BMIE Market 30354

Fulton County, Georgia · ZCTA boundaries as of 2020

Profile

Population (current estimate)	16,182 2020–2024 ACS 5-year estimate ±1,510 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	6,695 2020–2024 ACS 5-year estimate ±633 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	14,857 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	6,855 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$63,189 2020–2024 ACS 5-year estimate ±7,513 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	34.9 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,400 2020–2024 ACS 5-year estimate ±112 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$273,700 2020–2024 ACS 5-year estimate ±38,876 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	10.7 sq mi Census Gazetteer 2020
Restaurants	43 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 30354
Restaurants per 10,000 residents	27.6 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	-6.5% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+7.5% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+19.4% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+115.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	47 (range 44–51) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.5 per year, r² 0.49) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	50 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	61 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	47 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	35 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 30354. Projection: linear trend v1, fitted 2013–2023, +0.5 restaurants per year, r² 0.49, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Georgia and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 574, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 50 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	61.1	61	40%	+24.5
Restaurant Opportunity Score	46.9	47	35%	+16.4
Market Momentum Score	35.3	35	25%	+8.8

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 61 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	16,182	78	40%	+31.1
Median household income (ACS)	63,189	36	40%	+14.3
Households (ACS)	6,695	79	20%	+15.7

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 47 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	7.5	52	35%	+18.1
Restaurants per 10,000 residents (lower = more room)	26.6	24	25%	+6.1
Population (ACS)	16,182	78	20%	+15.6
Median household income (ACS)	63,189	36	20%	+7.1

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 35 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	-6.5	21	50%	+10.7
10-year restaurant growth	7.5	52	30%	+15.5
20-year restaurant growth	19.4	45	20%	+9.0

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (134)

By cuisine

American 32 · Mexican 11 · Coffee 10 · Cajun, Creole, Southern 9 · Chicken / wings 9 · Sandwiches 9 · Bakery 8 · Pizza 8 · Dessert 7 · Healthy / salads / bowls 6 · Breakfast 5 · Burgers 5 · Latin American (other) 5 · Seafood 5 · Asian 4 · BBQ 4 · Ice cream / frozen desserts 4 · Italian 4 · Southwestern / Tex-Mex 4 · Caribbean 3 · Juice / smoothies 3 · Mediterranean 2 · Thai 2 · Vietnamese 2 · African 1 · British / Irish pub food 1 · Chinese 1 · European 1 · French 1 · Greek 1 · Hawaiian / Pacific 1 · Japanese 1 · Middle Eastern 1 · Steakhouse 1 · Vegan 1

By type

Restaurant (service type not stated) 79 · Bar 26 · Quick service 18 · Dessert 11 · Casual dining 10 · Bakery 8 · Café 8 · Coffee shop 5 · Specialty food shop 5 · Juice, smoothie, tea 3 · Other 3 · Brewery / taproom 2 · Catering 2 · Fast casual 2 · Delivery-focused 1

Name	Type	Cuisine	Address	Status
ACME Doughnut	Bakery · Dessert	Dessert · Bakery	755 Virginia Ave	open
Airport View Restaurant	Restaurant (service type not stated)	Cajun, Creole, Southern · American	3670 Georgia Ave	open
American Deli	Quick service · Restaurant (service type not stated) · Specialty food shop	Burgers · Sandwiches · Chicken / wings	1003 Virginia Ave Ste 100	open
Apron	Restaurant (service type not stated)	Cajun, Creole, Southern · American	2 Porsche Dr	open
Aramark Aoc	Restaurant (service type not stated)		3585 Atlanta Ave	open
Arches Brewing	Brewery / taproom · Juice, smoothie, tea · Bar	Juice / smoothies	3361 Dogwood Dr	open
Asian Express	Restaurant (service type not stated)	Asian	655 N Central Ave	open
ATL Hookah Lounge and Restaurant	Bar · Restaurant (service type not stated)		856 Virginia Ave Suite B	open
ATL Lounge & Restaurant	Restaurant (service type not stated) · Bar		3514 Jonesboro Rd SE	open
ATL Wings Your Way Atl Wings	Restaurant (service type not stated)	Chicken / wings · American	3556 Empire Blvd SW	open
Atlanta Fried Chicken	Restaurant (service type not stated)	Chicken / wings · American	3825 Jonesboro Rd SE	open
Au Bon Pain	Café · Bakery	Coffee · Bakery	Concourse C	open
Bearly Awake Coffee & Emporium	Café · Coffee shop	Coffee	3650 Jonesboro Rd SE	open
Beer Girl	Bar		587 N Central Ave	open
Blimpie	Other	Sandwiches	501 N Central Ave,	open
Blimpie	Quick service		1145 M H Jackson Service Rd	open
Brass Tap Hapeville The Brass Tap - Lakeside Village	Bar · Restaurant (service type not stated)		925 Virginia Ave	open
Brickstones Kitchen Restaurant & Bar	Casual dining · Bar		3450 International Blvd	open
Burger King	Quick service		346 North Ave	open
Buttersweet Bakery	Bakery · Dessert	Bakery · Dessert	625 N Central Ave	open
Cafe At The Corner	Café	Coffee	636 S Central Ave	open
Café Belli	Bar · Coffee shop · Café	Coffee	673 N Central Ave	open
Carrera Cafe	Restaurant (service type not stated) · Café	French · Coffee	1 Porsche Dr	open
Catalina Mexican Restaurant and Supermarket	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	4110 Old Dixie Rd	open
Chick-fil-a	Quick service		1030 Delta Blvd	open
Chick-fil-A Chick-fil-A	Quick service · Catering	Chicken / wings	801 Virginia Ave	open
Chick-fil-A Chick-fil-A	Quick service	Chicken / wings · American	461 N Central Ave	open
Chicken n Go	Restaurant (service type not stated)	American · Mexican	3819 Jonesboro Rd SE	open
City Garden	Restaurant (service type not stated)	Chinese	557 N Central Ave	open
Clarendon Foods Inc	Restaurant (service type not stated)		309 N Central Ave	open
coca cola distribution Atlanta Georgia	Restaurant (service type not stated)		3795 Browns Mill Rd SE	open
Coca-Cola Freestyle Coca-Cola Freestyle	Juice, smoothie, tea · Restaurant (service type not stated)	Juice / smoothies · Vietnamese	860 Virginia Ave	open
Coffee Café Bakery, Llc	Bakery	Bakery	3528 Browns Mill Rd SE	open
Concorde Grill	Casual dining · Bar · Restaurant (service type not stated)	American	1 Hartsfield Center Pkwy	open
CONVO Restaurant and Cocktail	Bar	American · Seafood	3259 Dogwood Dr	open
Dave's Sports Bar and Grill	Bar · Casual dining		1155 Virginia Ave Ste K	open
Domino's Domino's Pizza	Quick service · Delivery-focused	Pizza	515 N Central Avenue	open
Don Chon	Restaurant (service type not stated)	Mexican · Latin American (other)	616 S Central Ave	open
Drip Coffee Shop	Coffee shop	Coffee	601 N Central Ave	open
Dua Hapeville	Restaurant (service type not stated)	Vietnamese · Asian	760 S Central Ave	open
Dunkin' Dunkin'	Bakery · Dessert · Coffee shop	Dessert · Coffee · Bakery	925 Virginia Ave	open
Finish Line Sports Bar	Restaurant (service type not stated) · Bar	Italian · Cajun, Creole, Southern · American	1031 Virginia Ave	open
Fish Bowl Poké - Hapeville	Restaurant (service type not stated)	Hawaiian / Pacific · Japanese · Healthy / salads / bowls	610 S Central Ave	open
FolkArt Restaurant Hapeville	Restaurant (service type not stated)	Breakfast · Cajun, Creole, Southern · American	637 N Central Ave	open
Fuse Frozen Co. Fuse, St. Simons Island	Dessert	Dessert · Ice cream / frozen desserts	925 Virginia Ave Ste A1	open
Good 2 the Bone	Restaurant (service type not stated)	Cajun, Creole, Southern · BBQ	3514 Jonesboro Rd SE	open
Got Seafood and Steaks	Restaurant (service type not stated)	Steakhouse · Seafood · American	3481 N Fulton Ave	open
Grecian Gyro Grecian Gyro	Restaurant (service type not stated)	Greek · Mediterranean · European	855 Virginia Ave	open
Green Soma Vegan Cafe	Restaurant (service type not stated)	Vegan	626 S Central Ave	open
Grub Fresh Bowls & Wraps Salata	Restaurant (service type not stated) · Fast casual	Mexican · Healthy / salads / bowls	876 Virginia Ave Ste B	open
Hambone's Bbq	Restaurant (service type not stated)	BBQ	811 Virginia Ave	open
Hammer's Goodtime Emporium	Bar		898 Virginia Ave	open
Hapeville Corner Tavern	Casual dining · Bar	American	573 N Central Ave	open
Hapeville Fish and Chicken	Restaurant (service type not stated)	Chicken / wings · Seafood · American	3293 Dogwood Dr	open
Hapeville Pizza Company	Restaurant (service type not stated)	Pizza	626 S Central Ave	open
Happy Camper	Restaurant (service type not stated)	Breakfast · Healthy / salads / bowls	529 N Central Ave	open
Hilton Executive Lounge	Bar		1031 Virginia Ave	open
Huddle House Distribution Center Huddle House	Casual dining	American	3655 Southside Industrial Pkwy Ste 103	open
IHOP IHOP	Restaurant (service type not stated)	Breakfast · American	301 N Central Ave	open
Irish Bred Pub	Bar	British / Irish pub food	1155 Virginia Ave Suite A	open
Island Vibes Caribbean Grill	Restaurant (service type not stated) · Casual dining	Caribbean · American	655 N Central Ave	open
Jacmat Management Inc	Restaurant (service type not stated)		301 N Central Ave	open
Jake's Ice Cream Jake's Ice Creams & Sorbets	Dessert	Ice cream / frozen desserts · Dessert	755 Virginia Ave	open
Jamaica Cove	Restaurant (service type not stated)	Latin American (other) · Caribbean	610 S Central Ave	open
Jimmy John's Jimmy John's	Quick service · Specialty food shop	Sandwiches	801 Doug Davis Dr Ste. B	open
Johnny's New York Style Pizza Johnny's New York Style Pizza	Restaurant (service type not stated)	Pizza · Italian	834 Virginia Ave	open
Jpresso	Coffee shop · Café · Bakery	Coffee · Bakery	407 N Central Ave Ste B	open
Junior's Pizza	Restaurant (service type not stated)	Pizza	379 N Central Ave	open
Kenny's Cafe	Café	Coffee · Cajun, Creole, Southern · American	407 N Central Ave	open
Kenny's Country Cookin	Restaurant (service type not stated)	Cajun, Creole, Southern	3976 Old Dixie Hwy	open
King Kong Wings	Specialty food shop · Quick service	Sandwiches · American · BBQ	3334 Colville Ave	open
Kings Cigar Lounge	Bar		1155 Virginia Ave	open
Kula Bowls By Icey Chicks	Restaurant (service type not stated)	Healthy / salads / bowls	615 N Central Ave	open
La Shish Kabab	Restaurant (service type not stated)	Mediterranean · Middle Eastern	1155 Virginia Ave Ste E	open
Landmark Diner	Casual dining	American	1155 Virginia Ave #K	open
Lickety Split Southern Kitchen & Bar	Bar	Cajun, Creole, Southern · American	1155 Virginia Ave Ste F	open
Los Mariachis	Restaurant (service type not stated)	Mexican	1155 Virginia Ave	open
Mack II Inc	Quick service · Restaurant (service type not stated)		3421 Dogwood Dr	open
Mami's La Cubana	Restaurant (service type not stated)	Caribbean	579 N Central Ave	open
Marco's Pizza Marco's Pizza	Restaurant (service type not stated)	Pizza · Italian	832 Virginia Ave	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	309 N Central Ave	open
Moe's Southwest Grill Moe's Southwest Grill	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican	925 Virginia Ave	open
Mojo Pizza & Pub	Restaurant (service type not stated)	Pizza	655 N Central Ave	open
Mwj Vending	Restaurant (service type not stated)		3421 Dogwood Dr	open
Nations Cafe	Restaurant (service type not stated)	African	3293 Dogwood Dr	open
O-i	Bar	American	3107 Sylvan Rd	open
Paper Plane	Restaurant (service type not stated)	Thai · Breakfast · Asian	816 S Central Ave	open
Pit Boss BBQ	Restaurant (service type not stated)	BBQ · Cajun, Creole, Southern · American	800 Doug Davis Dr	open
Pizza Hut	Restaurant (service type not stated)	Pizza	876 Virginia Ave	open
Pizza Hut Express Pizza Hut	Quick service		3539 Jonesboro Road Southeast	open
Popeyes Louisiana Kitchen	Restaurant (service type not stated)	Chicken / wings	3888 Jonesboro Rd	open
Pratt Specialties	Quick service		3670 Southside Industrial Pkwy	open
PS ATL PS	Bar		1210 Toffie Terrace	open
Quiznos	Specialty food shop · Quick service	Sandwiches	1155 Virginia Ave Ste H	open
Red Snapper Fish and Chicken	Restaurant (service type not stated)	Seafood · American	501 N Central Ave	open
Renaissance Club Lounge	Bar		1 Hartsfield Center Pkwy	open
Restaurant 356	Restaurant (service type not stated) · Casual dining	American	One Porsche Dr	open
Rising Roll Sandwich	Other	Sandwiches	832 Virginia Ave	open
Schlotzsky's Schlotzsky's	Specialty food shop · Restaurant (service type not stated) · Quick service	Sandwiches	861 Virginia Ave	open
Skinny's	Restaurant (service type not stated) · Casual dining	American	897 Virginia Ave	open
Slideways	Restaurant (service type not stated)	Burgers	760 S Central Ave	open
Smoothie King Smoothie King	Juice, smoothie, tea · Restaurant (service type not stated)	Juice / smoothies · Healthy / salads / bowls	876 Virginia Ave. Suite A	open
Sombreros Mexican Cantina	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	411 N Central Ave	open
Subway Subway	Quick service	Sandwiches · American	519 Central Ave	open
T&t Dua Restaurant Inc	Restaurant (service type not stated)		760 S Central Ave	open
Taco Pete Bistro	Restaurant (service type not stated)	Mexican	301 N Central Ave Ste A	open
Taqueria y Paleteria GABY	Restaurant (service type not stated) · Dessert	Mexican · Ice cream / frozen desserts	415 N Central Ave	open
TCBY	Dessert	Ice cream / frozen desserts	501 N Central Ave	open
Thai Heaven	Restaurant (service type not stated)	Thai · Asian	623 N Central Ave	open
The Avenue Tapas Restaurant & Lounge	Restaurant (service type not stated) · Bar		1155 Virginia Ave	open
The Cookie Frog	Dessert · Bakery	Dessert · Bakery	85 Mount Zion Rd	open
The Crab Spot	Restaurant (service type not stated)	Seafood	1155 Virginia Ave	open
The Green Light Lounge	Bar		397 N Central Ave	open
The Hangar (Chattabrewchee)	Brewery / taproom · Bar		3361 Dogwood Dr	open
The Original JR Crickets	Restaurant (service type not stated)	Chicken / wings	631 Spring St.	open
The Perfect Bite	Restaurant (service type not stated)		3266 Dogwood Dr	open
The Rooftop at Overland	Bar		2 Porsche Dr	open
The Vortex Bar And Grill The Vortex L5P	Restaurant (service type not stated) · Bar	American	438 Moreland Way	open
Tia Rosie's Kitchen	Restaurant (service type not stated)	Mexican	3266 Dogwood Dr Ste B	open
Treat Love	Dessert		755 Virginia Ave	open
Truetts’s Chic-fil-a Catering & Delivery -va Ave	Restaurant (service type not stated)	Chicken / wings	801 Virginia Ave	open
United Airlines Cargo	Restaurant (service type not stated)		3400 Interloop Rd	open
URBAN SPROUT salad bar	Restaurant (service type not stated) · Fast casual	Healthy / salads / bowls	876 Virginia Ave Ste B	open
Vancole Investments Inc	Restaurant (service type not stated)		876 Virginia Ave	open
Volare Bistro	Restaurant (service type not stated) · Bar	American	603 N Central Ave	open
Waffle House Waffle House	Casual dining	Breakfast · American	839 Virginia Ave	open
Wendy's Wendy's	Quick service	Burgers · American	325 N. Central Ave.	open
Wendy's Wendy's	Quick service	Burgers · American	860 Virginia Ave	open
Which Wich Which Wich	Restaurant (service type not stated) · Other	Sandwiches · American	747 Virginia Ave	open
Willy's Mexicana Grill Willy's Mexicana Grill	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	832 Virginia Ave	open
Yay Beignet	Dessert · Café · Bakery	Dessert · Coffee · Bakery	755 Virginia Ave	open
Your Pie Pizza Your Pie	Catering	Pizza · Italian	925 Virginia Ave STE. C	open
Zesto	Dessert · Restaurant (service type not stated)		377 Moreland Way	open
Heh Enterprises Inc	Restaurant (service type not stated)		3395 Jonesboro Rd SE	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	23	20	—	—	—	3	SIC1987
1995	21	18	—	—	—	3	SIC1987
1996	23	20	—	—	—	3	SIC1987
1997	33	30	—	—	—	3	SIC1987
1998	38	35	13	16	2	2	NAICS1997
1999	36	33	16	13	1	2	NAICS1997
2000	34	29	15	12	—	2	NAICS1997
2001	34	28	15	12	—	3	NAICS1997
2002	41	32	15	16	—	3	NAICS1997
2003	40	36	16	17	2	1	NAICS2002
2004	37	33	14	17	2	1	NAICS2002
2005	37	34	17	16	1	—	NAICS2002
2006	43	39	22	15	2	1	NAICS2002
2007	45	41	21	18	2	1	NAICS2002
2008	42	37	16	19	2	1	NAICS2007
2009	50	40	15	23	2	1	NAICS2007
2010	50	41	15	24	1	1	NAICS2007
2011	50	34	12	20	1	10	NAICS2007
2012	53	37	13	22	1	1	NAICS2012
2013	49	40	17	21	—	1	NAICS2012
2014	49	39	14	24	—	2	NAICS2012
2015	53	40	16	23	—	3	NAICS2012
2016	55	42	15	27	—	3	NAICS2012
2017	63	40	16	24	—	3	NAICS2017
2018	67	46	19	26	—	—	NAICS2017
2019	66	43	18	24	—	3	NAICS2017
2020	68	44	16	27	—	3	NAICS2017
2021	75	46	15	30	—	3	NAICS2017
2022	69	43	14	28	—	—	NAICS2022
2023	68	43	15	27	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 30354. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
30315	2.9 mi	48	2023
30297	3.2 mi	49	2023
30288	3.5 mi	3	2020
30337	3.9 mi	43	2023
30344	4.5 mi	83	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.