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BMIE Market 23169

Middlesex County, Virginia · ZCTA boundaries as of 2020

Profile

Population (current estimate)1,104
2020–2024 ACS 5-year estimate ±270 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households487
2020–2024 ACS 5-year estimate ±113 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count1,325
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units820
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$71,964
2020–2024 ACS 5-year estimate ±21,534 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age45.9
2020–2024 ACS 5-year estimate ±8 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$860
2020–2024 ACS 5-year estimate ±516 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$247,900
2020–2024 ACS 5-year estimate ±63,375 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area8.7 sq mi
Census Gazetteer 2020
Restaurants3
2022 · U.S. Census Bureau, ZIP Code Business Patterns 2022 detail (NAICS2022) · by USPS ZIP 23169
Restaurants per 10,000 residents15.1
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-40.0%
DERIVED: 2017 → 2022, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year-40.0%
DERIVED: 2012 → 2022, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+0.0%
DERIVED: 2002 → 2022, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+50.0%
DERIVED: 1994 → 2022, ZIP Code Business Patterns restaurants
Projected restaurants, 20274 (range 2–6)
FORECAST · linear trend v1 fitted to 2012–2022 (11 points, -0.1 per year, r² 0.43) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score28 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score41 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score25 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score11 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 28 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score40.84140%+16.3
Restaurant Opportunity Score25.42535%+8.9
Market Momentum Score11.51125%+2.9
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 41 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)1,1043440%+13.5
Median household income (ACS)71,9645040%+20.1
Households (ACS)4873620%+7.2
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 25 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth-40835%+2.8
Restaurants per 10,000 residents (lower = more room)27.22325%+5.9
Population (ACS)1,1043420%+6.8
Median household income (ACS)71,9645020%+10.0
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 11 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-40750%+3.5
10-year restaurant growth-40830%+2.4
20-year restaurant growth02820%+5.6
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (5)

By cuisine

Seafood 3 · American 2 · European 1 · German / Eastern European 1 · Mediterranean 1 · Pizza 1

By type

Restaurant (service type not stated) 5

NameTypeCuisineAddressStatus
Croxton Croxton And Croxton LlRestaurant (service type not stated)784 Locklies Creek Rdopen
Eckhard's RestaurantRestaurant (service type not stated)Mediterranean · German / Eastern European · Seafood · European2700 Greys Point Rdopen
Merroir Tasting RoomRestaurant (service type not stated)Seafood · American784 Locklies Creek Rdopen
Rappahannock River Oysters, LLC Rappahannock River Oysters, LLCRestaurant (service type not stated)Seafood · American784 Locklies Creek Rdopen
Rudy's PizzaRestaurant (service type not stated)Pizza2324 Greys Point Rdopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199422————SIC1987
199511————SIC1987
199611————SIC1987
199733————SIC1987
1998444———NAICS1997
19994431——NAICS1997
2000544———NAICS1997
2001543—1—NAICS1997
20023321——NAICS1997
20033321——NAICS2002
20044422——NAICS2002
20053321——NAICS2002
20063321——NAICS2002
20072211——NAICS2002
20082211——NAICS2007
20092211——NAICS2007
20102211——NAICS2007
20112211——NAICS2007
20125541——NAICS2012
20135532——NAICS2012
20145532——NAICS2012
20155541——NAICS2012
20165541——NAICS2012
2017554———NAICS2017
2018554———NAICS2017
2019554———NAICS2017
2020554———NAICS2017
2021443———NAICS2017
202233————NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 23169. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
231763.1 mi11996
230923.2 mi12016
230714.0 mi12016
224804.8 mi42023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.