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BMIE Market 13321

Oneida County, New York · ZCTA boundaries as of 2020

Profile

Population (current estimate)678
2020–2024 ACS 5-year estimate ±215 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households418
2020–2024 ACS 5-year estimate ±146 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count1,049
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units527
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$68,438
2020–2024 ACS 5-year estimate ±60,516 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age40.8
2020–2024 ACS 5-year estimate ±18 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,027
2020–2024 ACS 5-year estimate ±190 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home valueData source not yet connected
Land area0.6 sq mi
Census Gazetteer 2020
Restaurants1
2016 · U.S. Census Bureau, ZIP Code Business Patterns 2016 detail (NAICS2012) · by USPS ZIP 13321
Restaurants per 10,000 residentsNot yet derived
Restaurant growth, 5-year+100.0%
DERIVED: 2009 → 2014, ZIP Code Business Patterns restaurants
Projected restaurants, 20212 (range 0–3)
FORECAST · linear trend v1 fitted to 2008–2016 (7 points, +0.0 per year, r² 0.03) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score38 / 100
MODELED · bmie_market_score v1 · confidence Medium · why?
Consumer Market Score35 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score42 / 100
MODELED · restaurant_opportunity_score v1 · confidence Medium · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 38 (Medium confidence)

ComponentValueRankWeightAdds
Consumer Market Score34.83540%+18.5
Restaurant Opportunity Score42.34235%+19.7
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 35 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)6782640%+10.3
Median household income (ACS)68,4384540%+17.8
Households (ACS)4183320%+6.7
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 42 (Medium confidence)

ComponentValueRankWeightAdds
Restaurants per 10,000 residents (lower = more room)14.85425%+20.6
Population (ACS)6782620%+7.9
Median household income (ACS)68,4384520%+13.7
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (2)

By cuisine

European 1 · Italian 1 · Pizza 1

By type

Restaurant (service type not stated) 2

NameTypeCuisineAddressStatus
Bella CucinaRestaurant (service type not stated)Italian · European4910 Westmoreland Rdopen
Mill Town PizzeriaRestaurant (service type not stated)Pizza4882 Clinton Stopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199411SIC1987
199511SIC1987
199622SIC1987
199711SIC1987
199811NAICS1997
199911NAICS1997
200011NAICS1997
2008111NAICS2007
2009111NAICS2007
20122211NAICS2012
2013222NAICS2012
2014222NAICS2012
2015111NAICS2012
2016111NAICS2012
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 13321. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
134922.5 mi102023
134903.1 mi32023
133233.4 mi212023
134174.0 mi82023
134244.4 mi32023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.