BMIE BluFoodies Market Intelligence Engine

← Search

BMIE Market 48070

Oakland County, Michigan · ZCTA boundaries as of 2020

Profile

Population (current estimate)6,328
2020–2024 ACS 5-year estimate ±22 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households2,356
2020–2024 ACS 5-year estimate ±94 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count6,238
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units2,429
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$190,150
2020–2024 ACS 5-year estimate ±8,367 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age45.7
2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$2,493
2020–2024 ACS 5-year estimate ±357 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$473,900
2020–2024 ACS 5-year estimate ±18,999 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area1.5 sq mi
Census Gazetteer 2020
Restaurants1
2014 · U.S. Census Bureau, ZIP Code Business Patterns 2014 detail (NAICS2012) · by USPS ZIP 48070
Restaurants per 10,000 residents1.6
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2009 → 2014, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+0.0%
DERIVED: 2004 → 2014, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year-66.7%
DERIVED: 1994 → 2014, ZIP Code Business Patterns restaurants
Projected restaurants, 20191 (range 0–3)
FORECAST · linear trend v1 fitted to 2002–2014 (11 points, 0.0 per year, r² 0.01) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score63 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score78 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score70 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score32 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 63 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score77.87840%+31.1
Restaurant Opportunity Score69.77035%+24.4
Market Momentum Score31.63225%+7.9
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 78 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)6,3286440%+25.6
Median household income (ACS)190,1509940%+39.5
Households (ACS)2,3566420%+12.7
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 70 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth03535%+12.3
Restaurants per 10,000 residents (lower = more room)1.610025%+24.9
Population (ACS)6,3286420%+12.8
Median household income (ACS)190,1509920%+19.7
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 32 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth04250%+20.9
10-year restaurant growth03530%+10.5
20-year restaurant growth-66.7120%+0.2
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (2)

By cuisine

Coffee 2 · Bakery 1 · Tea / bubble tea 1

By type

Café 2 · Coffee shop 2 · Bakery 1 · Juice, smoothie, tea 1

NameTypeCuisineAddressStatus
Arctic CafeCafé · Juice, smoothie, tea · Coffee shopCoffee · Tea / bubble tea8450 W 10 Mile Rdopen
Monarch Market CafeCafé · Coffee shop · BakeryCoffee · Bakery10099 W Eleven Mile Rdopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199433SIC1987
199533SIC1987
199633SIC1987
199733SIC1987
1998322NAICS1997
1999322NAICS1997
2000322NAICS1997
2001222NAICS1997
2002111NAICS1997
2003111NAICS2002
2004111NAICS2002
20052111NAICS2002
20066442NAICS2002
20073221NAICS2002
20084221NAICS2007
2009211NAICS2007
2010111NAICS2007
2011111NAICS2007
2014111NAICS2012
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 48070. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
482371.4 mi432023
480691.4 mi22016
480721.4 mi352023
480671.7 mi932023
482202.4 mi762023
480732.6 mi642023
480763.4 mi632023
480753.4 mi402023
480713.7 mi902023
480303.8 mi192023
480173.9 mi452023
482213.9 mi312023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.