BMIE Market 28470

Brunswick County, North Carolina · ZCTA boundaries as of 2020

Profile

Population (current estimate)	11,219 2020–2024 ACS 5-year estimate ±784 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	5,161 2020–2024 ACS 5-year estimate ±425 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	10,644 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	6,182 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$65,030 2020–2024 ACS 5-year estimate ±14,618 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	49.8 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,088 2020–2024 ACS 5-year estimate ±166 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$276,300 2020–2024 ACS 5-year estimate ±19,013 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	44.7 sq mi Census Gazetteer 2020
Restaurants	45 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 28470
Restaurants per 10,000 residents	26.3 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+50.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+60.7% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+181.3% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+2,150.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	50 (range 45–56) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.7 per year, r² 0.83) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	66 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	60 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	56 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	89 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 28470. Projection: linear trend v1, fitted 2013–2023, +1.7 restaurants per year, r² 0.83, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. North Carolina and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 688, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 66 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	59.5	60	40%	+23.8
Restaurant Opportunity Score	55.8	56	35%	+19.5
Market Momentum Score	89.1	89	25%	+22.3

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 60 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	11,219	72	40%	+29.0
Median household income (ACS)	65,030	39	40%	+15.6
Households (ACS)	5,161	75	20%	+15.0

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 56 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	60.7	86	35%	+30.2
Restaurants per 10,000 residents (lower = more room)	40.1	13	25%	+3.3
Population (ACS)	11,219	72	20%	+14.5
Median household income (ACS)	65,030	39	20%	+7.8

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 89 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	50	90	50%	+45.1
10-year restaurant growth	60.7	86	30%	+25.9
20-year restaurant growth	181.3	91	20%	+18.1

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (82)

By cuisine

American 20 · Coffee 10 · Pizza 8 · BBQ 7 · Burgers 7 · Chicken / wings 7 · Breakfast 6 · Asian 5 · Mexican 5 · Sandwiches 5 · Seafood 5 · Bakery 4 · Ice cream / frozen desserts 4 · Japanese 4 · Cajun, Creole, Southern 3 · Dessert 3 · Italian 3 · Latin American (other) 3 · Steakhouse 3 · Chinese 2 · Hot dogs 2 · Juice / smoothies 2 · Sushi 2 · Caribbean 1 · Southwestern / Tex-Mex 1

By type

Restaurant (service type not stated) 45 · Quick service 20 · Café 8 · Casual dining 8 · Bar 7 · Dessert 6 · Coffee shop 5 · Bakery 4 · Food truck 3 · Specialty food shop 3 · Buffet 2 · Catering 2 · Juice, smoothie, tea 2 · Other 2 · Delivery-focused 1

Name	Type	Cuisine	Address	Status
7 Brew Coffee	Coffee shop	Coffee	4530 Main St	open
Angelo's Pizzeria & Bistro	Restaurant (service type not stated)	Pizza · Italian · Steakhouse	110 Shallotte Crossing Pkwy	open
Bagel Dock Express-Shallotte Bagel Dock Express	Bakery · Quick service · Specialty food shop	Bakery · Sandwiches	4501 Main St	open
Bistro 42	Restaurant (service type not stated)		200 S Willis Dr	open
Blimpie	Quick service		4901 Main St	open
Bojangles' Bojangles	Quick service	Chicken / wings · Cajun, Creole, Southern	356 Whiteville	open
Burg Dog Grill	Restaurant (service type not stated)	Burgers · Hot dogs · American	150 Holden Beach Rd SW	open
Burger King Burger King	Quick service	Burgers · American	4610 Main St	open
Burney's Sweets & More of Shallotte Burney's Sweets & More of Clinton	Bakery · Dessert	Bakery · Dessert	5051-3 Main St	open
Chick-fil-A Chick-fil-A	Quick service	Chicken / wings · American	2900 Frontage Rd NW	open
Chili's Grill & Bar	Bar · Restaurant (service type not stated)	Mexican	104 Shallotte Crossing Pkwy	open
China Buffet II	Buffet	Chinese · Asian	110 Shallotte Crossing Pkwy	open
Chunky Salsa	Restaurant (service type not stated) · Food truck		5990 Beach Dr Sw Ste A	open
Coastal Café	Café · Juice, smoothie, tea · Coffee shop	Coffee · Juice / smoothies	5200 Bridgers Rd	open
Cook Out	Quick service	Burgers · BBQ	4455 Main St	open
Dairy Queen (Treat) Dairy Queen	Dessert · Quick service	Ice cream / frozen desserts · American	20 Naber Dr	open
Domino's Domino's Pizza	Delivery-focused · Quick service	Pizza	5051 Main St	open
Doug's Seafood	Restaurant (service type not stated)	Seafood	4483 Main St	open
Duffer's Bar & Grill	Casual dining · Bar · Restaurant (service type not stated)	BBQ · American	5051-10 Main St	open
Dunkin' Dunkin'	Quick service		4540 Main St B 3079	open
Eggs Up Grill Eggs Up Grill	Casual dining	Breakfast · American	110 Shallotte Crossing Pkwy Ste D-8	open
El Coqui's Restaurant and Bar	Restaurant (service type not stated)	Caribbean · Latin American (other)	5211 Main St #506	open
Fazoli's Fazoli's	Catering	Italian · Pizza	4462 Main St	open
Five Guys Five Guys	Quick service	Burgers · American	113-1 Smith Avenue	open
Golden Corral Buffet and Grill	Buffet · Restaurant (service type not stated)		4690 Eastcoast Ln	open
Grand Candy	Dessert · Café	Coffee	595 River Ridge Dr	open
Hardee's	Quick service		4736 Main St	open
Hardee's Hardee's	Quick service	Burgers · American	4414 Main Street	open
Hot Diggity Dogs and Hogs	Food truck	Hot dogs · American	4700 Shallotte Ave	open
Hwy 55 Burgers Shakes & Fries Hwy 55 Burgers Shakes & Fries	Restaurant (service type not stated)	Burgers · American	4501-7 Main St	open
Inlet View Bar & Grill Inlet View BAR & GRILL AT HUGHES MARINA	Casual dining · Bar	Seafood · American	1800 Village Point Rd SW	open
It's Just Wings	Restaurant (service type not stated)	Chicken / wings	104 Shallotte Crossing Pkwy	open
Jerome's Steak and Seafood	Restaurant (service type not stated)	Steakhouse · Seafood · American	4909 Main St	open
Jersey Mike's Jersey Mike's Subs	Quick service · Specialty food shop	Sandwiches	111 Holden Beach Road	open
Jumpin Java Espresso Company, LLC	Coffee shop · Restaurant (service type not stated) · Café	Coffee	4635 Main St	open
KFC KFC	Quick service · Restaurant (service type not stated)	Chicken / wings	348 Whiteville Road NW	open
Las Palmeras	Restaurant (service type not stated)	Mexican	4800-4834 U.S. 17 Business	open
Lilly Bird's Creamery	Dessert	Ice cream / frozen desserts	4810 Main St	open
Little Caesars Pizza Little Caesars	Quick service · Restaurant (service type not stated)	Pizza	4598 Main St	open
Mama Bravas Pizza Pasta & Subs	Restaurant (service type not stated)	Italian · Pizza	119 Holden Beach Rd SW	open
Manja Manja	Restaurant (service type not stated) · Other		119 Holden Beach Rd SW	open
Milliken Calabash Seafood	Restaurant (service type not stated)	Seafood	1642 Village Point Rd SW	open
Milliken's Seafood	Restaurant (service type not stated)	Seafood	4462 Main St	open
Mr Jim's Pizza	Restaurant (service type not stated)	Pizza	4600 Main St	open
Net Par Shallotte	Bar		4636 East Coast Ln	open
Off the Hoof BBQ Catering	Catering · Restaurant (service type not stated)	BBQ	120 Shallotte Crossing Pkwy, Suite 202	open
Old Shally Diner	Casual dining	American · Cajun, Creole, Southern · Breakfast	5300 Main St	open
Osaka Japanese Steakhouse	Restaurant (service type not stated)	Japanese · Steakhouse · Asian	110 Shallotte Crossing Pkwy	open
Papa Johns Pizza	Restaurant (service type not stated)	Pizza	120 Shallotte Crossing Pkwy Ste 1	open
Pelican's Snoballs-shallotte	Restaurant (service type not stated)	American	5460 Main St	open
Pizza Hut	Restaurant (service type not stated)	Pizza	5054 Main St	open
Pour House	Bar		4802 Main St	open
Purple Onion Cafe Purple Onion Grill Portland	Café · Restaurant (service type not stated)	Coffee · Breakfast	4647 Main St	open
San Felipe San Felipe Mexican Restaurants - NC	Restaurant (service type not stated)	Mexican · Latin American (other)	110 Shallotte Crossing Pkwy	open
San Jose Mexican Restaurant San Jose Mexican Restaurant & Cantina	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	5051 Main St	open
Shallotte Hibachi	Restaurant (service type not stated)	Japanese · Sushi · Asian	4920 Main St	open
Shallotte Mini Storage	Restaurant (service type not stated)		4830 Main St	open
Shallotte Smoke House	Restaurant (service type not stated)	BBQ · Cajun, Creole, Southern · American	4462 Main St	open
Smithfield's Chicken 'N Bar-B-Q Smithfield's Chicken 'N Bar-B-Q	Restaurant (service type not stated)	BBQ · Chicken / wings · American	4670 East Coast Ln	open
Smithfield's Chicken N' Bar-B-Que	Restaurant (service type not stated)	BBQ · Chicken / wings		open
Smoke'd	Restaurant (service type not stated) · Bar	BBQ	4812 Main St	open
Starbucks Starbucks	Coffee shop · Restaurant (service type not stated) · Café	Coffee	117-1 Smith Ave	open
Subway	Restaurant (service type not stated)	Sandwiches	150-4 Shallotte Crossing Pkwy, C2	open
Subway	Other	Sandwiches	4540 Main St Ste B	open
Sugar Confections Bakery	Bakery	Bakery		open
Sunset Slush of Shallotte Sunset Slush of Middle Georgia	Dessert	Ice cream / frozen desserts · Dessert	4624 Main St	open
Sunshine Pancake House	Restaurant (service type not stated)	Breakfast	126 Holden Beach Rd SW	open
Sweet Water Hot Dogs	Casual dining · Restaurant (service type not stated)	American	Corner of Willis & Village, 200 S Willis Dr	open
Taco Bell Taco Bell	Quick service	Mexican	4461 Main Street	open
Taqueria Genesis	Food truck		150 Holden Beach Rd SW	open
Tee Time Cafe	Café · Casual dining	Coffee · Breakfast · American	126 Holden Beach Rd SW	open
The Daily Scoop On Main	Restaurant (service type not stated) · Dessert · Quick service	Ice cream / frozen desserts · Dessert	4924-5 Main St	open
The Filling Station	Coffee shop	Coffee	209 Village Road	open
Tokyo Express Tokyo Express	Restaurant (service type not stated)	Japanese · Sushi · Asian	4501 Main St #3	open
Tropical Smoothie Cafe Tropical Smoothie Cafe	Juice, smoothie, tea · Restaurant (service type not stated) · Café	Juice / smoothies · Coffee	123-15 Smith Ave	open
Waffle House Waffle House	Casual dining	Breakfast · American	352 Whiteville Rd NW	open
Walmart Deli	Specialty food shop · Bakery · Quick service	Sandwiches · Bakery	4502 Main St	open
Wendy's Wendy's	Quick service	Burgers · American	355 Whiteville Rd NW	open
Wing and Fish Company	Casual dining · Restaurant (service type not stated) · Bar		4764 Main St	open
Zaxby's Zaxby's	Restaurant (service type not stated) · Quick service	Chicken / wings	4736 Main St	open
Zeng's Garden Chinese Restaurant	Restaurant (service type not stated)	Chinese · Asian	4734 Main St	open
梅室井	Café	Japanese · Coffee	4924 Main St	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	3	2	—	—	—	1	SIC1987
1995	4	3	—	—	—	1	SIC1987
1996	8	8	—	—	—	—	SIC1987
1997	6	6	—	—	—	—	SIC1987
1998	9	9	4	5	—	—	NAICS1997
1999	10	10	5	5	—	—	NAICS1997
2000	10	10	5	4	1	—	NAICS1997
2001	11	11	5	5	1	—	NAICS1997
2002	15	14	7	7	—	1	NAICS1997
2003	16	16	9	6	—	—	NAICS2002
2004	16	16	9	6	—	—	NAICS2002
2005	16	16	8	7	1	—	NAICS2002
2006	19	19	8	9	2	—	NAICS2002
2007	23	23	15	5	3	—	NAICS2002
2008	28	28	16	8	4	—	NAICS2007
2009	26	26	16	7	3	—	NAICS2007
2010	28	28	17	9	2	—	NAICS2007
2011	26	26	16	8	2	—	NAICS2007
2012	27	27	18	8	1	—	NAICS2012
2013	28	28	17	9	2	—	NAICS2012
2014	28	28	15	11	2	—	NAICS2012
2015	30	29	15	11	2	1	NAICS2012
2016	30	29	13	12	3	1	NAICS2012
2017	32	31	14	12	4	—	NAICS2017
2018	31	30	14	12	3	—	NAICS2017
2019	32	31	15	13	—	—	NAICS2017
2020	35	35	18	12	4	—	NAICS2017
2021	39	39	18	15	5	—	NAICS2017
2022	45	44	22	16	5	—	NAICS2022
2023	45	45	21	17	6	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 28470. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
28469	5.0 mi	27	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.