BMIE Market 19522

Berks County, Pennsylvania · ZCTA boundaries as of 2020

Profile

Population (current estimate)	14,127 2020–2024 ACS 5-year estimate ±694 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	5,547 2020–2024 ACS 5-year estimate ±315 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	14,229 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	5,686 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$97,507 2020–2024 ACS 5-year estimate ±8,673 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	46.4 2020–2024 ACS 5-year estimate ±4 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,244 2020–2024 ACS 5-year estimate ±279 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$279,300 2020–2024 ACS 5-year estimate ±11,410 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	46.6 sq mi Census Gazetteer 2020
Restaurants	9 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 19522
Restaurants per 10,000 residents	7.7 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	-10.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	-18.2% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	-18.2% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	-25.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	6 (range 3–8) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.4 per year, r² 0.63) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	55 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	77 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	58 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	17 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 19522. Projection: linear trend v1, fitted 2013–2023, -0.4 restaurants per year, r² 0.63, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Pennsylvania and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,354, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 55 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	77.2	77	40%	+30.9
Restaurant Opportunity Score	57.7	58	35%	+20.2
Market Momentum Score	16.5	17	25%	+4.1

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 77 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	14,127	76	40%	+30.3
Median household income (ACS)	97,507	79	40%	+31.7
Households (ACS)	5,547	76	20%	+15.2

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 58 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	-18.2	14	35%	+5.1
Restaurants per 10,000 residents (lower = more room)	6.4	87	25%	+21.7
Population (ACS)	14,127	76	20%	+15.1
Median household income (ACS)	97,507	79	20%	+15.9

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 17 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	-10	19	50%	+9.3
10-year restaurant growth	-18.2	14	30%	+4.3
20-year restaurant growth	-18.2	14	20%	+2.8

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (32)

By cuisine

American 6 · Coffee 4 · Italian 4 · Dessert 3 · Pizza 3 · Juice / smoothies 2 · Bakery 1 · BBQ 1 · Breakfast 1 · Burgers 1 · Caribbean 1 · Chicken / wings 1 · Chinese 1 · Ice cream / frozen desserts 1 · Tea / bubble tea 1

By type

Restaurant (service type not stated) 17 · Bar 10 · Casual dining 5 · Coffee shop 3 · Dessert 3 · Quick service 3 · Bakery 2 · Café 2 · Juice, smoothie, tea 2 · Brewery / taproom 1 · Food truck 1 · Winery / distillery / taproom 1

Name	Type	Cuisine	Address	Status
222 Family Restaurant & Diner	Restaurant (service type not stated)	Burgers	14232 Kutztown Rd	open
Alexander's German Deli	Quick service		11 Deysher Rd	open
Buckland	Bar		57 Augusta Ln	open
Chatty's	Casual dining	American · Breakfast	3130 Pricetown Rd	open
China Hut	Juice, smoothie, tea	Chinese · Tea / bubble tea · Juice / smoothies	21 N Franklin St	open
Dunkin' Dunkin'	Bakery · Juice, smoothie, tea · Dessert · Coffee shop	Dessert · Juice / smoothies · Coffee	3124 Pricetown Rd	open
Dunkin' Dunkin'	Bakery · Dessert · Coffee shop	Dessert · Coffee · Bakery	60 Farmers Dr	open
Fiore's Italian Family Restaurant & Pizzeria Fiore's Restaurant and Bowling	Restaurant (service type not stated)	Italian · Pizza	12 N Chestnut St	open
Fire and Spice BBQ	Restaurant (service type not stated)	BBQ · American	17 Mellon School Ln	open
Fleetwood Pizza	Restaurant (service type not stated)	Pizza · Italian	34 W Main St	open
Florian Lounge Experience	Restaurant (service type not stated)	Caribbean	24 E Main St	open
Freddy Bear's Smokin Hot BBQ	Food truck		509 Walnuttown Rd	open
Giannotti's Country Manor	Restaurant (service type not stated)	American	3118 Pricetown Rd	open
Grand Central Taproom	Casual dining · Bar	American	45 W Main St	open
Hickory Bar & Grill	Restaurant (service type not stated) · Bar		218 Hickory Dr	open
Hilltin Creek	Bar		311 Oley Furnace Rd	open
Homer's Bar & Grill	Casual dining · Bar		21 W Main St	open
Krispy Krunchy Chicken Krispy Krunchy Chicken	Restaurant (service type not stated) · Quick service	Chicken / wings	325 E Main St	open
Krispy Krunchy Chicken Krispy Krunchy Chicken	Quick service		3675 Pricetown Rd	open
Massco Enterprises Llc	Restaurant (service type not stated)		3341 Pricetown Rd	open
Mazzola's Italian Restaurant And Pizzeria Inc	Restaurant (service type not stated)		3675 Pricetown Rd	open
Olivia's Italian Eatery	Restaurant (service type not stated)	Italian	3674 Pricetown Rd	open
Simmeria Café and Bistro	Café · Bar	Coffee	24 E Main St	open
Stonekeep Meadery and Wine Cellars	Winery / distillery / taproom		564 Blandon Rd	open
Sun Sweet	Restaurant (service type not stated) · Bar		105 S Buttonwood St	open
The Brick The Brick Port	Bar · Brewery / taproom		413 E Main St	open
The Kitchen at Pricetown	Restaurant (service type not stated) · Casual dining	American	3674 Pricetown Rd	open
The Pour House American Grille	Casual dining · Restaurant (service type not stated) · Bar	American	3341 Pricetown Rd	open
The Rooted Roastery Kafe By Kari	Café · Restaurant (service type not stated) · Coffee shop	Coffee	29 W Main St	open
Wil's garage Bar	Bar · Restaurant (service type not stated)		103 Sand Hill Rd	open
Willy's Ice Cream Saloon	Dessert	Ice cream / frozen desserts · Dessert	3700 Pricetown Rd	open
Zolas Pizzeria	Restaurant (service type not stated)	Pizza · Italian	3130 Pricetown Rd	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	14	12	—	—	—	2	SIC1987
1995	13	12	—	—	—	1	SIC1987
1996	17	14	—	—	—	3	SIC1987
1997	16	13	—	—	—	3	SIC1987
1998	17	12	9	3	—	3	NAICS1997
1999	15	12	9	3	—	2	NAICS1997
2000	15	12	8	3	1	2	NAICS1997
2001	14	10	6	4	—	3	NAICS1997
2002	13	10	5	5	—	2	NAICS1997
2003	14	11	6	5	—	2	NAICS2002
2004	16	13	8	5	—	2	NAICS2002
2005	14	11	5	4	2	2	NAICS2002
2006	13	10	4	4	2	2	NAICS2002
2007	14	9	4	3	2	2	NAICS2002
2008	14	10	5	3	2	1	NAICS2007
2009	15	11	6	4	1	1	NAICS2007
2010	15	11	7	3	1	1	NAICS2007
2011	14	10	5	3	2	1	NAICS2007
2012	16	12	7	3	2	1	NAICS2012
2013	15	11	6	3	2	1	NAICS2012
2014	16	12	7	2	3	1	NAICS2012
2015	15	12	7	3	2	1	NAICS2012
2016	14	10	6	2	2	2	NAICS2012
2017	14	10	6	—	—	—	NAICS2017
2018	14	10	6	—	—	—	NAICS2017
2019	11	8	4	—	—	—	NAICS2017
2020	9	7	4	—	—	—	NAICS2017
2021	12	9	5	—	—	—	NAICS2017
2022	12	8	5	—	—	—	NAICS2022
2023	11	9	6	—	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 19522. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
19510	3.4 mi	13	2023
19536	3.7 mi	1	2002
19560	4.6 mi	19	2023
19511	4.6 mi	1	2016

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.