 850 Hartford Tpke Unit N204 | open |
| Starbucks Starbucks | Coffee shop · Café | Coffee | 806 Hartford Tpke | open |
| Subway | Other | Sandwiches | 850 Hartford Tpke Ste F116 | open |
| Subway Subway | Restaurant (service type not stated) · Quick service | Sandwiches | 909 Hartford Tpke | open |
| Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 104-106 Boston Post Road, Unit D | open |
| Sunrise Cafe | Café | Coffee | 850 Hartford Tpke Ste M114 | open |
| Sunset Landing | Restaurant (service type not stated) · Bar | 377 Mago Point Way | open | |
| Supreme Pizza | Restaurant (service type not stated) | Pizza | 27 Boston Post Rd | open |
| Taco Bell | Quick service | 850 Hartford Tpke | open | |
| The Dock Restaurant | Restaurant (service type not stated) | Seafood · American | 9 1st St | open |
| The Shack The Shack Restaurants | Restaurant (service type not stated) · Casual dining | American | 131 Boston Post Rd #3 | open |
| Tiny Cakes 365 | Bakery · Dessert | Dessert · Bakery | 908 Hartford Turnpike | open |
| Troy's Rock and Roll Pizza | Restaurant (service type not stated) | Pizza | 907 Hartford Tpke | open |
| Vape City Hanover, Inc | Restaurant (service type not stated) | 850 Hartford Tpke Ste G102 | open | |
| Veterans of Foreign Wars | Bar | 382 Boston Post Rd | open | |
| Waterford Pizza Palace | Restaurant (service type not stated) | Pizza | 116 Boston Post Rd | open |
| When Pigs Fly | Café | Breakfast · Coffee · American | 97 Rope Ferry Rd | open |
| Wok Express | Restaurant (service type not stated) | Chinese | 850 Hartford Tpke | open |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 37 | 33 | — | — | — | 4 | SIC1987 |
| 1995 | 32 | 27 | — | — | — | 5 | SIC1987 |
| 1996 | 36 | 32 | — | — | — | 4 | SIC1987 |
| 1997 | 39 | 35 | — | — | — | 4 | SIC1987 |
| 1998 | 44 | 36 | 14 | 15 | 7 | 3 | NAICS1997 |
| 1999 | 41 | 34 | 13 | 14 | 7 | 3 | NAICS1997 |
| 2000 | 40 | 34 | 13 | 14 | 7 | 3 | NAICS1997 |
| 2001 | 41 | 32 | 11 | 13 | 8 | 6 | NAICS1997 |
| 2002 | 40 | 33 | 11 | 14 | 7 | 5 | NAICS1997 |
| 2003 | 45 | 39 | 13 | 17 | 8 | 4 | NAICS2002 |
| 2004 | 47 | 43 | 14 | 17 | 11 | 3 | NAICS2002 |
| 2005 | 48 | 44 | 15 | 16 | 11 | 3 | NAICS2002 |
| 2006 | 46 | 42 | 15 | 16 | 10 | 3 | NAICS2002 |
| 2007 | 44 | 40 | 17 | 14 | 9 | 3 | NAICS2002 |
| 2008 | 44 | 39 | 16 | 12 | 11 | 3 | NAICS2007 |
| 2009 | 49 | 45 | 21 | 13 | 11 | 3 | NAICS2007 |
| 2010 | 41 | 37 | 16 | 12 | 9 | 3 | NAICS2007 |
| 2011 | 44 | 39 | 19 | 12 | 8 | 2 | NAICS2007 |
| 2012 | 45 | 42 | 17 | 17 | 8 | 1 | NAICS2012 |
| 2013 | 49 | 46 | 19 | 17 | 10 | 1 | NAICS2012 |
| 2014 | 48 | 45 | 17 | 19 | 9 | 1 | NAICS2012 |
| 2015 | 49 | 45 | 17 | 19 | 9 | 1 | NAICS2012 |
| 2016 | 48 | 44 | 15 | 19 | 10 | 1 | NAICS2012 |
| 2017 | 47 | 44 | 15 | 23 | 6 | — | NAICS2017 |
| 2018 | 46 | 42 | 14 | 22 | 6 | — | NAICS2017 |
| 2019 | 50 | 46 | 14 | 22 | 10 | — | NAICS2017 |
| 2020 | 48 | 44 | 13 | 19 | 12 | — | NAICS2017 |
| 2021 | 39 | 36 | 13 | 17 | 6 | — | NAICS2017 |
| 2022 | 39 | 36 | 11 | 19 | 6 | — | NAICS2022 |
| 2023 | 41 | 38 | 11 | 21 | 6 | — | NAICS2022 |