BMIE Market 08835
Somerset County, New Jersey · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 10,921 2020–2024 ACS 5-year estimate ±33 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 4,424 2020–2024 ACS 5-year estimate ±319 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 10,344 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 4,277 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $93,333 2020–2024 ACS 5-year estimate ±24,282 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 44.9 2020–2024 ACS 5-year estimate ±4 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,844 2020–2024 ACS 5-year estimate ±173 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $354,300 2020–2024 ACS 5-year estimate ±17,385 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 2.3 sq mi Census Gazetteer 2020 |
| Restaurants | 19 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 08835 |
| Restaurants per 10,000 residents | 19.3 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +5.6% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +0.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +26.7% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +280.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 18 (range 14–22) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, 0.0 per year, r² 0.01) · 80% range · confidence Low · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 61 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 74 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 53 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 52 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 08835. Projection: linear trend v1, fitted 2013–2023, 0.0 restaurants per year, r² 0.01, confidence Low.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. New Jersey and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 567, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 61 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 73.8 | 74 | 40% | +29.5 |
| Restaurant Opportunity Score | 53.0 | 53 | 35% | +18.6 |
| Market Momentum Score | 51.5 | 52 | 25% | +12.9 |
Consumer Market Score: 74 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 10,921 | 72 | 40% | +28.8 |
| Median household income (ACS) | 93,333 | 76 | 40% | +30.5 |
| Households (ACS) | 4,424 | 73 | 20% | +14.5 |
Restaurant Opportunity Score: 53 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 0 | 35 | 35% | +12.3 |
| Restaurants per 10,000 residents (lower = more room) | 17.4 | 44 | 25% | +11.1 |
| Population (ACS) | 10,921 | 72 | 20% | +14.4 |
| Median household income (ACS) | 93,333 | 76 | 20% | +15.2 |
Market Momentum Score: 52 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 5.6 | 62 | 50% | +31.0 |
| 10-year restaurant growth | 0 | 35 | 30% | +10.5 |
| 20-year restaurant growth | 26.7 | 50 | 20% | +10.0 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (45)
By cuisine
Mexican 8 · American 7 · Sandwiches 5 · Pizza 4 · Chinese 3 · Coffee 3 · Dessert 3 · Italian 3 · Latin American (other) 3 · Asian 2 · Bakery 2 · Chicken / wings 2 · Ice cream / frozen desserts 2 · BBQ 1 · Burgers 1 · Cajun, Creole, Southern 1 · Caribbean 1 · German / Eastern European 1 · Halal / kosher 1 · Mediterranean 1 · Middle Eastern 1 · Peruvian 1 · Southwestern / Tex-Mex 1 · Spanish / tapas 1
By type
Restaurant (service type not stated) 24 · Quick service 10 · Bar 7 · Casual dining 7 · Dessert 5 · Specialty food shop 4 · Bakery 3 · Coffee shop 2 · Brewery / taproom 1 · Buffet 1 · Café 1 · Other 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| Adam's Pizza | Restaurant (service type not stated) | Pizza | 340 S Main St | open |
| Antigua Restaurant | Restaurant (service type not stated) · Casual dining | American | 404 S Main St | open |
| Baxley X, Inc | Restaurant (service type not stated) | 60 N Main St | open | |
| Delicias Oaxaqueñas | Dessert · Restaurant (service type not stated) | Mexican · Ice cream / frozen desserts | 247 S Main St | open |
| Drewby's Grill Pub | Casual dining · Bar | 58 S Main St | open | |
| Dunkin' Dunkin' | Quick service | 339 S Main St | open | |
| Dunkin' Dunkin' | Coffee shop · Quick service · Dessert · Bakery | Coffee · Dessert | 339 S Main St | open |
| European Deli | Specialty food shop · Quick service | Sandwiches | 260 S Main St | open |
| Flaming Grill and Supreme Buffet | Buffet | Asian · Chinese | 126 N Main St | open |
| Frank's Chicken House 1 | Bar · Quick service | Chicken / wings | 22 Washington Ave | open |
| Frank's Pizza and Italian Restaurant | Restaurant (service type not stated) | Pizza · Italian | 140 N Main St | open |
| Good Day Cafe | Café | Coffee | 200 N Main St | open |
| Grub Hut Unique BBQ & Mexican Grill | Restaurant (service type not stated) | BBQ · Mexican | 307 N Main St | open |
| Halal Crispy Chicken And Burgers Inc. | Restaurant (service type not stated) | Halal / kosher | 111 S Main St | open |
| Ike's Sub Shop | Casual dining · Restaurant (service type not stated) | American | 248 S Main St | open |
| J & L Bakery | Bakery | Bakery | 115 S Main St | open |
| L.J's Boardwalk Ice Cream | Dessert | Ice cream / frozen desserts | open | |
| La Cascada Bar, Restaurant and Lounge | Bar | 500 W Camplain Rd | open | |
| La Raza Tex Mex | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 44 S Main St | open |
| La Rivera Maya Mexican Restaurant | Restaurant (service type not stated) | Mexican | 16 S Main St | open |
| Lin's Kosher Chinese | Restaurant (service type not stated) | Chinese | 244 Main Street | open |
| Lj'z Boardwalk | Restaurant (service type not stated) · Dessert · Coffee shop · Casual dining · Bar | Dessert · American · Coffee | 319 Harrison Ave | open |
| Lk Group Llc | Restaurant (service type not stated) | 1001 W Camplain Rd | open | |
| Manville Diner | Casual dining · Restaurant (service type not stated) | American | 50 S Main St | open |
| Manville Pastry Shop | Bakery · Dessert | Bakery · Dessert | 335 N Main St | open |
| Manville Pizza & Restaurant | Restaurant (service type not stated) | Pizza · Italian | 31 S Main St | open |
| McDonald's McDonald's | Quick service | Burgers · American | 60 N Main St | open |
| New Fortune Restaurant | Restaurant (service type not stated) | Chinese · Asian | 243 S Main St | open |
| New Joy Garden | Restaurant (service type not stated) | 44 S Main St | open | |
| Nittoli's Deli & Catering | Specialty food shop · Quick service | Sandwiches | Main Street | open |
| Norkys Peruvian Restaurant | Restaurant (service type not stated) | Peruvian · Latin American (other) | 244 S Main St | open |
| Northside Lounge | Brewery / taproom · Bar | American | 100 Brooks Blvd | open |
| O'rale Mexican Restaurant | Restaurant (service type not stated) | Mexican · Latin American (other) | 252 S Main St | open |
| Oaxaca de mis Amores Mexican Restaurant | Restaurant (service type not stated) · Casual dining | Mexican · American | 16 S Main St | open |
| Pizza 'n Pasta | Restaurant (service type not stated) | Italian · Pizza | 930 S Main St | open |
| Popeyes Popeyes Louisiana Kitchen | Quick service | Chicken / wings · Cajun, Creole, Southern | 20 North Main Street | open |
| Pourman's Pub | Bar | 326 S Main St | open | |
| Pura Vida Ticos | Restaurant (service type not stated) | Spanish / tapas · Caribbean · Latin American (other) | 66 S Main St | open |
| Sabores Mexicanos | Specialty food shop · Quick service | Mexican · Sandwiches | 210 S Main St | open |
| Sahara Restaurant | Restaurant (service type not stated) | Mediterranean · Middle Eastern | 337 N Main St | open |
| Srp Foods Llc | Restaurant (service type not stated) | 100 N Main St | open | |
| Subway | Other | Sandwiches | 100 N Main St | open |
| Taco Bell Taco Bell | Quick service | Mexican | 100 North Main Street | open |
| The Extra Pint | Bar · Casual dining | 1001 W Camplain Rd | open | |
| The Polish Pickle Deli | Specialty food shop · Quick service | Sandwiches · German / Eastern European | 221 N 10th Ave | open |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 14 | 5 | — | — | — | 9 | SIC1987 |
| 1995 | 13 | 4 | — | — | — | 9 | SIC1987 |
| 1996 | 16 | 9 | — | — | — | 7 | SIC1987 |
| 1997 | 20 | 13 | — | — | — | 7 | SIC1987 |
| 1998 | 19 | 11 | 5 | 3 | 3 | 6 | NAICS1997 |
| 1999 | 20 | 13 | 4 | 6 | 3 | 6 | NAICS1997 |
| 2000 | 23 | 16 | 5 | 6 | 5 | 6 | NAICS1997 |
| 2001 | 24 | 16 | 4 | 7 | 5 | 7 | NAICS1997 |
| 2002 | 21 | 15 | 7 | 7 | 1 | 6 | NAICS1997 |
| 2003 | 21 | 15 | 8 | 6 | 1 | 5 | NAICS2002 |
| 2004 | 23 | 17 | 8 | 7 | 2 | 5 | NAICS2002 |
| 2005 | 22 | 15 | 6 | 8 | 1 | 6 | NAICS2002 |
| 2006 | 19 | 14 | 6 | 7 | 1 | 4 | NAICS2002 |
| 2007 | 20 | 15 | 7 | 7 | 1 | 4 | NAICS2002 |
| 2008 | 19 | 14 | 7 | 6 | 1 | 4 | NAICS2007 |
| 2009 | 22 | 16 | 7 | 7 | 2 | 5 | NAICS2007 |
| 2010 | 25 | 20 | 8 | 10 | 2 | 4 | NAICS2007 |
| 2011 | 23 | 17 | 6 | 9 | 2 | 4 | NAICS2007 |
| 2012 | 22 | 18 | 6 | 11 | 1 | 3 | NAICS2012 |
| 2013 | 24 | 19 | 6 | 12 | 1 | 4 | NAICS2012 |
| 2014 | 24 | 19 | 7 | 11 | 1 | 4 | NAICS2012 |
| 2015 | 20 | 17 | 7 | 9 | 1 | 2 | NAICS2012 |
| 2016 | 21 | 17 | 7 | 9 | 1 | 3 | NAICS2012 |
| 2017 | 24 | 17 | 6 | 9 | — | 4 | NAICS2017 |
| 2018 | 23 | 18 | 7 | 9 | — | 3 | NAICS2017 |
| 2019 | 21 | 16 | 7 | 8 | — | 3 | NAICS2017 |
| 2020 | 19 | 15 | 7 | 7 | — | — | NAICS2017 |
| 2021 | 21 | 16 | 8 | 7 | — | 3 | NAICS2017 |
| 2022 | 24 | 20 | 11 | 8 | — | 3 | NAICS2022 |
| 2023 | 23 | 19 | 9 | 8 | — | 3 | NAICS2022 |