BMIE Market 17931

Schuylkill County, Pennsylvania · ZCTA boundaries as of 2020

Profile

Population (current estimate)	8,899 2020–2024 ACS 5-year estimate ±409 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	2,176 2020–2024 ACS 5-year estimate ±239 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	8,472 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	2,676 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$56,507 2020–2024 ACS 5-year estimate ±9,947 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	40.4 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$799 2020–2024 ACS 5-year estimate ±95 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$125,500 2020–2024 ACS 5-year estimate ±17,738 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	5.3 sq mi Census Gazetteer 2020
Restaurants	12 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 17931
Restaurants per 10,000 residents	21.3 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+9.1% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	-25.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	-47.8% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	-36.8% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	9 (range 7–12) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.4 per year, r² 0.64) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	42 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	50 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	37 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	38 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 17931. Projection: linear trend v1, fitted 2013–2023, -0.4 restaurants per year, r² 0.64, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Pennsylvania and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,354, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 42 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	49.6	50	40%	+19.8
Restaurant Opportunity Score	37.2	37	35%	+13.0
Market Momentum Score	38.0	38	25%	+9.5

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 50 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	8,899	69	40%	+27.6
Median household income (ACS)	56,507	24	40%	+9.6
Households (ACS)	2,176	62	20%	+12.5

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 37 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	-25	12	35%	+4.1
Restaurants per 10,000 residents (lower = more room)	13.5	58	25%	+14.6
Population (ACS)	8,899	69	20%	+13.8
Median household income (ACS)	56,507	24	20%	+4.8

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 38 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	9.1	66	50%	+33.2
10-year restaurant growth	-25	12	30%	+3.5
20-year restaurant growth	-47.8	6	20%	+1.3

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (24)

By cuisine

American 5 · Pizza 5 · Italian 3 · Dessert 2 · Mexican 2 · Sandwiches 2 · Asian 1 · Bakery 1 · Breakfast 1 · Burgers 1 · Chinese 1 · Coffee 1 · Juice / smoothies 1 · Latin American (other) 1

By type

Restaurant (service type not stated) 15 · Bar 4 · Casual dining 4 · Quick service 4 · Dessert 3 · Bakery 1 · Brewery / taproom 1 · Café 1 · Specialty food shop 1 · Juice, smoothie, tea 1

Name	Type	Cuisine	Address	Status
4 Hermanos taquería	Restaurant (service type not stated)	Mexican · Latin American (other)	301 S Lehigh Ave	open
Anthonys Pizza	Restaurant (service type not stated)	Pizza · Italian	416 S Lehigh Ave	open
Arbys	Quick service		823 Schuylkill Mall	open
Black Diamond Bar & Restaurant	Casual dining · Restaurant (service type not stated) · Bar	American	327 S Lehigh Ave	open
Candee's Made To Order	Dessert	Dessert	250 S Lehigh Ave	open
China Panda	Restaurant (service type not stated)	Chinese · Asian	14 S Lehigh Ave	open
Cracker Barrel Old Country Store Cracker Barrel Old Country Store	Restaurant (service type not stated)	Breakfast · American	956 Schuylkill Mall	open
Crazy Tacos	Restaurant (service type not stated)	Mexican	301 S Lehigh Ave	open
Dutch Kitchen Restaurant	Restaurant (service type not stated)	American	433 S Lehigh Ave	open
Fluffy Bunny Brewing	Brewery / taproom · Restaurant (service type not stated) · Bar		217 N Center St	open
Gertrude Hawk Chocolate Shops	Dessert	Dessert	634 Schuylkill Mall	open
Granny's Motel & Restaurant	Restaurant (service type not stated)		115 W Coal St	open
Jimmy O's Sports Bar	Bar · Casual dining		101 S Line St	open
Mazz's Corner Cafe	Café · Casual dining	Coffee · American	64 N Nice St	open
McDonald's McDonald's	Quick service	Burgers · American	960 Schuylkill Mall	open
McDonald's	Restaurant (service type not stated)		645 Schuylkill Mall	open
Original Italian Pizza Restaurant Frackville	Restaurant (service type not stated)	Italian · Pizza	44 S Lehigh Ave	open
Philly's Finest	Quick service · Specialty food shop	Sandwiches	36 N Lehigh Ave	open
Prego's Pizza	Restaurant (service type not stated)	Pizza	133 S 2nd St	open
Spring Street Bakery	Bakery · Juice, smoothie, tea · Dessert	Bakery · Juice / smoothies	551 W Spring St	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	466 S Lehigh Ave	open
Sweet Pizzz	Restaurant (service type not stated)	Pizza	232 S Lehigh Ave	open
The Compass Rose Harbor Bar	Casual dining · Bar		10 W Oak St	open
The Pizza Place	Restaurant (service type not stated)	Pizza · Italian	360 S Lehigh Ave	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	21	19	—	—	—	2	SIC1987
1995	18	16	—	—	—	2	SIC1987
1996	20	17	—	—	—	3	SIC1987
1997	24	21	—	—	—	3	SIC1987
1998	24	21	9	11	1	3	NAICS1997
1999	22	19	8	10	1	3	NAICS1997
2000	19	16	7	8	1	3	NAICS1997
2001	19	16	8	7	1	3	NAICS1997
2002	23	20	9	9	2	3	NAICS1997
2003	26	23	9	10	4	3	NAICS2002
2004	24	20	6	11	3	4	NAICS2002
2005	25	22	7	12	3	3	NAICS2002
2006	23	20	7	10	3	3	NAICS2002
2007	24	20	9	9	2	3	NAICS2002
2008	23	19	8	9	2	3	NAICS2007
2009	23	20	9	9	2	3	NAICS2007
2010	21	18	7	9	2	3	NAICS2007
2011	21	19	9	8	2	2	NAICS2007
2012	20	17	7	8	2	3	NAICS2012
2013	19	16	7	8	1	3	NAICS2012
2014	16	15	7	8	—	1	NAICS2012
2015	17	15	7	8	—	2	NAICS2012
2016	14	13	6	7	—	1	NAICS2012
2017	14	13	7	6	—	—	NAICS2017
2018	13	11	7	4	—	—	NAICS2017
2019	13	11	7	4	—	—	NAICS2017
2020	12	11	7	3	—	—	NAICS2017
2021	13	12	8	3	—	—	NAICS2017
2022	13	12	8	3	—	—	NAICS2022
2023	13	12	8	3	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 17931. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
17934	0.9 mi	1	2011
17949	1.3 mi	—
17976	2.3 mi	13	2023
17946	2.7 mi	—
17935	3.5 mi	1	2013
17959	4.2 mi	2	2016
17948	4.4 mi	2	2016
17970	4.7 mi	10	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.