BMIE Market 28613

Catawba County, North Carolina · ZCTA boundaries as of 2020

Profile

Population (current estimate)	23,357 2020–2024 ACS 5-year estimate ±1,592 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	9,429 2020–2024 ACS 5-year estimate ±685 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	22,759 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	9,570 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$58,707 2020–2024 ACS 5-year estimate ±8,415 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	39.7 2020–2024 ACS 5-year estimate ±4 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$883 2020–2024 ACS 5-year estimate ±41 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$230,100 2020–2024 ACS 5-year estimate ±14,649 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	42.4 sq mi Census Gazetteer 2020
Restaurants	43 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 28613
Restaurants per 10,000 residents	15.8 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+7.5% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+13.2% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+19.4% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+79.2% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	43 (range 40–46) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.3 per year, r² 0.29) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	58 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	61 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	53 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	58 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 28613. Projection: linear trend v1, fitted 2013–2023, +0.3 restaurants per year, r² 0.29, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. North Carolina and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 688, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 58 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	61.4	61	40%	+24.6
Restaurant Opportunity Score	52.6	53	35%	+18.4
Market Momentum Score	58.3	58	25%	+14.6

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 61 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	23,357	84	40%	+33.6
Median household income (ACS)	58,707	27	40%	+10.9
Households (ACS)	9,429	84	20%	+16.9

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 53 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	13.2	57	35%	+19.9
Restaurants per 10,000 residents (lower = more room)	18.4	42	25%	+10.4
Population (ACS)	23,357	84	20%	+16.8
Median household income (ACS)	58,707	27	20%	+5.5

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 58 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	7.5	64	50%	+32.2
10-year restaurant growth	13.2	57	30%	+17.1
20-year restaurant growth	19.4	45	20%	+9.0

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (100)

By cuisine

American 18 · Burgers 11 · Mexican 10 · Asian 9 · Pizza 9 · Coffee 8 · Latin American (other) 7 · Bakery 6 · Italian 5 · Sandwiches 5 · Breakfast 4 · Dessert 4 · BBQ 3 · Chicken / wings 3 · Chinese 3 · Ice cream / frozen desserts 3 · Vietnamese 3 · Japanese 2 · Juice / smoothies 2 · Seafood 2 · Caribbean 1 · Greek 1 · Hot dogs 1 · Southwestern / Tex-Mex 1 · Tea / bubble tea 1 · Thai 1

By type

Restaurant (service type not stated) 58 · Quick service 23 · Bar 11 · Bakery 8 · Casual dining 8 · Dessert 7 · Coffee shop 5 · Café 4 · Juice, smoothie, tea 3 · Specialty food shop 2 · Buffet 1 · Catering 1 · Delivery-focused 1 · Food truck 1 · Other 1 · Winery / distillery / taproom 1

Name	Type	Cuisine	Address	Status
" Fresh Bean Conover " GM Jackie K.	Coffee shop · Restaurant (service type not stated)	Coffee	114 2nd St SW	open
1877 Pub & Grub	Bar · Casual dining		116 1st Ave S	open
Almalfis Italian	Restaurant (service type not stated)	Italian		open
Amalfi's Pizza of Conover	Restaurant (service type not stated)	Pizza · Italian	104 Thornburg Dr NE	open
BakeABox Stock Bakery Boxes	Restaurant (service type not stated)		300A Thornburg Dr SE	open
Bangkok Pho	Restaurant (service type not stated)	Asian · Thai	820 Conover Blvd W	open
Bennett's Pit Bar-B-Que	Restaurant (service type not stated)	BBQ	1819 Fairgrove Church Rd SE	open
Bojangles' Bojangles	Quick service	Chicken / wings · American	504 Conover Blvd	open
Brandywine HOA	Bar	Vietnamese	102 Brandywine Dr NE	open
Burger King Burger King	Quick service	Burgers · American	1237 N NC 16 Hwy	open
Carniceria El Caporal	Restaurant (service type not stated) · Specialty food shop	Mexican	831 Conover Blvd W	open
Casa Azul Mexican Kitchen	Restaurant (service type not stated)	Mexican · Latin American (other)	1560 Fairgrove Church Rd SE	open
Cerro Grande	Restaurant (service type not stated) · Casual dining	Mexican · American	102 10th St NW	open
Chad's Curbside Cafe	Restaurant (service type not stated)		307 S McLin Creek Rd	open
Champs Bistro	Restaurant (service type not stated) · Bar	American	3791 Club House Dr NE	open
Choose Light	Coffee shop	Coffee	11516 Maass Rd #303	open
Chubby's of Conover	Restaurant (service type not stated)	Pizza · Sandwiches	104 Thornburg Dr SE	open
Churrería Los Dorados	Casual dining · Restaurant (service type not stated)	Mexican · American	2002 Emmanuel Church Rd	open
Cook Out Cook Out	Quick service		460 E. Conover Blvd	open
Cook Out	Quick service	Burgers · American	460 Conover Blvd W	open
Dig N Dogs Hot Dogs & BBQ	Restaurant (service type not stated)	BBQ · Hot dogs · American	306 1st St W	open
Domino's Pizza Domino's Pizza	Quick service · Delivery-focused	Pizza	508 10th St NW	open
Dos Amigos Mexican Restaurant Dos Amigos Mexican Restaurant	Restaurant (service type not stated)	Mexican · Latin American (other)	1222 Conover Blvd W	open
Dunkin' Dunkin'	Bakery · Juice, smoothie, tea · Dessert · Coffee shop	Dessert · Juice / smoothies · Coffee	112 Thornburg Dr SE	open
Dunkin' Dunkin'	Coffee shop · Quick service · Dessert · Bakery	Coffee · Dessert	1343 Rock Barn Rd NE	open
El Paso Mexican Restaurant El paso conover nc	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	719 Conover Blvd W	open
Familiar 31	Restaurant (service type not stated)	Italian	214 13th Ave SE	open
For Cake Sake	Bakery	Bakery	307 S McLin Creek Rd	open
Four Peas In A Pod	Restaurant (service type not stated)	Breakfast	426 Conover Blvd W	open
Fresh Chef Kitchen	Restaurant (service type not stated)	Mexican · Seafood	201 Conover Sta SE	open
Fuji Japanese Restaurant	Restaurant (service type not stated)	Japanese · Asian	104 Thornburg Dr SE A	open
FunkHeizer’s 19th	Restaurant (service type not stated)		3791 Club House Dr NE	open
FunkHeizer’s Restaurant & Catering - Conover	Restaurant (service type not stated)	American · Mexican	201 Conover Sta SE	open
Glen Oak Country Club	Bar		837 Conover Blvd W	open
Godfathers Pizza	Restaurant (service type not stated)	Pizza	Rock Barn Rd	open
Good Taste GT	Quick service · Restaurant (service type not stated) · Food truck		701 1st St E	open
Hardee's Hardee's	Quick service	Burgers · American	609 Conover Boulevard W	open
Home Sliced	Restaurant (service type not stated)		403 Conover Sta SE	open
HomeSliced, your custom Bakery & The Slice Studios Kitchen School	Café · Bakery	American · Coffee · Bakery	4639 County Home Rd	open
Hunt Brothers Pizza	Restaurant (service type not stated)	Pizza	1360A Fairgrove Church Rd Se	open
Hwy 55 Burgers Shakes & Fries	Restaurant (service type not stated)		1217 N NC 16 Hwy	open
Hwy 55 Burgers Shakes & Fries	Restaurant (service type not stated)	Burgers	1217 N NC 16 Hwy	open
Jack in the Box	Quick service		510 10th St NW	open
Jin's Buffet	Buffet	Asian · Chinese	1217 N. Highway, N Nc 16 Hwy	open
Johnny Mac's White Pine Club	Restaurant (service type not stated) · Bar		1316 Conover Blvd E	open
King Fish & Oyster Bar	Casual dining · Restaurant (service type not stated) · Bar	Seafood	1607 Fairgrove Church Rd SE	open
La Hidalguense II	Restaurant (service type not stated)	Mexican · Latin American (other)	311 1st St W	open
Mar y Tierra-FoodTruck	Restaurant (service type not stated)	Caribbean · Latin American (other)	1110 Conover Blvd W	open
Marie and Twannette's	Bakery · Quick service · Specialty food shop · Catering	Bakery · Sandwiches	135 Conover Station Southeast	open
Mat's Tavern	Bar		2002 Emmanuel Church Rd	open
McDonald's	Quick service · Restaurant (service type not stated)	Burgers	201 Zelkova Ct NW	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	717 Conover Blvd	open
McDonald's McDonald's	Quick service	Burgers · American	1380 Fairgrove Church Rd	open
Mikeal's Bar n Grill	Bar		4248 Dry Pond Ln	open
Nagano Japanese + Beyond	Restaurant (service type not stated)	Japanese · Asian	1226 Conover Blvd W	open
Narrow Gauge Coffee & Cafe - Conover Station	Coffee shop · Restaurant (service type not stated) · Café	Coffee	403 Conover Station Southeast	open
No 1 Kitchen No 1 Chinese Restaurant Bangor Maine	Restaurant (service type not stated)	Chinese · Asian	508 10th St NW D	open
Palermo's Family Italian and Greek Restaurant	Restaurant (service type not stated)	Italian · Greek	924 Conover Blvd W	open
paleteria 5 de mayo la michoacana, ice cream	Dessert	Ice cream / frozen desserts · Latin American (other)	820 Conover Blvd W	open
Pandora Italian & Greek Restaurant	Quick service		1560 Fairgrove Church Rd SE	open
Papa Pestos Llc	Restaurant (service type not stated)	Pizza	1560 Fairgrove Church Rd SE	open
Phan Nguyen Inc	Restaurant (service type not stated)		104 Thornburg Dr Se Ste A	open
Pho 777 Vietnamese Cuisine	Restaurant (service type not stated)	Vietnamese · Asian	434 Conover Blvd W	open
Quilt By Design	Dessert	Ice cream / frozen desserts	107 6th Ave NE	open
Rally's	Restaurant (service type not stated)	Burgers	817 Conover Blvd W	open
Rice Fun Conover Rice Fun Conover	Restaurant (service type not stated)	Chinese · Asian	820 Conover Blvd W	open
Roc'n Oven Pizzeria	Restaurant (service type not stated)	Pizza · Italian	902 Conover Blvd E Suite D	open
Saigon Garden	Restaurant (service type not stated)	Vietnamese · Asian	614 Conover Blvd W	open
Seventeen Twelve Spirits	Winery / distillery / taproom		300 Thornburg Dr SE	open
Sharon's Cafe	Café	Coffee · Breakfast · American	605 1st St E	open
Sigmon's Grill	Casual dining	American	5898 NC-16	open
Souper Bites	Restaurant (service type not stated) · Quick service	Asian	1751 Fairgrove Church Rd SE	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	1217 NC-16	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	1343 Rock Barn Rd NE	open
Subway	Quick service · Other · Restaurant (service type not stated)	Sandwiches	508 10th St NW, Unit M	open
Sumosa's Cakery	Bakery · Dessert	Bakery · Dessert	128 1st St W	open
Taqueria Garcia	Restaurant (service type not stated)	Mexican · Latin American (other)	808 Conover Blvd W	open
The Chocolate Possum	Bakery	Bakery	128 1st St W	open
The Healthy Pour Nutrition	Juice, smoothie, tea	Juice / smoothies	133 4th St Pl SE	open
The Junction Sweepstakes and Internet Lounge	Bar		302 McLin Creek Rd S	open
The Peninsula on Lake Hickory	Restaurant (service type not stated)	BBQ	6692 Valwood Rd	open
The Swamp Conover	Bar · Quick service		4121 Lee Cline Rd	open
The Sweet Candy Plug	Dessert		820 Conover Blvd W	open
The Terrace At Rock Barn	Bar		3779 Golf Dr NE	open
The Untouchables	Restaurant (service type not stated)	Chicken / wings · Pizza	102 10th St NW	open
Udderly Delicious Ice Cream Udderly Delicious Homemade Ice Cream	Dessert	Ice cream / frozen desserts · Dessert	1006 Conover Blvd W	open
Village Inn/Conover Village Inn Wyoming MN	Restaurant (service type not stated)	Pizza	902 Emmanuel Church Rd	open
Waffle House Waffle House	Casual dining	American · Breakfast	817 Conover Blvd W	open
Waffle House Waffle House	Casual dining	American · Breakfast	3350 14th Ave SE	open
Walmart Bakery	Bakery	Bakery	201 Zelkova Ct NW	open
Wendy's	Quick service		1309 N NC 16 Hwy	open
Wendy's Wendy's	Quick service	Burgers · American	1309 N NC 16 Hwy	open
Wendy's Wendy's	Quick service	Burgers · American	1809 Fairgrove Church Rd.	open
White Pine Cafe	Restaurant (service type not stated)	Burgers	122 1st St W	open
Wild Coyote Grill	Restaurant (service type not stated)		116 1st Ave S	open
Yang Tea House	Juice, smoothie, tea	Tea / bubble tea	820 Conover Blvd W Ste c	open
Your Sweet Boutique	Restaurant (service type not stated)		111 1st Ave S Ste 201	open
YumYum Cafe	Café · Restaurant (service type not stated) · Casual dining	Coffee · American	508 10th St NW	open
Zaxby's Zaxby's	Quick service · Restaurant (service type not stated)	Chicken / wings	1233 N Carolina Highway 16	open
Sweet 'taters	Restaurant (service type not stated)		102 10th St NW	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	25	24	—	—	—	1	SIC1987
1995	26	25	—	—	—	1	SIC1987
1996	29	28	—	—	—	1	SIC1987
1997	37	36	—	—	—	1	SIC1987
1998	37	35	16	18	—	1	NAICS1997
1999	39	37	17	19	—	1	NAICS1997
2000	41	39	18	20	—	1	NAICS1997
2001	39	36	15	20	—	1	NAICS1997
2002	37	34	14	19	—	—	NAICS1997
2003	40	36	15	20	—	—	NAICS2002
2004	32	30	12	17	—	—	NAICS2002
2005	34	32	15	16	—	—	NAICS2002
2006	38	34	17	16	—	1	NAICS2002
2007	36	33	16	15	2	—	NAICS2002
2008	38	37	16	18	3	—	NAICS2007
2009	39	39	19	18	2	—	NAICS2007
2010	38	36	16	16	3	—	NAICS2007
2011	37	36	18	17	1	—	NAICS2007
2012	37	36	18	17	1	—	NAICS2012
2013	39	38	18	19	1	—	NAICS2012
2014	41	40	20	18	1	—	NAICS2012
2015	41	40	17	21	1	—	NAICS2012
2016	42	41	16	23	1	—	NAICS2012
2017	39	38	16	20	—	—	NAICS2017
2018	41	40	17	21	—	—	NAICS2017
2019	41	39	15	21	—	—	NAICS2017
2020	40	39	16	20	—	—	NAICS2017
2021	41	39	17	19	—	—	NAICS2017
2022	44	43	20	16	6	—	NAICS2022
2023	44	43	21	16	5	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 28613. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
28610	3.5 mi	8	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.