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BMIE Market 25306

Kanawha County, West Virginia · ZCTA boundaries as of 2020

Profile

Population (current estimate)6,040
2020–2024 ACS 5-year estimate ±662 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households2,732
2020–2024 ACS 5-year estimate ±272 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count6,417
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units3,057
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$71,654
2020–2024 ACS 5-year estimate ±11,268 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age44.5
2020–2024 ACS 5-year estimate ±6 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,255
2020–2024 ACS 5-year estimate ±123 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$109,800
2020–2024 ACS 5-year estimate ±20,185 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area37.1 sq mi
Census Gazetteer 2020
Restaurants5
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 25306
Restaurants per 10,000 residents7.8
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-28.6%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+0.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+25.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+66.7%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 20287 (range 5–10)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.1 per year, r² 0.04) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score49 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score58 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score55 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score25 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 49 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score58.45840%+23.4
Restaurant Opportunity Score54.75535%+19.1
Market Momentum Score24.92525%+6.2
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 58 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)6,0406340%+25.4
Median household income (ACS)71,6545040%+19.9
Households (ACS)2,7326620%+13.1
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 55 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth03535%+12.3
Restaurants per 10,000 residents (lower = more room)8.37925%+19.8
Population (ACS)6,0406320%+12.7
Median household income (ACS)71,6545020%+10.0
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 25 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-28.6950%+4.6
10-year restaurant growth03530%+10.5
20-year restaurant growth254920%+9.8
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (17)

By cuisine

American 4 · Pizza 4 · Bakery 3 · Dessert 2 · Italian 2 · BBQ 1 · Cajun, Creole, Southern 1 · Hot dogs 1 · Ice cream / frozen desserts 1 · Juice / smoothies 1 · Sandwiches 1

By type

Restaurant (service type not stated) 9 · Bar 6 · Bakery 3 · Casual dining 3 · Dessert 3 · Juice, smoothie, tea 1

NameTypeCuisineAddressStatus
Backdoor TavernRestaurant (service type not stated) · Bar162 Campbells Creek Dropen
Batter & Bliss Baking Co.Bakery · Juice, smoothie, tea · DessertBakery · Juice / smoothies · Dessert3448 Piedmont Rdopen
Bobbie Jo'sCasual dining · Bar3324 Piedmont Rdopen
BowlesBoyz BBQ Up The CreekRestaurant (service type not stated)BBQ · Cajun, Creole, Southern · American201 Campbells Creek Dropen
Charlie Bob's BarBar5357 Midland Dropen
DirtyBoyz Bar & GrillCasual dining · Restaurant (service type not stated) · BarPizza828 Campbells Creek Dropen
Frank's Pizza 2Restaurant (service type not stated)Pizza · Sandwiches · Italian3315 Kanawha Blvd Eopen
Gino's Pizza and Spaghetti House Gino's Pizza & Spaghetti House of LoganRestaurant (service type not stated)Italian · Pizza3405 Kanawha Blvd Eopen
Heavenly FlavoredBakery · DessertDessert · Bakery5225 Midland Dropen
Jackie's Dairy BarDessertIce cream / frozen desserts542 Campbells Creek Dropen
Lawrence's TavernBar169 Campbells Creek Dropen
Riverside AnchorRestaurant (service type not stated)Pizza · American3315 Kanawha Blvd Eopen
Sam's Hot Dogs Sam's Hot Dogs StandRestaurant (service type not stated)Hot dogs · American4012 Malden Dropen
Squared Circle BurgersRestaurant (service type not stated)542 Campbells Creek Dropen
The Bucket at Eagle ViewCasual dining · Restaurant (service type not stated) · Bar530 Silver Maple Ridgeopen
Tudor's Biscuit World Tudor's Biscuit WorldBakeryBakery · American3405 Kanawha Blvd Eopen
DairywinkleRestaurant (service type not stated)162 Campbells Creek Drclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199433SIC1987
199544SIC1987
199644SIC1987
1997431SIC1987
1998444NAICS1997
1999444NAICS1997
20005441NAICS1997
20015441NAICS1997
20025441NAICS1997
20035441NAICS2002
200465141NAICS2002
20055441NAICS2002
20068771NAICS2002
20077661NAICS2002
20086551NAICS2007
2009555NAICS2007
2010555NAICS2007
2011555NAICS2007
2012555NAICS2012
2013555NAICS2012
2014555NAICS2012
20156551NAICS2012
201676151NAICS2012
20178734NAICS2017
20187734NAICS2017
20197734NAICS2017
2020664NAICS2017
20217734NAICS2017
2022553NAICS2022
2023553NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 25306. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
252012.5 mi
250154.6 mi62023
253114.9 mi82023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.