BMIE Market 17048

Dauphin County, Pennsylvania · ZCTA boundaries as of 2020

Profile

Population (current estimate)	3,870 2020–2024 ACS 5-year estimate ±449 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	1,554 2020–2024 ACS 5-year estimate ±195 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	4,046 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	1,757 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$73,993 2020–2024 ACS 5-year estimate ±8,174 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	39.9 2020–2024 ACS 5-year estimate ±4 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$788 2020–2024 ACS 5-year estimate ±335 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$144,200 2020–2024 ACS 5-year estimate ±11,862 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	33.7 sq mi Census Gazetteer 2020
Restaurants	3 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 17048
Restaurants per 10,000 residents	9.9 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	-25.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	-50.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	-25.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+200.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	1 (range 0–2) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.3 per year, r² 0.80) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	40 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	55 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	44 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	9 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 17048. Projection: linear trend v1, fitted 2013–2023, -0.3 restaurants per year, r² 0.80, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Pennsylvania and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,354, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 40 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	55.4	55	40%	+22.1
Restaurant Opportunity Score	44.0	44	35%	+15.4
Market Momentum Score	9.1	9	25%	+2.3

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 55 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	3,870	56	40%	+22.6
Median household income (ACS)	73,993	54	40%	+21.4
Households (ACS)	1,554	57	20%	+11.4

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 44 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	-50	5	35%	+1.6
Restaurants per 10,000 residents (lower = more room)	7.8	81	25%	+20.3
Population (ACS)	3,870	56	20%	+11.3
Median household income (ACS)	73,993	54	20%	+10.7

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 9 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	-25	11	50%	+5.4
10-year restaurant growth	-50	5	30%	+1.4
20-year restaurant growth	-25	12	20%	+2.3

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (10)

By cuisine

Bakery 2 · Sandwiches 2 · American 1 · Asian 1 · Chinese 1 · Coffee 1 · Dessert 1 · Ice cream / frozen desserts 1 · Italian 1 · Pizza 1

By type

Quick service 3 · Bakery 2 · Bar 2 · Dessert 2 · Restaurant (service type not stated) 2 · Café 1 · Specialty food shop 1 · Other 1

Name	Type	Cuisine	Address	Status
China House	Restaurant (service type not stated)	Chinese · Asian	611 Main St	open
Ciao's Pizza	Restaurant (service type not stated)	Italian · Pizza	578 Main St	open
Dairy Queen Dairy Queen	Quick service · Dessert	Ice cream / frozen desserts · American	627 Main St	open
Deppen's Farm	Bakery · Dessert	Bakery · Dessert	2535 Luxemburg Rd	open
DQ Grill & Chill DQ Grill & Chill	Quick service		627 Main St	open
DW Deli & Hoagies	Specialty food shop · Quick service	Sandwiches	501 Main St	open
Julie's Cafe	Bar · Café	Coffee	522 Market St	open
Knights of Columbus	Bar		524 Market St	open
Mountainside Bakery	Bakery	Bakery	330 Indian Trail Rd	open
SUBWAY	Other	Sandwiches	527 Market St	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	1	1	—	—	—	—	SIC1987
1995	1	1	—	—	—	—	SIC1987
1996	4	3	—	—	—	1	SIC1987
1997	5	4	—	—	—	1	SIC1987
1998	3	2	2	—	—	1	NAICS1997
1999	4	3	2	1	—	1	NAICS1997
2000	4	3	2	1	—	1	NAICS1997
2001	6	4	3	1	—	1	NAICS1997
2002	5	3	2	1	—	1	NAICS1997
2003	6	4	2	1	1	1	NAICS2002
2004	6	4	2	2	—	1	NAICS2002
2005	6	4	2	2	—	1	NAICS2002
2006	7	5	3	2	—	1	NAICS2002
2007	7	4	2	2	—	2	NAICS2002
2008	8	4	2	2	—	2	NAICS2007
2009	7	4	2	2	—	2	NAICS2007
2010	7	4	2	2	—	2	NAICS2007
2011	7	4	2	2	—	2	NAICS2007
2012	8	5	1	4	—	2	NAICS2012
2013	8	6	2	4	—	1	NAICS2012
2014	7	5	1	4	—	1	NAICS2012
2015	5	4	1	3	—	—	NAICS2012
2016	6	5	1	4	—	—	NAICS2012
2017	6	5	—	4	—	—	NAICS2017
2018	5	4	—	3	—	—	NAICS2017
2019	5	4	—	—	—	—	NAICS2017
2020	4	3	—	—	—	—	NAICS2017
2021	4	3	—	—	—	—	NAICS2017
2022	4	3	—	—	—	—	NAICS2022
2023	4	3	—	—	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 17048. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
17097	1.0 mi	1	2007
17978	3.2 mi	—
17098	3.3 mi	1	2015
17030	3.3 mi	3	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.