BMIE Market 23237
Chesterfield County, Virginia · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 27,126 2020–2024 ACS 5-year estimate ±1,713 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 9,581 2020–2024 ACS 5-year estimate ±454 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 21,192 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 8,311 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $79,606 2020–2024 ACS 5-year estimate ±4,855 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 36.8 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,295 2020–2024 ACS 5-year estimate ±114 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $277,100 2020–2024 ACS 5-year estimate ±9,766 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 21.6 sq mi Census Gazetteer 2020 |
| Restaurants | 13 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 23237 |
| Restaurants per 10,000 residents | 7.1 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | -23.5% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | -7.1% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | -7.1% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | -27.8% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 14 (range 11–18) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.1 per year, r² 0.04) · 80% range · confidence Low · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 55 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 76 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 60 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 15 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 23237. Projection: linear trend v1, fitted 2013–2023, -0.1 restaurants per year, r² 0.04, confidence Low.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Virginia and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 591, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 55 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 76.3 | 76 | 40% | +30.5 |
| Restaurant Opportunity Score | 59.7 | 60 | 35% | +20.9 |
| Market Momentum Score | 15.4 | 15 | 25% | +3.9 |
Consumer Market Score: 76 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 27,126 | 87 | 40% | +34.7 |
| Median household income (ACS) | 79,606 | 62 | 40% | +24.7 |
| Households (ACS) | 9,581 | 85 | 20% | +16.9 |
Restaurant Opportunity Score: 60 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | -7.1 | 20 | 35% | +6.9 |
| Restaurants per 10,000 residents (lower = more room) | 4.8 | 92 | 25% | +23.1 |
| Population (ACS) | 27,126 | 87 | 20% | +17.4 |
| Median household income (ACS) | 79,606 | 62 | 20% | +12.3 |
Market Momentum Score: 15 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | -23.5 | 12 | 50% | +5.9 |
| 10-year restaurant growth | -7.1 | 20 | 30% | +6.0 |
| 20-year restaurant growth | -7.1 | 18 | 20% | +3.6 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (53)
By cuisine
Latin American (other) 11 · American 10 · Mexican 6 · Cajun, Creole, Southern 4 · Chicken / wings 4 · Burgers 3 · Chinese 3 · Ice cream / frozen desserts 3 · Sandwiches 3 · Asian 2 · Bakery 2 · BBQ 2 · Breakfast 2 · Coffee 2 · Pizza 2 · Dessert 1 · Juice / smoothies 1 · Mediterranean 1 · Seafood 1 · Southwestern / Tex-Mex 1 · Spanish / tapas 1
By type
Restaurant (service type not stated) 34 · Quick service 9 · Bar 6 · Dessert 3 · Bakery 2 · Café 2 · Casual dining 2 · Catering 1 · Delivery-focused 1 · Juice, smoothie, tea 1 · Other 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| 301 Seafood | Restaurant (service type not stated) | Seafood | 7233 Rte 1 | open |
| A Place of Miracles Cafe | Café · Restaurant (service type not stated) | Coffee · American | 2124 Willis Rd | open |
| Arby's | Quick service · Restaurant (service type not stated) | Sandwiches | 8201 Jefferson Davis Hwy | open |
| Ashland Enterprises | Restaurant (service type not stated) | 9130 Route 1 | open | |
| Bar El Salvadoreño Nightclub | Restaurant (service type not stated) | Latin American (other) | 7227 Route 1 | open |
| Bojangles' Bojangles | Quick service | Chicken / wings · American | 2600 Bensley Commons Blvd | open |
| Burger King Burger King | Quick service | Burgers · American | 2333 Willis Road | open |
| Burger Spot N Grill | Restaurant (service type not stated) | Mediterranean | 8830 Route 1 | open |
| Cancun Bar & Lounge | Bar | 9624 Route 1 | open | |
| Cancun Restaurant | Restaurant (service type not stated) | 9624 Route 1 | open | |
| Chef Presla | Restaurant (service type not stated) | Breakfast · Cajun, Creole, Southern | open | |
| Country Holler Bar N Grill | Casual dining · Restaurant (service type not stated) · Bar | open | ||
| Domino's Domino's Pizza | Quick service · Delivery-focused | Pizza | 4223 Beulah Rd | open |
| Don Pedro's | Restaurant (service type not stated) | Latin American (other) | 8700 Route 1 | open |
| G&J Fit Nutrition | Café · Juice, smoothie, tea | Coffee · Juice / smoothies | 9621 Rte 1 | open |
| Half-Way House Restaurant | Restaurant (service type not stated) | American · Cajun, Creole, Southern | 10301 Rte 1 | open |
| J & J's Chinese Cuisine | Restaurant (service type not stated) | Chinese | 9118 Route 1 | open |
| Jackie D's Sweet Treats & Dairy Bar | Restaurant (service type not stated) | American | 2305 Willis Rd | open |
| Jade Garden New Llc | Restaurant (service type not stated) | 7307 Taw St | open | |
| Jeff Davis Ice Cream Llc | Quick service · Restaurant (service type not stated) · Dessert | Ice cream / frozen desserts | 9110 Route 1 | open |
| Krispy Krunchy Chicken | Quick service · Restaurant (service type not stated) | Chicken / wings | 2116 Willis Rd | open |
| Krispy Krunchy Chicken | Restaurant (service type not stated) | Chicken / wings | 4224 Beulah Rd | open |
| LA CASCADA BAR RESTAURANT & NIGHT CLUB | Bar | Latin American (other) | 7501 US-301 | open |
| La Michoacana | Dessert | Ice cream / frozen desserts · Dessert | 9110 Rte 1 | open |
| La Teresita bakery | Bakery | Bakery | 9110 Rte 1 | open |
| Latino Market Latino Market | Restaurant (service type not stated) | Latin American (other) | 4205 Beulah Rd | open |
| Lin's Garden | Restaurant (service type not stated) | Chinese · Asian | 4201 Beulah Rd | open |
| Los Compadres | Restaurant (service type not stated) | Mexican | 7411 Route 1 | open |
| Luna Restaurant and Nightclub | Restaurant (service type not stated) | Latin American (other) · Mexican | 7227 Jefferson Davis Hwy | open |
| McDonald's McDonald's | Quick service · Restaurant (service type not stated) | Burgers | 2300 Willis Rd | open |
| Mi Pueblito Pizzeria and Restaurant | Restaurant (service type not stated) | Latin American (other) · Mexican | 7411 Rte 1 | open |
| Mustang Sally's Pub & Grub | Bar | 7501 Route 1 | open | |
| Nutrición 502 | Restaurant (service type not stated) | 9657 Route 1 | open | |
| Omarcitos Bakery | Bakery | Bakery · Latin American (other) | 9624 Rte 1 | open |
| Perkins American Food Co. | Dessert | Ice cream / frozen desserts | 8149 Indian Springs Rd | open |
| PG BBQ | Restaurant (service type not stated) | BBQ · Cajun, Creole, Southern · American | 9410 Rte 1 | open |
| Piri Piri Chicken | Restaurant (service type not stated) | Spanish / tapas · Latin American (other) · Chicken / wings | 7722 US-1 | open |
| Pupuseria Santana | Restaurant (service type not stated) | Latin American (other) | 9118 Rte 1 | open |
| Quinto Sol Mexican Grill | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex · Latin American (other) | 8809 Rte 1 | open |
| Red House | Restaurant (service type not stated) | Chinese · Asian | 9810 US-1 | open |
| Red Rose Cafe | Restaurant (service type not stated) | American | 8809 Route 1 | open |
| River City BBQ | Catering | BBQ · Cajun, Creole, Southern | 7409 Iron Bridge Rd | open |
| Steve's Keg Shack | Bar | American | 2 The Bar Rd | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 9130 Jefferson Davis Hwy | open |
| SUBWAY | Other | Sandwiches | open | |
| Tacos Jalisco | Restaurant (service type not stated) | Mexican | 6721 Route 1 | open |
| Tainos Restaurant & Lounge | Bar | 2124 Willis Rd | open | |
| Taqueria Dona Rosa | Restaurant (service type not stated) | Mexican · Latin American (other) | 6701 US-1 | open |
| Valentino Italian Restaurant | Restaurant (service type not stated) | Pizza | 8809 Route 1 # 2947 | open |
| Waffle House Waffle House | Casual dining | Breakfast · American | 2101 Willis Rd | open |
| What-A-Burger, Chester | Quick service | Burgers · American | 9901 Route 1 | open |
| Cs Roadhouse Bar & Grill | Casual dining · Bar | 2305 Willis Rd | closed | |
| Noel Systems Inc | Restaurant (service type not stated) | 8310 Shell Rd Ste 106 | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 18 | 18 | — | — | — | — | SIC1987 |
| 1995 | 20 | 20 | — | — | — | — | SIC1987 |
| 1996 | 21 | 20 | — | — | — | 1 | SIC1987 |
| 1997 | 22 | 21 | — | — | — | 1 | SIC1987 |
| 1998 | 19 | 15 | 10 | 5 | — | 1 | NAICS1997 |
| 1999 | 18 | 14 | 7 | 7 | — | 1 | NAICS1997 |
| 2000 | 20 | 15 | 8 | 7 | — | 1 | NAICS1997 |
| 2001 | 17 | 13 | 8 | 5 | — | 1 | NAICS1997 |
| 2002 | 19 | 15 | 8 | 7 | — | 1 | NAICS1997 |
| 2003 | 16 | 14 | 7 | 7 | — | — | NAICS2002 |
| 2004 | 17 | 15 | 6 | 8 | 1 | — | NAICS2002 |
| 2005 | 16 | 14 | 4 | 9 | 1 | — | NAICS2002 |
| 2006 | 20 | 18 | 4 | 12 | 2 | — | NAICS2002 |
| 2007 | 22 | 19 | 6 | 12 | 1 | — | NAICS2002 |
| 2008 | 15 | 13 | 4 | 9 | — | — | NAICS2007 |
| 2009 | 15 | 14 | 6 | 8 | — | — | NAICS2007 |
| 2010 | 16 | 15 | 6 | 9 | — | — | NAICS2007 |
| 2011 | 15 | 14 | 5 | 9 | — | — | NAICS2007 |
| 2012 | 15 | 14 | 5 | 9 | — | 1 | NAICS2012 |
| 2013 | 16 | 14 | 5 | 8 | 1 | — | NAICS2012 |
| 2014 | 16 | 14 | 5 | 9 | — | — | NAICS2012 |
| 2015 | 19 | 18 | 8 | 10 | — | — | NAICS2012 |
| 2016 | 17 | 16 | 7 | 9 | — | — | NAICS2012 |
| 2017 | 16 | 14 | 4 | 10 | — | — | NAICS2017 |
| 2018 | 20 | 17 | 6 | 10 | — | — | NAICS2017 |
| 2019 | 19 | 17 | 5 | 12 | — | — | NAICS2017 |
| 2020 | 19 | 16 | 5 | 10 | — | — | NAICS2017 |
| 2021 | 16 | 15 | 4 | 10 | — | — | NAICS2017 |
| 2022 | 15 | 14 | 4 | 10 | — | — | NAICS2022 |
| 2023 | 15 | 13 | 4 | 9 | — | — | NAICS2022 |