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BMIE Market 25635

Logan County, West Virginia · ZCTA boundaries as of 2020

Profile

Population (current estimate)1,408
2020–2024 ACS 5-year estimate ±453 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households499
2020–2024 ACS 5-year estimate ±138 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count1,227
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units552
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$52,583
2020–2024 ACS 5-year estimate ±21,208 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age32.7
2020–2024 ACS 5-year estimate ±7 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$909
2020–2024 ACS 5-year estimate ±253 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$130,100
2020–2024 ACS 5-year estimate ±51,345 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area28.2 sq mi
Census Gazetteer 2020
Restaurants7
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 25635
Restaurants per 10,000 residents48.9
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-30.0%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year-22.2%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year-22.2%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+16.7%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 20286 (range 5–8)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.2 per year, r² 0.35) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score21 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score30 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score18 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score11 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 21 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score29.93040%+12.0
Restaurant Opportunity Score18.31835%+6.4
Market Momentum Score10.91125%+2.7
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 30 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)1,4083840%+15.3
Median household income (ACS)52,5831840%+7.3
Households (ACS)4993720%+7.3
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 18 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth-22.21335%+4.5
Restaurants per 10,000 residents (lower = more room)49.71025%+2.4
Population (ACS)1,4083820%+7.7
Median household income (ACS)52,5831820%+3.7
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 11 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-30950%+4.5
10-year restaurant growth-22.21330%+3.9
20-year restaurant growth-22.21320%+2.6
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (15)

By cuisine

American 5 · Pizza 3 · Burgers 2 · Italian 2 · Coffee 1 · Juice / smoothies 1 · Sandwiches 1

By type

Restaurant (service type not stated) 5 · Quick service 4 · Bar 3 · Casual dining 2 · Café 1 · Juice, smoothie, tea 1

NameTypeCuisineAddressStatus
Cliffside Restaurant-CarryoutCasual diningAmericanState Hwy 10open
Colonial Room RestaurantRestaurant (service type not stated)American364 Mountaineer Hwyopen
Five Loaves CaféCaféCoffee111 Main Stopen
Ginos Pizza & Spaghetti House of Man WVRestaurant (service type not stated)Pizza · Italian201 Main Stopen
Giovanni's Pizza Giovanni's FairbornRestaurant (service type not stated)Pizza · Italian601 Main Stopen
Hardee's Hardee'sQuick serviceBurgers · American122 Huff Creek Hwyopen
Hillbilly Fire PitRestaurant (service type not stated)Pizza · American401 Market Stopen
Keith's Bar & GrilleCasual dining · Bar20 Mingo Hwyopen
La Choza Mexican RestaurantRestaurant (service type not stated)111 Main Stopen
Subway SubwayQuick serviceSandwichesRte. 80, BP Gas Station/C-Storeopen
The Dairy Bar, Man WVQuick service100 Ellis Aveopen
The Devil's Den Tavern & Nightclub LLC.Bar126 Carsey Dropen
The Frozen Goat LLCJuice, smoothie, tea · BarJuice / smoothies114 N Bridge Stopen
Wendy's Wendy'sQuick serviceBurgers · American145 Huff Creek Hwyopen
The KitcheryRestaurant (service type not stated)111 Main Stclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199466SIC1987
199555SIC1987
199666SIC1987
199777SIC1987
19987716NAICS1997
19997716NAICS1997
20008817NAICS1997
20016615NAICS1997
20028817NAICS1997
20039918NAICS2002
20049918NAICS2002
20059918NAICS2002
20069918NAICS2002
20077716NAICS2002
20086624NAICS2007
200976241NAICS2007
201076241NAICS2007
201187341NAICS2007
20129945NAICS2012
20139945NAICS2012
20148844NAICS2012
20159945NAICS2012
20169945NAICS2012
2017101046NAICS2017
2018101046NAICS2017
20199945NAICS2017
2020775NAICS2017
20219835NAICS2017
2022775NAICS2022
2023775NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 25635. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
256112.3 mi
256343.0 mi12004
256283.4 mi12016
256173.9 mi12008
256064.3 mi11994
256324.4 mi22006
256214.8 mi52023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.