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BMIE Market 12196

Rensselaer County, New York · ZCTA boundaries as of 2020

Profile

Population (current estimate)3,880
2020–2024 ACS 5-year estimate ±657 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households1,452
2020–2024 ACS 5-year estimate ±238 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count3,031
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,228
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$110,889
2020–2024 ACS 5-year estimate ±23,073 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age46.6
2020–2024 ACS 5-year estimate ±9 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,000
2020–2024 ACS 5-year estimate ±390 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$317,300
2020–2024 ACS 5-year estimate ±70,913 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area9.0 sq mi
Census Gazetteer 2020
Restaurants8
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 12196
Restaurants per 10,000 residents16.5
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+14.3%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+60.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+300.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 20287 (range 4–10)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.1 per year, r² 0.11) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score61 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score69 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score58 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score52 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 61 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score68.56940%+27.4
Restaurant Opportunity Score57.95835%+20.3
Market Momentum Score52.45225%+13.1
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 69 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)3,8805640%+22.6
Median household income (ACS)110,8898740%+34.8
Households (ACS)1,4525620%+11.2
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 58 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth14.35835%+20.3
Restaurants per 10,000 residents (lower = more room)20.63625%+8.9
Population (ACS)3,8805620%+11.3
Median household income (ACS)110,8898720%+17.4
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 52 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth04250%+20.9
10-year restaurant growth14.35830%+17.4
20-year restaurant growth607120%+14.2
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (13)

By cuisine

American 4 · Coffee 2 · Dessert 2 · Juice / smoothies 2 · Sandwiches 2 · Asian 1 · Bakery 1 · Breakfast 1 · Chinese 1 · Ice cream / frozen desserts 1 · Pizza 1

By type

Restaurant (service type not stated) 7 · Dessert 3 · Bakery 2 · Specialty food shop 2 · Juice, smoothie, tea 2 · Quick service 2 · Bar 1 · Café 1 · Casual dining 1 · Catering 1 · Coffee shop 1

NameTypeCuisineAddressStatus
Big Red Jeep Llc.Restaurant (service type not stated)3563 NY Highway 43open
CrossRoads American GrilleRestaurant (service type not stated)American43 Mall Wayopen
Doby's SubmarinesSpecialty food shop · Restaurant (service type not stated) · Quick serviceSandwiches43 Mall Wayopen
Dunkin' Dunkin'Bakery · Juice, smoothie, tea · Dessert · Coffee shopDessert · Juice / smoothies · Coffee3696 New York 43open
Hometown DinerCasual diningAmerican · Breakfast43 Mall Wayopen
Kyle Scott EnterprisesRestaurant (service type not stated)Pizza3563 NY Highway 43open
Lee Sun Chinese RestaurantRestaurant (service type not stated)Chinese · Asian43 Mall Wayopen
Michaels of West Sand LakeRestaurant (service type not stated) · BarAmerican3532 RT-43open
Subway SubwayQuick service · Specialty food shopSandwiches4350 RT-150open
Sweet Sensations by VikkiBakery · DessertBakery · Dessert800 Best Rdopen
The Arlington HouseRestaurant (service type not stated) · CateringAmerican3532 RT-43open
Udderly Ice CreamDessertIce cream / frozen desserts3579 NY-43open
Unbreakable NutritionJuice, smoothie, tea · CaféJuice / smoothies · Coffee12 Mall Way Ste 1open
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
1994321SIC1987
1995431SIC1987
1996431SIC1987
1997541SIC1987
199865141NAICS1997
1999872411NAICS1997
200043121NAICS1997
2001541121NAICS1997
200254131NAICS1997
200365231NAICS2002
200443121NAICS2002
200554221NAICS2002
200676241NAICS2002
200765141NAICS2002
2008761411NAICS2007
200976151NAICS2007
201065141NAICS2007
201187251NAICS2007
20128826NAICS2012
20137734NAICS2012
201487431NAICS2012
201554131NAICS2012
201665231NAICS2012
2017653NAICS2017
20189834NAICS2017
2019654NAICS2017
2020875NAICS2017
2021764NAICS2017
2022974NAICS2022
20239833NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 12196. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
121983.0 mi132023
120613.1 mi212023
121404.1 mi12012
120634.6 mi12014
120184.7 mi72023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.