BMIE Market 18032

Lehigh County, Pennsylvania · ZCTA boundaries as of 2020

Profile

Population (current estimate)	9,555 2020–2024 ACS 5-year estimate ±60 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	4,083 2020–2024 ACS 5-year estimate ±228 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	9,285 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	4,034 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$81,098 2020–2024 ACS 5-year estimate ±22,489 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	41.0 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$977 2020–2024 ACS 5-year estimate ±146 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$222,700 2020–2024 ACS 5-year estimate ±15,082 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	2.0 sq mi Census Gazetteer 2020
Restaurants	6 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 18032
Restaurants per 10,000 residents	8.6 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	-33.3% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+0.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	-14.3% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	-25.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	7 (range 5–10) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, 0.0 per year, r² 0.01) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	53 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	68 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	61 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	18 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 18032. Projection: linear trend v1, fitted 2013–2023, 0.0 restaurants per year, r² 0.01, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Pennsylvania and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,354, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 53 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	67.7	68	40%	+27.1
Restaurant Opportunity Score	60.8	61	35%	+21.3
Market Momentum Score	17.7	18	25%	+4.4

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 68 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	9,555	70	40%	+28.0
Median household income (ACS)	81,098	64	40%	+25.4
Households (ACS)	4,083	71	20%	+14.3

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 61 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	0	35	35%	+12.3
Restaurants per 10,000 residents (lower = more room)	6.3	87	25%	+21.8
Population (ACS)	9,555	70	20%	+14.0
Median household income (ACS)	81,098	64	20%	+12.7

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 18 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	-33.3	8	50%	+4.1
10-year restaurant growth	0	35	30%	+10.5
20-year restaurant growth	-14.3	15	20%	+3.1

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (38)

By cuisine

Pizza 5 · American 3 · Coffee 3 · Italian 3 · Dessert 2 · Latin American (other) 2 · Mexican 2 · Spanish / tapas 2 · Asian 1 · Bakery 1 · Breakfast 1 · Caribbean 1 · Chicken / wings 1 · Chinese 1 · Ice cream / frozen desserts 1

By type

Restaurant (service type not stated) 23 · Bar 15 · Casual dining 8 · Dessert 4 · Café 3 · Bakery 2 · Brewery / taproom 1 · Coffee shop 1 · Quick service 1

Name	Type	Cuisine	Address	Status
Arch Street Hotel	Bar		120 Arch St	open
Auquasat Lounge	Bar · Casual dining		119 Bridge St	open
Blocker's Coffeehouse	Coffee shop · Restaurant (service type not stated) · Café	Coffee	333 Front St	open
Blondies	Bakery · Dessert	Dessert	333 Front St	open
Blue Monkey	Bar · Restaurant (service type not stated)		1094 Howertown Rd	open
Brothers Pizza	Restaurant (service type not stated)	Pizza	1492 Main St	open
Buckeye Tavern Buckeye Tavern	Bar · Restaurant (service type not stated)		501 Walnut St	open
Carmen's	Restaurant (service type not stated)	Italian	7 Lehigh St	open
Castaneda Inc	Restaurant (service type not stated)		607 Front St	open
Catasauqua Club	Bar		226 Pine St	open
Catty Corner	Bar · Quick service		1094 Howertown Rd	open
Catty Pizza	Restaurant (service type not stated)	Pizza · Italian	501 2nd St	open
Chapter Pink Play Cafe	Café	Coffee	1492 Main St	open
Colonial House Restaurant	Restaurant (service type not stated)	American	129 Howertown Rd	open
Empanada City	Restaurant (service type not stated)		117 Pine St	open
Fossils Last Stand	Casual dining · Bar		429 Race St	open
Glitteratti bakery	Bakery · Dessert	Bakery · Dessert	425 Front St	open
Grove Street Pub & Grill	Casual dining · Bar		1092 Howertown Rd	open
Hills Restaurant	Restaurant (service type not stated)	Breakfast	215 Bridge St	open
La Herencia El Camacho	Restaurant (service type not stated)	Mexican · Latin American (other)	7 Lehigh St	open
Mc Carty's	Bar · Restaurant (service type not stated)		735 Front St	open
Metro & John's Cafe	Café · Restaurant (service type not stated)	Mexican · Coffee	1616 Main St	open
Mi Amigo's	Restaurant (service type not stated)	Spanish / tapas · Latin American (other) · American	129 Bridge St	open
Mimis On Main	Dessert	Ice cream / frozen desserts	1492 Main St	open
New China Carry Out	Restaurant (service type not stated)	Chinese · Asian	501 2nd St	open
Pie's On Pizzeria	Restaurant (service type not stated)	Pizza · Italian	601 Front St	open
Pizza Hut	Restaurant (service type not stated)	Pizza	1492 Main St. G	open
Plaza Restaurant	Restaurant (service type not stated)		1492 Main St	open
Pub East Lounge	Bar			open
Race Street Bar & Grill	Casual dining · Restaurant (service type not stated) · Bar		429 Race St	open
Rainbow concoctions	Dessert		425 Front St	open
Richie's Public House	Bar		129 Howertown Rd	open
Rico Pica Pollo	Restaurant (service type not stated) · Casual dining	Chicken / wings · American	117 Pine St	open
Sazon Dominicano Restaurante	Restaurant (service type not stated)	Caribbean · Spanish / tapas	215 Bridge St	open
Taylor House Brewing	Brewery / taproom · Casual dining · Bar		76 Lehigh St	open
The Catty Corner Neighborhood Pub and Pie	Bar · Casual dining		301 Mulberry St	open
Tony's Top-Cat Bar & Grill	Casual dining · Restaurant (service type not stated) · Bar		607 Front St	open
Villa Grande Pizzeria	Restaurant (service type not stated)	Pizza	7 Lehigh St	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	11	8	—	—	—	3	SIC1987
1995	9	5	—	—	—	4	SIC1987
1996	12	8	—	—	—	4	SIC1987
1997	9	6	—	—	—	3	SIC1987
1998	9	7	5	2	—	2	NAICS1997
1999	10	6	4	2	—	4	NAICS1997
2000	10	7	4	3	—	3	NAICS1997
2001	7	5	3	1	1	2	NAICS1997
2002	11	7	4	3	—	4	NAICS1997
2003	12	7	5	2	—	4	NAICS2002
2004	12	7	5	2	—	4	NAICS2002
2005	15	9	4	4	1	5	NAICS2002
2006	15	9	4	4	1	5	NAICS2002
2007	17	10	6	3	1	6	NAICS2002
2008	15	8	3	5	—	6	NAICS2007
2009	12	6	3	3	—	4	NAICS2007
2010	13	8	3	3	1	4	NAICS2007
2011	12	8	3	3	1	4	NAICS2007
2012	11	7	3	4	—	4	NAICS2012
2013	10	6	2	4	—	4	NAICS2012
2014	11	7	2	5	—	4	NAICS2012
2015	11	7	2	5	—	4	NAICS2012
2016	12	8	3	5	—	4	NAICS2012
2017	10	7	3	4	—	3	NAICS2017
2018	12	9	5	4	—	3	NAICS2017
2019	11	8	4	4	—	3	NAICS2017
2020	9	6	4	—	—	3	NAICS2017
2021	10	7	3	4	—	3	NAICS2017
2022	11	7	3	4	—	3	NAICS2022
2023	9	6	3	3	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 18032. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
18052	1.9 mi	82	2023
18109	2.0 mi	62	2023
18102	3.4 mi	39	2023
18101	3.7 mi	34	2023
18017	4.2 mi	64	2023
18018	4.3 mi	76	2023
18067	4.3 mi	17	2023
18037	4.6 mi	12	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.