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BMIE Market 25186

Fayette County, West Virginia · ZCTA boundaries as of 2020

Profile

Population (current estimate)725
2020–2024 ACS 5-year estimate ±334 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households317
2020–2024 ACS 5-year estimate ±110 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count881
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units507
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$47,563
2020–2024 ACS 5-year estimate ±30,905 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age52.5
2020–2024 ACS 5-year estimate ±12 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$663
2020–2024 ACS 5-year estimate ±186 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$77,000
2020–2024 ACS 5-year estimate ±24,170 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area1.8 sq mi
Census Gazetteer 2020
Restaurants2
2016 · U.S. Census Bureau, ZIP Code Business Patterns 2016 detail (NAICS2012) · by USPS ZIP 25186
Restaurants per 10,000 residents34.1
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-33.3%
DERIVED: 2011 → 2016, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year-33.3%
DERIVED: 2006 → 2016, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year-50.0%
DERIVED: 1996 → 2016, ZIP Code Business Patterns restaurants
Projected restaurants, 20212 (range 0–3)
FORECAST · linear trend v1 fitted to 2006–2016 (11 points, -0.1 per year, r² 0.22) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score16 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score21 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score17 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score8 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 16 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score21.42140%+8.6
Restaurant Opportunity Score16.81735%+5.9
Market Momentum Score7.8825%+2.0
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 21 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)7252740%+10.7
Median household income (ACS)47,5631240%+4.9
Households (ACS)3172920%+5.8
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 17 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth-33.3935%+3.2
Restaurants per 10,000 residents (lower = more room)27.62325%+5.7
Population (ACS)7252720%+5.4
Median household income (ACS)47,5631220%+2.4
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 8 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-33.3850%+4.1
10-year restaurant growth-33.3930%+2.8
20-year restaurant growth-50420%+0.9
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (8)

By cuisine

Burgers 4 · American 2 · Breakfast 1 · Hot dogs 1 · Mexican 1 · Pizza 1 · Sandwiches 1

By type

Quick service 7 · Restaurant (service type not stated) 7

NameTypeCuisineAddressStatus
Burger CarteQuick service · Restaurant (service type not stated)Burgers · Hot dogs175 Virginia Stopen
Burger Carte FoodsRestaurant (service type not stated)Burgers · American175 Virginia Aveopen
Burger Carte FoodsQuick service · Restaurant (service type not stated)Burgers175 Virginia Aveopen
McDonald's McDonald'sQuick service · Restaurant (service type not stated)Burgers323 Midland Trailopen
Pizza Hut Pizza HutQuick service · Restaurant (service type not stated)Pizza80 Michigan Avenue Fayetteopen
Subway SubwayQuick service · Restaurant (service type not stated)Sandwiches156 Virginia Aveopen
Taco Bell Taco BellQuick serviceMexicanMarket Express Route 60open
Tudor's Biscuit World Tudor's Biscuit WorldRestaurant (service type not stated) · Quick serviceBreakfast · American173 Virginia Stopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
1994431SIC1987
1995431SIC1987
199644SIC1987
199733SIC1987
19984422NAICS1997
19995523NAICS1997
200055221NAICS1997
200155221NAICS1997
2002973312NAICS1997
200365321NAICS2002
200465321NAICS2002
200565321NAICS2002
200643121NAICS2002
20074331NAICS2002
2008333NAICS2007
20094431NAICS2007
2010333NAICS2007
2011333NAICS2007
2012333NAICS2012
2013333NAICS2012
2014333NAICS2012
2015333NAICS2012
2016222NAICS2012
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 25186. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
250361.5 mi
251361.6 mi42023
250312.1 mi12011
251023.0 mi12000
251103.0 mi12001
251263.4 mi
250403.8 mi11997
250023.8 mi
251184.1 mi
250904.4 mi12011
251854.4 mi11996
251034.6 mi
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.