BMIE Market 08759

Ocean County, New Jersey · ZCTA boundaries as of 2020

Profile

Population (current estimate)	34,237 2020–2024 ACS 5-year estimate ±1,049 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	19,539 2020–2024 ACS 5-year estimate ±701 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	33,263 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	21,962 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$52,178 2020–2024 ACS 5-year estimate ±3,455 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	68.3 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,268 2020–2024 ACS 5-year estimate ±164 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$192,000 2020–2024 ACS 5-year estimate ±17,301 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	61.3 sq mi Census Gazetteer 2020
Restaurants	23 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 08759
Restaurants per 10,000 residents	4.5 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+15.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+35.3% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+666.7% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+283.3% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	29 (range 25–33) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.9 per year, r² 0.72) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	69 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	63 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	69 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	79 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 08759. Projection: linear trend v1, fitted 2013–2023, +0.9 restaurants per year, r² 0.72, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. New Jersey and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 567, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 69 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	63.1	63	40%	+25.2
Restaurant Opportunity Score	69.4	69	35%	+24.3
Market Momentum Score	78.9	79	25%	+19.7

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 63 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	34,237	91	40%	+36.5
Median household income (ACS)	52,178	18	40%	+7.1
Households (ACS)	19,539	97	20%	+19.5

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 69 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	35.3	75	35%	+26.2
Restaurants per 10,000 residents (lower = more room)	6.7	85	25%	+21.4
Population (ACS)	34,237	91	20%	+18.3
Median household income (ACS)	52,178	18	20%	+3.6

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 79 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	15	73	50%	+36.5
10-year restaurant growth	35.3	75	30%	+22.5
20-year restaurant growth	666.7	99	20%	+19.8

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (48)

By cuisine

Pizza 8 · American 7 · Chinese 5 · Italian 5 · Sandwiches 5 · Asian 4 · Coffee 3 · Dessert 3 · Bakery 2 · Breakfast 2 · Burgers 2 · Ice cream / frozen desserts 2 · BBQ 1 · Healthy / salads / bowls 1 · Seafood 1

By type

Restaurant (service type not stated) 29 · Quick service 9 · Bar 6 · Casual dining 6 · Bakery 4 · Dessert 4 · Specialty food shop 3 · Café 2 · Coffee shop 2 · Fast casual 1 · Other 1

Name	Type	Cuisine	Address	Status
All Star Bagel	Restaurant (service type not stated)	Breakfast	1900 Route 37	open
Angelo-carley Inc	Restaurant (service type not stated)		1900 Route 70	open
Applebee's	Bar · Restaurant (service type not stated)	Sandwiches	1055 Rte 70	open
Applebee's Grill + Bar Applebee's Grill & Bar	Casual dining · Restaurant (service type not stated) · Bar	American	1055 Route 70 Manchester Plaza, 1055 NJ-70	open
Auntie Anne's	Bakery	Bakery	1500 S Willow St	open
Cafe Napoli	Restaurant (service type not stated)	Pizza	1027 Route 70	open
Charlie's Pizza Charlie's Pizza Restaurant & Pub	Restaurant (service type not stated)	Pizza · Italian	1980 NJ-37	open
China Town	Restaurant (service type not stated)	Chinese · Asian	400 Lacey Rd	open
Cprp Inc	Restaurant (service type not stated)		1980 Route 37	open
Dairy Queen (Treat) Dairy Queen	Quick service · Dessert	Burgers · Ice cream / frozen desserts	1013 NJ-70 Unit 6A	open
Donovans Bar & Restaurant & Grill	Casual dining · Bar	American	1900 NJ-70	open
Dunkin' Dunkin'	Quick service		1200 Route 70	open
Dunkin' Dunkin'	Coffee shop · Quick service · Dessert · Bakery	Coffee · Dessert	1200 NJ-70	open
Fat Dogs Flavored Sriracha	Restaurant (service type not stated) · Quick service		124 Cardigan Ct	open
Francesco's Pizzeria and Restaurant	Restaurant (service type not stated)	Pizza · Italian	550 Route 530	open
Good Taste for Chinese food	Restaurant (service type not stated)	Chinese · Asian	1980 NJ-37	open
Goodfellows	Restaurant (service type not stated)		1900 Route 70	open
Gregory's	Restaurant (service type not stated)	Seafood	2064 NJ-37	open
Heritage Restaurant	Casual dining · Restaurant (service type not stated)	American	108 Lacey Rd #8	open
Hollywood Deli	Specialty food shop · Quick service	Sandwiches	108 Lacey Rd	open
Hot Wok	Restaurant (service type not stated)	Chinese · Asian	1001 NJ-70	open
Hot Wok	Restaurant (service type not stated)	Chinese	1001 Route 70 Ste A8	open
JB's 57 Diner	Restaurant (service type not stated) · Casual dining	American	1011 NJ-70	open
Jersey Mike's Jersey Mike's Subs	Quick service · Specialty food shop	Sandwiches	420 Lacey Road Suite 2	open
Lincoln Tavern	Bar			open
Lindas Pizza	Restaurant (service type not stated)	Pizza	1900 Route 37	open
Lubrano's Bistro	Restaurant (service type not stated)	Pizza	2114 NJ-70	open
Lucky 7 Deli and Market	Specialty food shop · Quick service · Bakery	Sandwiches · Bakery	1980 Route 37	open
Martucci's Flashback Diner	Casual dining · Restaurant (service type not stated)	American	400 Lacey Rd	open
Martucci's Subs & Salads	Restaurant (service type not stated) · Fast casual	Healthy / salads / bowls	400 Lacey Rd	open
Nanas Family Kitchen Llc	Restaurant (service type not stated)		108 Lacey Rd	open
Nick Restaurant Management Llc	Restaurant (service type not stated)		108 Lacey Rd Ste 89	open
Nonna's Place Ristorante Italiano	Restaurant (service type not stated)	Italian · Pizza	108 Lacey Rd	open
O’Masi’s Bar and Grill	Casual dining · Bar		51 2nd St	open
Peking Kitchen	Restaurant (service type not stated)	Chinese · Asian	108 Lacey Rd	open
Pizza RIA	Restaurant (service type not stated)	Pizza · Italian	1900 NJ-70	open
Rebecca's Cupboard	Dessert	Ice cream / frozen desserts · Dessert	108 Lacey Rd	open
SUBWAY	Other	Sandwiches	400 Lacey Rd	open
The Mancave	Bar		111 Lacey Rd	open
Trailer Birds Dickey's Barbecue Pit National	Restaurant (service type not stated)	BBQ · American	108 Lacey Rd, 1A	open
Varriales Pizza	Restaurant (service type not stated)	Pizza · Italian	400 Lacey Rd	open
Village Donuts Lakehurst	Bakery · Dessert · Café	Dessert · Coffee · Breakfast	closed\n	open
Waves Cafe Manchester	Coffee shop · Café	Coffee	2126 Route 70	open
Wendy's Wendy's	Quick service	Burgers · American	450 Lacey Rd	open
White Line Express	Quick service		648 Petunia Ln S	open
Wing Boss	Restaurant (service type not stated)		108 Lacey Rd, 1A	open
Martucci Enterprise Llc	Restaurant (service type not stated)		400 Lacey Rd	closed
Pomedori Llp	Restaurant (service type not stated)		1900 Route 37	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	6	6	—	—	—	—	SIC1987
1995	6	6	—	—	—	—	SIC1987
1996	7	7	—	—	—	—	SIC1987
1997	7	7	—	—	—	—	SIC1987
1998	7	4	3	1	—	—	NAICS1997
1999	7	4	3	1	—	—	NAICS1997
2000	8	6	4	1	1	—	NAICS1997
2001	8	6	3	2	1	—	NAICS1997
2002	7	4	3	1	—	1	NAICS1997
2003	6	3	2	1	—	1	NAICS2002
2004	10	6	4	2	—	2	NAICS2002
2005	11	7	4	3	—	1	NAICS2002
2006	10	8	3	4	1	1	NAICS2002
2007	13	9	3	5	1	2	NAICS2002
2008	21	17	9	7	1	—	NAICS2007
2009	18	14	6	8	—	—	NAICS2007
2010	17	15	6	9	—	—	NAICS2007
2011	16	14	6	8	—	—	NAICS2007
2012	15	12	6	6	—	—	NAICS2012
2013	19	17	8	9	—	—	NAICS2012
2014	21	18	8	9	1	—	NAICS2012
2015	16	14	7	6	1	—	NAICS2012
2016	17	15	7	7	1	—	NAICS2012
2017	20	18	9	8	—	—	NAICS2017
2018	23	20	10	8	—	—	NAICS2017
2019	27	23	11	9	3	—	NAICS2017
2020	27	23	12	9	—	—	NAICS2017
2021	27	23	10	10	3	—	NAICS2017
2022	27	23	9	10	4	—	NAICS2022
2023	26	23	9	11	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 08759. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
08733	4.5 mi	13	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.