BMIE Market 30168
Cobb County, Georgia · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 26,612 2020–2024 ACS 5-year estimate ±1,997 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 9,304 2020–2024 ACS 5-year estimate ±623 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 24,241 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 10,614 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $64,059 2020–2024 ACS 5-year estimate ±3,978 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 32.7 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,466 2020–2024 ACS 5-year estimate ±58 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $241,700 2020–2024 ACS 5-year estimate ±14,132 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 12.4 sq mi Census Gazetteer 2020 |
| Restaurants | 19 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 30168 |
| Restaurants per 10,000 residents | 5.4 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +5.6% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +18.8% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +0.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +111.1% DERIVED: 1997 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 21 (range 18–23) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.3 per year, r² 0.40) · 80% range · confidence Low · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 64 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 66 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 67 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 55 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 30168. Projection: linear trend v1, fitted 2013–2023, +0.3 restaurants per year, r² 0.40, confidence Low.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Georgia and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 574, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 64 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 66.2 | 66 | 40% | +26.5 |
| Restaurant Opportunity Score | 67.4 | 67 | 35% | +23.6 |
| Market Momentum Score | 55.2 | 55 | 25% | +13.8 |
Consumer Market Score: 66 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 26,612 | 86 | 40% | +34.6 |
| Median household income (ACS) | 64,059 | 37 | 40% | +14.9 |
| Households (ACS) | 9,304 | 84 | 20% | +16.8 |
Restaurant Opportunity Score: 67 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 18.8 | 62 | 35% | +21.7 |
| Restaurants per 10,000 residents (lower = more room) | 7.1 | 84 | 25% | +21.0 |
| Population (ACS) | 26,612 | 86 | 20% | +17.3 |
| Median household income (ACS) | 64,059 | 37 | 20% | +7.4 |
Market Momentum Score: 55 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 5.6 | 62 | 50% | +31.0 |
| 10-year restaurant growth | 18.8 | 62 | 30% | +18.6 |
| 20-year restaurant growth | 0 | 28 | 20% | +5.6 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (74)
By cuisine
American 19 · Mexican 9 · Cajun, Creole, Southern 6 · Dessert 6 · Ice cream / frozen desserts 6 · Pizza 6 · Sandwiches 5 · Bakery 4 · BBQ 4 · Burgers 4 · Chicken / wings 4 · Coffee 4 · Seafood 4 · Breakfast 3 · Chinese 2 · Caribbean 1 · Italian 1 · Japanese 1 · Juice / smoothies 1 · Latin American (other) 1 · Sushi 1
By type
Restaurant (service type not stated) 41 · Bar 16 · Quick service 11 · Dessert 10 · Casual dining 6 · Bakery 4 · Café 4 · Other 2 · Buffet 1 · Coffee shop 1 · Food truck 1 · Specialty food shop 1 · Juice, smoothie, tea 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| 600 Degrees Pizza | Restaurant (service type not stated) | Pizza | 135 Riverside Pkwy | open |
| Antojitos doña coco taqueria | Restaurant (service type not stated) | Mexican | 131 Maxham Rd | open |
| Aqua Hookah Lounge | Bar | American | 376 Maxham Rd | open |
| Arby's Arby's | Quick service | Sandwiches · American | 10175 Veterans Memorial Hwy | open |
| Austell Food Llc | Restaurant (service type not stated) | 2735 Veterans Memorial Hwy SW | open | |
| Austell Social House | Bar | 2523 Veterans Memorial Hwy SW | open | |
| B3 Bar and Grill | Bar | 2523 Veterans Memorial Hwy SW | open | |
| Blazin Restaurant and Lounge | Bar | Caribbean · American | 376 Maxham Rd Ste. F | open |
| Blue Bell Creameries Blue Bell Ice Cream | Dessert | Ice cream / frozen desserts · Dessert | 6918 Oak Ridge Commerce Way | open |
| Bowlegs Cafe' | Café | Coffee | 211 Maxham Rd | open |
| Burger King Burger King | Quick service | Burgers · American | 2735 Veterans Memorial Hwy | open |
| Cafe Hot Wing | Restaurant (service type not stated) | American · Chicken / wings | 1951 Veterans Memorial Hwy SW | open |
| Captain D's | Restaurant (service type not stated) | Seafood | 6955 Oak Ridge Pkwy | open |
| Chef Yes MexGrill | Restaurant (service type not stated) | Mexican | 192 Maxham Rd | open |
| Church's Chicken Church's Chicken | Quick service · Restaurant (service type not stated) | Chicken / wings | 351 Six Flags Drive | open |
| City View Sports Bar & Bistro | Bar · Casual dining | 7365 Cityview Dr | open | |
| Daddy O's | Restaurant (service type not stated) | American · BBQ | 6 Flags Dr | open |
| Dee Jay's Diner | Quick service | Burgers · American | 275 Riverside Pkwy | open |
| Dough In The Box Dough in The BOX Marietta | Bakery · Dessert · Café | Dessert · Coffee · Bakery | 2799 Veterans Memorial Hwy SW | open |
| Edriana’s Haitian Cuisine | Restaurant (service type not stated) | 380 Westwood Pl | open | |
| Exit 44 Hookah Lounge | Bar | 376 Maxham Rd Ste B2 | open | |
| Fire Restaurant and Lounge | Restaurant (service type not stated) · Bar | Cajun, Creole, Southern | 376 Maxham Rd | open |
| Gordon Road House | Bar | American · Sushi · Japanese | 5884 S Gordon Rd SW | open |
| Grannys Soul Food | Restaurant (service type not stated) | Cajun, Creole, Southern · American | 1355 Blair Bridge Rd | open |
| Great Wall | Restaurant (service type not stated) | Chinese | 10143 Veterans Memorial Hwy SW | open |
| Häagen-Dazs Lenox Mall | Dessert | Ice cream / frozen desserts | open | |
| Hickory Chip Dippin' Dots | Restaurant (service type not stated) · Quick service · Dessert · Casual dining · Bar | Pizza · Mexican · Ice cream / frozen desserts · BBQ · American · Italian · Dessert | 275 Riverside Pkwy | open |
| Hong Kong Super Buffet | Buffet · Restaurant (service type not stated) | 7365 Six Flags Dr | open | |
| IceByrd | Dessert · Juice, smoothie, tea | Ice cream / frozen desserts · Juice / smoothies | 135 Riverside Pkwy | open |
| Icebyrd Frozen Yogurt | Other · Dessert | Ice cream / frozen desserts | 135 Riverside Pkwy SW | open |
| Isabella’s Pizza and Wings | Restaurant (service type not stated) | Pizza | 2805 Veterans Memorial Hwy SW | open |
| Jeffs Buffet And Catering Llc | Restaurant (service type not stated) | 7894 White Rd | open | |
| Krispy Krunchy Chicken | Restaurant (service type not stated) | Chicken / wings | 860 Six Flags Rd | open |
| Krystal | Quick service | 550 Maxham Road | open | |
| La Salsa | Restaurant (service type not stated) | Mexican | 2856 Veterans Memorial Hwy SW | open |
| Little Caesars Pizza Little Caesars | Quick service · Restaurant (service type not stated) | Pizza | 3046 Bankhead Hwy | open |
| Luna y Sol Cantina | Bar | Mexican · Latin American (other) | 2856 Veterans Memorial Hwy SW | open |
| Margarita's Mexican Cantina | Restaurant (service type not stated) | Mexican | 2856 Veterans Memorial Hwy SW | open |
| Marlene's | Bar | 3064 Emery Cir | open | |
| Martin's Restaurant Martin's Restaurants | Restaurant (service type not stated) | Breakfast · American | 2185 Veterans Memorial Hwy SW | open |
| Mighty Good Seafood | Restaurant (service type not stated) | Seafood | 10153 Veterans Memorial Hwy SW | open |
| Miner's Cookhouse Johnny Rockets | Restaurant (service type not stated) · Quick service · Casual dining | Burgers · American · BBQ | 275 Riverside Pkwy | open |
| New York Buffalo Wings | Specialty food shop · Restaurant (service type not stated) · Quick service | American · Sandwiches | 356 Riverside Pkwy Ste 128 | open |
| Paige's Bistro | Restaurant (service type not stated) | Cajun, Creole, Southern · Breakfast | 2523 Veterans Memorial Hwy SW | open |
| Palmer’s Eatery | Restaurant (service type not stated) | Seafood · Cajun, Creole, Southern · American | 2710 Jefferson St #200 | open |
| Panda Express | Restaurant (service type not stated) | Chinese | 275 Riverside Pkwy SW | open |
| Parishables | Bar | 1230 Six Flags Rd | open | |
| Pavilion Pizza | Restaurant (service type not stated) | Pizza | 6 Flags Dr | open |
| Phenomenal Investment Group Of Ga | Restaurant (service type not stated) | 10153 Veterans Memorial Hwy SW | open | |
| Seafood Factory | Restaurant (service type not stated) | Seafood | 7365 Cityview Dr | open |
| Six Below | Dessert | Ice cream / frozen desserts | 275 Riverside Pkwy SW | open |
| Soul Food Cafe Of Austell | Restaurant (service type not stated) | American | 1588 Veterans Memorial Hwy SW Ste 206 | open |
| South Cobb Diner | Casual dining | American · Cajun, Creole, Southern | 5850 Love St | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 135 Riverside Parkway SW Suite 1108 | open |
| Subway | Other | Sandwiches | 10145 Veterans Memorial Hwy SW | open |
| Sunrise Event Lounge | Bar | 376 Maxham Rd | open | |
| Sweet Lemon Water Company | Food truck · Restaurant (service type not stated) | 393 Maxham Rd | open | |
| Taco Bar Taco Bar | Bar | Mexican | 376 Maxham Rd | open |
| Taqueria La Tecampana | Restaurant (service type not stated) · Casual dining | Mexican · American | 1936 Veterans Memorial Hwy SW | open |
| Taqueria Margarita | Restaurant (service type not stated) | Mexican | 860 Six Flags Rd | open |
| TCakes | Bakery · Dessert | Bakery · Dessert | 135 Riverside Pkwy | open |
| Thank Heaven Sweets | Bakery · Dessert | Bakery · Dessert | 384 Westwood Pl | open |
| The Cenacle Coffee & Bistro | Coffee shop · Café | Coffee · Breakfast | 2844 Veterans Memorial Hwy SW | open |
| The Hall Lounge & Events | Bar | 376 Maxham Rd | open | |
| The LOFT Cafe | Café · Restaurant (service type not stated) | Coffee | 135 Riverside Pkwy | open |
| thehalleventsatl | Restaurant (service type not stated) | 376 Maxham Rd | open | |
| Touchdown Wings | Restaurant (service type not stated) | Sandwiches · Chicken / wings | 3040 Bankhead Hwy | open |
| Twinkies snacks | Dessert · Bakery | Dessert · Bakery | 131 Maxham Rd | open |
| Waffle House | Restaurant (service type not stated) | 7350 CITYVIEW DR. SW | open | |
| Wallace Barbecue Restaurant | Restaurant (service type not stated) | BBQ · Cajun, Creole, Southern · American | 3035 Veterans Memorial Hwy SW | open |
| Wendy's Wendy's | Quick service | Burgers · American | 185 South Service Rd S.W. | open |
| Wingolicious | Restaurant (service type not stated) · Casual dining · Bar | Pizza | 367 Riverside Pkwy | open |
| Fresh Auto Inc | Restaurant (service type not stated) | 5823 Mulberry St Ste 170 | closed | |
| Sunshine Cuisine | Restaurant (service type not stated) | 350 Maxham Rd | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1997 | 10 | 9 | — | — | — | 1 | SIC1987 |
| 1998 | 16 | 12 | 7 | 4 | 1 | 3 | NAICS1997 |
| 1999 | 18 | 14 | 6 | 7 | 1 | 3 | NAICS1997 |
| 2000 | 13 | 10 | 4 | 5 | 1 | 2 | NAICS1997 |
| 2001 | 12 | 9 | 3 | 5 | 1 | 2 | NAICS1997 |
| 2002 | 19 | 14 | 4 | 7 | 2 | 4 | NAICS1997 |
| 2003 | 21 | 19 | 7 | 9 | 2 | — | NAICS2002 |
| 2004 | 22 | 19 | 6 | 9 | 2 | 1 | NAICS2002 |
| 2005 | 23 | 21 | 7 | 9 | 2 | 1 | NAICS2002 |
| 2006 | 22 | 20 | 6 | 12 | 1 | — | NAICS2002 |
| 2007 | 19 | 17 | 4 | 12 | 1 | — | NAICS2002 |
| 2008 | 21 | 19 | 7 | 11 | 1 | — | NAICS2007 |
| 2009 | 19 | 17 | 6 | 10 | 1 | — | NAICS2007 |
| 2010 | 15 | 13 | 3 | 9 | 1 | — | NAICS2007 |
| 2011 | 18 | 15 | 4 | 9 | 1 | 1 | NAICS2007 |
| 2012 | 18 | 15 | 4 | 9 | 1 | 1 | NAICS2012 |
| 2013 | 19 | 16 | 6 | 9 | — | 1 | NAICS2012 |
| 2014 | 19 | 16 | 4 | 10 | — | 1 | NAICS2012 |
| 2015 | 20 | 15 | 3 | 10 | 1 | 2 | NAICS2012 |
| 2016 | 23 | 18 | 4 | 11 | 1 | 1 | NAICS2012 |
| 2017 | 22 | 18 | 3 | 12 | — | — | NAICS2017 |
| 2018 | 22 | 18 | 4 | 13 | — | — | NAICS2017 |
| 2019 | 23 | 19 | 5 | 13 | — | — | NAICS2017 |
| 2020 | 20 | 16 | 3 | 12 | — | — | NAICS2017 |
| 2021 | 21 | 17 | 4 | 11 | — | — | NAICS2017 |
| 2022 | 22 | 19 | 4 | 13 | — | — | NAICS2022 |
| 2023 | 22 | 19 | 4 | 13 | — | — | NAICS2022 |