BMIE Market 19526

Berks County, Pennsylvania · ZCTA boundaries as of 2020

Profile

Population (current estimate)	11,581 2020–2024 ACS 5-year estimate ±417 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	4,959 2020–2024 ACS 5-year estimate ±296 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	11,039 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	4,835 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$69,483 2020–2024 ACS 5-year estimate ±7,860 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	43.3 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,100 2020–2024 ACS 5-year estimate ±118 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$221,000 2020–2024 ACS 5-year estimate ±13,711 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	57.5 sq mi Census Gazetteer 2020
Restaurants	21 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 19526
Restaurants per 10,000 residents	14.5 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	-4.6% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	-22.2% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+90.9% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+110.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	16 (range 13–18) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.7 per year, r² 0.85) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	46 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	62 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	39 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	31 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 19526. Projection: linear trend v1, fitted 2013–2023, -0.7 restaurants per year, r² 0.85, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Pennsylvania and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,354, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 46 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	62.5	62	40%	+25.0
Restaurant Opportunity Score	38.9	39	35%	+13.6
Market Momentum Score	31.2	31	25%	+7.8

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 62 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	11,581	73	40%	+29.2
Median household income (ACS)	69,483	46	40%	+18.5
Households (ACS)	4,959	74	20%	+14.8

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 39 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	-22.2	13	35%	+4.5
Restaurants per 10,000 residents (lower = more room)	18.1	42	25%	+10.6
Population (ACS)	11,581	73	20%	+14.6
Median household income (ACS)	69,483	46	20%	+9.2

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 31 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	-4.6	23	50%	+11.6
10-year restaurant growth	-22.2	13	30%	+3.9
20-year restaurant growth	90.9	79	20%	+15.8

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (54)

By cuisine

American 10 · Dessert 9 · Coffee 8 · Burgers 6 · Bakery 5 · Italian 4 · Pizza 4 · Breakfast 3 · Sandwiches 3 · Asian 2 · BBQ 2 · Cajun, Creole, Southern 2 · Chinese 2 · Ice cream / frozen desserts 2 · Juice / smoothies 2 · British / Irish pub food 1 · Healthy / salads / bowls 1 · Mexican 1 · Steakhouse 1

By type

Restaurant (service type not stated) 21 · Quick service 12 · Bar 11 · Dessert 10 · Bakery 8 · Casual dining 6 · Coffee shop 6 · Café 4 · Brewery / taproom 2 · Juice, smoothie, tea 2 · Winery / distillery / taproom 2 · Buffet 1 · Specialty food shop 1

Name	Type	Cuisine	Address	Status
1787 Brewing Company	Brewery / taproom · Restaurant (service type not stated) · Casual dining · Bar		43 S Fourth St	open
3rd Street Cafe	Café	Coffee · Breakfast · American	29 S 3rd St	open
412 Coffee Shop	Coffee shop	Coffee	12 S 4th St	open
Arby's	Quick service		807 S 4th St	open
Auntie Anne's Auntie Anne's	Quick service · Bakery · Restaurant (service type not stated)	Sandwiches · Bakery	1800 Tilden Ridge Dr	open
Backwoods Brothers Authentic Texas Cuisine	Restaurant (service type not stated)	BBQ · Cajun, Creole, Southern · American	272 S Fourth St	open
Boston Market - 3605	Restaurant (service type not stated)		140 Wilderness Trl	open
Burger King Burger King	Quick service	Burgers · American	12 Jetson Dr	open
Copperz Brewing Co	Brewery / taproom · Bar		798 S 4th St	open
Cracker Barrel Cracker Barrel Old Country Store	Restaurant (service type not stated)	Cajun, Creole, Southern · Breakfast · American	21 Industrial Dr	open
Dreibelbis Farm Historical	Bar		53 Fox Rd	open
Dunkin' Dunkin'	Bakery · Juice, smoothie, tea · Dessert · Coffee shop	Dessert · Juice / smoothies · Coffee	3672 Mountain Rd	open
Dunkin' Dunkin'	Coffee shop · Quick service · Dessert · Bakery	Coffee · Dessert	1618 Mountain Rd	open
Dunkin'	Bakery	Bakery	16617 Pottsville Pike	open
Dunkin' Donuts	Coffee shop · Restaurant (service type not stated) · Dessert · Bakery	Coffee · Dessert	16617 Pottsville Pike Hess	open
Fine Wine & Good Spirits	Winery / distillery / taproom		1772 Tilden Ridge Dr	open
Five Guys Five Guys	Quick service	Burgers · American	1736 Tilden Ridge Dr	open
Hamburg Diner	Casual dining	American	210 State St	open
Hamburg Game Association	Restaurant (service type not stated)		935 N 5th St	open
Hamburg Sweet Treats	Dessert · Bakery	Ice cream / frozen desserts · Dessert · Bakery	234 State St	open
Hazel's Cafe and Global Libations	Café · Coffee shop	Coffee · Breakfast	12 S Fourth St	open
Hecky's Sub Shop	Specialty food shop · Restaurant (service type not stated) · Quick service	Sandwiches	315 State St	open
Hop Poh Chinese Restaurant	Restaurant (service type not stated)	Chinese · Asian	312 State St	open
Indian Fort Inn	Restaurant (service type not stated)		1343 Hex Hwy	open
JA Buffet	Buffet	Chinese · Asian	1752 Tilden Ridge Dr	open
King's Restaurant Group Llc	Restaurant (service type not stated)		16515 Pottsville Pike	open
Lagatta Bakery	Bakery · Dessert	Bakery · Dessert	5 S Fourth St	open
Lil Dippers	Dessert	Dessert	246 S Fourth St	open
Lou Ees	Restaurant (service type not stated)	Pizza · Italian	500 Hawk Ridge Dr	open
Lucky Leprechaun Vineyard and Winery	Winery / distillery / taproom · Bar		337 State St	open
McArdle's Pub	Bar	British / Irish pub food	1634 Moselem Spring Rd	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	3700 Mountain Rd	open
McDonald's McDonald's	Quick service	Burgers · American	80 Wilderness Drive	open
Papa John's Papa John's	Quick service		71 Industrial Dr	open
Pappy T's Pub and Lounge	Casual dining · Bar		50 Industrial Dr	open
Pizza Como	Restaurant (service type not stated)	Italian · Pizza	501 State St	open
Pizza Hut	Restaurant (service type not stated)	Pizza	140 Wilderness Trail	open
Port Clinton Peanut S	Dessert · Bar	Dessert	61 State St	open
Radiological Imaging Services Llc	Restaurant (service type not stated)		328 S 3rd St	open
Red Robin Gourmet Burgers Red Robin Gourmet Burgers	Casual dining · Bar	Burgers · American	125 Wilderness Trl	open
Rita's Italian Ice and Frozen Custard Rita's Italian Ice & Frozen Custard	Dessert	Ice cream / frozen desserts	400 S Fourth St	open
Rita’s of Hamburg PA Rita's Italian Ice	Dessert · Bar	Dessert		open
Russell Stover Chocolates Russell Stover	Dessert	Dessert	120 Wilderness Trail	open
Russo Family Rest.	Restaurant (service type not stated)	Italian	2 S 4th St	open
Russo's Pizza	Restaurant (service type not stated)	Italian · Pizza	2 S Fourth St	open
Smokin' Brays BBQ	Restaurant (service type not stated)	BBQ	278 W State St	open
Starbucks Starbucks	Coffee shop · Café · Bakery	Coffee · Bakery	5 Daves Way	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	3700 Mountain Rd	open
Taco Bell Taco Bell	Quick service	Mexican	65 Industrial Drive	open
Third Space Hamburg	Juice, smoothie, tea · Café	Juice / smoothies · Healthy / salads / bowls · Coffee	202 S 3rd St	open
Twisted Tenders Logan's Roadhouse	Restaurant (service type not stated) · Casual dining · Bar	Steakhouse · American	65 Wilderness Trl	open
Wendy's Wendy's	Quick service	Burgers · American	15 Daves Way	open
Westy Bar & Grill	Casual dining · Bar		279 W State St	open
Market Basket Produce	Specialty food shop · Quick service	Sandwiches	16455 Pottsville Pike	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	11	10	—	—	—	1	SIC1987
1995	10	8	—	—	—	2	SIC1987
1996	12	10	—	—	—	2	SIC1987
1997	15	12	—	—	—	3	SIC1987
1998	15	13	6	6	—	2	NAICS1997
1999	13	11	6	5	—	2	NAICS1997
2000	17	13	7	5	1	3	NAICS1997
2001	16	12	7	4	1	3	NAICS1997
2002	14	11	5	4	2	2	NAICS1997
2003	13	11	7	3	1	2	NAICS2002
2004	18	15	10	3	2	3	NAICS2002
2005	16	14	8	4	2	2	NAICS2002
2006	17	14	8	4	2	3	NAICS2002
2007	19	16	9	6	1	3	NAICS2002
2008	20	18	10	5	3	2	NAICS2007
2009	15	13	9	3	1	2	NAICS2007
2010	18	16	10	5	1	2	NAICS2007
2011	23	21	12	8	1	2	NAICS2007
2012	28	28	13	13	2	—	NAICS2012
2013	27	27	13	13	1	—	NAICS2012
2014	25	25	12	12	1	—	NAICS2012
2015	25	25	13	11	1	—	NAICS2012
2016	24	24	12	11	1	—	NAICS2012
2017	23	23	14	9	—	—	NAICS2017
2018	23	22	13	9	—	—	NAICS2017
2019	21	20	11	9	—	—	NAICS2017
2020	21	20	10	10	—	—	NAICS2017
2021	21	20	9	11	—	—	NAICS2017
2022	20	19	10	9	—	—	NAICS2022
2023	23	21	9	11	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 19526. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
19549	3.1 mi	2	2016
19516	4.2 mi	3	2018
19555	4.3 mi	5	2023
19541	4.9 mi	1	2008

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.