BMIE Market 48072
Oakland County, Michigan · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 15,149 2020–2024 ACS 5-year estimate ±21 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 6,840 2020–2024 ACS 5-year estimate ±243 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 14,970 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 6,932 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $116,239 2020–2024 ACS 5-year estimate ±10,989 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 37.8 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,526 2020–2024 ACS 5-year estimate ±440 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $316,700 2020–2024 ACS 5-year estimate ±10,422 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 2.4 sq mi Census Gazetteer 2020 |
| Restaurants | 35 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 48072 |
| Restaurants per 10,000 residents | 24.7 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | -7.9% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | -12.5% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +34.6% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | -10.3% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 31 (range 28–34) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.6 per year, r² 0.62) · 80% range · confidence Medium · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 56 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 82 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 47 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 26 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 48072. Projection: linear trend v1, fitted 2013–2023, -0.6 restaurants per year, r² 0.62, confidence Medium.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Michigan and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 887, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 56 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 82.1 | 82 | 40% | +32.9 |
| Restaurant Opportunity Score | 46.6 | 47 | 35% | +16.3 |
| Market Momentum Score | 26.4 | 26 | 25% | +6.6 |
Consumer Market Score: 82 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 15,149 | 77 | 40% | +30.7 |
| Median household income (ACS) | 116,239 | 89 | 40% | +35.6 |
| Households (ACS) | 6,840 | 79 | 20% | +15.8 |
Restaurant Opportunity Score: 47 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | -12.5 | 17 | 35% | +5.9 |
| Restaurants per 10,000 residents (lower = more room) | 23.1 | 30 | 25% | +7.5 |
| Population (ACS) | 15,149 | 77 | 20% | +15.4 |
| Median household income (ACS) | 116,239 | 89 | 20% | +17.8 |
Market Momentum Score: 26 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | -7.9 | 20 | 50% | +10.2 |
| 10-year restaurant growth | -12.5 | 17 | 30% | +5.1 |
| 20-year restaurant growth | 34.6 | 56 | 20% | +11.1 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (97)
By cuisine
American 15 · Coffee 11 · Bakery 10 · Pizza 9 · Dessert 8 · Italian 5 · Burgers 4 · Healthy / salads / bowls 4 · Indian 4 · Sandwiches 4 · Breakfast 3 · Ice cream / frozen desserts 3 · Mexican 3 · Asian 2 · BBQ 2 · British / Irish pub food 2 · Juice / smoothies 2 · Mediterranean 2 · Cajun, Creole, Southern 1 · Chicken / wings 1 · Chinese 1 · Hawaiian / Pacific 1 · Hot dogs 1 · Japanese 1 · Middle Eastern 1 · Sushi 1 · Tea / bubble tea 1
By type
Restaurant (service type not stated) 57 · Bakery 10 · Bar 10 · Casual dining 10 · Quick service 10 · Café 8 · Coffee shop 8 · Dessert 8 · Juice, smoothie, tea 3 · Other 2 · Fast casual 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| 12 And Gardner Services Llc | Restaurant (service type not stated) | 3249 12 Mile Rd | open | |
| 24 Seconds | Bar · Casual dining | 3071 W 12 Mile Rd | open | |
| A&W Restaurant A&W Singapore | Quick service | Burgers · American | 4100 12 Mile Rd | open |
| Alex's of Berkley | Casual dining | American · Breakfast | 2685 12 Mile Rd | open |
| Amici's Pizza & Living Room | Bar · Restaurant (service type not stated) · Fast casual | Pizza · Healthy / salads / bowls | 3249 Twelve Mile Rd | open |
| Amp Social Media Inc | Restaurant (service type not stated) | 2675 Coolidge Hwy | open | |
| Bagger Dave's Bagger Dave's Burger Tavern | Restaurant (service type not stated) | Burgers · American | 2972 Coolidge Hwy | open |
| Baldwin Pizza Co., Inc | Restaurant (service type not stated) | 2998 11 Mile Rd | open | |
| Bbc Restaurant Ii Llc | Restaurant (service type not stated) | 1999 Coolidge Hwy | open | |
| Berkley Coney Island | Restaurant (service type not stated) | Breakfast | 4162 W 12 Mile Rd | open |
| Berkley Frosty Freeze Inc | Dessert | Ice cream / frozen desserts · Dessert | 2415 Coolidge Hwy | open |
| Berkley Pizza Co., Inc | Restaurant (service type not stated) | 2998 11 Mile Rd | open | |
| Biggby Coffee Southeast Michigan Biggby | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 3600 12 Mile Rd | open |
| Biggby Coffee Biggby Coffee | Coffee shop · Café | Coffee | 3600 W 12 Mile Rd | open |
| Blarney Stone Pub | Restaurant (service type not stated) | 27253 Woodward Ave | open | |
| Bombshell Treat Bar | Dessert | Dessert | 2688 Coolidge Hwy | open |
| Buns And Patties | Casual dining | American · Burgers | 2375 Coolidge Hwy | open |
| Burger King Burger King | Quick service | Burgers · American | 3656 12 Mile Rd | open |
| Butterfly Bake Shoppe | Bakery · Dessert | Bakery · Dessert | 3281 Bacon Ave | open |
| Casa Amado Taqueria | Restaurant (service type not stated) | Mexican · Hot dogs | 2705 Coolidge Hwy | open |
| Chazzano Coffee Roasters | Coffee shop | Coffee | 2725 12 Mile Road | open |
| Chazzano Coffee Roasters | Coffee shop · Café | Coffee | 2725 12 Mile Rd | open |
| Chunky Chick Cookies | Bakery | Bakery | 3497 Tyler Ave | open |
| Clark's Ice Cream & Yogurt | Dessert | Ice cream / frozen desserts · Dessert | 3312 12 Mile Rd | open |
| Clawson Pizza Co., Inc | Restaurant (service type not stated) | 2998 11 Mile Rd | open | |
| Coco Fairfield's | Casual dining | American | 2959 12 Mile Rd | open |
| Coffee & Bark | Coffee shop · Café | Coffee | 2733 Coolidge Hwy | open |
| Cottage Inn Pizza Cottage Inn Pizza | Restaurant (service type not stated) | Pizza · Italian | 3642 W 12 Mile Rd | open |
| Country Oven Of Berkley | Restaurant (service type not stated) | American · Italian | 4075 12 Mile Rd | open |
| Crispelli's Bakery & Pizzeria Crispelli's Bakery & Pizzeria | Bakery | Bakery · Pizza · Italian | 28939 Woodward Ave | open |
| Dairy Queen (Treat) Dairy Queen | Dessert · Quick service | Ice cream / frozen desserts · Dessert | 3491 12 Mile Rd | open |
| Danaher's Restaurant | Restaurant (service type not stated) | 2972 Coolidge Hwy | open | |
| Dexter Hospitality Holdings Llc | Restaurant (service type not stated) | 27387 Woodward Ave | open | |
| Disrupt Fitness Gym | Restaurant (service type not stated) | 3209 12 Mile Rd | open | |
| Donut Cutter | Bakery · Dessert · Café | Dessert · Coffee · Bakery | 28173 Woodward Ave | open |
| Einstein Bros. Bagels Einstein Bros. Bagels | Bakery · Coffee shop | Bakery · Coffee | 27365 Woodward Ave | open |
| El Patio Mexican Restaurant | Restaurant (service type not stated) | Mexican | 3052 12 Mile Rd | open |
| Elaine's Bagels | Bakery · Quick service | Bakery | 2847 Coolidge Hwy | open |
| Elwin & Company | Bakery | Bakery | 2971 Coolidge Hwy | open |
| Ferndale Pizza Co., Inc | Restaurant (service type not stated) | 2998 11 Mile Rd | open | |
| Fh Pizza, Llc | Restaurant (service type not stated) | 2998 11 Mile Rd | open | |
| Gary L Klein Dpm Pc | Restaurant (service type not stated) | 1695 12 Mile Rd Ste 220 | open | |
| Golden Grill | Restaurant (service type not stated) | Breakfast · American | 3170 W Eleven Mile Rd | open |
| Green Lantern Pizza Green Lantern Pizza | Restaurant (service type not stated) | Pizza · Italian | 4033 12 Mile Rd | open |
| Grill And Curry | Restaurant (service type not stated) | Indian | 3354 12 Mile Rd | open |
| Heavenly Pound Cake | Restaurant (service type not stated) | 2301 Coolidge Hwy | open | |
| Hogger's | Restaurant (service type not stated) | BBQ | 2959 12 Mile Rd | open |
| Holt Kd, Llc | Restaurant (service type not stated) | 2998 11 Mile Rd | open | |
| Holy Cannoli | Bakery | Bakery | 2752 Coolidge Hwy | open |
| Hungry Howie's Pizza Hungry Howie's | Restaurant (service type not stated) · Quick service | Pizza | 3675 12 Mile Rd | open |
| Jeffrey T. Klein, D.p.m., P.c. Dba Foot | Restaurant (service type not stated) | 1695 12 Mile Rd Ste 220 | open | |
| Jet's Pizza Jet's Pizza | Restaurant (service type not stated) | Pizza · Italian | 2823 Coolidge Hwy | open |
| Jlg Hospitality Group Llc | Restaurant (service type not stated) | 3087 12 Mile Rd | open | |
| Kam's Express | Quick service | Chinese · Asian | 3018 12 Mile Rd | open |
| Kristea's Tea Room | Coffee shop | Coffee | 2758 Coolidge Hwy | open |
| Little Caesars Pizza | Restaurant (service type not stated) | Pizza | 2051 Coolidge Hwy | open |
| Little Lou's Hot Chicken | Restaurant (service type not stated) | Chicken / wings · Cajun, Creole, Southern · American | 2626 Coolidge Hwy | open |
| Mazza Indian Cuisine | Restaurant (service type not stated) | Indian | 3354 12 Mile Rd | open |
| Merchandise Mecca | Restaurant (service type not stated) | 3642 W 11 Mile Rd | open | |
| Mewatta Llc | Restaurant (service type not stated) | 28223 Woodward Ave | open | |
| Mi Meals | Restaurant (service type not stated) | Healthy / salads / bowls | 2800 Coolidge Hwy | open |
| Mi-fit, Llc Dba Berkley Fit Body Boot Camp | Restaurant (service type not stated) | 2309 Coolidge Hwy | open | |
| Mochinut Berkley | Dessert | Dessert | 28963 Woodward Ave | open |
| Mr J's Sports Bar & Grill J's Sports Bar & Grill | Bar · Casual dining | 2859 Coolidge Hwy | open | |
| Mr Kabob Mediterranean Grille & Catering Mr. Kabob | Restaurant (service type not stated) | Mediterranean · Middle Eastern | 3372 Coolidge Hwy | open |
| NAWAB BRITISH INDIAN CUISINE | Restaurant (service type not stated) | Indian · British / Irish pub food | 3354 12 Mile Rd | open |
| Noorjahan Indian Cuisine Noorjahan Indian Cuisine | Restaurant (service type not stated) | Indian · Asian | 2033 Coolidge Hwy | open |
| O'Mara's Restaurant | Bar | British / Irish pub food | 2555 12 Mile Rd | open |
| Panther James Llc | Restaurant (service type not stated) | 2070 11 Mile Rd | open | |
| Papa's Pizza & Bbq - Berkley | Restaurant (service type not stated) | Pizza | 2626 Coolidge Hwy | open |
| Payne's Woodward Inn Inc | Restaurant (service type not stated) | 27253 Woodward Ave | open | |
| Pita Way Pita Way | Quick service | Mediterranean · Sandwiches | 2485 Coolidge Hwy Ste E | open |
| Poke Poke - Sushi Unrolled Poke Poke - Sushi Unrolled | Restaurant (service type not stated) | Hawaiian / Pacific · Sushi · Japanese · Healthy / salads / bowls | 2485 Coolidge Hwy | open |
| Republica | Casual dining · Bar | 1999 Coolidge Hwy | open | |
| River Rouge Pizza Co., Inc | Restaurant (service type not stated) | 2998 11 Mile Rd | open | |
| Royal Oak Pizza Co., Inc | Restaurant (service type not stated) | 2998 11 Mile Rd | open | |
| Slows Bar Bq Berkley | Casual dining · Restaurant (service type not stated) · Bar | BBQ | 3087 12 Mile Rd | open |
| Sonder Coffee Company | Coffee shop · Café | Coffee | 2959 12 Mile Rd | open |
| Sterling Heights Pizza Co., Inc | Restaurant (service type not stated) | 2998 11 Mile Rd | open | |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 28247 Woodward Ave | open |
| Sugar Kisses Bakery | Bakery | Bakery | 2688 Coolidge Hwy | open |
| Super Suppers | Restaurant (service type not stated) | American | 2758 Coolidge Hwy | open |
| Sweet Essentials Llc | Dessert · Juice, smoothie, tea · Bakery | Dessert · Bakery · Juice / smoothies | 3233 12 Mile Rd | open |
| Taco Bell Taco Bell | Quick service | Mexican | 2260 Colidge Hwy. | open |
| Taco Bell | Quick service | 2260 | open | |
| The Beverly | Restaurant (service type not stated) · Bar | American | 3180 Coolidge Hwy | open |
| The Coffee Bean & Tea Leaf | Juice, smoothie, tea | Tea / bubble tea | 3160 Coolidge Hwy | open |
| The Lunch Cafe | Café · Restaurant (service type not stated) · Casual dining | Coffee · American | 3116 12 Mile Rd | open |
| The Panini Press | Other | Sandwiches | 28983 Woodward Ave | open |
| The Rind | Bar · Restaurant (service type not stated) | 3125 12 Mile Rd | open | |
| Tubby's Sub Shop | Other | Sandwiches | 2375 Coolidge Hwy | open |
| Twelve Mile And Coolidge, Inc | Restaurant (service type not stated) | 3372 Coolidge Hwy | open | |
| Uncle Andy's Pizza Uncle Andy's Pizza | Restaurant (service type not stated) · Casual dining | Pizza · American | 28957 Woodward Ave | open |
| Unofficial: The Cube | Bar | American | open | |
| Urge Juice | Juice, smoothie, tea · Café | Juice / smoothies · Healthy / salads / bowls · Coffee | 3628 12 Mile Rd | open |
| Vinsetta Garage | Restaurant (service type not stated) · Casual dining · Bar | American | 27799 Woodward Ave | open |
| Berkley Common - Seasonal New American | Restaurant (service type not stated) | American | 3087 12 Mile Rd | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 41 | 39 | — | — | — | 2 | SIC1987 |
| 1995 | 41 | 40 | — | — | — | 1 | SIC1987 |
| 1996 | 48 | 46 | — | — | — | 2 | SIC1987 |
| 1997 | 45 | 42 | — | — | — | 3 | SIC1987 |
| 1998 | 40 | 31 | 11 | 15 | 5 | 3 | NAICS1997 |
| 1999 | 43 | 35 | 13 | 16 | 6 | 3 | NAICS1997 |
| 2000 | 43 | 35 | 13 | 15 | 7 | 3 | NAICS1997 |
| 2001 | 46 | 37 | 13 | 18 | 6 | 3 | NAICS1997 |
| 2002 | 35 | 27 | 10 | 12 | 5 | 3 | NAICS1997 |
| 2003 | 34 | 26 | 12 | 9 | 5 | 4 | NAICS2002 |
| 2004 | 33 | 25 | 12 | 8 | 5 | 3 | NAICS2002 |
| 2005 | 34 | 24 | 12 | 8 | 4 | 4 | NAICS2002 |
| 2006 | 39 | 31 | 10 | 13 | 7 | 4 | NAICS2002 |
| 2007 | 33 | 25 | 10 | 11 | 4 | 4 | NAICS2002 |
| 2008 | 35 | 30 | 13 | 12 | 5 | 1 | NAICS2007 |
| 2009 | 38 | 34 | 13 | 15 | 6 | 1 | NAICS2007 |
| 2010 | 41 | 37 | 14 | 18 | 5 | 1 | NAICS2007 |
| 2011 | 39 | 35 | 14 | 15 | 6 | 1 | NAICS2007 |
| 2012 | 37 | 34 | 14 | 14 | 6 | 2 | NAICS2012 |
| 2013 | 45 | 40 | 19 | 15 | 6 | 2 | NAICS2012 |
| 2014 | 46 | 41 | 16 | 18 | 7 | 3 | NAICS2012 |
| 2015 | 42 | 37 | 14 | 17 | 6 | 3 | NAICS2012 |
| 2016 | 44 | 36 | 15 | 15 | 6 | 5 | NAICS2012 |
| 2017 | 47 | 40 | 15 | 20 | 5 | 3 | NAICS2017 |
| 2018 | 45 | 38 | 15 | 18 | 5 | 3 | NAICS2017 |
| 2019 | 43 | 37 | 13 | 19 | 5 | 3 | NAICS2017 |
| 2020 | 41 | 35 | 11 | 19 | 5 | 3 | NAICS2017 |
| 2021 | 37 | 33 | 11 | 16 | 6 | — | NAICS2017 |
| 2022 | 39 | 35 | 14 | 16 | 5 | — | NAICS2022 |
| 2023 | 38 | 35 | 13 | 18 | 4 | — | NAICS2022 |